What if the secret to a sustainable creative business isn't working harder, but starting your day differently?Angela Anderson is a portrait photographer and educator based in Tucson, Arizona. She runs a studio that doubles as an education center, teaching eight-week intensive courses that take beginning photographers from shooting in automatic mode to running a full photography business. After years of chasing what she thought success should look like, she rebuilt her entire approach around a morning routine that changed everything.I sit down with Angela to talk about the messy reality of building a photography business while managing mental health struggles. We dig into how a single morning routine transformed not just her work but her entire relationship with being a creative business owner. This conversation goes deep on what it actually takes to keep showing up, even when you're barely functioning, and why that might be the real definition of success.What You'll LearnHow to use a structured morning routine to create momentum when depression makes everything feel impossible. Angela breaks down the exact sequence that pulls her out of bed and into action.Why teaching and mentorship can breathe new life into your photography business when client work alone isn't enough. She explains the shift from pure client work to creating an education model that serves her community.What it means to measure success by persistence rather than profit. Angela shares why she defines winning as simply still being in the game, and how that mindset has kept her moving forward for a decade.How to transition from wanting to be an artist to actually becoming one. She talks about recognizing her limitations with drawing and painting, then finding her voice through a camera instead.Why affirmations and visualization actually work when you pair them with a system. Angela describes how the Miracle Morning framework gave structure to concepts that previously felt too abstract.What starting photography with a Canon T3i and zero mentorship teaches you about resourcefulness. She remembers the early days of figuring everything out through books and online courses.How to build an eight-week intensive course that takes students from manual mode to portfolio shoots. Angela outlines the curriculum that covers technical skills, business setup, pricing, marketing, and hands-off portfolio builds.Why planning your calendar six months out creates breathing room instead of restriction. She explains how mapping workshops, courses, and conferences in advance helps her protect time for herself.What it looks like to give yourself permission to struggle while still showing up. Angela gets honest about the days she can barely function but still makes those baby steps forward anyway.How authentic connection at conferences creates lasting relationships in the photography community. She reflects on the power of really seeing people and making them feel valued in crowded industry spaces.Guest ResourcesAngela AndersonPortrait photographer and photography educator in Tucson, ArizonaInstagram: @angelaandersonportraitWebsite: Under construction (check Instagram for updates)Listen & SubscribeNever miss an episode. Subscribe to Generator on your favorite podcast app:Apple Podcasts | Spotify | YouTubeEnjoyed this episode? Leave a 5-star review on Apple Podcasts to help others...
What if the thing you're best at feels too easy to charge money for?Tracy Matthews has built multiple seven-figure businesses, taught over 9,500 jewelry designers through Flourish & Thrive Academy, and lost everything in the 2008 crash before rebuilding from scratch. She's learned that most creatives are stuck because they think work needs to be hard to be valuable. Spoiler: it doesn't.I sat down with Tracy to talk about creativity, business growth, and what it actually takes to build something that doesn't burn you out. We get into why everyone is creative (even finance guys), how your business can only grow as much as you grow internally, and why the work that comes easiest to you is exactly what you should be charging the most money for. We also talk about storytelling that sells without feeling gross, and this concept of on season versus off season that I've been obsessing over since my conversation with Brandon Washington.What You'll LearnWhy everyone is creative, even if you swear you're not, and how reframing what creativity actually means changes everything about how you see your workHow the thing that comes easiest to you is your natural gift, not something you should discount or give away for freeWhy your business can only grow as much as you grow internally, and what that means for the mindset work most people avoidThe difference between being an artist, a visionary, and an architect, and why understanding your creative type matters for how you build your businessHow to tell stories that actually sell without feeling like you're selling, by making it about your customer instead of your egoWhat it looks like to reinvent yourself every seven years, and why that pattern isn't random but a natural part of growthHow to recognize when you're burned out versus when you're just in the wrong season of your businessWhy the nervous system plays a bigger role in your business success than you think, and how to work with it instead of against itThe concept of on season versus off season in your work, and why constant creation mode isn't sustainable or necessaryWhat it means to feed a machine versus build something that actually aligns with who you are now, not who you were ten years agoGuest ResourcesTracy MatthewsFounder of Flourish & Thrive Academy and host of Creatives Rule the World podcastWebsite: tracymatthews.com/generator (free storytelling framework)Instagram: @iamtracymatthewsPodcast: Creatives Rule the WorldFlourish & Thrive Academy: flourishthriveacademy.comListen & SubscribeNever miss an episode. Subscribe to Generator on your favorite podcast app:Apple Podcasts | Spotify | YouTubeEnjoyed this episode? Leave a 5-star review on Apple Podcasts to help others discover these conversations.Connect with GeneratorWebsite: generatorpodcast.comInstagram: @generatorpodcastTikTok: a...
