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© (c) Rick Mathieson
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News and views on the latest in digital marketing, from the author of THE ON-DEMAND BRAND and BRANDING UNBOUND
35 Episodes
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Rick Mathieson and Rick Wootten review the 2021 Super Bowl commercials and pick the touchdowns, fumbles, and serious WTFs. Click to Listen: 🏈Season 4 Premiere—Rick and Rick Score the 2021 Super Bowl Commercials IN THIS EPISODE ⏳Season 4…already?! (at 1 min) ⚽️What's in a name—is Football the best name for...
🎁The Loaded Questions keep flying as the Ricks take a stroll down Memory Lane to celebrate the conclusion of their mega-hit third season. Listen Now: 🎉 Season 3 Finale Part 2
🎄It's a super-sized game of Loaded Questions as the Ricks celebrate the season that tried to make lemonade out of one lemon of a year. Listen Now: 🥳 'Tis Our Season 3 Finale (Part 1)
It's time for a quick round of Loaded Questions. This time out: The dirt on electric cars. Kissing in COVID-era movie productions. The best holiday movie of all time. And consumer views on social media as a holiday-season marketing channel. Listen Now: 🚙 Electric Cars- Not So Neutral After All_
Black Friday sales soar 42%. Pizza Hut goes heavy on comfort and joy. Is "Get Out" or "The Babadook" the best movie of the 2010s? The world's waiting for you, "Wonder Woman." Plus: Debating Tesla's decision to dump its PR department. Brought to you by Taskin, the first name in...
Burning Man lights up social VR. It's the moon or bust for the Fast & Furious movie franchise. And Burger King and Ronald McDonald get caught in a gay make-out session. Plus Loaded Questions and a whole lot more. From Sept 15. Brought to you by Taskin, the first name...
👹 "Stranger Things" takes over downtown LA, beer brands race to deliver a different kind of buzz, 80's era movie franchises stage comebacks via Zoom & more. From Nov. 11. 📺Netflix's Approach to Experiential Marketing During a Pandemic Brought to you by Taskin, the first name in stylish, premium-quality travel...
"The Mandalorian" tries on some 501's. The Justice League stars in a gory new R-rated animated movie. ADWEEK asks: What brands would you want to shelter with most? Starbucks switches up its strategy for the time of COVID-19, and more. From June 26. Brought to you by Taskin, the first...
It's a Rick and Quick episode featuring an interview with GiftSuite CEO Sangita Verma, who is redefining the gift-giving experience in the time of COVID-19. From June 16. ✈️ Brought to you by Taskin, the first name in ultra-stylish, premium travel gear: Save 30% on your next purchase using promo...
🍕 The top 5 spots you weren't allowed to see during the Big Game. From Feb 3. Subscribe to the official Rick and Rick Rule the World podcast on iTunes, Soundcloud, TuneIn, or wherever you listen to podcasts. Listen to: 📺 Top 5 Commercials You Did NOT See During the...
📺 It's a super-sized game of Rick and Rick Loaded Questions about some of this year's biggest Super Bowl commercials. Who scores? Who fumbles? And which spots do you remember best? It's an AdBowl 2020 pop-quiz with a Rick and Rick twist. Brought to you by TaskinSF.com, the official sponsor...
We need to talk about that final battle with Palpatine, his regenerative powers, his ever-changing strategy, that whole Force Dyad deal between Rey and Kylo Ren, what Finn wanted to tell Rey, where the Babu Frik is the Baby Yoda merch, and a whole lot more. It's our super-sized, spoilerrific...
🎅🏼 Tesla's Cybertruck blows up the Internet. The holiday yule log gets spit-roasted—ASMR style. Our Top 3 Tech Toys Gone Wrong. The 'Christmas Pizza' that's covered in turkey and gravy—and served in a singing box, plus a whole lot more. Download 🎁Cybertruck Baby Yoda Christmas Pizza & More
Singles Day scores $1 billion in its first :60-seconds. "Arson Frog" and "Okay Boomer" have meme warfare raging among generations. Plus: Twinkies cereal ignites a social media storm, what fMRI tells us about holiday shopping behaviors, why the future of VR may stink, Loaded Questions, and more. IN THIS EPISODE...
It's our spoilerific review of Terminator: Dark Fate (trailer below)—complete with Sarah Conner, the Rev-9, and a Terminator T-800 named Carl. Plus Loaded Questions: The Terminator Edition. Listen Now: 🍿Review: 'Terminator Dark Fate' IN THIS EPISODE: 🤖 The latest Terminator: Dead on arrival? Or underrated awesomeness? (at 1 min, 15-seconds)...
A haunted house that's so scary, it requires a 40-page waiver. Why lab-grown brain matter may be sentient. Kellogg's follows the Ricks lead on cereal-infused IPAs. Marvel's latest ugly Christmas sweaters, and a whole lot more. IN THIS EPISODE: 👨🏻🚒 Burn Notice: Dry, windy conditions have California in the hot...
IN THIS EPISODE 🎧 Coca-Cola static print ads you'll swear you can hear (at 9 sec) 🧠 The technical name for the psychological effect Coke uses in those ads - it's SCIENCE (at 1 min, 09 sec) 🔥 … Revisiting the knee-slapping family fun of "Brightburn" (at 2:09) 🏰 The...
It's an epic round of Loaded Questions as the Ricks recall some of their favorite moments from Season 2 of Rick and Rick Rule the World. IN THIS EPISODE 🎧 Top 5 ASMR Affirmations for Creative Directors (at 1 min 3 sec) 🍀 Our Lucky Charms-inspired St. Paddy's Day IPA...
JJ Abrams' new Spider-Man series. The new app that tells you if the people texting you are being flirtatious, or if you're strictly friendzone. Tinder's new choose-your-own-adventure streaming series, and more. 💥 JJ Abrams enters the Spider-verse, with a little help from his son (at 48 seconds) 😍 Flirt-worthy, or...
🎯 The Joker steals the show at the Venice Film Festival. KFC's new dating simulator game seems seriously creepy. The very different Coke Challenge could land you in jail. And is it time to say, "Oh, Thank Heaven for iPhone 11?" Plus a whole lot more. Listen Here: 🃏BK's New...
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