Flourish: The Creative Business Podcast

SIGN UP FOR MY FREE MASTERCLASS: profitmasterclass.mycreativehub.io👆 How to Build a Profitable Creative Business in 2026, Without Posting More, Hustling Harder, or Launching Yourself Into Burnout!Join my free masterclass for creative business owners who feel like they’re doing everything right…but still aren't seeing the profit they expected.If you’re tired of undercharging or constantly second-guessing your pricing, my free masterclass is made for you. Click the link above to join!Feeling like your creative business is in a sales slump? You’re not alone...but before you slash your prices or run another discount code, watch this video! In this episode, we’re diving into why your sales might be slow, and (spoiler!) it’s probably not your pricing.If you’ve ever thought:– Should I run a sale?– Why isn’t anyone buying?– Maybe I’m charging too much...This episode is your strategic reset!What you’ll learn:✨ Why discounting can actually hurt your creative business✨ When a sale does make sense - and how to do it without losing profit✨ What to check before assuming your prices are the problem✨ Smart ways to boost sales without lowering your prices📌 Links & Resources:✨ My Creative Hub - The place to implement all these systems: https://toolkit.fizzandflourish.com/mycreativehub- SIGN UP FOR MY FREE MASTERCLASS: ⁠profitmasterclass.mycreativehub.io- New YouTube Podcast: https://www.youtube.com/@thecreativebusinesspodcast- Instagram: https://www.instagram.com/fizzandflourish/ - Website: https://www.fizzandflourish.com/ - 1:1 Coaching: https://www.fizzandflourish.com/coaching- Join my Patreon for weekly exclusive episodes: https://www.patreon.com/c/fizzandflourish- Ready to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3

You're making sales - your products are in demand, and your customers love them…but behind the scenes, it’s chaos!If you're constantly scrambling to fulfil orders, feel like you're working 24/7 just to keep up, or still don't actually know what’s making you profit - this episode of Flourish: The Creative Business Podcast is your essential reality check. Because sales alone don’t equal a business.This week, we’re talking about what separates creative chaos from creative strategy - and how to know if you’re truly building a business, or just surviving on reactive hustle.Whether you’re an illustrator juggling Etsy orders, a maker constantly restocking your shop, or a designer wondering why things feel so stressful even though sales are good, this episode is your permission slip to pause, zoom out, and finally start building smarter.Who This Episode Is For:Creative product sellers who feel busy, but not in controlArtists, illustrators and makers with growing sales but no structureSmall business owners who want to move from hustle to strategyCreatives who keep reinventing the wheel with no consistent workflowAnyone feeling like their business is running them, not the other way aroundThe Hidden Trap: Busy, But Not Building:You’re not starting from scratch anymore. You’ve proven your products sell. But behind the scenes, things aren’t adding up.Inside this episode:✅ The “Reactive Business Trap”: Why so many creatives stay stuck here for years✅ Why getting more orders doesn’t mean your business is growing sustainably✅ My personal story of burnout - and how I realised I was successful, but exhausted✅ The uncomfortable truth: Being good at getting sales isn’t the same as running a business✅ The mindset shift that changed everything for me (and the exact systems I started with)You’ll hear how running a "successful-looking" business can still lead to burnout, if you don’t have the backend to support it.5 Signs You’re Operating in Reactive Mode:It’s not always obvious when you’re stuck in reaction-mode. Sometimes it looks like success from the outside.We cover:- Constantly scrambling to fulfil orders (no buffer, no batch-making)- Pricing that feels more like vibes than strategy- Inconsistent marketing - posting when you remember, not when it matters- No time to think long-term because you’re too busy "just keeping up"- Making money…but resenting your business because it's exhaustingWhat Changes When You Build Real Business Infrastructure:Here’s what actually shifts when you stop reacting and start thinking strategically:- You move from panic-packing to capacity planning- You price with data (and profit!), not just what feels fair- Your content isn’t sporadic, it’s systemised and scheduled- You finally carve out time to work on the business, not just in it- You build space for growth…so your business can scale without scaling your stressI’ll walk you through exactly how I started shifting into structure, from batch-making to building SOPs…and how these simple systems made me more money with less chaos.📌 Links & Resources:✨ My Creative Hub - The place to implement all these systems: https://toolkit.fizzandflourish.com/mycreativehub- New YouTube Podcast: https://www.youtube.com/@thecreativebusinesspodcast- Instagram: https://www.instagram.com/fizzandflourish/ - Website: https://www.fizzandflourish.com/ - 1:1 Coaching: https://www.fizzandflourish.com/coaching- Join my Patreon for weekly exclusive episodes: https://www.patreon.com/c/fizzandflourish- Ready to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3

