Facebook AnswerMan

My yearly tribute to my dear friend Kyle Lake who was tragically killed in a freak accident while baptizing a member of his church. Please listen and share.

Today I remember my friend Kyle Lake. Kyle died suddenly on October 30, 2005. He was a father, husband, son, pastor, friend and great guy.. Please listen and share.

Recently the huge site Copyblogger decided to delete their Facebook page. While this is their decision for sure I think it's a huge mistake and I hope others don't follow their lead. This is more about poor management than a problem with Facebook.

I was following along with a post that Robert Scoble made about a musician friend bitching about the Facebook news feed and how no one saw his posts. Robert gives some amazing free advise on the post and I want to talk about it today. www.facebookanswerman.com

Today, May 9th is my birthday! 39..uggg.. In celebration I'm giving away a signed copy of Facebook All-In-One for Dummies! Listen to find out how.

Facebook's announcement about FB Newswire seems like a direct contraction from a previous statement they made about the newsfeed. .And I'm kinda pissed off!

Facebook made some recent changes to the news feed algorithm that might kill the newly popular "Timeline Contests".

Lots of people are complaining that Facebook is screwing businesses with all the changes to the news feed algorithm. Are they correct?Facebook, Facebook ads, Facebook news feed, Facebook posts

http://facebookanswerman.com/38Page owners often complain that Facebook is dead, when the reach of their posts plummets.Fewer fans are seeing content from some businesses, and those companies are crying foul. They claim Facebook is out to get page owners by charging them money to show posts to more fans.For those complaining, I have this advice:Stop whining & do something about it!Complaints won’t get you anywhere.It’s time we all take control of our pages — and here are 9 ways to get your Facebook posts in front of more fans.

http://facebookanswerman.com/37 Raise your hand if you or someone you know on Facebook posts often about a product they are selling?Put your hand down silly — people are going to think you’re nuts!On a daily basis I see friends and family members posting on Facebook about the newest product they are selling.Maybe it’s candles, weight loss supplements, electricity, cell phones, 3D eye lashes or whatever.While there’s nothing wrong with being involved with an MLM company it becomes rather obnoxious when all you talk about on your profile is the latest wares you are peddling.Don’t get me wrong times are tough and I’m all for people making a buck — and I’m all for MLM/Direct Sell companies.In fact I’ve been a member of many MLM companies and learned some hard lessons of what to do and not do on Facebook when it comes to selling.

You've likely seen by now the "Facebook Fraud" video by Veritasium.Millions have viewed the video and now consider it gospel. But I think it's complete crap! Find out in this episode.

Perhaps one of the toughest things for any Facebook page owner — especially new ones — is growing a fan base.4-5 years ago on Facebook building a page happened faster as there were less pages competing for our attention.Today however business must have a clear plan in place to grow a sustainable fan base that is both growing and engaged.But how does someone do this? Find out in today's show. Read more at www.facebookanswerman.com/35

I suck at graphics and hate trying to figure out Photoshop. But with this new site called Canva I can now create great looking graphics on the go! Plus if you listen in you can find out how to get $10 in free credits! You an also go to this link to find it: http://facebookanswerman.com/34

http://facebookanswerman.com/3399% of the time the past year or so I’ve bit my tongue when I hear Facebook page owners and other Social Media Marketers/Mangers griping about Facebook changes.Pre-2013 I would complain about everything and call everyone out when I thought they were being stupid.But I found that no one likes “that guy” and I had become known by many as a griper and complainer — which was never my intention.I simply thought I was being helpful, but discovered I was actually hurting myself in the long run.But I have to speak up for a moment about something that is really bugging the crap out of me…And it’s all of the Facebook page owners and Social Media “Experts” griping about changes to the Facebeook news feed algorithm for pages.ENOUGH IS ENOUGH PEOPLE!!!

http://facebookanswerman.com/31 Often times on Facebook marketing related blogs the tips and advice given really only applies to online businesses.Most of the so called “experts” giving the advice only run a page for their training in the social media niche so when advice is given about how something worked for them many times it does not apply in the real world…I’ve always been bothered by this and that’s why typically the tips you get from me are real world tips based on my experience running a small business page on Facebook.I’ve helped local businesses with Facebook and currently run 2 of my own small business pages that are geared towards local customers.Running a page hyper targeted locally is 1000 times different than running a Facebook page that teaches you how to market.There are different challenges, different tactics and different methods that must be applied.Today let’s talk about 7 ways your local business can use Facebook to increase sales.

