We´re Live. Mani starts telling the guys that he´s going on a trip to Thailand and wants to spend as many time as possible there. Charles wants to take this trip, also would like to travel the world, as an experience that´s definitely going to take a lot of time. Josh Asks the guys for some creative ideas to track facebook campaigns, he finds very limited the data that Facebook provides in order to check everything is in running smoothly or in the other case, find out where he went wrong and fix the problem. The guys recommend various ways to this, and they all agreed on one thing, they do not trust facebook in this cases, Josh has shown that in a lot of opportunities Facebook has taken credit for the sale on many occasions, this can create flaws and it makes it really difficult to track. Thoughts of the week “It is always best to take sales tracking in your own hand, you can't trust any software on this”
We’re Live. After a Very strange Black Friday the guys came Through way better than expected. Now is time to analyze the whole process to make sure that this can be applied to any upcoming situations, the guys tell it as it is, they were nervous and pretty sure that the strategies were not going to work. As always, a great experience and hard work pay off, now to enjoy the spoils. Thought of the day Mani - “You always have to make sure the business strategy or plan is going to make money, otherwise, why are you doing this?”
We're Live. Many of the paths that any entrepreneur takes can lead to specific situations, for example using only ads to promote, or using focus blocks to improve productivity, will represent the key difference to obtaining the best possible results. Mani and John have a great chat about this topic, where to apply this, and having the best approach to the decision-making process. Thought of the week John - “I get the problem sure, but what are you doing about it? ”.
We're Live. Growth in this area is the most anticipated thing that any entrepreneur needs to achieve, this also means more people and more responsibilities which will bring more value to your company. Josh brings this topic up because it can be a quite difficult decision, not only adding new people but actually deciding what your role will be that can also bring value to the equation. Thought of the week John - “The vision needs to be the same in other to move forward”.
We're Live. In the entrepreneur world having a business partner is a common occurrence, it can be a great asset in order to get the best possible scenario that will bring the best profit. That´s the area that can get tricky. Talking about money will always be a difficult subject that has to be approached strategically. The guys have an awesome debate regarding this topic Thought of the week Josh - “My Business partner thinks that he brings more value, I have mixed feelings about this”.
We're Live. Content creation is one of the most creative things that anyone can do, but it can be difficult depending on the area or niche that you are working on. There are a lot of key components to bare in mind to get the best content, and analyzing your competition is one of them. John raises this topic because Josh is working on his youtube channel trying to make it blow up, looking for that specific content that will make the difference. Thought of the week John - “One of the best approaches to create good content is to be contrary, go into a different direction that the trend is”.
We're Live. Looking at your work from a specific view sometimes can be frustrating, a change of perspective is due when this is happening. You start to get the feeling that you’re not advancing and everything that you do is simply not working. John raises this topic because he’s going through some changes on his entrepreneurship, the bottom up approach can change your game, great discussion. Thought of the week John - “The amount of skill that you learned is unprecedented”.
