Ex Phys Biz

A podcast for Exercise Physiologists and Allied Health Professionals wanting to grow and scale in business. Hosted by Aaron King, owner of Fit Clinic, Fit Clinic Strength Co, and Fit Clinic Online, and each fortnight I host a special guest and share their story and our insights into the successes, failures, and challenges in business, making sure there are gold nuggets in each conversation.

29. Is business getting harder for allied health clinics?

Is it getting harder for allied health clinics in business?   I think, like any good answer, it depends. It's not an easy question to answer. But for those with their ears on the ground like me; business overall is more challenging with the ebs and flows of business in the current market.   Some areas have become easier, many harder, and what to do about it?  ............... Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

07-16
19:03

28. Trends in EP business for 2025

I review the current exercise physiology business trends from 2024 and into 2025 and discuss what the future focus for EP businesses might need to be.   - Third-party schemes vs private clients - Group programs - Niches - Telehealth and online - Market changes ............... Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

01-05
17:39

27. Starting from Scratch: The Necessary TO DO list

Simple, concise, and actionable. Contained in this episode, is the necessary and sometimes boring "to-do" list if you're starting an EP business.   From the boring but necessary Pre-start such as registering your business and getting your accreditations to  Locations, software, services, marketing and "knowing your numbers"   Reach out at @aaronkingep or @exphyzbiz on socials if you want it in to-do checklist form!

10-21
20:12

26. Removing Yourself as a Roadblock with Sara Woodruff of Simply Stronger

Sara Woodroffe and I chat about her journey starting Simply Stronger, what growth looked like, and how she's morphed from clinician to business owner. We also discussed the journey from clinician to owner and what that journey looked like for Sara.   Reach out to Sara at @sara_woodroffe_ep https://www.simplystronger.com.au/ ................ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

05-26
29:19

25. Exercise Physiology Business Trends for 2024

I review the current exercise physiology business trends from 2023 and discuss what I think the near future might look like for EP business in 2024   - Third-party schemes vs private clients - Group programs - Niches - Telehealth and online - Market changes ............... Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

12-10
22:06

24. Accidentally going viral and growing 3000% on Instagram

I went viral on Instagram and TikTok and I share my insights on what I learned from that experience, how I continue to analyse my audience, and what you can do to increase your own social growth.   ................ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

09-24
19:35

23. A 17-year journey from a sole EP to multi-company director w/ Nicole French

Starting as an EP without a computer and a paper diary to being the director of multiple health companies without losing a passion for health and helping people, Nicole French is the Director and Chief Vision Officer of Exercise for Rehab and Health, and Essendon Physio Group in Melbourne.   We speak about her journey from a one-person operation, to being a multi-company director as well as sitting on the board of others, to reverse engineering brand growth and all it's challenges. ................ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

07-22
45:27

22. Using tech in practice w/ Andrew Lemon

Andrew Lemon and I chat about using tech to enhance your practice and same time, making sure clients get value while you save time. We also discuss the journey from clinician to moving away from being on the tools and what that journey looked like for Andrew   Reach out to Andrew at andrewlemon@strengthbynumbers.com or find him on LinkedIn ................ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

06-25
51:03

21. People want to deal with people

People want to deal with people rather than a faceless corporate entity. Start a business, you'll need to learn to be a people person, at least early on .___________ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

05-28
10:54

20. Top tips for getting the most out of attending Industry conferences

Most allied health professions have yearly conferences, which are a mix or learning, networking and professional development. These are some tips to make the most of attending. ___________ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

05-14
11:46

19. Develop the right culture from the start.

I discuss the attributes that make a good culture and how to go about it even if you don't have a team yet, and how to maintain it once you do.   Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

04-30
15:56

18. You’re going to have to get uncomfortable and eat that frog in business

To grow you're going to find yourself in uncomfortable positions and do things outside your comfort zone, Be it online or face to face. But it's the ones that do that, despite feeling the discomfort that will more likely lead to success. Because not everyone will do it, so the ones that do, will be ahead of the game.   Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

04-16
18:34

17. Choosing between a franchise, mentor, partnership or going it alone?

Starting out or planning to expand your allied health business and don't know which one to choose? I review the pro's and con's for each and discuss some options you might find helpful in deciding   Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

04-02
18:13

16. Confronting your own biases w/ Daniel Arbilla

Daniel and I chat about how he found his current path in EP while having to confront his own biases about what it means to be an EP, deciding if post-grad study was worth it and the tools he feels are indispensable to being a good practitioner.   The Knowledge Exchange Arbilla Exercise Physiology   Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

03-19
44:18

15. Challenging the status quo and being a good human in allied health w/ Rhea Mercado

15. Challenging the status quo and being a good human in allied health   Rhea Mercado of Three Sticks and The Intelligent Rebellion joins me and we chat about how she found her path in injury management and life by making sure she meets her survival needs. Rhea is known to create some controversy by challenging the industry status quo in an effort to better the industry and herself as a self-identified humanist. Socials @rheamercs on Linkedin, Instagram and Facebook @intelligentrebellion on Instagram   And lastly, the book Rhea spoke about https://workwontloveyouback.org/   Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form

03-05
45:08

14. I started a charity using the money I made from my practice w/ David Nunn

I speak to David Nunn of Enhanced Living on the Sunshine Coast, who offers a range of services in their practice as well as having diversified to offer courses as well as using the practice to kickstart their charitable work and being able to choose how to help the community

02-19
34:44

13. How to build up a client base

I discuss some of the most common and necessary FAQs when starting out or trying to grow your health business. How do I go about getting clients? Who should my clients be? Where do they come from? What should I offer? Go give us a follow on the socials at @exphysbiz or subscribe to our YouTube Channel @exphyzbiz

02-05
22:47

12. Planning for a big year of business growth

Top tips and thoughts to effectively plan for a big year of growth in your allied health business   Go give @exphysbiz a follow on socials

01-22
18:38

11. Business Trends for 2023 in Exercise Physiology

I review the current trends as well as the recent past, and I discuss the direction of the trends for 2023 in the business of exercise physiology.

01-08
21:32

10. The bright side of entrepreneurship

Do the benefits of entrepreneurship outweigh the personal challenges and risk? Part 2 covers the bright side and if it's worth it, after covering, part 1, the dark side in the previous episode

12-25
15:36

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