Fullerton Unfiltered

In this episode, Brian sits down with Brad Stephenson from New Castle Lawn & Landscape to talk about the real secret behind scaling a successful green-industry company: building people. Brad shares how his Pennsylvania-based team has grown by focusing on leadership development, mentorship, and creating a culture where people step up instead of check out. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim  

This year at Brian's Lawn Maintenance, we took a step forward by investing in real training and implementing real systems. Utilizing the Greenius platform and establishing robust SOPs has eliminated guesswork, ensured consistency across crews, and enhanced the quality of our work. Everyone now follows the same standards, processes, and expectations. When you invest in training, you're not just upgrading your team — you're building a business that's scalable, profitable, and runs smoother than ever. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

Hit play for a deep dive into everything Billy Goat. In this episode, we break down must-have equipment, smart upgrades, and real-world tips for dominating both spring and fall cleanups. Whether you're leveling up your current setup or looking to add new tools to the fleet, this conversation will help you work faster, cleaner, and more profitably all season long. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

In this episode, we're joined by Andrew Kalbfleisch — a rising lawn care pro who's making waves by going electric. We chat about how he's integrating battery-powered equipment into his daily operations, why it's working for his crew, and how the shift is impacting both productivity and perception. Plus, Andrew shares how he's growing his brand online, building community, and using social media to attract customers and inspire others in the industry. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

What an incredible weekend. Thank you to everyone who showed up, leaned in, and helped make Lawntrepreneur Academy Live 2025 such a huge success. The speakers were amazing, the energy was next level, and the room just felt different this year in all the best ways. We saw people growing, networking, having real conversations, and catching a new vision for where they can take their lives and businesses. I'm so grateful for every single one of you who made the trip, invested in yourself, and added to the atmosphere. Can't wait to see what you build from here. Let's keep it rolling. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

The heart of leadership unpacks how a company's growth is a mirror of its leader. When you grow, the business grows. When you level up, the team levels up. We explore how ownership, intentionality, and personal development shape your culture, systems, and outcomes. At the end of the day, your organization becomes a reflection of who you're becoming. Part 2 of the interview can be heard on The B&B Lawn Care Podcast with Blake Albertson. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

Brian is joined by Jeremiah Jennings from The Growing Green Podcast.  Recorded live in Michigan right before Lawntrepreneur Academy Live, this crossover episode offers an unfiltered, practical conversation on running a real business, even when the weather, the work, and the numbers don't go your way. They talk about everything from rain day productivity and crew training to labor costs, leadership development, and snow prep, mixing humor with hard-earned lessons. Jeremiah shares how he uses rain days for deep team meetings and SOP creation, while Brian explains why he's investing in training spaces, VAs, and systems that create long-term results. The two also touch on the behind-the-scenes realities of hosting events like LAL, investing heavily in your company before profits appear, and balancing growth with sanity. The conversation wraps with lighthearted moments from Thanksgiving food partitions to Christmas light installs, showing the friendship and mutual respect between two leaders pushing each other to the next level. Whether you're prepping for LAL or trying to get through your own version of "rain days," this episode reminds you that success comes from discipline, preparation, and a willingness to keep showing up. (Part 1 of 2). 🚨 $300 CASH AT THE DOOR GET'S YOU INTO LAL 2025! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments 👉 Learn More This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

We're coming at you fresh from the Energize event where some of the sharpest minds in the green industry broke down what it really takes to build a powerful sales and marketing engine. From defining your customer to creating a repeatable lead system, this panel was absolutely stacked with insight and energy. Tune in as we unpack the key takeaways and share how you can apply them to your own business to drive real results this season. Part 2 of 2 🚨 $300 CASH AT THE DOOR GET'S YOU INTO LAL 2025! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments 👉 Learn More This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