What do you do when your business feels personal and a bad year makes you question everything?Ashleigh Taylor is a portrait and boudoir photographer based near Los Angeles whose work blends editorial edge with raw emotion. She's built a reputation for creating images that feel like they belong in a magazine, but she's also someone who isn't afraid to talk about the hard parts of running a creative business. In this conversation, Ashleigh opens up about navigating one of the toughest years of her career and what it taught her about identity, resilience, and staying true to yourself when the ground shifts beneath you.We talk about the difference between business failure and personal failure, why hobbies that cost money might be the best investment you make, and how to show up for clients when you're barely holding it together yourself. This one gets real.What You'll LearnWhy separating your identity from your business might save you when things go wrongHow investing in hobbies that bring you joy, even expensive ones, can pull you out of creative burnout and remind you who you are outside of workWhat it means to mask your struggles during client sessions and when that's necessary versus harmful to your own wellbeingWhy the most talented photographers aren't always the ones who succeed, and what actually matters more than technical skill when building a sustainable businessHow to recognize when you're falling into victim mindset and the practical steps Ashleigh takes to snap out of itWhat creative integrity looks like in practice, including when to turn down lucrative work that doesn't align with your valuesWhy having a trusted hair and makeup artist on your team creates transition time that helps you land emotionally before a shoot startsHow to market yourself from a place of confidence rather than constantly trying to prove your worth to potential clientsThe difference between authentic coaching and manipulation, and what red flags to watch for when investing in educationWhy doing creative work without attaching outcomes or expectations to it is the hardest and most important practice for long-term sustainabilityGuest ResourcesAshleigh TaylorPortrait & Boudoir Photographer, Los AngelesWebsite: ashleightaylorportrait.comInstagram: @ashleightaylorportraitFacebook: Ashleigh Taylor PhotographyListen & SubscribeNever miss an episode. Subscribe to Generator on your favorite podcast app:Apple Podcasts | Spotify | YouTubeEnjoyed this episode?Leave a 5-star review on Apple Podcasts to help others discover these conversations.Connect with GeneratorWebsite: generatorpodcast.comInstagram: @generatorpodcastTikTok:
What color was your childhood fridge? For photographer Ben Marcum, it was that unforgettable avocado green—and that odd little memory sets the tone for an honest, funny, and insightful hour about life, art, and connection.Ben, based in Louisville, Kentucky, has built a thriving portrait and boudoir studio rooted in authenticity. We talk about how his years in theater shaped his ability to read people, how video became his strongest storytelling tool, and how he keeps things light, human, and deeply real—both online and in-studio.He opens up about burnout, fitness, therapy, and the never-ending tug-of-war between creativity and comparison. It’s a candid look at what it takes to build a creative business without losing your sanity or sense of humor.Podcast Title: GeneratorEpisode Title: Ben Marcum: Don't Make An Avocado Green FridgeEpisode Number: 61Publish Date: 6 Oct 2025Episode Overview• How short-form video can strengthen client relationships and attract real fans• Why authentic storytelling beats social-media trends every time• Ben’s pre-session rituals and grounding practices for emotional shoots• The difference between directing and collaborating with clients• How to handle self-criticism, mental health, and burnout as a creative• Why timeless portraits outlast the algorithmEnjoyed the episode?Hit Like, Subscribe, and tell me in the comments what part resonated most with you. Your feedback helps more creators find these conversations.🎧 Watch the full Generator playlist:https://www.youtube.com/playlist?list=PLInsertYourGeneratorPlaylistHere📍 Connect with Ben Marcum:Website: https://www.benmarcum.com or https://boudoirbybenmarcumInstagram: https://www.instagram.com/benmarcumphoto📍 Connect with me, Matt Stagliano:Website: https://stonetreecreative.comInstagram: https://www.instagram.com/stonetreecreativePodcast: https://generatorpodcast.comCalls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this podcast.Follow on Social Media: Connect with us on Instagram or TikTok @generatorpodcast or on YouTube @stonetreecreative#PhotographyPodcast #CreativeEntrepreneurship #AuthenticStorytelling #PortraitPhotography #BoudoirPhotography
Episode OverviewHow do you create portraits that feel more like stories than snapshots?In this episode of Generator, I sit down with Judith Hill, a fine art portrait photographer based in Nashville, whose work is filled with texture, emotion, and intention. Judith has built a style that slows everything down, where connection is the point, not the afterthought. We talk about how she went from second-guessing herself to directing shoots with clarity and confidence.Judith opens up about the importance of creative direction, trusting her gut, and why her best work happens when she stops trying to chase the "right" way of doing things. This conversation is about staying curious, letting the process evolve, and making space for the work to breathe.Podcast Title: GeneratorEpisode Title: Judith Hill: The Universal Power of ConnectionEpisode Number: 60Publish Date: 29 Sept 2025What you’ll learn in this episode:• Why slowing down can actually make your work more impactful• How Judith approaches creative direction and builds intentional shoots• What it means to “listen to the work” instead of controlling it• How to trust your ideas even when they don’t fit a trend• The challenges of creating art while also running a business• Why planning matters—but overthinking kills momentum• What it looks like to lead a client through an experience, not just a session• How Judith blends narrative, styling, and trust to create soulful portraitsResources and LinksWEBSITE: www.judithhillphotography.com or www.judithhill.academyFACEBOOK: judith hill photographyINSTAGRAM: @judithhillphoto + @the_judithhillCalls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this podcast.Follow on Social Media: Connect with us on Instagram or TikTok @generatorpodcast or on YouTube @stonetreecreativeHashtags:#JudithHill #PortraitPhotography #CreativeProcess #GeneratorPodcast #StorytellingThroughPortraits
