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Goal Magic

Author: Cynthia Spitalny & Brennen Lukas

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Goal Magic is a weekly podcast hosted by entrepreneurs Cynthia Spitalny and Brennen Lukas. Our goal is to help you get unstuck in your life—your career, relationships, fitness and finances. To do that, we interview inspiring, magical people and share the tactics and resources that have helped us the most. Let the magic begin!
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Our episode this week is for anyone who is part of the gig and/or expert economy - who finds themselves wanting to work, but also wanting to not feel drained by the micro-decisions around how to manage work with babies, kids, aging parents, or perhaps even a side hobby that you adore. I’ve personally become interested in the gig economy and the expert economy when I finally made the decision to leave corporate and any semblance of a full time job. I was too exhausted by the politics, by working for incompetent people, and by the feeling of not receiving the rewards or merits of the effort that I was putting in. I know there a lot of you who can relate to this, and what I was feeling, and one of those people was also Gina Hadley. Gina wanted to work but didn’t want it to be at the mercy of her life, like so many other people. And so when she created The Second Shift, she enabled a workforce of highly trained and capable women to work and live on their terms. About Gina Hadley Gina Hadley does not like the status quo--if something doesn't work, fix it. As co-founder of The Second Shift, making change is her daily mission. She works in close partnership with companies to design working cultures that support and retain women. By demonstrating how even small changes ripple into big impact, Gina helps businesses of all sizes shift their workplaces forward into more flexible, nimble working structures. In addition to being a co-founder, Gina is in charge of new business at The Second Shift. In this role, she takes a consultative approach, nurturing close relationships with business partners and remaining connected to them from onboarding through ongoing engagements. Together they create solutions that best support their business needs and identify opportunities to incorporate on-demand expertise into their human resources strategies. Gina is known for helping move clients from talk to action. She also speaks regularly at industry conferences as a leading expert on the future of work, gender equity as good business, and flexibility as a talent pipeline solution. Prior to founding The Second Shift, Gina was Worldwide Creative Coordinator at Ogilvy & Mather on the IBM business, and later pursued an entrepreneurial path as a founder of ads.com and Urban Monkeys in Seattle. Gina is an expert in being flexible and nimble, having moved her family cross-country four times in five years as a freelance consultant herself. She is now settled back in New York City with her husband and teenage daughter and son. Gina holds a B.A. from Connecticut College and an MFA from New York University. Connect with Gina: Instagram: @thesecond_shift Web: Thesecondshift.com Here’s to getting Unstuck, Cynthia & Brennen Sponsor Love If you’ve been enjoying our podcast or maybe our emails and courses, we would really love and appreciate if you left us an amaze-balls review on iTunes or give us a shout on instagram. We put this content out week after week for FREE, without asking anything from you... so we would LOVE if you can take 1 minute of your day to leave us a review or tag us in an Insta story about why you love our show. If you’ve already done one of these things, THANK YOU!     GOAL MAGIC Music Credits
We have a fun episode for everyone who has ever taken a class or pursued a hobby and thought: could I make a living doing this? The answer is yes, and BriAnne DeCarlo is here to share her story of how she did just that with a full time job, a husband and two kids. Some of the more interesting moments in our interview are when she talks about how she made a plan and created an exit strategy, but things still went awry, as well as how she translated her business skills from one industry to another. This story is one we all need to hear for every time we have been told “you just don’t know this space” or “you need more experience in this market” - BriAnne proves that you don’t, and that the haters can say what they want, but it’s only true if you believe it to be.  About BriAnne DeCarlo BriAnne took her first Pure Barre class in 2011 and was instantly hooked. With two babies and a full-time career in corporate retail as a buyer for Urban Outfitters headquartered in Philadelphia, dance or fitness had never been a big part of her life. But Pure Barre classes quickly became an integral way for her to carve out time for herself, release stress, build muscle and strengthen the body and mind. At the same time, she began seeking an entrepreneurial opportunity to align with her 15+ years of experience in retail where she could combine her loves for business and buying. In 2016 the idea for Pure Barre Media, PA was born out of a desire to create a space in her town that empowers women, mothers and all people and provides a unique platform for a transformational, empowering, community experience of fitness, health and wellness. In September of 2018, BriAnne brought her vision of Pure Barre Media to life with the amazing Pure Barre workout and an altogether elevated experience. While the Pure Barre technique requires no dance experience whatsoever, Pure Barre Media employs professional and aspiring dancers in the area to help support their passion and further their careers. Connect with BriAnne: Web: Pure Barre Instagram: @mediapurebarre Here’s to getting Unstuck, Cynthia & Brennen Sponsor Love If you’ve been enjoying our podcast or maybe our emails and courses, we would really love and appreciate if you left us an amaze-balls review on iTunes or give us a shout on instagram. We put this content out week after week for FREE, without asking anything from you... so we would LOVE if you can take 1 minute of your day to leave us a review or tag us in an Insta story about why you love our show. If you’ve already done one of these things, THANK YOU!     GOAL MAGIC Music Credits