You know what needs to happen next in your creative business. Launch the product. Update the website. Send the email. But instead, you reorganise your to-do list. Again. You tell yourself you need “just one more tutorial.” You tweak, plan, and prepare... but you don’t act.If you’re constantly feeling stuck in cycles of busywork, perfectionism, or overwhelm, this episode of Flourish: The Creative Business Podcast is the one you’ve been needing. It’s a practical guide to finally start moving forward - even when it feels hard.Whether you’re stalling on a product launch, holding off on starting an email list, or just feel creatively paralysed by the sheer volume of things you could do - you just need a system.In this episode, I’ll walk you through the exact steps that helped me get unstuck in my own business.Who This Episode is For:Creative business owners stuck in “learning mode” instead of action Artists, illustrators, and makers who feel overwhelmed by everything Anyone paralysed by perfectionism or waiting until they feel “ready”Product-based creatives who keep tweaking instead of launchingSmall business owners juggling too many priorities with no clear focusWhat’s Actually Causing Your Procrastination?Procrastination isn’t always scrolling Instagram or watching Netflix. Sometimes it’s disguised as research. Or planning. Or just being thorough. But if you’re honest with yourself - is it really preparation, or is it avoidance?We cover:The Avoidance Loop: Why we research and prepare endlessly (but don’t act)How “learning more” can feel safer than risking failureMy personal story of spending 6 months perfecting a £12 brush pack - and the painful missed opportunity that followedWhy tweaking the same task endlessly is often just perfectionism in disguiseThe real fear behind not starting: "What if I do it… and it's not good enough?"The Real Cost of Perfectionism and OverwhelmYou might think you’re being careful, or strategic, or waiting for the “right time.” But what you're really doing is delaying momentum. And momentum is everything in a creative business.Inside this episode:✅ How to spot when your perfectionism is really fear✅ Why trying to “do it right” is keeping you from doing it at all✅ The myth of having to feel “ready” before you start✅ The overwhelm trap: Too many tabs open = no action at allYou’ll hear why procrastination often has nothing to do with motivation - and everything to do with clarity.A Framework to Break Out of the Procrastination CycleHere’s the system I use to go from stuck to momentum in a matter of days - and how you can too:Step 1: Create ClarityBrain dump everything in your headPrioritise based on what will actually move your business forwardAsk: “What happens if I don’t do this for a month?”Step 2: Structure the ChaosBreak your goal into tiny, specific tasksTime-block those tasks into your calendar (not just a to-do list)Give your work a home - so you stop making decisions on the flyStep 3: Build Accountability & MomentumMake public commitmentsSet real deadlines with consequencesUse micro-actions to build momentum (e.g. write the subject line, not the whole email)This system is exactly what I teach inside My Creative Hub, and it’s the same one that got me back on track after babies, burnout, and massive overwhelm.📌 Links & Resources:- My Creative Hub - The place to implement all these systems: https://toolkit.fizzandflourish.com/mycreativehub- New YouTube Podcast: https://www.youtube.com/@thecreativebusinesspodcast- Instagram: https://www.instagram.com/fizzandflourish/- Website: https://www.fizzandflourish.com/- 1:1 Coaching: https://www.fizzandflourish.com/coaching- Ready to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3

Struggling to grow your creative business because you’re stretched across too many social media platforms? You’re not alone - and you’re not doing anything wrong. You’re just trying to do too much!If you're feeling overwhelmed by trying to be on Instagram, TikTok, Pinterest, YouTube, and manage your email list (and maybe even a blog), this episode of Flourish: The Creative Business Podcast is exactly what you need.In today’s conversation, I break down the myth that you need to be everywhere online to be successful - and share a smarter, more sustainable approach to marketing as a creative entrepreneur.Whether you’re a product-based artist, a service-based creative, or a digital product seller, this episode will help you work out which platforms actually matter for your business - and how to let the rest go without guilt.Who This Episode is For:Creatives who feel burnt out from keeping up with every algorithmMakers, designers, and illustrators trying to grow online without losing joySmall business owners wanting to simplify their marketing without disappearingAnyone wondering if the effort they're putting into content is actually workingWhy You Don’t Need to Be on Every PlatformThere’s a lot of pressure in the online business space to show up everywhere. But trying to be omnipresent is a fast-track to burnout - not business growth.You’ll learn why being strategic (not scattered) is the key to long-term visibility, sustainable growth, and content that actually converts.We cover:The illusion of omnipresence and how it’s draining your energyWhat actually builds trust with your audience (it’s probably not Reels)How social media “shoulds” are often based on someone else’s business modelHow to Choose Platforms That Actually Support Your Business GoalsNot all platforms are created equal - and they’re not all necessary for your growth. Instead of chasing every trend, I walk you through how to align your platform choices with your:✅ Business model (products, services, or digital offers)✅ Customer journey (discovery, trust, and conversion)✅ Energy and content creation style (video, writing, visuals)I’ll help you determine if you’re wasting time on the wrong channels, and how to refocus on the right ones.Marketing That Moves the Needle: How to Audit What’s WorkingBefore you double down on any platform, it’s time for a reality check.I’ll walk you through how to:Use your website and sales analytics to see where your traffic and purchases are actually coming fromUnderstand the difference between engagement and effectivenessSpot hidden opportunities (like an underused email list) that could yield better results with less effortThis kind of honest marketing audit is essential for creative business owners who want to grow intentionally - not just stay busy.A 5-Question Framework to Simplify Your MarketingTo wrap it all up, you’ll get a simple decision-making tool to help you choose which platforms to focus on next.Use this framework to:Identify where your ideal customers actually hang outMatch your marketing to your strengths (not just the latest trend)Audit what’s already workingChoose realistic commitments for your current seasonPrioritise owned platforms for long-term stability📌 Links & Resources:✨ My Creative Hub - The place to implement all these systems: https://toolkit.fizzandflourish.com/mycreativehub- New YouTube Podcast: https://www.youtube.com/@thecreativebusinesspodcast- Instagram: https://www.instagram.com/fizzandflourish/- Website: https://www.fizzandflourish.com/1:1 Coaching: https://www.fizzandflourish.com/coaching- Join my Patreon for weekly exclusive episodes: https://www.patreon.com/c/fizzandflourish- Ready to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3