Annie Marie has been working as a photographer in Minneapolis for over three decades. She’s earned the titles—four-time Minnesota Photographer of the Year, SYNC Photographer of the Year—but none of that has pulled her away from what matters most: making honest portraits and helping other photographers find their footing.Podcast Title: GeneratorEpisode Title: Annie Marie - Still Thriving After a 30 Year CareerEpisode Number: 59Publish Date: 22 Sept 2025Episode OverviewIn this episode, we talk about what it means to stay curious when you’ve been in the industry a long time. Annie shares how she keeps learning, how she teaches, and why she cares more about creating connection than chasing trends. She walks through her approach to working with seniors and families, and how she builds images that hold up over time.Her workshops are a reflection of that same calm focus. They’re small on purpose. There’s time to breathe, to think, to actually work through ideas instead of rushing through a shot list. She talks about the value of styling, lighting, and making people feel comfortable, whether they’re in front of the lens or behind it.We also get into her work as a graphic designer. She creates branding templates and marketing materials for other photographers. For Annie, it’s another way to support the community and keep her creativity sharp.There’s no ego here. Just experience, clarity, and a deep respect for the craft.Takeaways: Annie Marie emphasizes the importance of continuous learning in photography, no matter how experienced one becomes. She believes in creating a comfortable and intimate environment during workshops, allowing photographers to connect with their subjects. Annie's unique approach to lighting focuses on the feeling it evokes rather than just technical execution, enhancing the emotional impact of her portraits. Her workshops include hands-on sessions where attendees get to style models, ensuring they leave with personal, portfolio-worthy images. Annie shares her journey of overcoming self-doubt to become an educator, realizing her experience and insights could benefit others. Through her graphic design work, Annie emphasizes the value of a strong, unique logo as part of professional branding for photographers. Links referenced in this episode:anniemariephotography.comanniemarieco.comCalls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this podcast.Follow on Social Media: Connect with us on Instagram or TikTok @generatorpodcast or on YouTube @stonetreecreative
Matt Stagliano and return guest Sue Bryce dive deep into the wild world of photography and the many hurdles that come with chasing success in this episode. Kicking things off, they tackle the main theme: the notion that "The Photography Game is Rigged," a title that has sparked quite the conversation. We explore how the industry can sometimes feel like a minefield of outdated beliefs and myths that tell aspiring photographers there's only one 'right' way to achieve success. Sue and Matt share their own experiences and insights, revealing the real deal behind personal branding, vendor relationships, and the all-too-familiar self-doubt that plagues creatives. It's an honest, no-holds-barred chat that encourages us to redefine what success means on our own terms, rather than letting external validation dictate our worth. Podcast Title: GeneratorEpisode Title: Why the Game is NOT RiggedEpisode Number: 58Publish Date: 12 August 2025Episode OverviewMatt Stagliano and Sue Bryce tackle the age-old conundrum of success in photography in a lively and insightful episode that promises to resonate with creatives everywhere. Inspired by Matt's eye-catching video, *The Photography Game is Rigged*, the duo explores the myths surrounding success in their field, particularly the misconception that external validation through sponsorships and brand partnerships is the ultimate goal. The conversation flows effortlessly between humor and serious reflection, as they dissect the pressures photographers face and the importance of carving out one's own path in an industry rife with expectations. Throughout their discussion, they emphasize the need to shift perspectives from viewing success as a one-size-fits-all achievement to embracing the idea that each photographer’s journey is unique. Sue’s ability to playfully poke holes in Matt’s arguments pushes the dialogue forward, making for an engaging exchange filled with laughter and valuable insights. This isn't just a podcast episode; it's a call to action for photographers to redefine success on their own terms and to remember that creativity should thrive beyond the confines of traditional metrics. If you're looking for inspiration and a fresh perspective on what it means to succeed in photography, this episode is a treasure trove of wisdom and wit.Takeaways: The photography industry is full of myths about what success looks like, and these can mislead aspiring photographers. Validation and approval from others shouldn't define your success; self-worth is key in navigating your photography career. Navigating the photography business requires building relationships, understanding branding, and evolving your personal identity as a creator. It's crucial to recognize that the obstacles we perceive are often self-imposed and can be overcome with the right mindset. Being a photographer doesn't limit you to just taking photos; you can create various products and services under your personal brand. Success isn't just about the numbers; it's about finding fulfillment in your work and evolving as a creator without getting trapped in traditional paths. Calls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this...