This week our episode is with a dear friend: Naila Francis. I had been stalking Naila on social media and kept seeing beautiful poetic posts from her about life and love, and also posts about couples whose marriages she officiated, looking blissfully happy and in love...only to be surprised later to see that she also became a certified death midwife. This seemed like a far stretch from the happy photos Naila posts of herself and her work as an officiant, not to mention that I had never heard about a death midwife before. I wanted to talk to Naila because I knew she had some deep spiritual insights to offer about life, love, marriage, and the circle of life all embodied in the notion “until death do us part.”  About Naila Francis Naila Francis is a free spirit who has shaped her life by the call of joy, curiosity and a desire to engage with others in rich and meaningful ways. She is a writer, interfaith minister and wedding officiant who is also certified as a From Grief to Gratitude™ coach and as a death midwife. Naila spent many years as a print journalist interviewing dozens of artists and creatives, including Yoko Ono, Elizabeth Gilbert, Audra McDonald, Bobby McFerrin, Tim Robbins and India.Arie. But even with her traditional 9-to-5s (if you call interviewing P!nk while she dyed her hair or writing greeting cards “traditional”), she has always been drawn to the heart-centered and sacred. While she’s been basking in all the love she bears witness to as a wedding officiant for more than 10 years, her own journey of grief after losing her dad inspired her to be of service at another life threshold: our departure from this earth. As a death midwife and grief coach, she is committed to being a holistic, compassionate companion to the dying and their loved ones, while helping to raise awareness about how we can all experience a beautiful, dignified death. Connect with Naila: Insta: @disarmingdarling Web: www.NailaFrancis.com Blog: www.thetravelinglight.me Here’s to getting Unstuck, Cynthia & Brennen Sponsor Love If you’ve been enjoying our podcast or maybe our emails and courses, we would really love and appreciate if you left us an amaze-balls review on iTunes or give us a shout on instagram. We put this content out week after week for FREE, without asking anything from you... so we would LOVE if you can take 1 minute of your day to leave us a review or tag us in an Insta story about why you love our show. If you’ve already done one of these things, THANK YOU!     GOAL MAGIC Music Credits
This week we are bringing you an episode that I recorded with Lindsay Liebman, who is the owner and founder of Paper & Posh. Lindsay’s story of being a lawyer, to then having kids and feeling like life got more complicated, to deciding to take a career U-turn is not dissimilar from many of the folks we speak with on our show. What got me about Lindsay’s episode is that her body knew - before her mind would admit - that she needed to make a career change. Lindsay Liebman is the founder and owner of Paper & Posh, where she designs and creates luxury custom wedding invitations and day of stationery that convey the extraordinary love story of each individual couple. After practicing law for more than a decade, Lindsay decided to pursue her passion for graphic design, lush papers, and the creation of beautiful things, and, in 2011, established Paper & Posh in Media, Pa. Since then, Lindsay has worked with over 600 couples, earning more than 100 five-star reviews across social media, The Knot, and Wedding Wire. She has earned the Knot Best of Weddings five years in a row and has been inducted into The Knot Best of Weddings Hall of Fame, and was recently recognized among PhillyMag.com’s "Super-Talented Philly Wedding Invitation Designers.”  Lindsay is an active volunteer for the Support Center for Child Advocates in Philadelphia, where she advocates for victims of child abuse and neglect with the goal of securing safety and a permanent, nurturing environment for every child. Lindsay is also a volunteer and sponsor for the Media Youth Center, and volunteers regularly in the Media, PA community schools and for the local youth sports programs. Lindsay graduated from the University of Pittsburgh and the Temple University James E. Beasley School of Law. She resides in Media, Pa. with her husband and three children. Connect with Lindsay: Web: https://papernposh.com/ Email: lindsay@papernposh.com Social: @paperandposh Here’s to Getting Unstuck, Cynthia Sponsor Love This week our show is brought to you by our introductory Getting Unstuck Program, which is a FREE course. I can speak from my own personal experience as to how fearful and anxious I was at times once I stepped out on my own and decided to build my own consulting business. I had a vision and a mission, but I wasn’t sure if it was going to work and how it was all going to come together. I pushed passed the fear and then enlisted my own advice, which is detailed out in Goal Magic’s Getting Unstuck Program, and I can tell you honestly and with complete sincerity that this stuff works, folks! I now have 5 signed contracts and more inquiries about my work than I can manage in any given day. If you want those same results and to find that path forward in whatever way you want to get unstuck, then enroll now at www.goalmagic.co/getunstuck.   GOAL MAGIC Music Credits
