Franchise Today

This week Stan sits down with Stephen Preuss, co-founder and CEO of Paymore Electronics, to explore the journey of transforming a humble secondhand store into a thriving franchise concept.  Discover how Stephen and his partner Eric Helgesen redefined the secondhand electronics market by blending brick-and-mortar with e-commerce, harnessing the power of proprietary technology, and the need to overcome challenging industry stigmas. In this episode, Stephen shares insights into the meticulous process of franchising, the strategic decisions that led to their rapid expansion, and the unique value proposition of Paymore stores. Learn about their innovative approach to customer experience, which boasts a repeat customer rate nearly 10X StephenR.Preussthe industry standard, and their commitment to eco-friendly practices through free electronics recycling. Tune in to understand the challenges and triumphs faced by Paymore as they scale nationwide and internationally, and get a glimpse into their vision for the future of the secondhand electronics industry.

This week I welcome Kyle McKeown, Senior Vice President of ProfitKeeper by PrimePay, as both a guest and a new sponsor. Kyle shares his journey into franchising, highlighting his 18-year experience in the industry and how ProfitKeeper has evolved over the years to support franchisees and franchisors alike. Kyle discusses the inception of ProfitKeeper, initially designed to assist franchisees with accounting, and how it pivoted to become a comprehensive financial visibility tool for franchisors. He explains how ProfitKeeper empowers franchisees by providing insightful data that enables them to benchmark their performance and make informed decisions to enhance their business profitability. The conversation also delves into the competitive nature of franchisees and the role of collaboration tools in fostering community and improving performance. Kyle emphasizes the importance of leadership in franchising and shares his personal experience as a Primrose franchisee, underscoring the value of aligning with a brand with strong leadership. Tune in to learn more about how ProfitKeeper is shaping the franchise landscape and discover insights into the dynamics of franchising from an industry veteran.

This week I welcome Kevin King, the newly appointed CEO of Donatos Pizza.  In this engaging episode, Kevin shares his incredible journey from a 14-year-old dishwasher at a local pizza joint to leading one of the most respected brands in the industry. Kevin reflects on his early career choices, including turning down a job at Procter & Gamble to join Dominos Pizza, where he discovered his passion for franchising. He discusses his experiences working in various countries, managing and turning around struggling stores, and the valuable lessons he learned along the way. Returning to Donatos after nearly two decades, Kevin talks about the brand's unwavering commitment to its mission and values, and how these principles have guided him throughout his career. He also explores the impact of the COVID-19 pandemic on the restaurant industry, the rise of third-party delivery services, and the importance of being agile in a rapidly changing business environment. Tune in to hear Kevin's insights on the future of franchising, the role of private equity, and his vision for Donatos as the company continues to grow and innovate. This episode is a must-listen for anyone interested in the dynamic world of franchising and restaurant leadership.

This week I am joined by Serial Entrepreneur Ron Holt, the founder of Two Maids and a Mop and Pink Zebra Moving.  Ron shares his inspiring journey from lab work, following graduating UGA with a degree in Biology, to a more inspiring, and exciting career, as a successful franchise entrepreneur. Discover how a traffic jam and a pivotal book, (The E-Myth) led Ron to rethink his career path and venture into the world of entrepreneurship and franchising. In this episode, Ron reveals the story behind the creation of Two Maids and a Mop, the challenges he faced, and how he transformed a single cleaning business into a thriving franchise, and a successful private equity exit. Ron also discusses his latest venture, Pink Zebra Moving, a unique moving company franchise, that promises to make moving a fun and happy experience. Learn about the innovative practices that set Pink Zebra apart in the moving industry, and how Ron plans to disrupt the market once again. Whether you're a franchise enthusiast or an aspiring entrepreneur, this episode is packed with insights and inspiration from a true industry disruptor.  Ron Holt, this week, on Franchise Today!