You know that nagging voice in your head that just won’t take a break? Yeah, the one that tells you you're not doing enough or everyone else has their life together while you’re just here, existing? Well, let’s dive into the murky waters of our not-so-sunny thoughts. We’re constantly told to manifest positivity and speak good vibes into existence, but what happens when the truth is more shadow than sunshine? In this episode, we’re peeling back the layers on the tension between keeping it real and staying positive. We're chatting about whether voicing our darker thoughts makes them worse or if it’s a step toward healing—because honestly, it’s a wild ride trying to balance honesty with the pressure to maintain a happy facade. So grab your favorite snack, get comfy, and let’s explore this gray area together! Don’t forget to drop your thoughts in the comments!Podcast Title: GeneratorEpisode Title: What If Saying It Out Loud Makes It Worse?Episode Number: 57Publish Date: 14 July 2025Takeaways: It's totally normal to have a loud inner critic that says you're failing, and you're not alone in this struggle. We often fear that voicing negative thoughts might make them worse, but sometimes honesty is the best healing. Asking for help can feel like admitting failure, which is a tough pill to swallow in a culture obsessed with positivity. Speaking our truth requires context and connection; sharing struggles with a friend is different from posting it online. Words can build or destroy; it's all about how, when, and where we communicate our feelings. It's okay to feel not okay sometimes; acknowledging our struggles is part of being human. Calls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this podcast.Follow on Social Media: Connect with us on Instagram or TikTok @generatorpodcast or on YouTube @stonetreecreative
You ever finish a photography course and think…“That didn’t help at all”?You’re not alone.The coaching space is flooded right now—some of it’s gold, some of it’s garbage.And when we’re unsure of ourselves, we’re more likely to buy the hype.In this short episode I’m digging into the rise of photography coaches, why so many of us feel unfulfilled after taking courses, and how to become a better critical thinker—without burning out or giving up.This isn’t about shaming educators.It’s about empowering photographers to stop chasing quick fixes and start learning on their own terms.Let’s talk about it.Podcast Title: GeneratorEpisode Title: Are Photography Coaches Helping or Hustling?Episode Number: 56Publish Date: 12 July 2025Calls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this podcast.Follow on Social Media: Connect with us on Instagram or TikTok @generatorpodcast or on YouTube @stonetreecreative
Let’s have a real talk about what’s happening in the photography world.In this short episode, I break down the game where photographers feel like they have to chase sponsorships, get reposted by brands, or land a partnership just to be taken seriously. You know the drill: content over craft, clout over connection.But here’s the thing… that game? It’s not built for you. It’s built to keep you running in circles, burning out, and forgetting why you started taking photos in the first place.I’ve played it. I’ve seen behind the curtain. And I think it’s time we stop pretending that validation from companies means success.Podcast Title: GeneratorEpisode Title: The Photography Game is RiggedEpisode Number: 55Publish Date: 12 July 2025Episode Overview• What “the game” actually is and why it’s so seductive• Why so many great photographers get stuck chasing approval• How the industry benefits from your burnout• What it really takes to build a sustainable photography business• A better way forward without selling your voice for exposureCalls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this podcast.Follow on Social Media: Connect with us on Instagram or TikTok @generatorpodcast or on YouTube @stonetreecreativeWant more honest conversations like this?Subscribe so you don't miss anything!Check out my portrait work: https://stonetreecreative.comLet’s connect on Instagram: https://instagram.com/generatorpodcast#photographyindustry #photobiztruth #sponsorships #photographytips #creativeburnout #mattstagliano #stonetreecreative
Jonathan Daige, a former law enforcement officer and veteran, is the founder of the Thin Blue Ride, a non-profit organization dedicated to supporting veterans and first responders battling cancer. In our chat, JD shares his incredible journey of resilience in the face of multiple cancer diagnoses and surgeries, highlighting the importance of community and support in overcoming life's toughest challenges. We dive into how Thin Blue Ride has already raised over $800,000 for what he affectionately calls “cancer warriors,” and there’s no sign of slowing down! This isn’t just a story of survival; it’s a rallying cry for action, encouraging all of us to lend a hand in helping those in need. Whether it’s through fundraising, spreading awareness, or simply offering a listening ear, JD’s message is clear: together, we can make a difference. Get ready to be inspired by JD's remarkable spirit and the amazing work being done at Thin Blue Ride!Podcast Title: GeneratorEpisode Title: Jonathan Daige: The Thin Blue RideEpisode Number: 54Publish Date: 4 July 2025Episode OverviewJonathan Daige, a former law enforcement officer and military veteran, has turned his personal battles with cancer into a powerful mission to help others. In this deeply moving conversation, we explore JD's journey from his time serving in Iraq to his multiple cancer diagnoses, including leukemia. He shares his story with raw honesty, recounting the physical and emotional challenges he faced and how they shaped his determination to support fellow veterans and first responders through his non-profit organization, Thin Blue Ride. With over $800,000 raised for those he calls cancer warriors, JD embodies the spirit of resilience and community that is at the core of his mission. Throughout the episode, we delve into the significance of mental fortitude, the importance of asking for help, and how JD's experiences have influenced his approach to life and health. His infectious humor and candid reflections offer listeners a unique perspective on navigating life's toughest challenges, and he encourages everyone to find their own way to contribute to the greater good. We discuss the various fundraising events and initiatives that Thin Blue Ride undertakes, inviting listeners to get involved in any way they can—whether that’s participating in events, spreading awareness, or simply sharing their own stories. As we wrap up, JD shares valuable insights on the importance of community support and how even small actions can make a significant impact. His passion for helping others shines through, and his message is clear: we are all capable of making a difference, no matter how big or small. This episode is not only a testament to JD's personal journey but also a call to action for all of us to step up and support those who are fighting their own battles against cancer. Takeaways: Jonathan Daige's journey from law enforcement to cancer survivor is truly inspiring, showcasing his resilience and determination. As the founder of Thin Blue Ride, Jonathan has raised over $800,000 to support veterans and first responders battling cancer. The importance of community support shines through as Jonathan emphasizes the need to help each other during tough times. Mindset plays a crucial role in overcoming challenges, as Jonathan exemplifies through his positive outlook on life and cancer recovery. Thin Blue Ride is not just a charity; it's a movement empowering individuals to contribute to the fight against cancer through various initiatives. Listeners can get involved by supporting Thin Blue Ride through donations or participating in events like their golf tournament. Resources and LinksWEBSITE: a...