We're coming at you fresh from the Energize event where some of the sharpest minds in the green industry broke down what it really takes to build a powerful sales and marketing engine. From defining your customer to creating a repeatable lead system, this panel was absolutely stacked with insight and energy. Tune in as we unpack the key takeaways and share how you can apply them to your own business to drive real results this season. 🚨 BIG ANNOUNCEMENT: TODAY IS THE LAST DAY TO BUY TICKETS! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

We're fresh off Equip Expo 2025 and breaking it all down on the ride home! In this episode, Brian and Adam from Branded Bull Marketing unpack the biggest takeaways from the show — plus the marketing do's and don'ts you need to know heading into fall and 2026. From what's working online to what's wasting money, we'll share how to sharpen your brand, boost leads, and stay ahead of the curve this off-season. SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

In this episode, Brian talks about the power of making decisions before everything feels "ready." Most entrepreneurs wait for 100% certainty that never comes. The truth? You'll never have all the data — and that last 15% you're chasing is where dreams go to die. Learn how to trust your instincts, take in the info you need, and move forward with conviction. Action creates clarity. Decisions create progress. SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

We're back from Louisville and breaking down everything from Equip Expo 2025 — the new products that blew our minds, the game-changing conversations, and the trends shaping the green industry for next year. Whether you missed the show or just want to relive it, this debrief packs all the highlights, lessons, and behind-the-scenes moments that made Equip 2025 one for the books. SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers (Brians10 - Save 10%) Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim

In this LINK Live exclusive, Brian sits down with hardscape expert Frank Bourque to unpack how to build a profitable hardscape division from the ground up. From marketing and lead generation to systems, pricing, and production workflows, Frank shares the exact steps that turn a mowing company into a full-service outdoor living powerhouse. Whether you're thinking about adding hardscaping or ready to scale it into a major revenue stream, this episode gives you the roadmap to do it right — and profitably. SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim    

Equip Expo is here and Exmark is bringing some exciting new updates to the show this year. In this episode, we're diving into what you can expect to see from one of the biggest names in the industry. From fresh models to upgraded features and smart innovations, Exmark is making some strong moves for 2025. Whether you're heading to Louisville or following along from home, this preview will give you the inside scoop so you know exactly what to keep an eye on at the show. Exmark has been a leader in the mowing game for decades, and their 2025 lineup is set to turn heads once again. Stick around as we break it all down, share why this matters for contractors, and help you make the most of Equip Expo week. SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim 🎟 Industry Events EQUIP Expo – October 21–25, 2025 Use code BRIAN to save 50% off registration Register Now

In this episode, we sit down with Mark Sedgley for an incredible conversation on strategic acquisitions and how the smartest players are scaling fast. Mark shares insider perspectives on what's happening behind the scenes, why acquisitions are becoming a major growth lever in the green industry, and how top companies are playing chess while everyone else is playing checkers. We unpack mindset, strategy, and real-world examples that will challenge how you think about growth. Whether you're just starting out or ready to level up, this episode will give you a front-row seat to the power moves shaping the future of the industry. SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim 🎟 Industry Events EQUIP Expo – October 21–25, 2025 Use code BRIAN to save 50% off registration Register Now

They say experience is the best teacher—but it's also the most expensive. In this episode, we talk about the power of learning from other people's wisdom so you don't have to pay tuition twice. Every lesson someone else already paid for is a shortcut you can use to grow faster and avoid unnecessary pain. We'll break down why asking the right questions compounds over time, how to tap into the knowledge of people further down the road, and why humble curiosity will save you years of trial and error. If you want to skip costly mistakes and accelerate your growth, this is the mindset to build. Register for the LMN Webinar (on Saturday Oct. 18, 2025 from 7a-7:45a) SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim 🎟 Industry Events EQUIP Expo – October 21–25, 2025 Use code BRIAN to save 50% off registration Register Now