Check out My Creative Hub: https://toolkit.fizzandflourish.com/mycreativehubFeeling like you're stuck in constant hustle mode without real momentum? You’re showing up, posting content, working on your shop - but something still feels… off. If you’re overwhelmed, reactive, and unsure why growth feels so hard right now, this episode is for you.What We Cover in this Episode:Why “hope marketing” keeps your business stuck (and what to do instead)A simple quarterly planning method that protects your creative energyHow to turn scattered content into a consistent, clear messageThe one 15-minute habit that fuels sustainable salesThe real reason you feel mentally overloaded, and how to reclaim your brain spaceToday's Takeaways:Structure creates space for creativity - planning isn’t restrictive.Your weekly email can be your content anchor - no more hamster wheel!Sales is a habit, not a stressful event - and it only takes 15 minutes a day.Your brain is for ideas, not task storage - use systems to lighten the load.📌 Action Steps from Today’s Episode:1. The Quarter Plan in 3 StepsChoose One Big Thing for the next 90 days. Define a Core Message to support it. Then break it into Monthly Milestones to make progress feel manageable and motivating.2. The Anchor Email StrategyCommit to sending just one valuable email per week. Use the content to guide your entire social media presence, making your message clear and consistent (and saving so much time!).3. The 15-Minute Daily Sales HabitSet a timer for 15 minutes a day to:Pre-write a sales touchpointCheck stock and prep fulfillmentCapture a benefit-led sales story with a photo or video4. The Weekly Reset RitualDo a brain dump every week. Then:Delete what doesn’t matterChoose just three priorities that support your One Big ThingLet the rest wait until the next quarter📌 Links & Resources:✨ My Creative Hub - The place to implement all these systems: https://toolkit.fizzandflourish.com/mycreativehub1:1 Coaching: https://www.fizzandflourish.com/coachingJoin my Patreon for weekly exclusive episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube:  https://www.youtube.com/channel/UCm-PhZ3elxbhzsbzF9W-Yqg

Check out My Creative Hub: https://toolkit.fizzandflourish.com/mycreativehub This one’s for the creatives who are spiralling. If you’ve ever looked around and thought, “Am I behind?” …then this episode is a perspective-resetting chat, you didn’t know you needed!Today I’ll be unpacking the comparison trap: why it happens, what it does to your creative momentum, and, more importantly…how to move through it. I’m sharing a real moment from my own journey, plus signs to look for when you’re stuck in the scroll cycle, and how to come back to your version of success.You’re just on your own timeline, you’re definitely not behind. What We Cover in this Episode:Why we feel behind even when we’re notWhat success actually looks like (spoiler: it’s not just numbers)How to spot a comparison spiral before it derails your dayA few powerful mindset shifts to reframe your creative timelineSystems that help you stay grounded in your own progressToday’s Takeaways:You’re not behind, you’re probably just in a different season.Scrolling on instagram for hours isn’t research…and you know it!The goal isn’t doing more, it’s building systems that serve you at your pace📌 Links & Resources:(Anything marked with an * is an affiliate link)Explore My Creative Hub: https://toolkit.fizzandflourish.com/mycreativehub1:1 Coaching: https://www.fizzandflourish.com/coachingJoin my Patreon for weekly exclusive episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/channel/UCm-PhZ3elxbhzsbzF9W-Yqg 