In this episode of Generator, I sit down with Karinda Kinsler—an equine photographer, business coach, and the author of The Unicorn—to talk about what really happens when you stop following the rules and start building a business that actually works for you.Karinda built a brand photographing horses as well as a national reputation by doing things her own way. We talk about the mindset shifts that helped her raise her prices, get rid of all those templated emails, and start having real conversations that lead to stronger connections and bigger sales. Whether you’re feeling stuck in your pricing, your systems, or your head, this one’s full of simple, honest takeaways that can help you move forward.Podcast Title: GeneratorEpisode Title: Karinda Kinsler-Why Money Mindset MattersEpisode Number: 53Publish Date: 27 June 2025Takeaways: Karinda Kinsler transformed her passion for horses into a thriving photography business, showcasing that following your own path can lead to success. Mindset shifts are crucial for overcoming pricing fears; Karinda shares how she learned to raise her prices confidently and connect with clients genuinely. Ditching email templates for real conversations with clients can enhance your business relationships and improve sales; Karinda emphasizes the importance of personal connection. Karinda's journey highlights that you don't need to follow conventional rules; creating a unique brand and experience can set you apart in your niche market. Understanding your worth and pricing your services accordingly is essential; Karinda explains how she learned to stop undervaluing herself and her work. The podcast dives into practical advice for scaling your business and overcoming money blocks, making it a must-listen for creatives in the photography industry. Guest LinksWebsite: https://karindak.comWebsite: https://karindakcoaching.com/Calls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this podcast.Follow on Social Media: Connect with us on Instagram or TikTok @generatorpodcast or on YouTube @generatorpodcast
Johnny Guerrero’s a talented photographer and he’s also an Army vet and a retired law enforcement officer who’s all about community and connection. We chat about how his diverse experiences shape his approach to photography and client relationships, and spoiler alert: it’s all about serving others with heart. Johnny shares some heartfelt stories about his time as a foster parent to over 45 kids and how that taught him to connect with people on a deeper level. Plus, we get real about mental health in the military and law enforcement, and how his podcast, Trading Holsters, is creating a space for veterans to share their stories. Podcast Title: GeneratorEpisode Title: Johnny Guerrero-Trading Holsters for PhotographyEpisode Number: 52Publish Date: 6 June 2025Episode OverviewFrom serving this great nation as a soldier to keeping the peace as a law enforcement officer, and now, capturing those unforgettable moments as a wedding and portrait photographer with Magnolia Gruene Photography, Johnny Guerrero's story is nothing short of inspiring. We talk about how his diverse experiences have shaped not just his business model, but also his approach to client relationships. Johnny believes in the power of community over competition, a mantra he truly lives by as the admin of The Business End of the Lens, a Facebook group that fosters growth and support for photographers of all levels. We also touched on the emotional rollercoaster of fostering over 45 children, exploring how those experiences taught him invaluable lessons about connection, empathy, and the importance of creating a safe space for people to express themselves, whether that's in front of a camera or during a heartfelt conversation on his podcast, Trading Holsters. Takeaways: Johnny Guerrero's journey from soldier to photographer shows how diverse experiences shape creativity and empathy. Building a photography business rooted in community service fosters genuine relationships with clients, which is key to success. Johnny's approach to photography emphasizes making clients comfortable, using humor to break the ice and capture genuine emotions. The importance of discussing mental health issues among veterans and law enforcement is a major theme in Johnny's podcast, Trading Holsters. Resources and LinksWEBSITE: https://www.magnoliagruene.comFACEBOOK: https://facebook.com/magnoliagrueneINSTAGRAM: https://instagram.com/magnoliagrueneCalls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this podcast.Follow on Social Media: Connect with us on Instagram or TikTok @generatorpodcast or on YouTube @stonetreecreativefXc8cwh0z2R11q6LKkcN
Oliver Lozano, a portrait photographer based in Stuttgart, Germany, is all about creating genuine connections with his clients. In this chat, we dive into Ollie's career, exploring how he transforms the traditional photography experience into something deeply personal and meaningful. He shares his insights on everything from the glitz of classic Hollywood to the raw authenticity of boudoir and erotica photography. We also uncover the importance of vulnerability, identity, and how truly being seen can empower his clients in front of the camera. Oliver's approach is about crafting a narrative that celebrates individuality and evokes emotion!Podcast Title: GeneratorEpisode Title: Oliver Lozano: How Cinematic Storytelling Creates ConnectionEpisode Number: 51Publish Date: 30 May 2025Episode OverviewDiving into the world of contemporary portraiture, I talk with Oliver Lozano, a Stuttgart-based photographer who weaves together stories of identity, vulnerability, and the magic of human connection. With influences from classic Hollywood and a deep passion for music and film, Oliver creates transformative experiences for his clients. This episode serves up a mix of insights as we discuss the importance of empathy in photography, how to help clients feel truly seen, and the art of storytelling in visual media. We explore how his background as a filmmaker shapes his approach to portrait photography, as well as the challenges and triumphs he has faced along the way. Whether it's boudoir, erotica, or contemporary portraits, Oliver’s work highlights the profound connection between the artist