We're Live. Getting your goals clear in mind is one of the most important things in any entrepreneurship, but sometimes during this journey your goals will derive from your original intentions and become something entirely different. This is where you start doing stuff just to get them out the door, there’s no actual meaning or intention behind them. This can be frustrating at levels that can make you want to quit. John and Josh have an interesting conversation on how to get back to your roots and do the stuff that you actually want to do in order to meet your goals. Thought of the week Josh - “This is the Artist Dilemma”
We’re Live. Under the decision-making process, there’s something that you'll always have to bare in mind, you can lose. It doesn't matter if all the chances and probabilities show that you will be successful in your entrepreneurship, there's always the possibility of losing, and you have to prepare for that moment. John and Josh have a great discussion about this topic and the many preparations that you have to do to thrive if this moment ever passes. Thought of the week John - “It is Win or Lose, just take the chance”
We’re Live. John and Mani get back together after a long overdue break in December. 2022 was a year of big changes for both of them, getting stuff out that was not working and all the new and ongoing work that promise to bring great success in 2023. Great conversation catching up and the plans for the start of this year. Thought of the week John - “There were big changes in my life last year”
We’re Live. Artificial Intelligence has been a sci-fi dream since the ’70s but nowadays is a complete reality, from apps that draw or Ai design to make contracts, there are no limits to the use of these new forms of creations. The guys have an interesting debate on how these AIs are going the change the world and what are the implications in the entrepreneur world. Thought of the week John - “I'm still amazed at what this AI can do”
We’re Live. Difficult clients always appear when you’re doing entrepreneurship, there can be ones that have zero collab intentions or try to slip dirty things in the contract that can make you lose money, the matter is, it can be resolved. Knowledge is the main factor here, to get a clear understanding of the situation. The guys have a great debate around many of the possible ways to resolve these situations Thought of the week John - “There’s the client that wants to sleaze something in the contract”
We’re Live. The final days of the year are coming and the guys are checking everything out on their content. Adapting to the situation has been the constant in these passing years many ups and downs but the answer is always the same, adapt and overcome. Great debate around the many situations that the guys have recently gone through, always looking for the best possible outcome and getting to an interesting conclusion. Thought of the week John - “There always has to be that hook that gets you”
We’re Live. Social media games will always be evolving, and adapting to the current situation is a must if you want your goals to be met. Recently there’s a new marketing strategy that has proven to be quite effective, but the numbers need a different approach in order to understand them. John starts this off on how to actually take this on and understand that there’s a big difference in growing and reaching, and both of them work in parallel. Thought of the week John - “Paying for performance is a great way to market the channel”
Significant Losses We’re Live. Entrepreneurship will always have risks involved, and this makes things clear, sometimes you will lose money and sometimes it will be a lot. This is part of the process and having the right tools and taking the correct actions at the exact time will make the difference. The guys start a great debate around the subject, what to do in this case, and what needs to be analyzed. Taking into account all the possible factors that can fail during this process. Thought of the week Mani - “Let’s not talk about losing days, let’s talk about numbers”
We’re Live. Decision-making is a process that any entrepreneur needs to have in their arsenal some situations present a lot of alternatives that can work but some of it could be easier than others. That´s where Occam’s Razor comes in. The principle gives precedence to simplicity: of two competing theories, the simpler explanation of an entity is to be preferred. The guys have an interesting debate on when and how to make these decisions to produce the best possible outcome. Thought of the week Mani - “ Your data needs to be precise to make these decisions”
We’re Live. Main social media platforms are the best option to promote your entrepreneurship these days. Doing it organically will set you on the right path, but using ads is the next step in this journey. The problem with this is that the platforms are highly irregular with ads. They can work well for some time and they can take them down for no apparent reason. What should you do here? The guys have an interesting debate on what should the plan be in any of these cases. Thoughts of the week Josh - “September was definitely my best month in quite some time, but Youtube just decided to take down all my ads”.
We’re Live. There’s a specific scenario where your goals are met, success is finally here and what most people do is start relaxing during this process, which is a big mistake. Josh asks John for tips and standard processes during this time, it is always a good idea to be prepared for what’s coming. Thought of the week John - “It all depends on what you are willing to do to get to the next level”
We’re Live. The topic for this week fluctuates through the many types of issues that the guys go through in their entrep[neurship, regarding that most of the issues, can be common but not all of them affect them the same way. There’s an interesting debate on how to tackle these situations and how much the perspective changes depending on your level of success. Thought of the week Mani - “That’s not a problem for a guy that makes Twenty Million dollars”
We’re Live. Josh asks the guys for advice on when to apply certain kinds of ads or what social media platform to use to promote your business, there’s no actual right answer for this. John and Mani share different perspectives on how the main focus in the decision-making process should be momentum. Capturing that frame of time and getting the best out of it. Thought of the week Mani - “One thing has to work, and one thing has to work most of the time”