Check out My Creative Hub: https://toolkit.fizzandflourish.com/mycreativehubThis episode is for the creatives who are so ready to grow their business, but feel stuck when it comes to email marketing. Whether you're launching a product, service, or just want to build a deeper connection with your audience, this episode breaks down the strategy that helped me gain over 800 new, aligned subscribers in less than two weeks.I’m pulling back the curtain on the real story behind my recent email list spike, including the exact lead magnet I used, how I positioned it, and what made it resonate so deeply with my audience. Plus, we’ll talk about how this email list growth translated directly into sales during my launch of My Creative Hub.If you’ve been putting off building your list because it feels overwhelming or “too soon” in your business journey, then this is your episode.What We Cover in this Episode:The real reason past lead magnets might not be working (hint: it’s not your subject line)How I created a simple pre-launch checklist that brought in over 800 subscribersThe three pillars that made this strategy work: aligned audience, specific freebie, emotional messagingWhy “just get it out there” is sometimes better than waiting for perfectHow to make this strategy work for product-based businesses, too!Today's Takeaways: You don’t need a fancy funnel, you need aligned messaging that actually speaks to your audience.A 10% discount code won’t cut it. Your freebie needs to solve a real problem they have right now. If the free content feels genuinely useful, your paid offers become irresistible.📌 Links & Resources:Explore My Creative Hub:https://toolkit.fizzandflourish.com/mycreativehub1:1 Coaching: https://www.fizzandflourish.com/coachingJoin my Patreon for exclusive weekly episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/channel/UCm-PhZ3elxbhzsbzF9W-Yqg

Explore My Creative Hub Here: https://toolkit.fizzandflourish.com/mycreativehubThis episode is for every creative who’s ever felt like they’re winging it day after day…scrambling to post, plan, and run a business without a real system behind it. Today, I’m sharing what it really looked like behind the scenes in the early days of my business (spoiler: it was chaotic!), and the breaking point that made me finally take systems seriously.So, if your to-do list lives in your head, your content strategy is “whatever comes to mind”, and you’re constantly playing catch-up, then this episode is for you. You’ll walk away knowing there’s a better, simpler way to run your business, and you don’t have to do it alone.What We Cover in this Episode:The real reason you feel overwhelmed (and it’s not a lack of discipline)Why your brain isn’t built to be your business’s filing cabinetThe planner problem: why physical notebooks aren’t enoughWhat changed when I stopped running my business from memoryA peek into My Creative Hub, and how it can change everythingToday’s Takeaways:- Your brain was made for creativity, not for storing every launch timeline and content plan.- Planners are great…but systems are what actually scale your business.- You don’t need more motivation, you need a structure that supports you.📌 Links & Resources:Explore My Creative Hub:https://toolkit.fizzandflourish.com/mycreativehub 1:1 Coaching: https://www.fizzandflourish.com/coaching Join my Patreon for exclusive weekly episodes: https://www.patreon.com/c/fizzandflourish Ready to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3 Follow along on Instagram: https://www.instagram.com/fizzandflourish/ Visit the website: https://www.fizzandflourish.com/ Subscribe on YouTube: https://www.youtube.com/channel/UCm-PhZ3elxbhzsbzF9W-Yqg

This week’s episode is a bit of a real talk! I’m right in the middle of my biggest launch to date, so there’s a lot going on behind the scenes. However, I’ve intentionally made this launch feel lighter than any launch I’ve done before. And that’s even with school holidays, twin toddlers, and a to-do list that’s still very much growing.So I wanted to share why it feels different. Because I haven’t magically gained more time or fewer responsibilities (actually the opposite!). But I’ve made three shifts this year that have completely changed the way my business feels, even during the busiest seasons.If you’ve ever felt like launching or running your creative business has to come with a side of burnout, I hope this gives you a bit of breathing space, and maybe even a new way to approach things moving forward.What We Cover in This Episode:The myth that hustle = success (and what actually works instead)Why “priorities over perfection” changed everythingThe simple systems to save time and energyHow “good enough” can actually help your business growWhy lightness in business is a strategic choice, not just a happy accidentToday's Takeaways:Planning with priorities helps you ditch overwhelm and actually get things done.Systems don’t have to be complicated - even a simple checklist can change how you show up.Perfectionism is just procrastination in disguise. Letting go can move you forward faster..📌 Links and Resources:(anything marked with * is an affiliate link)FREE Pre-Launch Checklist Download: https://create.fizzandflourish.com/prelaunch1:1 Coaching: https://www.fizzandflourish.com/coachingJoin my Patreon for exclusive weekly episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