https://www.onevillagecoffee.com/ Today, I have a fantastic interview for you with my friend Andrea Hackman, the President of One Village Coffee. We had a wide-ranging conversation, but the theme Andrea kept coming back to was the grit she developed growing up in rural Lancaster County in Pennsylvania. It was that same grit that pulled her marriage back from the brink of a breakup and kept her coffee business going even when a fateful decision she made went drastically wrong. Andrea is a survivor with a positive spirit and I think you’ll be inspired by her story. About Andrea Hackman Andrea is one of those people where a set career didn’t come naturally. Growing up, she was considered the typical Jack-of-all-trades, master-of-none. Her passion was people and service, but making that a career didn’t seem viable. With an undergraduate degree in Theology from Eastern University, Andrea began her career creating innovative community gatherings, which found a balance in her passions. But, it still felt like something was missing. It wasn’t until Andrea moved to Texas and began working in a large HR outsourcing and consulting firm, that she discovered her love for business. After working for the firm for several years, Andrea pursued her MBA in International Economic Development. It was during her MBA coursework that her family began traveling and brainstorming about the idea of doing business differently. She focused every project on the idea of One Village Coffee. Writing the initial business plan, Andrea was part of the founding team that launched One Village Coffee in 2007. Her initial role was focused on operations and Finance. After working for 2 years in the family business, Andrea took time off to have children and gain more external experience, working as the Operations Director for a local risk management firm. In 2012 as a result of a family meeting, Andrea was identified as the family’s desired successor for One Village Coffee. Andrea returned to One Village Coffee in 2014 and became President in 2016. For Andrea, she found her “sweet spot” with One Village Coffee that combines her personal passions of people, service and business. Andrea lives in Telford, Pennsylvania with her husband, Scott, and two children. Connect with Andrea Web: https://www.onevillagecoffee.com/ Social: @1villagecoffee Email: andrea@onevillagecoffee.com Here’s to Getting Unstuck, Brennen Sponsor Love: Today’s show is brought to you by our brand new Goal Magic Audience Survey. In order to make this show the best it can be, Cynthia and I need to hear from YOU! That’s why we’re asking you to take a few minutes and complete our survey. It’s quick and totally painless. We’ll use your responses to help us craft new content and programs to help you get unstuck. If you have suggestions for Goal Magic, this is your time to shine! Visit goalmagic.co/survey to take the survey now.   GOAL MAGIC Music Credits  
I had a wonderful vacation this past holiday week, and got some much-needed space and relaxation, just by staying at home and trying very hard to not be productive. You see, I’d been starting to experience symptoms of burnout in recent days from the stress of managing two companies that need a lot of care and attention. I noticed that I was avoiding projects I normally enjoy, my sleep was suffering and I was having trouble completing workouts, which is really weird for me.  The conversation with Cynthia that you’re about to hear was actually what convinced me to take some time off to recover and recuperate from stress. Right at the end of the episode, you’ll be able to hear me have the realization in real time. Our topic for the episode is how to stay motivated and I share some really good tips with you, but as we were chatting, Cynthia really convinced me of the need to take a break and I’m SO glad I listened. I’m feeling so much better now, more like my old self. My sleeping is back on track, podcasting seems fun again and my workouts are going fantastic. In fact, I set a personal record on my Zwift cycling trainer last night and I was jumping for joy. If you’re feeling a little burned out or simply lacking motivation, this episode is for you. Here’s to Getting Unstuck, Brennen & Cynthia Sponsor Love: Today’s show is brought to you by our brand new Goal Magic Audience Survey. In order to make this show the best it can be, Cynthia and I need to hear from YOU! That’s why we’re asking you to take a few minutes and complete our survey. It’s quick and totally painless. We’ll use your responses to help us craft new content and programs to help you get unstuck. If you have suggestions for Goal Magic, this is your time to shine! Visit goalmagic.co/survey to take the survey now.   GOAL MAGIC Music Credits
