ET Startup School

Aditya Ghosh has worn several hats over a storied, and still continuing career - lawyer turned aviation entrepreneur, a restaurateur, an investor, a motivational speaker, an art collector, a dad, and then some. From explaining industry dynamics to solving startup challenges and doling out mentorship advice, this conversation on ET Startup School covers it all. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

Your startup has scaled up, and the market has taken notice. Potential suitors are hinting at an acquisition. How can you navigate deal structures, earnout periods, industry trends, and even payout terms and conditions? What should your response be to VCs, co-founders, team mates and more? Aakrit Vaish, Co-Founder and CEO of Haptik, that was acquired by Reliance Jio, helps you answer. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

Course correction is a term that traces its origins to sailing. This episode may help you navigate your startup ship out of troubled waters. Your teacher is Mayank Kumar, Co-Founder & MD, upGrad. Money is tight. Investors are scarce. Runways have shortened. What do you need to do to keep your business afloat? Listen on and find out. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

Should work be “like a family”? How do you manage office politics? Can you train for and enforce gender sensitivity? When is HR really needed, and what should their ideal role be? Fractal’s Srikanth Velamakanni breaks down what company culture really is and shares insights on fostering a workplace environment that drives long-term success. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

You’re firing at all cylinders, but the results just don’t match. How do you assess and solve risks? Is there a troubleshooting playbook? Any frameworks to help you isolate and address concerns? Can funding help? Or should you just pack up? Learn what to do from Shivakumar Ganesan (Co-Founder & CEO, Exotel) as he shares his personal journey of bouncing back from failure. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

Is there a science to naming your brand? What about choosing or designing your brand’s assets, such as a logo, jingle, colours or packaging? Should you sign on a celebrity or an influencer? Which platform should you advertise on, and is all marketing just performance marketing? Too many questions? Clear your confusion as your teacher, Shashank Mehta (Founder & CEO, The Whole Truth Foods) breaks down the art and science of building a brand. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

Today’s class at ET Startup School is called Topline Growth or Unit Economics, what should I chase? Your teacher is Sandeep Deshmukh, the Co-Founder and CEO of ElasticRun, and a quintessential small-town boy who’s made it big. Sandeep Deshmukh is here to answer that all-important question - topline growth or bottom line profits – what should an entrepreneur chase? You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

Everyone needs a great team. Which means, everyone needs brilliant team-mates. So, how can you find, hire and pay the right people to join me? Listen in to your teacher, Upasana Taku, the Co-founder and Chairperson of MobiKwik to find out. Mobikwik has over 120 million registered users, turned profitable in 2021 and closed the year 2022 with a revenue of 540 crore rupees. From ESOPs to controlling attrition, retention and even firing people, it's all here. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

Is there really a subtle art of spending money and spending it well? Or is it all a calculated science? Should you buy? Should you rent? Should you splurge on a fancy logo or a brand ambassador? What about employee compensation? Listen in to today’s class at ET Startup School to clear your doubts. Your teacher for this class is Varun Alagh, Co-Founder and CEO of Honasa Consumer, the parent company of MamaEarth. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

Welcome to today's class titled, "When and How should I talk to a VC?" Your teacher is Karthik Reddy, Co-Founder of Blume. Karthik co-founded Blume with Sanjay Nath in 2011. Since then, Blume has invested in over 100 companies, both B2B and B2C. Companies like Exotel, Unacademy, HealthifyMe and Railyatri. So if you’re confused about anything VC, here’s Karthik Reddy to the rescue. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

So, you have a decent startup idea, some seed money, and a few team members. What is the first thing you need to know about your target market? How do you assess competition? Can you partner with the incumbents, or are you exploring a virgin market? Hear insights from your professor, Rohan Bhargava, Co-Founder, CashKaro.com to answer those questions and more.  You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

This week, learn all about Product-Market Fit on ET Startup School. How can your product fit into the market, where is it supposed to be, and how can you grow your business because of it? Shilpa Sharma, Co-Founder of Jaypore is your guide, professor and expert on this journey. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

It's time to talk legalese on ET Startup School. Your professor, Ganesh Prasad, Partner at Khaitan & Co. has helped companies establish a business in India by navigating the legal channels and identifying the best way forward. Listen in to understand the legal implications related to starting up. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

How does bootstrapping work? Where does the money come from? What exactly is blitzscaping? And how can you sustain a bootstrapped business? From managing cash flows to keeping the venture capitalists away, learn from the one and only Nithin Kamath, Founder and CEO of Zerodha on this week's episode of ET Startup School. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

This week, the ET Startup School focuses on the big five-letter word, MONEY.  Should you use your savings? Should you borrowing from friends or family?  When do you need a VC? Who or what is an angel investor?  Make sense of all these questions and understand terms such as Pre-Seed, Seed, Pre-Series A, Series A, Venture Debt and more with your expert, Preeta Sukhtankar, Founder CEO of The Label Life, a D2C clothing, decor and accessory brand.You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

In this episode, host Suresh Venkat quizzes serial entrepreneur Satyen Kothari, Founder & CEO, Cube Wealth on how to chart out the steps required to move forward with your budding idea. Get an insider's take on how to assess an idea and develop a business model and what to do as "Step 1". It’s a class you don’t want to miss and make sure you make your notes on ET Play. You can follow our host Suresh Venkat on his social media: Twitter, Linkedin and Instagram Catch the latest episode of ET Startup School on your favourite podcast streaming platform - ET Play, The Economic Times, Spotify, Google Podcasts, Apple Podcasts, JioSaavn, Amazon Music and Castbox.See omnystudio.com/listener for privacy information.

 Welcome to ET Startup School. A step-by-step guide to building your startup and helping it succeed. Host Suresh Venkat quizzes entrepreneurs to put together a 12-step program for beginners. From the basics of "What should I do with my idea?" to " How do I figure out Product-Market fit?" and expanding to " How do I prioritize spending?", ET Startup School gets you the answers from founders who have cracked it and lessons from the actions that failed. So, get your notepad out, it’s time for school! New episode drops every Friday. See omnystudio.com/listener for privacy information.