and their subject, reminding us all of the power of being authentically ourselves in front of the camera.We also dig into deeper themes of masculinity, societal expectations, and personal identity, with Oliver sharing heartfelt anecdotes about his experiences in mentoring other creatives. The conversation is rich with laughter, wisdom, and a touch of vulnerability as we uncover the layers that make each portrait a unique story. This chat blends art, business, and the essence of what it means to be human. Takeaways: Oliver Lozano emphasizes the importance of human connection in portrait photography, creating a safe space for clients to feel seen. His artistic journey blends photography, filmmaking, and music, showing how storytelling is integral to his approach as a visual artist. In the podcast, Oliver shares insights on vulnerability and masculinity, highlighting how empowering clients can reveal their true selves. He discusses his transition from commercial photography to personal projects, showing how this shift allowed him to connect more deeply with clients. Oliver believes that every photo session should be fun, and that laughter is just as important as the art itself in creating a memorable experience. He highlights the idea that artists should not be boxed into stereotypes, encouraging them to embrace their unique style and individuality. Resources and LinksALL LINKS: https://linktr.ee/OliverLozanoWEBSITE: https://oliverlozano.com/FACEBOOK: https://www.facebook.com/OlliLozano/INSTAGRAM:
What if the key to finding your creative voice is simply asking yourself, “What do I want?”In this powerful milestone episode of Generator, I sit down with world-renowned photographer, educator, and speaker Sue Bryce to explore the deeper currents of creativity, self-worth, and showing up authentically.This conversation is about the transformation that happens when you stop hiding and start creating from a place of truth.Sue has taught thousands how to build thriving businesses, but it’s her guidance on self-value, storytelling, and owning your voice that changed my life. In this raw, honest conversation, we talk about what it really takes to evolve—not just as artists, but as people.Whether you’re just beginning to speak your truth or trying to refine your message for the world, this episode will light a fire in you.Key Takeaways:• “Done is better than perfect” can be a creative game-changer• How to turn long-form content into powerful short-form learning• The value of beta testing and curating your voice with intention• Why self-worth and visibility are inseparable for creatives• What envy really reveals—and how to use it as a roadmap• The impact of asking “What do YOU want?” and how it transforms everything• How to build stronger relationships by understanding emotional wounds• Creating from joy vs. competition• Finding identity and direction after burnoutLinks & Resources:Sue Bryce’s Website: https://suebryce.comSue’s SPEAK Workshop: https://suebryce.com/speakMatt Stagliano’s Work: https://stonetreecreative.comGenerator Podcast Website: https://generatorpodcast.comFull Generator YouTube Playlist: https://www.youtube.com/playlist?list=PL9I5qFIHcBrFzp-0zA5AfmNZWH5WyN1YuCalls to Action:Subscribe: Never miss an episode—subscribe on your favorite podcast app.Leave a Review: Enjoyed this conversation? Leave a 5-star review on Apple Podcasts: https://podcasts.apple.com/us/podcast/generator/id1668192673Follow on Social:Instagram & TikTok: @generatorpodcastYouTube: @stonetreecreativeLike what you heard? Hit that like button, subscribe to the channel, and leave a comment sharing what resonated most. Your support helps the podcast grow and reach more creatives.
In this episode, I sit down with Kara Marie Trombetta, a photographer who’s reshaping the way we think about boudoir. Her work is rooted in self-respect, real empowerment, and helping people feel truly seen—without all the old-school glamor filters. We talk about what it takes to evolve as an artist, especially when the world around you keeps shifting, and how Kara built a business that reflects her values, not just trends. It’s a raw, thoughtful conversation about identity, creativity, and staying grounded when everything feels up in the air. Plus, we get into the nitty-gritty of pivoting your business to stay afloat during those economic curveballs life throws at you. Join us as we explore Kara Marie's colorful perspective on identity, creativity, and what it truly means to find your voice!Podcast Title: GeneratorEpisode Title: Kara Marie Trombetta: Shift Happens-The Art of the PivotEpisode Number: 49Publish Date: 16 May 2025Episode OverviewIn this episode, Kara Marie Trombetta and I dig into what boudoir photography really means beyond the surface-level stuff. Kara Marie shares how she’s redefined the experience—moving away from outdated ideas and turning it into something that celebrates honesty, confidence, and self-love. We talk about the emotional weight of self-portraiture, how it can crack you open in the best way, and why vulnerability is often the key to real growth. There’s also some straight talk about running a creative business in uncertain times and what it takes to keep evolving without losing your voice. It’s a real, honest conversation about showing up as yourself—and maybe helping others do the same.Takeaways: Kara Marie Trombetta's photography is all about radical self-acceptance and reclaiming one's identity, redefining boudoir photography as a celebration of self. In a world where economic climates shift, pivoting your business is essential; adapt your offerings while staying true to your creative spirit. The emotional depth in photography emerges when artists connect with clients on a personal level, fostering genuine empowerment through the lens. Kara Marie emphasizes that authenticity in art comes from understanding and expressing your true self, beyond societal expectations or trends. Self-portraiture can be a journey of discovery, revealing parts of yourself you may not have fully embraced or understood before. It's crucial to break free from the pressures of conformity in the photography industry; every artist's voice deserves to be uniquely heard and celebrated. Resources and LinksWEBSITE: https://kara-marie.com/FACEBOOK: https://www.facebook.com/karamariestudiosINSTAGRAM: https://www.instagram.com/karamariestudios/Calls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you liked the show! Help others discover this podcast.Follow on Social Media: Connect