Stephanie Johnson’s journey began with earning her Master of Science in Integrated Marketing Communications and gaining experience at a safety association. That path led her relocate to Denver and join AlphaGraphics, where she rapidly ascended from her initial role as Marketing Campaign Manager in 2019, to her present position, VP of Marketing for AlphaGraphics, POSTNET and World Options, All three of these brand flags flying under the umbrella of MBE Global.    AlphaGraphics operates approximately 230 franchises across the U.S. focusing on providing printing and marketing solutions for businesses, small and large. Her Marketing team is charged with increasing brand awareness and lead generation through national campaigns while improving internal communications with franchise owners. In response to COVID-19, AlphaGraphics boosted their marketing efforts with a campaign that offered $25,000 brand makeovers to small businesses, served by their franchisees. This was followed by their wildly successful “Bring Your Brand to Life” initiative, emphasizing storytelling via high-quality videos. At PostNet, the emphasis is on micro businesses and smaller print jobs, prioritizing customer relationships through campaigns like “We Love Our Customers” and “First Name Basis.” World Options the third leg of the stool, supports the logistical needs of small and medium-sized businesses with personalized shipping solutions, emphasizing exceptional customer service and flexible carrier options. Stephanie Johnson, VP of Marketing for all three brands, joins us this week to share more about it all, right here on Franchise Today.

This week we are joined by Brett Larrabee, a seasoned franchise professional who has accomplished a great deal in his culinary and franchise career.  Brett’s incredible journey began right out of college, as a franchisee…, not just any franchisee, but as Subway’s very first, in the City of Seattle.  Over the next 20 years, Brett grew with Subway, opening many more locations and eventually helping other franchisees within the system, that were perhaps a little less successful than he.  That ultimately led to his transition, from the role of franchisee to that of franchisor.  Brett went on to develop more sophisticated franchised restaurants domestically and abroad, for: Panchero’s Mexican Grill, Five Guys, Famous Dave’s BBQ and Little Caesar’s.  Brett describe how a few years ago, while in Ukraine for Little Caesar’s, curiosity led him to encounter Lviv Croissants, a wildly successful Ukrainian-based franchise concept.  With nearly 200 locations throughout Ukraine, Poland, and Slovakia, this franchise brand is well known for their use of higher than usual, quality ingredients.  That, coupled with the simplicity of their operations, and crowds at all hours of the day and night really captured Brett’s interest.     What began as intrigue, actually caused Brett to flip the script.  After years of taking US brands abroad, he felt moved to bring this concept to the USA, despite the challenges and triumphs of opening the first Lviv Croissants store in Roswell, Georgia, amidst the backdrop of the ongoing conflict in Ukraine. After all these years, Brett returns to the simplicity of his Subway days, but this time, as CEO of Lviv USA, where he is on his way to building a franchise dynasty.  Filled with fascinating stories and insights into both the culinary and franchise worlds, he’s here today, to dish on it all.

As Vice President of Franchise Development at Right at Home, Jen Chaney is responsible for the company's growth and development by awarding incredible franchise opportunities to interested and eligible candidates.  Jen has direct oversight of new, prospective franchisees, as well as growth by expansion of existing franchisees. Jen is a strategic thought leader, but also oversees franchise legal documentation, lead generation, department budget & forecasting, as well as mergers & acquisitions, leading a team of outstanding sales and development professionals. Being a caregiver to her own mother in the last stages of her life, set Jen on a personal mission to help others become entrepreneurs in a business that is rewarding in so many ways.

This week on Franchise Today, we delve into the world of business acceleration and artificial intelligence (AI) in franchising, with our esteemed guest, Ford Saeks. An acclaimed business growth accelerator and early AI adapter, Ford brings refreshing insights to the table, shedding light on how AI is revolutionizing workflows across industries.   Featuring expert inputs on implementing AI in business, avoid common mistakes with AI, and crafting frictionless user experiences, this episode serves as a valuable resource for all franchisors, franchisees, and multi-unit owners. Ford's exceptional understanding of customer touchpoints adds authenticity and transparency to any business model for sustainable growth and sensible franchising. Additionally, our conversation navigates through the shifting dynamics and emerging trends in the franchise world, including the rise of multi-unit operators and impact of socio-economic changes. Ford's emphasis on mindset, strategies and tactics in the business journey shares the essentials for success in the franchising world. Join us in this insightful dialogue and learn about utilizing AI for a smoother customer journey and leveraging changes for your business's advantage. Whether you're a budding entrepreneur or an industry veteran, this episode is a must-listen!