Every so often we get to interview people who are our heroes, who make us feel like fangirls and fanboys, and for me that person was Mary Clare Fischer, who is the wellness editor of Philly Mag and the editor of Be Well Philly. Be Well Philly is one of my favorite ways that I have been able to navigate the wellness scene in the Philly area. Receiving their magazine felt like I was getting in on all the secret tips, spots, and news. I found my workout classes, wellness community, and many healthy restaurants through Be Well Philly, not to mention that they named us a top podcast for wellness (holla!). As you can imagine, it’s no surprise that we welcomed Mary Clare with open arms when we were approached about having her on the podcast. Mary Clare Fischer is a: health and wellness editor at Philly mag, the regional magazine in the Philadelphia area University of Maryland alumna with degrees in journalism, government, and politics Michigan native with a penchant for college football, vacations “up north” pescatarian, cookbook collector, book lover, occasional runner, human rights advocate, wide-eyed learner, overall nerd, and frequent abuser of caps lock But most of all, she is a writer. Nominate someone (or yourself) to be named Health Hero for 2019! Connect with Mary Clare: Website Instagram Twitter Please enjoy this episode! Here’s to Getting Unstuck, Cynthia Sponsor Love: This week our show is brought to you by our introductory Getting Unstuck Program, which is a FREE course. I can speak from my own personal experience as to how fearful and anxious I was at times once I stepped out on my own and decided to build my own consulting business,. I had a vision and a mission, but I wasn’t sure if it was going to work and how it was all going to come together. I pushed passed the fear and then enlisted my own advice, which is detailed out in Goal Magic’s Getting Unstuck Program, and I can tell you honestly and with complete sincerity that this stuff works, folks! I now have 3 signed contracts and more inquiries about my work than I can manage in any given day. If you want those same results and to find that path forward in whatever way you want to get unstuck, then enroll now at www.goalmagic.co/getunstuck. This is different from our usual emails that we send from time to time so if you want IN on this, sign your badass self up and work your way to freedom, my friends!     GOAL MAGIC Music Credits
I recently was on vacation doing some much needed recharging, which also gave me time to reflect on my life and career and where it is all headed. One of the things that I keep bumping up against is this idea of what it means to really enjoy your work, because I keep talking to people who are so burnt out from corporate, like myself. They’re tired of not owning their time, not having freedom, losing their creativity because they’re no longer doing the things that they enjoy at work, and just the sheer number of hours that we all put into “getting the job done.” I don’t know if I’m attracting these people because I’m burnt out or if I’m just finding more people of my age range who feel similarly because we are at a pivotal point in our work lives, but it’s why this episode that I recorded with Chris Butsch was so fascinating to me. About Chris Butsch Chris Butsch is a keynote and TEDx speaker, author, and global consultant helping organizations improve engagement and retention, and prevent burnout. His unique blend of humor, happiness science, and BS-free takeaways has helped companies like Google, Deloitte, and Vodafone keep their best people. Connect with Chris: https://www.linkedin.com/in/chrisbutsch/ MESH method LinkedIn chrisbutsch.com Chris’ book Here’s to Getting Unstuck, Cynthia Sponsor Love This week our show is brought to you by the inner.U program from Lauren Handel Zander. If you find yourself repeating bad behaviors or patterns, then listen up because the truth is that you can change all that if you want to. My own personal experience with life coaching started in my 20’s. Throughout those years I found myself being very successful in my corporate life but many of the people I worked with and many of the men I dated turned out to be not great people and treated me badly. Do you want to know why? Because I subconsciously let them and it was a repeating pattern for me. It wasn’t until I realized it was a pattern, and decided that I deserved better and wanted to end that pattern that I changed the course of my own life. I got myself a kickass life coach and everything changed from there. If you’re like me, and want help and are ready to kick those bad patterns or habits, click on this link and enter GOALMAGIC75 to get $75 off the course today!     GOAL MAGIC Music Credits
I have been out of the country for some much needed re-charging, so Brennen had been holding down the Goal Magic Fort - many thanks and props to Brennen for his help and partnership! Every time I take vacation it becomes a way for me to make space to reflect on my life path and purpose. On this last trip, I came to see that I really want to make a difference in this world - not only by helping people get unstuck but by creating a career infused with meaning so I have been reaching out to my network to get projects where I can dig my heels into my own intention. I think so many of us have that feeling that our life’s purpose is bigger than the career we may currently be in, which is what happened to Cate Luzio who founded Luminary, a collaboration and co-working space specially designed to support women. Cate went from being in the world of big banking to going all in and self-funding Luminary, which was her brain child and has become her passion