If Q4 has you feeling behind, scattered, or unsure where to even start, then today we’re going to press pause and guide you through a mindful reset for your creative business. Whether it’s October, July, or just a random Tuesday when everything feels a bit off, what we cover today will help you regroup, get focused, and reconnect with what truly matters.What We Cover in This Episode:Why Q4 is the perfect time to reset (without the pressure)A 3-part framework to reflect, refine & recommitThe simple weekly ritual to stay focused (without burnout)How to bring structure back into your week (and why that’s freeing!)What to actually track in your business to move forward with clarityToday’s Takeaways:- A fresh start isn’t tied to a calendar…you can choose to reset any time you need it.- Growth isn’t about doing more; it’s about making space for what matters.- Structure gives you freedom, even creatives thrive with rhythm.📌 Links & Resources:(anything marked with * is an affiliate link)• Referenced Episodes: Episode 10: Content Pillars - Planning What to PostEpisode 16: Batching Content - How to Show Up Online Without Burnout1:1 Coaching: https://www.fizzandflourish.com/coachingJoin my Patreon for exclusive episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

What if the smartest move you could make in your creative business…was to do less?In this episode, we're flipping the script on the "move fast, launch fast" narrative and exploring what it really means to stay focused, even when new ideas feel more exciting. Because sometimes, chasing everything means nothing grows, and patience is the best strategy.If you’re the kind of creative who gets a million ideas a day (and wants to act on all of them immediately), then this episode is for you!We're talking about the moment when something feels slow or hard and you're tempted to switch gears. Start a new project, launch a new offer, or just…escape the discomfort of sticking with what you’ve already started. Whether you’re feeling scattered across too many projects or just wondering why things aren’t “clicking” yet, this episode will help you rethink what focus can do for your business, and how to practice strategic patience even when it’s uncomfortable.What We Cover In This Episode:How patience is why your growth can accelerateHow to tell the difference between a smart pivot and a fear-based oneThe hidden cost of constantly starting overWhat you’re really building when you stick with one thingPractical ways to protect your focus (even with a million ideas in your head)Today’s Takeaways:Momentum doesn’t come from starting something new, it comes from staying with something long enough to see it work!Patience isn’t the absence of action, it’s the decision to go deeper instead of wider.When you focus, you don’t just build a product, you build trust, clarity and consistency that grows your business long-term.📌 Links & Resources:(anything marked with * is an affiliate link)Partner Episode 21: Too Many Ideas, Not Enough Time (Avoid Idea Overwhelm): https://www.fizzandflourish.com/211:1 Coaching Application form: fizzandflourish.com/coachingJoin my Patreon for exclusive episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

If you’re anything like me (or, every client I’ve worked with this year), your creative brain is on fire - constantly full of new ideas, dreaming up big projects, and planning 18 different launches…if you had the time!But when everything feels urgent and exciting all at once, it’s easy to get stuck in that frustrating cycle of starting a million things…and not finishing any of them.In today’s episode, we’re talking about idea overwhelm and what to actually do with all those ideas, and how to turn creative chaos into calm, focused momentum. I’ll share my go-to system for managing the idea overwhelm, how to know what to prioritise, and permission to pause without guilt.This one’s for anyone who’s ever felt like their brain is too full to make progress!What We Cover in this Episode:Why idea overwhelm is a sign of creativity, not failureMy process for turning messy brain dumps into actionable plansHow to prioritise your projects based on energy and the season you're inA little intro to Human Design and how it’s changed the way I workWhat it looks like to pause an idea on purpose (without guilt)Today’s Takeaways:Your brain is simply full. You don’t need more ideas…you need some breathing room.An “idea dump” is only the beginning. Clarity comes when you sort and revisit.Saying not right now to an idea doesn’t mean giving up. It’s strategic. 📌 Links & Resources:(anything marked with * is an affiliate link)1:1 Coaching: https://www.fizzandflourish.com/coachingJoin my Patreon for exclusive episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