John Smolen, Senior Vice President of Global Distribution Sales at Atmosphere TV, joins us today to discuss the streaming platform’s benefits for franchises and businesses, like restaurants, bars, grills, taverns, and gyms.Atmosphere TV is known for replacing daytime TV in public spaces with engaging short-form content across 40+ channels and is recognized for its rapid growth and impact on customer engagement and incresed unit-level sales.  Smolen, with a background transitioning from psychology to sales, outlines Atmosphere’s ad-supported revenue model that provides free, family-friendly programming, along with marketing tools enabling franchisors and franchisees, to manage content across various locations. The service’s ability to target specific audiences based on venue type enhances its value as an advertising platform, offering flexibility and affordability with no minimum investment constraints. The episode also touches upon the broader digital landscape, noting the scrutiny of foreign-owned social media platforms like TikTok by bi-partisan entities, underlining the importance of oversight in the digital content sphere.

Last week in Phoenix, I invited attendees from various facets of the franchising community to share the impact IFA has had on their careers. Collectively, I am calling this the Many Voices of IFA and presenting it as this week's episode of Franchise Today.  Seasoned industry professionals like Frank Fiume, Nick Friedman, Rocco Fiorentino, and others spoke to the value of the relationships, mentorship, community, and access that IFA facilitates within the industry. Key figures such as Omar Soliman, John Francis, Terry Braun, Dave McDougall, Scott Perry, and Ron Bender emphasized the organization’s role in providing educational resources, protecting the franchise model, and supporting “smart growth,” including the encouragement of veteran participation through the IFA’s Vet Fran program. The significance of the IFA was further underscored by contributions from Ralph Yarusso, who expressed his passion for giving back after 20 years of involvement, and Josh Wall, who noted the importance of learning from industry leaders’ mistakes. Mike Kelly valued the networking opportunities and client connections made possible by the IFA, while newcomer Michael Friedman, son of yours truly, brings his decade of software sales experience with him, into the FRM business. Enthusiasm for the IFA was also echoed by Ron Feldman, Aslam Khan, David Kurkjian and Marty Welch, who collectively praised the association for its role in fostering knowledge exchange, support, and insight-sharing among franchising professionals. The IFA was celebrated as a platform that not only enables connections with seasoned experts but also welcomes voices from emerging franchise businesses.

Heather Anderson shares her journey from working at a digital marketing agency to becoming Vice President of Marketing and Operations at The Little Gym, and then transitioning to a VP role at Eulerity, a supplier of efficient marketing platforms. She underscores the importance of adaptability in franchising and marketing, especially during the pandemic, and stresses the need for brand consistency and creating a passionate customer base. Heather highlights the blurred lines between marketing and IT, the necessity of data management, and privacy concerns. Discussing her move to Eulerity, Heather explains how the company’s AI-powered digital marketing platform helps businesses manage their digital presence and streamline operations, improving agility and reducing the need for outsourcing. Eulerity enhances strategic focus while optimizing media spend through machine learning, benefiting brands with multiple locations. The rapid evolution of technology and consumer behavior, the importance of AI in marketing, and the challenges of brand clustering by private equity are also addressed. Heather talks too, about the consolidation of family-run businesses and the need to maintain their original culture and vision after acquisition. She emphasizes listening to franchisees and merging different business cultures. Finally, Heather touches on her involvement with the International Franchise Association and the Women’s Franchise Network, and the origin of Eulerity’s name, inspired by mathematician Leonard Euler, reflecting the company’s goal to simplify complexity. The conversation ends with a nod to future discussions with Heather to further explore her insights.