and has very much defined her next chapter. About Cate Luzio Cate Luzio is the Founder and CEO of Luminary, the premier collaboration hub for women who are passionate about professional development and expanding their networks. This 15,000 square foot meeting space in New York City includes a rooftop deck and two floors of open workspace, conference rooms, a fitness studio, beauty bar, locker room, lactation room, and much more. Luminary is the ultimate career advocate offering members unparalleled programming and experiences. A longtime advocate for empowering women and girls, Cate serves on the National Board for Girls Inc. Cate has over twenty years of leadership experience in financial services. Previously, she was the Executive Vice President and Global Head of Multinational Corporate Banking for HSBC managing roughly $2 billion in revenue and teams in 55 countries. Cate also served as a Managing Director and Head of Multinational Corporate Banking at J.P. Morgan. She has received numerous recognitions including being named to the Most Powerful Women in Banking List by American Banker multiple times as well as a two-time recipient of the Financial Times and Heroes Global Diversity Champion. Cate has also been featured in the Financial Times, Forbes, Fast Company, Wall Street Journal, CNBC, Fast Company, Bloomberg, USA Today, NowThis News, Politico, Women’s Wear Daily and more. She is also a Forbes Contributor. Cate holds a master’s degree in International Relations from Georgetown University and a bachelor’s degree in Political Science from the University of Maryland. She’s a global traveler having visited more than 114 countries. Connect with Cate: Luminary Twitter, Instagram, Facebook: @BeALuminary Cate: @CateLuzio (Instagram) / @KTLuzio (Twitter) LinkedIn: https://www.linkedin.com/in/cluzio/ Website: https://www.luminary-nyc.com/ Here’s to Getting Unstuck, Cynthia Sponsor Love This week our show is brought to you by our introductory Getting Unstuck Program, which is a FREE course. I can speak from my own personal experience as to how fearful and anxious I was at times once I stepped out on my own and decided to build my own consulting business. I had a vision and a mission, but I wasn’t sure if it was going to work and how it was all going to come together. I pushed passed the fear and then enlisted my own advice, which is detailed out in Goal Magic’s Getting Unstuck Program, and I can tell you honestly and with complete sincerity that this stuff works, folks! I now have 3 signed contracts and more inquiries about my work than I can manage in any given day. If you want those same results and to find that path forward in whatever way you want to get unstuck, then enroll now at www.goalmagic.co/getunstuck.   GOAL MAGIC Music Credits
In this week’s episode we brought back one of our previous guests who really got into our dirty laundry and made people laugh in doing so. Lauren Handel Zander spoke with us in February of this year and came back to visit us to talk about her new course on how to human better. Brennen and I loved Lauren and her work so much that we decided to partner with her team on her course inner.U, so you can an awesome $75 off her coaching by entering GOALMAGIC75 when you click here. A quick heads up: This episode contains adult language and topics and is not suitable for children or sensitive ears.   About Lauren Handel Zander Lauren Handel Zander is the Co-Founder and Chairwoman of Handel Group®, an international corporate consulting and life coaching company. Her coaching methodology, The Handel Method®, is taught in over 35 universities and institutes of learning around the world, including MIT, Stanford Graduate School of Business, NYU, and the New York City Public School System. Lauren is also the author of Maybe It’s You: Cut the Crap, Face Your Fears, Love Your Life (Published by Hachette Book Group, April 2017), a no-nonsense, practical manual that helps readers figure out not just what they want out of life, but how to actually get there. She has spent over 20 years coaching thousands of private and corporate clients, including executives at Vogue, BASF, and AOL. Lauren has been a featured expert in The New York Times, BBC, Forbes, Women’s Health, Dr. Oz, and Marie Claire and she is a regular contributor to Businessweek and The Huffington Post. Get $75 off Lauren’s incredible inner.U course with our GOALMAGIC75 coupon at bit.ly/LAUNCHDAY Here’s to Getting Unstuck, Cynthia Sponsor Love This week our show is brought to you by the inner.U program from Lauren Handel Zander. If you find yourself repeating bad behaviors or patterns, then listen up because the truth is that you can change all that if you want to. My own personal experience with life coaching started in my 20’s. Throughout those years I found myself being very successful in my corporate life but many of the people I worked with and many of the men I dated turned out to be not great people and treated me badly. Do you want to know why? Because I subconsciously let them and it was a repeating pattern for me. It wasn’t until I realized it was a pattern, and decided that I deserved better and wanted to end that pattern that I changed the course of my own life. I got myself a kickass life coach and everything changed from there. If you’re like me, and want help and are ready to kick those bad patterns or habits, click on this link and enter GOALMAGIC75 to get $75 off the course today!     GOAL MAGIC Music Credits
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