Have you ever typed something into Etsy, like ‘wall art print’ or ‘birthday card’ - only to be hit with thousands of results? Suddenly, your brilliant product idea feels tiny compared to the sea of other shops already out there. It’s easy to think, “What’s the point? It’s already been done.”But being small doesn’t mean being invisible. And a saturated market doesn’t mean you can’t grow. In fact, it often means the opposite. It shows that there’s demand, that people are buying, and that there’s absolutely space for you to carve out your corner.In this episode, I’m sharing how to reframe oversaturation and what it really means for you as a small creative business owner. Plus, I’ll walk you through the tools and mindset shifts that will help you find (and keep) your slice of the pie.What We Cover in This Episode:Why oversaturation is a myth (and why competition is actually a sign of demand).How to make you the niche by leaning into your story, style, and values.Why competing on price is a dead end, and how to compete on connection instead.What to do if you’re not planning to drive your own traffic (and want to rely on Etsy SEO).How to use eRank to spot opportunities, avoid dead-end keywords, and make informed product decisions.Practical steps to stand out in a crowded market, from defining brand values to developing a signature style.What it means to “future-proof” your creative business so it can grow sustainably for years to come.Today’s Takeaway:A saturated market = proof of demand, not a dead end.You don’t need to compete with everyone, you just need to carve out your little corner.Lean into your uniqueness: your story, your style, your values.Strong photos + optimised listings = your edge on Etsy (and beyond).Use research tools to move from guessing to knowing what people actually want.Take one small step today - check a keyword, refresh a photo, or note down your brand values. Tiny shifts build momentum!📌 Links and Resources:(anything marked with * is an affiliate link)1:1 Coaching Application form: fizzandflourish.com/coachingEpisode mentions - Episode 14: Ideal Customer: How to Attract the Right Audience for your Creative Business https://www.fizzandflourish.com/ep14Episode 6: How to Start and Grow your Email List (Without Feeling Overwhelmed) https://www.fizzandflourish.com/ep6Join my Patreon for exclusive weekly episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

You’ve heard me talk about evergreen content before (see Episode 12), but today we’re going deeper. If short-form content has you exhausted and the daily posting cycle isn’t working for your creative business, this episode shows you how to step off the hamster wheel and build evergreen, searchable content that drives traffic and sales over time.If you’re feeling burnt out by the algorithm, you’re definitely not alone! In this conversation, I walk you through a calmer, more sustainable way to grow: Pinterest, Blogging, and YouTube used as evergreen, search-driven engines, plus how to connect discovery to sales with a simple email follow-up system. You’ll hear real, practical examples (think: what to actually pin, what blog posts to write, which YouTube videos work long-term), a transparent look at my own early Pinterest results, and how I’ve started repurposing transcripts to boost SEO without adding hours to my week.What We Cover in This Episode:Why short-form content leads to creative burnout, and what to do instead.Pinterest for creatives: clear, real-life pin ideas, and how one pin can feed a tiny funnel.Blogs that rank: turning your existing content (YouTube, Reels, podcasts) into SEO-friendly posts that live on your site.Evergreen YouTube: video ideas for artists, makers, designers, and textile creatives - plus how to research topics.Email that converts: the simple follow-up sequence that turns casual viewers into warm subscribers and customers (see Episodes 6 & 7 for the deep dive).Today’s Takeaways:`Search over scroll: choose platforms that people use to find things, like YouTube, Pinterest, and Google.Create once, reuse often: one tutorial, one blog, or one pin can work for months (even years) when it’s search-friendly.Systems make sales: tie every discovery point to a next step (freebie → welcome emails → product), and let the system do the talking.📌 Links & ResourcesPartner episode: Episode 12:  Evergreen Content That Actually Grows Your Business → https://www.fizzandflourish.com/ep12Email foundations: Episode 6: How to Start and Grow Your Email List (Without Feeling Overwhelmed) → https://www.fizzandflourish.com/ep6Lead magnets & nurture: Episode 7: Lead Magnets That Attract Your Ideal Customer → https://www.fizzandflourish.com/ep7vidIQ (YouTube keyword & topic research): https://vidiq.com/fizzandflourishInstagram: https://www.instagram.com/fizzandflourishWebsite: https://fizzandflourish.comShout out to Chenel over on Instagram - go give her a follow: https://www.instagram.com/chenelabella/

Ever feel like your business is running you, instead of the other way around?You’re ticking things off the to-do list, showing up online, keeping the orders going out the door… but everything still feels a bit chaotic. Like you’re always reacting rather than building with intention.If that’s you…you probably just need systems that actually support your business with your life.In this episode of Flourish: The Creative Business Podcast, we’re talking about how to build a business that works with your real life — whether you’re juggling parenting, a full-time job, chronic illness, or simply don’t have hours and hours to dedicate every week.This isn’t about rigid schedules or doing more, it’s actually about doing less, but better. I’m sharing how systems helped me build a sustainable creative business while raising young children, and how you can start creating structure in a way that gives you back your time, energy and creativity.Whether you’re an illustrator, designer, maker, or creative entrepreneur, this episode will help you reframe how you think about systems, and why they’re the quiet backbone of a business that lasts.What We Cover in this Episode:Why winging it in your business is keeping you stuckHow becoming a parent changed the way I work (and why that might resonate with you too)What systems really are, and why they’re not just for “Type A” peopleThe power of time blocking and batching when you’ve got limited energyHow a simple launch debrief system can make your next product release so much easierWhy systems aren’t about perfection…they’re about protecting your peaceA little teaser about a new offer I’ve been quietly working on 👀Today’s Takeaway:You feel like you’re always scrambling to keep up with your businessYou want your business to support your life, not take over itYou’ve tried planning, scheduling, or batching before but it didn’t quite stickYou need a way to show up consistently without burning outYou’re curious about how to build a creative business that grows sustainably, even when life is full📌 Links and Resources:(anything marked with * is an affiliate link)Episode 16: Batching Content: How to Show Up Online Without Burnout - https://www.fizzandflourish.com/16Episode 6: How to Start and Grow Your Email List (Without Feeling Overwhelmed) - https://www.fizzandflourish.com/61:1 Coaching Application form: https://www.fizzandflourish.com/coachingJoin my Patreon for exclusive episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