As we enter 2024 franchising as a business model is navigating a complex landscape of challenges, including new legislation that affects their operations and various factors that influence business decision-making. The labor market has experienced significant shifts as the result of the pandemic, with many companies turning to technological automation to adapt, especially in the restaurant space.  This trend towards technology-driven operations is part of a broader movement involving brand consolidation and evolving franchising strategies. Amidst all of these developments, my conversation today with iconic franchise finance expert and IFA Government Affairs Advocate, Ron Feldman highlights the ongoing issues faced by franchising, but concludes with the expectation that franchisor valuations will remain stable, nonetheless.  .   Ron Feldman, this week on Franchise Today.

This week you are going to have the pleasure of hearing from another very affable and capable franchise executive, as my guest today is Stacey Ryan, Chief Operating Officer at The School of Rock, one of my favorite franchised brands.  As their website describes them, "The School of Rock is a trailblazing global children’s franchise concept, that has over 2 decades, established locations in 15 countries across the globe.   Now, with more than 338 locations globally, they are also the largest music school franchise in the United States, helping aspiring musicians master skills, unleash creativity and develop tools they need to thrive in life.  They do it all, with their patented, performance-based curriculum, improving people’s lives with the power of Rock n' Roll. Stacey joined School of Rock as an Independent Consultant in 2015, and worked her way up the ropes to VP of Operations, and ultimately COO.  Stacey oversees the day-to-day administrative and operational functions of School of Rock worldwide. As you will hear, after graduating from Rutgers University, she was set on becoming an elementary school teacher, but that was before she got bitten, by the "bug for business," and all bets were off.  Her reputation is for redefining quality, raising standards, being people first, and driving results in everything she does.  She’s here this week, to tell us all about it.

This week I’m joined by industry veteran Greg Longe, CEO at Phoenix Franchise Brands, the franchisors of Fetch Pet Care, Door Renew, Spray Foam Genie and Furry Land, Mobile Grooming.  Their mission at Phoenix, is to, “Help those with entrepreneurial spirits create a legacy for themselves, their families, and the communities that they serve.” They do so living and breathing the following five core values:  Honesty, Character, Courage, Inclusivity and Integrity.  As you’ll hear Greg is rich in experience and collectively, his team is changing lives, one business at a time, across their ever-expanding portfolio of brands, with a combined 130+ years of franchising experience.   Greg Longe, this week on Franchise Today.

Trevor Rappleye is Founder, CEO at Franchise Filming.  Franchise Filming is about more than just video production.  It is more about storytelling, evoking emotion and communicating authenticity and happiness.  Trevor and his team are passionate about breathing life into all of the B2B and B2C videos they produce for the franchise brands that they serve.  They do it too, with a twist, offering their services on a subscription basis and they turn these videos around within an amazing 10 days of shooting them.  Here to tell us all about it, Founder, CEO and Chief Story teller, Trevor Rappleye.

In the early 2000s, eight Baltimore-Washington Metro Area premier dry cleaners banded together to create a powerhouse brand: ZIPS Dry Cleaners. Together, they brought 100+ years of garment care expertise to the table. Their combined knowledge allowed them to perfect the dry-cleaning process from start to finish.  While known in franchising more for his years in food service, restaurants and hospitality, Bob Barry has actually served on the ZIPS Board, for eight years, prior to assuming the role of President and CEO for these industry disruptors.  The ZIPS difference is their passion for providing high-quality dry cleaning at unbelievably low prices. They have streamlined every part of the dry-cleaning process, from cutting costs and cleaning times to providing the best possible service and prices.  Today, they are thriving at 65 locations nationwide, with commitments in hand for another 150. Here to tell us all about it, is ZIPS President/CEO, Bob Barry.

Greg Nathan is the Founder of the Franchise Relationships Institute (FRI) and recognized as the global thought leader on the psychology of franchising. He has been a registered psychologist for 35 years and is regularly invited to deliver keynote addresses at franchise sector conferences around the world. Greg's books such as Profitable Partnerships and the Franchisor's Guide to Improving Field Visits, are regarded as essential reading for anyone who works in the franchising sector. His numerous franchising models such as the Franchise E-Factor and The Franchising Wheels of Excellence are all based on empirical research and have helped shape the way franchising is conducted around the world. Greg has books in print around the world, in multiple languages.