Building a career around consistency is the name of the game, and nobody does it quite like Sandra Coan. With over 25 years in the photography world, she’s not just a family and newborn portrait photographer in Seattle, she’s an educator and author who’s all about using strobes for a natural light look. In this episode, we discuss how human connection fuels her work and why she believes that capturing the moment is more important than getting the technically perfect shot. We talk about her marketing methods and how any Creative can ditch the traditional marketing funnel for a better approach to finding clients. Sandra’s journey is a treasure trove of insights for both budding and seasoned photographers, filled with heartfelt stories and practical advice. So whether you're just starting out or have decades of experience, you’ll want to stick around for the wisdom that Sandra brings to the table.Podcast Title: GeneratorEpisode Title: Flywheels Are Better Than FunnelsEpisode Number: 48Publish Date: 9 May 2025Episode OverviewIn this heartfelt episode of Generator, I sit down with the incredible Sandra Coan—an award-winning photographer, educator, and author with over 25 years in the industry. We dive deep into what it means to build a business rooted in consistency, authenticity, and trust. Sandra shares how she developed her signature flywheel marketing method, why “shoot and burn” needs to be retired, and how lighting and connection go hand-in-hand. We talk about overcoming burnout, ditching the funnel, trusting your creative instincts, and why newborn photographers deserve a louder voice in the industry. Whether you’re brand new or a seasoned pro, this conversation is packed with insight, honesty, and a few unexpected laughs.Takeaways: Sandra Coan emphasizes the importance of consistency in building a sustainable photography career, highlighting that true happiness follows when you find joy in your work. In the podcast, Sandra shares how she uses a client-centered marketing approach, focusing on building trust over chasing sales, which is crucial for photographers. The conversation reveals that capturing genuine moments is more about paying attention than achieving technical perfection, especially while working with families and newborns. Sandra discusses her journey from a kindergarten teacher to an award-winning photographer, illustrating how her teaching background influences her approach to both photography and client interaction. Throughout the episode, the idea of ‘slow photography’ is explored, with Sandra explaining how shooting film forces her to be more methodical and present during sessions. The podcast highlights the underrepresented niche of newborn and family photography, with Sandra advocating for the value and artistry within this area of the industry. Resources and LinksWEBSITE: www.sandracoaneducation.comINSTAGRAM: https://www.instagram.com/sandracoan/Calls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us
Kristen Kidd is all about capturing the heart and soul of the human-pet bond, and she does it with style! This episode kicks off with her sharing her journey as a photographer, author, and magazine publisher, including the launch of her fabulous Dog Mom Magazine. We dive into the nitty-gritty of what it’s like to be a pet photographer—like, how do you get past the fear of failure or deal with difficult moments of grief? Kristen opens up about her background as a social worker and how that helps her connect with clients on a deeper level, making every session feel personal and meaningful. Plus, we explore the hilarious and sometimes chaotic world of working with dogs and how embracing imperfection can lead to some truly magical moments. So grab your pup, settle in, and get ready for some heartwarming insights and a few laughs along the way!Podcast Title: GeneratorEpisode Title: Kristen Kidd: The Power of Pet PhotographyEpisode Number: 47Publish Date: 2 May 2025Episode OverviewKristen Kidd, a Philadelphia-based photographer and author, opens up about her unique approach to capturing the essence of pet ownership in our latest episode. We dive headfirst into her journey, from being a social worker to launching Dog Mom Magazine, a publication that beautifully marries her love for photography and storytelling. It’s a deep dive into the world of dog lovers, with Kristen sharing her experiences of creating coffee table books dedicated to pet rescue, where every purchase supports a good cause. Throughout our conversation, we touch on the nuances of fear in the creative process. Kristen discusses how she uses her background in social work to not only connect with her clients but also to help them embrace their vulnerabilities. We share laughs, stories, and perhaps a few too many dog puns as we explore how to navigate the chaos of life with our furry companions. This episode is a wonderful reminder that amidst the hustle and bustle, there’s always room for love, laughter, and the joy our pets bring into our lives. Tune in and discover how to find beauty in the imperfect and the power of storytelling through the lens of pet photography.Takeaways: Kristen Kidd blends her social work experience with photography, capturing genuine pet-owner connections. Fear is a huge barrier for photographers, but embracing failure is key to growth and creativity. Dog Mom Magazine is a unique community platform celebrating the bond between dogs and their humans. Kristen's approach to photography emphasizes vulnerability and authenticity over perfection in her work. The conversations with clients often reveal deeper stories about their relationships with their pets, adding richness to the photography. Finding joy in the chaos of life, like dogs do, can lead to a more fulfilling and present existence. Links referenced in this episode:dogmommagazine.comluxsummitstudio.cominstagram.com/dog_mom_magazineinstagram.com/lux_summit_studioinstagram.com/kidd_loves_courageouslyCalls to ActionWebsite: https://generatorpodcast.comSubscribe to...