This event has been hard, real hard for me. On one hand I understand where he's gone and I know he has received he gift that we all long for. But, on the other hand I'm overwhelmed at time with grief and anger. I either want to laugh about the jokes and stories Kyle used to tell over a burger and shuffleboard at Crickets, or cry, no sob, over the loss of perhaps one of the most influential people in my past, or I get so pissed off I cuss at God and want to give up this whole damn thing we call religion. Why would our God allow something like this to happen to a man of God who is doing His work?? Just makes no sense to me...I think what pains me most is that I never took the opportunity to tell Kyle how much he meant to me and how much he influenced me. It's funny how we don't realize those things until something tragic happens.. We get so wrapped up and caught up in ourselves, and our own pursuits that we forget to pause and thank the ones that got us here. So, I want to take a moment and publicly thank Kyle for what he was and is to me.Thanks for being a free spirit.Thanks for making me laugh and laugh alot.Thanks for being the one back when we started the 2nd or 3rd married couples group at UBC to break the backward silence when topics got tough (and by breaking the silence I mean breaking wind at times!)Thanks for being there for Lisa and I after our first miscarriage, with a smile on your face and a casserole dish in hand!Thanks for letting me yell at you and your God.Thanks for letting me get angry and not telling me I was going to hell for telling God to fuck off.Thanks for healing me and showing me how to trust in God again.Thanks for being at the hospital at our 2nd miscarriage and making fun of Lisa's socks as she went under anesthesia.Thanks for your prayers.Thanks for the lunches at Cricket's and for letting me whip you at pool a few times, although I think you always won at shuffleboard, too much of a girlie sport like soccer for me!!Thanks for letting me cry on your shoulder, snot and all.Thanks for buying me breakfast at Barry's Bagels one morning so we could discuss me getting into youth ministry.Thanks for telling me it was ok to mess up and just be me, the kids will appreciate honesty instead of political correctness.Thanks for being my reference as I applied at churches and putting your reputation on the line for me (although at the time your reputation wasn't that good! It was 1999 afterall!).Thanks for crying with us as we left UBC, our home, to pursue what God had in store for us.Thanks for wearing those goofy zip up padded vests. I thought only my trucker dad wore those, somehow you made them look cool.Thanks for being just a phone call or email away when I wanted to catch up every couple of months.Thanks for preaching from your heart.Thanks for not taking yourself seriously at all.Thanks for showing all of us that pastors aren't hypocrits.Thanks for being honest.Thanks for being an author.Thanks for being a movie watcher.Thanks for wiping a booger on me once during a prayer!Thanks for being a husband and for showing young college students how to love your wife.Thanks for being a dad, I wish I could have seen you with your kids, I know you were great...Thanks for being my pastor.Thanks for being my friend.Thanks for being you.....I'll miss ya man, enjoy Heaven, and save a place for me at the pool table.. I get winner...Grace and Peace,Scott AyresMinister through Sports and RecreationThe PARC @ SLFUMCwww.theparc.org[ Lisa and I started going to UBC, less than a year after it started, in early '96. The church grew so fast in that first year, that during the Baylor school year it had to meet at the Hippodrome (an old civic theatre seating close to 1000). Now when Baylor was out, we went back to reality and met at this tiny, old church house with maybe 25-40 of us there. Kyle came on staff shortly after this (maybe a year or so) and fit right in with us. It was an exciting time when we bought the building on Dutton and started renovating it and making it our own. Lisa and I went to church there for 4-5 years and left the church maybe 6 months after Kyle took over for Chris (Chris moved back to Houston to start Ecclesia). It was hard for us all, but Kyle filled his shoes well and didn't miss a beat in pastoring the community there. Lisa and I had a hard time leaving in late '99 as God called us into youth ministry at this small country church out in the sticks, but it was what God wanted for us. And I remember Kyle being so supportive of it and helping me through it. We got to know Kyle and Jenn well the previous year or so in our married bible study group. Kyle and Jenn were a part of our 3rd year of meeting and were freshly newlyweds, man they would make me sick!!! I can't think of any other couple besides Lisa and myself that were more in love..]

Facebook just made a huge announcement and changed the rules regarding Facebook pages. No longer are you required to run a contest via a 3rd party app. This IMHO kills contest app companies.It’s now Easier to Administer Promotions on FacebookWe’ve updated our Pages Terms in order to make it easier for businesses of all sizes to create and administer promotions on Facebook. Here’s what Page administrators need to know:We’ve removed the requirement that promotions on Facebook only be administered through appsNow, promotions may be administered on Page Timelines and in apps on Facebook. For example, businesses can now:Collect entries by having users post on the Page or comment/like a Page postCollect entries by having users message the PageUtilize likes as a voting mechanismAs before, however, businesses cannot administer promotions on personal Timelines.Accurate tagging is required in promotionsIn order to maintain the accuracy of Page content, our Pages Terms now prohibit Pages from tagging or encouraging people to tag themselves in content that they are not actually depicted in. So, for instance:It’s OK to ask people to submit names of a new product in exchange for a chance to win a prizeIt’s not OK to ask people tag themselves in pictures of a new product in exchange for a chance to win a prizeWe hope these updates will enable more businesses to use Facebook to launch their promotions. For more information regarding the changes to our promotions policies, check out our downloadable Promotion Guidelines, which include FAQs and best practices for running promotions through Facebook.

Facebook had a press conference this week and revealed for the first time what makes up the news feed algorithm. Along with the new transperancy was announced new elements that determine this algoritm, which ultimately shows you what you see when on Facebook.I'll also give you my rant of the week and find out what my page of the week is!I'll also tell you how to get targeted fans to increase your Reach.To learn more about Facebook ads go to http://facebookanswerman.com/fbadmistakesTo find out more about Post Planner go to www.postplanner.comCheck out Shortstack at www.facebook.com/shortstacklab