Have you ever caught yourself thinking, “Who am I to be doing this?”Maybe you’ve launched something new, finally started calling yourself a business owner, or set your prices with confidence - and then boom…imposter syndrome sneaks in and makes you question everything.If that sounds familiar, you are so not alone.In this episode of Flourish: The Creative Business Podcast, we’re diving into the very real, very sneaky world of imposter syndrome in your creative business, and how to reframe self-doubt so it doesn’t hold you back from showing up, sharing your work, and building the business you actually want.Whether you’re a designer, illustrator, product-based business, or artist trying to turn your creativity into income, this episode will help you spot imposter syndrome when it shows up…and start moving through it with a bit more clarity and kindness.What We Cover in this Episode:What imposter syndrome really is (and why it’s so common for creatives)How it shows up in your business decisions, from pricing your work to launching a productWhy waiting to “feel ready” is keeping you stuckHow to reframe self-doubt into a sign of growth, not failureThe truth about calling yourself a business owner before the sales roll inPractical mindset tools to use when the “you’re not good enough” voice kicks inWhy comparison on social media can trigger imposter syndrome (and how to protect your focus)My recent pricing wobble, and how a creative friend helped me see it for what it wasToday’s Takeaway:You’ve felt like you’re faking it in your creative businessYou’re holding back from launching or promoting your work because of fear or doubtYou’ve started to compare your Year One to someone else’s Year FiveYou want practical ways to deal with the emotional side of being a creative entrepreneurLinks and Resources:1:1 Coaching Application form: https://www.fizzandflourish.com/coachingJoin my Patreon for exclusive episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

Tired of scrambling to post on social media every week? This episode shares some insight into how you could do things differently - with a batching system that feels light, sustainable, and totally doable.This one’s for the creative business owners who are overwhelmed by content creation and ready to ditch the last-minute panic posting. In this episode, I share how batching content (even in small ways), can give you back your time, focus, and peace of mind.From banking Instagram photos to scheduling content, you’ll learn how to build a system that works with your brain, not against it. And if you’re in a season where batching just isn’t happening? That’s okay - I cover that as well!What we cover in this episode:Why batching protects your energy (not just your time)What to batch when you don’t know where to startReal-life examples of Meg’s batching flow across content typesHow to keep batching flexible (and still feel like you)What to do when you fall off the batching wagonToday’s Takeaways:Batching isn’t about being more productive, it’s about protecting your peace.You don’t have to batch everything. Start with what slows you down most.You can still be consistent, even if you only post once a week.📌Links & Resources:(anything marked with * is an affiliate link)🎧 Listen back to Episode 10 for content pillars: https://www.fizzandflourish.com/ep10🎧 Listen back to Episode 13 for the 3-Step Content Repurposing System: https://www.fizzandflourish.com/ep131:1 Coaching Application form: https://www.fizzandflourish.com/coachingJoin my Patreon for exclusive episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

Ever felt like you just want to throw in the towel on your creative business? You’re not alone. From the outside, it can look like everyone else is thriving while you’re stuck in a cycle of exhaustion, doubt, or discouragement. Those feelings are normal, and they don’t mean you’re failing.This episode is for any creative who’s ever wondered if it’s time to quit, or if there’s still something worth fighting for. Together, we’ll talk about how to step back, reset, and find your spark again, without burning yourself out in the process!Whether your sales are slow, your energy is flat, or you’re just tired of juggling all the things, this conversation will give you permission to pause, refocus, and build your way forward with more ease through actionable steps. What we cover in this episode:Why feeling like giving up doesn’t mean you’re failingThe hidden weight of doing everything at once (and how to choose just one focus)Simple steps to take if you’re on the brink of quittingHow reconnecting with your “why” can re-ignite your passionThe power of building just one small system to create momentumToday's Takeaways:Burnout isn’t a sign you’re not cut out for business - it’s a sign you’re tired. You don’t need to do everything at once. Choosing one focus area can change everything.Sometimes the best way forward is the tiniest step…momentum builds from small wins. 📌 Links and Resources:(anything marked with * is an affiliate link)🎧 Listen back to Episode 6 on email systems: https://www.fizzandflourish.com/ep6🎧 Listen back to Episode 14 on connecting with your ideal customer: https://www.fizzandflourish.com/ep141:1 Coaching Application form: fizzandflourish.com/coachingJoin my Patreon for exclusive episodes: https://patreon.com/fizzandflourishSubscribe to my mailing list and see exactly how I nurture my own email list: fizzandflourish.com/newsletterReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