Elena S. Blair is an absolute powerhouse in the photography world, and today we're having a conversation that's packed with wisdom for anyone looking to make their mark in the creative industry. We kick things off by exploring how Elena captures genuine connections in her family photography, a skill that sets her work apart and resonates deeply with her clients. She shares her journey through the ups and downs of building a successful business in this competitive landscape, emphasizing the importance of mindset and community. As we chat, we dig into the nitty-gritty of practical strategies like SEO, email marketing, and the role of AI in streamlining our workflow. Podcast Title: GeneratorEpisode Title: Elena S. Blair: The Beauty of a Designer LifeEpisode Number: 46Publish Date: 25 April 2025Episode OverviewElena Blair is a family photographer based in Seattle, WA, and in this episode, we dive deep into the magic that happens when creativity meets business acumen. Throughout the conversation, Elena emphasizes the importance of understanding what you want out of life to design a business that supports those dreams. She dives into the nitty-gritty of running a photography business, touching on everything from business metrics to the role of AI in marketing. Elena's candidness about the hard work required to build a successful business is refreshing, and her stories about her own students' successes highlight the effectiveness of her teachings. It's not just about taking beautiful pictures; it's about creating a business that resonates with authenticity and connection. As the episode unfolds, listeners are encouraged to rethink their own business strategies, especially regarding the use of email lists and social media engagement. Elena advocates for focusing on genuine connections rather than vanity metrics, which can be tempting in today’s digital age. By the end of their chat, both Matt and Elena inspire listeners to embrace their journeys, reminding them that with the right mindset, community, and strategies, they too can design the life they desire. Tune in and soak up the wisdom shared in this episode, where the art of photography beautifully intertwines with the realities of building a business.Takeaways: Elena Blair emphasizes the importance of capturing genuine family connections and emotions in photography, going beyond traditional portrait styles. In the podcast, we dive deep into the significance of building a community over competition in the photography business, which is crucial for long-term success. Elena highlights that having a solid email marketing strategy can yield significantly better engagement rates compared to social media, making it a vital tool for photographers. The conversation covers how mindset and self-awareness play a huge role in overcoming fears and self-sabotage, especially for new business owners in photography. Elena shares her insights on the necessity of understanding basic business metrics and SEO for photographers to effectively market their services and attract clients. The episode wraps up with the idea that creating a 'designer life'—one where you control your time and business direction—is the ultimate goal for creative entrepreneurs. Resources and LinksWEBSITE: https://www.elenasblairphotography.com/FACEBOOK: https://www.facebook.com/elenasblairphotography/INSTAGRAM:
George Varanakis is a true cornerstone in the photography world, and in our latest chat, we dive into the inner workings of the conferences he helped spearhead, WPPI and the Portrait Masters. We’re talking about how he’s not just a guy pulling the strings behind the scenes, but a genuine connector who builds communities that thrive. George is honest and open about what it really takes to pull off a massive conference like WPPI, from the emotional labor to the logistics, all while keeping the vibe high and the energy infectious. Plus, we ponder the future of creative education — online and in-person — and how to keep that spark alive when everything feels like it’s changing at lightning speed. It’s like a cocktail of insights, humor, and great stories that you won’t want to miss!Podcast Title: GeneratorEpisode Title: George Varanakis: The Architect of EngagementEpisode Number: 45Publish Date: 18 April 2025Episode OverviewGeorge Varanakis, the mastermind behind some of the most significant educational platforms in the photography industry, is our special guest today. Known for his behind-the-scenes role at events like WPPI, Creative Live, and the Portrait Masters Conference, George shares insights into the hard work that goes into organizing such large-scale events. We dive into the nitty-gritty details of what it takes to create a successful conference experience, from managing teams to dealing with unexpected challenges. George emphasizes the importance of community building and how fostering connections among photographers can elevate the overall experience. He reflects on his journey from working at Rangefinder Magazine to becoming a strategic consultant for trade show giant Emerald, showcasing the evolution of the photography landscape and the shift towards online education. Whether you're a seasoned pro or just starting, this conversation will inspire you to look at photography education in a new light and understand the value of community and connection in our industry.Takeaways: George Varanakis shares insights on the behind-the-scenes hustle at WPPI, revealing the immense effort that goes into organizing a massive photography conference. We dive into the evolution of online education in photography, discussing how platforms like Sue Bryce Education are reshaping creative learning. George emphasizes the importance of community in photography, explaining how events foster connections that extend beyond just networking. The conversation highlights the need for continuous feedback to improve conferences, as George insists that listening to attendees is key to making every event better. We explore the balance between online and in-person experiences in photography education, as George outlines strategies to keep the excitement alive year-round. George and I chat about the power of collaboration, especially how he and Sue Bryce's creative synergy leads to groundbreaking ideas in the photography industry. Resources and LinksEMAIL: george@digitalproductstudios.comCalls to ActionWebsite: https://generatorpodcast.comSubscribe to Generator: Never miss an episode – subscribe on your favorite podcast app.Leave a Review: Head over to https://podcasts.apple.com/us/podcast/generator/id1668192673 and leave us a 5 Star review if you...