Recorded live at the Financial Leanscaper Intensive in Dallas, this episode features Adam Linneman, founder of The Green Executive. Adam has coached and consulted hundreds of lawn and landscape businesses, with a laser focus on helping owners implement the Profit First model to take control of their finances. We dig into why profit isn't an afterthought but the foundation of a healthy company, how simple financial systems can transform your business, and the mindset shifts every contractor needs to thrive. If you've ever struggled with cash flow, margins, or paying yourself consistently, Adam's insights will give you a blueprint to finally put profit first. Register for the LMN Webinar (on Saturday Oct. 18, 2025 from 7a-7:45a) SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim 🎟 Industry Events EQUIP Expo – October 21–25, 2025 Use code BRIAN to save 50% off registration Register Now

Equip Expo 2025 is right around the corner and it's the biggest week of the year for the green industry. In this episode, I'm breaking down everything you need to know to make the most of your trip — from must-see events and game-changing gear to how to plan your days so you don't miss a thing. Whether it's your first time or your tenth, this is your playbook to navigate Equip like a pro. Register for the LMN Webinar (on Saturday Oct. 18, 2025 from 7a-7:45a) SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim 🎟 Industry Events EQUIP Expo – October 21–25, 2025 Use code BRIAN to save 50% off registration Register Now

Ever had one of those experiences where you walk out of a business shaking your head, wondering how they're even still in business? That was me this week… at the bank. In this episode, I'm sharing what might just be the WORST customer experience I've ever had, and I'm fired up about it. We're breaking down exactly what happened, why it was such a train wreck, and more importantly, what every business owner can learn from it. Taking care of the customer isn't complicated — yet so many companies still get it wrong. If you want to build a winning business, this episode is your wake-up call. Register for the LMN Webinar (on Saturday Oct. 18, 2025 from 7a-7:45a) SnowNtell.com (Oct. 27-31) 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim 🎟 Industry Events EQUIP Expo – October 21–25, 2025 Use code BRIAN to save 50% off registration Register Now

On this episode, I sit down with Rich Thiebaud to unpack his incredible journey in the green industry. Rich built and scaled his own landscape company to $8 million in revenue before feeling called to pivot into a new chapter. That decision led him to LMN, where he helped transform the way contractors run their businesses, and now into his role as EVP of Sales at Leanscaper. We talk about the lessons he learned building a successful company, the courage it takes to change direction at the top of your game, and how his passion for people and growth fuels his work today. Whether you're running a crew, scaling a business, or considering your next big leap, Rich's story is packed with insight and inspiration. Register for the LMN Webinar on Saturday Oct. 18, 2025 from 7a-7:45a 🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨 Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game! 📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with: 🎤 An All-Star Speaker Lineup 📈 Proven Business Growth Tactics 🤝 Networking with Industry Leaders 🎁 Swag, Giveaways & Unforgettable Moments ✅ Seats are limited and will sell out fast — don't wait! 👉 Get your ticket now at LawntrepreneurAcademy.com This isn't just a conference — it's your next level. 🌱 LINK Membership Be part of a community where your success isn't diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 Join the LINK Membership 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian's latest tips and updates: Subscribe to the Newsletter 🎥 Follow Brian Online YouTube: Brian's Lawn Maintenance Instagram: @brianslawnmaintenance 📘 Resources to Grow Your Business Zero to $100K! – Start a Successful Lawn Care Business MERCH – Brian's Lawn Maintenance Apparel & Gear Whole Ball of Wax  🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: Learn More 💼 Business Services Cycle CPA – Save $200 with code: BRIAN PostcardMania – Direct Mail Marketing Branded Bull – Marketing & Branding Experts Coast Pay - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: Equipment Defender Kujo Yardwear – + Free Shipping! ISOtunes – Save 10% Proven Locks Attentive AI – Promo Code Brian50 saves 50% at signup Darwin's Grip Plow-Right Snow Markers Ballard Inc. EarthWay Spreaders Rhino Hitch SureCan USA Comfort Trim 🎟 Industry Events EQUIP Expo – October 21–25, 2025 Use code BRIAN to save 50% off registration Register Now