I planned to kick off a new season this week, but COVID got in the way.  Instead, I return you to one of my favorite episodes of all time, as I speak with serial entrepreneur, founder and franchising icon, David McKinnon.  Over the past forty years, David has demonstrated an extraordinary ability to recognize unmet needs in the marketplace, innovate solutions, and establish recognizable brands. David is a fire-tested executive with business acumen that is combined with a set of unshakeable beliefs, With that as a foundation, David McKinnon has guided his companies through three major recessions including the dot-com meltdown and the Great Recession itself. McKinnon’s business interests have spanned technology, home services, business-to-business telephony, and consumer products. As co-founder of Service Brands International (SBI), he built numerous franchise companies that employed more than six thousand people with combined revenues exceeding $400 million. McKinnon sold his interest in SBI in 2015.  Today, McKinnon is provides a sizeable endowment to the International Franchise Association’s (IFA) Educational Foundation for the funding of its “NextGen Franchising” – a worldwide program that supports young entrepreneurs. Through his leadership as a senior advisor to The Neighborly Brands and through his other business interests David continues help people around the world achieve their dreams and ambitions.  We’ll talk about all of that and more, this week on Franchise Today.

Coming from a family who has been in the industry since 1929, Gina Rivera, was destined to pursue a career in the world of beauty. From her early roots of sweeping hair from the floors of her parent’s salon, Gina attended beauty school and later moved to a booth renter salon where she quickly established a winning reputation. Clients loved her as she never let anyone leave without feeling amazing. And, the staff adored her because she was so open about sharing her knowledge and offering support where needed. Based on her learnings behind the chair, Gina realized not all salons are created equal and a majority of booth renters are usually provided very little support to ensure their success. With a passion for the industry, Gina became a fierce advocate for supporting the goals of Lifestyle Professionals who had the desire to operate their own salons, but perhaps lacked the financial resources. Gina realized that she had the opportunity to redefine the options available for sole proprietors in the beauty industry. With this, Phenix Salon Suites was born, establishing a new experience and opportunity for Lifestyle Professionals to own and operate a business at a fraction of the cost of traditional salon settings.  Gina is a wife and a mom, a national seminar speaker, addressing both the artistic and business side of the beauty industry for the American Association of Hair Care Professionals and others. She is also a seasoned columnist, featured in well-known publications such as Fashion & Style, Modern Salon, the Huffington Post, Glamour, Today.com, Oprah’s O Magazine and a little closer to home for this audience, the Franchise Times.  With more than 500,000 social media followers tracking her “Tip of the Week” this Undercover Boss has quickly become one of the most well-read columnists on the web, providing advice on how to succeed in business and life to fans and beauty enthusiasts.

Kim Daly is one of America’s Top Franchise Consultants and has helped thousands of people explore franchise opportunities.  Most recently she also become the co-author of an Amazon International Best-Selling book, title Franchising Freedom, for which I proudly wrote the Foreword. For over 20 years, Kim has traveled the country as a keynote speaker and business break out leader.  She has hosted her own live events educating, motivating and inspiring Americans to transform their dream of small business ownership, through the proven systems of a franchise, into reality. Prior to becoming a franchise consultant, Kim ran her own health & fitness based consulting firm and worked with Dr. Denis Waitley, Denise Austin, eDiets.com, Gold’s Gym and many other national health and wellness brands and even launched the first health and fitness marketplace at USATODAY.com called BeHealthyNow.   Kim was a personal trainer in college and as mentioned earlier, was even a Miss America contestant. She graduated Summa Cum Laude with a degree in Nutritional Biochemistry and a minor in sports nutrition. Kim has the wisdom that comes from experience and combines that with her knowledge of franchising, her passionate personality and her ability to inspire people to achieve their dream of business ownership. In all her pursuits, Kim desires to be a role model and influence others to live their best possible life! https://thedalycoach.com/franchisetoday/