If your content feels a little ‘meh’ lately and your sales have slowed, maybe it’s not you…maybe it’s that your audience is no longer aligned.Ever poured your heart into a product or offer that you knew was your best work yet…only to be met with tumbleweeds? You’ve posted about it, emailed your list, shared in stories, but the engagement just isn’t there. It might not be your product, your price, or even your marketing. It could be that the person you think you’re talking to…isn’t actually the person you’re meant to be speaking to anymore.In this episode, I’m breaking down why your ideal customer isn’t a fixed point (spoiler: they evolve just like you do) and how to know if you’ve outgrown the audience you started with. We’ll talk about what happens when your offers or products stop landing, how to check if your audience still matches your ideal customer, and the four grounding questions that’ll help you rebuild your customer profile without all the fluff.Whether you’re feeling a bit disconnected from your audience or you’re gearing up for your next launch and want to make sure it lands, this episode is your nudge to pause, realign, and reconnect with the people who are exactly right for the version of your business you’re building now.What we cover in this episode:Why your ideal customer isn’t set in stone (and what that means for your business)The subtle signs you’ve outgrown your original audienceHow to refresh your ideal customer profileSimple ways to audit your audience and get real answersFour powerful questions to rebuild clarity and confidence in your messagingToday's Takeaways:Your ideal customer evolves as your business (and you!) evolve Messaging that connects with the right people feels easier and more energising A simple audience audit can save you months of frustration and missed sales 📌 Links and Resources:(anything marked with * is an affiliate link)Download the FREE 50 Audience Questions & Poll Ideas list: https://create.fizzandflourish.com/questionsListen to Episode 5: Finding Your Ideal Customer (so you can sell with ease!) https://www.fizzandflourish.com/ep5Made by Ruu Earrings > https://www.etsy.com/uk/shop/madebyruu1:1 Coaching Application form: fizzandflourish.com/coachingJoin my Patreon for exclusive episodes: https://www.patreon.com/c/fizzandflourishReady to build your email list and funnels easily? I use Systeme*: https://systeme.io/?sa=sa022476611242a40105b87c392701f66eb80ba1b3Follow along on Instagram: https://www.instagram.com/fizzandflourish/Visit the website: https://www.fizzandflourish.com/Subscribe on YouTube: https://www.youtube.com/@fizzandflourish

Feeling stuck on the content treadmill? This episode is your permission slip to stop starting from scratch. I’m walking you through how to build a content repurposing system that feels creative and most importantly - sustainable.Whether you’re only on one platform right now or you’re juggling a few, this framework will help you reuse your best ideas without sounding robotic. It’s all about letting your content do more, allowing you to save energy for the thing you love to do - be creative!If content has been feeling like a never-ending job lately, you're not alone. In today’s episode, I’m diving deep into how to repurpose content in a way that actually saves you time, and doesn’t sacrifice creativity in the process.You’ll learn my simple 3-step system to turn one idea into multiple pieces of content, why repetition isn’t boring, and how to start building a content library that future-you will really thank you for. Whether you’re just starting out or looking to expand across platforms, this episode will help you build a rhythm that works with your creative energy.What We Cover in This Episode:Why most creatives get stuck in the content loop (and how to get out of it)A 3-step repurposing framework that fits around your scheduleHow to reuse content without it feeling repetitive or staleReal examples of turning one piece of content into five or moreHow to start building a “repurpose bank” - even if you’re only on one platformToday’s Takeaways:Repurposing is transformation, not duplication. Start your content library now - your future self will love you for it. Repetition isn’t lazy - it’s how your message sticks.📌 Links & Resources:(anything marked with * is an affiliate link)1:1 Coaching Application form: ⁠fizzandflourish.com/coachingJoin the Patreon for exclusive episodes: ⁠Listen here⁠ or search 'Fizz and Flourish' on PatreonSubscribe to my mailing list and see exactly how I nurture my own email list: fizzandflourish.com/newsletterReady to build your email list and funnels easily? I use Systeme*: Check it outFollow along on Instagram: @fizzandflourishVisit the website: fizzandflourish.comSubscribe on YouTube: https://www.youtube.com/@fizzandflourish