Glad Tidings: The Climate Cleanup Podcast

Every time you drive to the shops, flick on a light, or listen to a podcast, you’re contributing a little more greenhouse gas to the atmosphere. Multiply that by millions of people, and it’s no wonder we’ve got a big mess to cleanup. What if fixing it could be just as effortless? Imagine if millions of people all over the world could club together and make small contributions that add up to cleaning up our atmosphere. That’s what Glad is all about – turning small actions into big impact. This podcast is our story, and it’s for you, our community. Head to GladClimate.com to learn more.

Glad Tidings #17 - What is biochar – and why do people call it “black gold”?

In this week’s episode of Glad Tidings, Ben takes you on a whistle-stop tour of the sooty black world of biochar.We explore:⚡ How biochar is made through pyrolysis (a process a lot more like cooking than burning)🌱 Why it locks away carbon for centuries instead of letting it return to the atmosphere🚜 The extra benefits for farmers, from healthier soils to better water retention and nutrient storage🪨 How biochar compares to coal, and why it’s often called “black gold”Biochar is one of the most promising ways to clean up legacy emissions, and in this episode you’ll come away with a clear, simple understanding of how it works and why it matters.Along the way, Ben shares a live “show and tell” with a bag of biochar, gives an update on the carbon cleanup funded so far by Glad members, and announces a new member saving with Pod - £55 off EV chargers and subscriptions.Full TranscriptYou can find the complete update on our blog at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠gladclimate.com/blog⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

09-23
14:33

Glad Tidings #16 - The Carrot and the Stick - Motivating the Majority

Most people want to act on climate change – but never do. Why is there such a big gap between intention and action?In this episode of Glad Tidings, Ben explores the idea of the “silent majority” and why savings might just be the secret carrot that unlocks real climate action. Plus, discover this week’s new Glad partner offer to help you save money while saving the planet.Full TranscriptYou can find the complete update on our blog at ⁠⁠⁠⁠⁠⁠⁠⁠⁠gladclimate.com/blog⁠⁠⁠⁠⁠⁠⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

09-16
06:54

Glad Tidings #15 - Turning £5 into £2,000

This week on Glad Tidings, Ben dives into savings value - how much you can save as a Glad member, how we calculate it, and why it’s rising so quickly.We also welcome new brand partners: Pact Coffee (with a free cafetière worth £26.95 on subscription) and Gandys (12% off travel-inspired gear, funding education projects worldwide).And finally, a totaliser update - the Glad community has now funded the removal of 52,000 kg of greenhouse gases from the atmosphere 🎉👉 Tune in for the latest on savings, progress, and community impact.Full TranscriptYou can find the complete update on our blog at ⁠⁠⁠⁠⁠⁠⁠⁠gladclimate.com/blog⁠⁠⁠⁠⁠⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

09-08
06:23

Glad Tidings #14 - Building Buying Power for the Clean-up

This week, Ben shares why Glad needs to grow from a small player to a major buyer in the carbon removal market - and how just 5,000 corporate members could get us there. He also explains the challenge of finding the right “Goldilocks” providers: not too big, not too small, but just right to help us deliver lasting climate impact.Full TranscriptYou can find the complete update on our blog at ⁠⁠⁠⁠⁠⁠⁠⁠gladclimate.com/blog⁠⁠⁠⁠⁠⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

09-01
10:19

Glad Tidings #13 - Why we focus on removals 💚

We’re back with another update on Glad’s progress as a community cleaning up the atmosphere. In this episode, Ben shares insights from our recent sentiment research - what people love about Glad, the questions they’re asking, and how we’re responding.You’ll hear:Why we focus on removals, and how they differ from offsetsHonest reflections on how we measure and communicate our climate impactA weird and wonderful analogy to make sense of legacy pollutionMember questions on brand votes, savings going live, and how you can help us growIt’s candid, hopeful, and all about building a transparent movement for real climate action.👉 Join the community and be part of the clean-up: https://gladclimate.comFull TranscriptYou can find the complete update on our blog at ⁠⁠⁠⁠⁠⁠⁠gladclimate.com/blog⁠⁠⁠⁠⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

08-27
22:38

Glad Tidings #12: 🏆 Hands on Our First Trophy + Behind the Brand Decisions

In this week’s Glad Tidings, Ben gets hands on with Glad's first trophy - Best Social Impact Startup 2025 at the Startup Innovation Awards. A proud moment for the whole community!Ben also takes us behind the scenes of the brand partner evaluation process. He explains why some big names like BrewDog and Dryrobe aren’t joining the platform just yet, and highlights the importance of savings that deliver real value to members.Other updates include:New categories of brands coming up for member vote (from car insurance to spa breaks and sustainable food)The latest Glad totaliser update: over 51,000 kg of greenhouse gases removedAn important ask – helping connect Glad with businesses and HR leaders as we expand through employee benefit programmesTune in for an honest, hopeful update on Glad’s progress and how you can play a part in shaping what comes next.How You Can Help Fix Climate ChangeBecome a Member Visit our website - ⁠⁠⁠⁠⁠⁠gladclimate.com⁠⁠⁠⁠⁠⁠ - and join the Glad Climate Saver Card club for just £5 per month. You’ll immediately get your impact record, digital badge and access to great member’s only savings.Join the Club as a Business - Visit ⁠⁠⁠gladclimate.com/business⁠⁠⁠ and see how you could unlock great savings for your team, while also helping to save the planetSpread the Word Think of that one friend or colleague who’s passionate about climate solutions - invite them to check us out and join the club.Subscribe & Follow Stay up to date on podcast platforms, ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠, and ⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠ so you never miss an episode or project update.Full TranscriptYou can find the complete update on our blog at ⁠⁠⁠⁠⁠⁠gladclimate.com/blog⁠⁠⁠⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

08-19
07:16

Glad Tidings #11: We won! Best Social Impact Startup 2025 🏆

Episode SummaryThis week on Glad Tidings, Ben shares the exciting news that we won an award! And talks through how we need your help to unlock more savings for the Glad Community from a growing list of brands who want to work with us.How You Can Help Fix Climate ChangeBecome a Member Visit our website - ⁠⁠⁠⁠⁠⁠gladclimate.com⁠⁠⁠⁠⁠⁠ - and join the Glad Climate Saver Card club for just £5 per month. You’ll immediately get your impact record, digital badge and access to great member’s only savings.Join the Club as a Business - Visit ⁠⁠⁠gladclimate.com/business⁠⁠⁠ and see how you could unlock great savings for your team, while also helping to save the planetSpread the Word Think of that one friend or colleague who’s passionate about climate solutions - invite them to check us out and join the club.Subscribe & Follow Stay up to date on podcast platforms, ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠, and ⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠ so you never miss an episode or project update.Full TranscriptYou can find the complete update on our blog at ⁠⁠⁠⁠⁠⁠gladclimate.com/blog⁠⁠⁠⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

08-12
05:43

Glad Tidings #10: We’ve hit 50k kg removed! 🎉

Episode SummaryThis week on Glad Tidings, Ben goes solo and outdoors to mark a big milestone: the Glad Totaliser just passed 50,000kg of greenhouse gases removed from the atmosphere.We talk about why that matters, what the Climate Saver Card actually is (and how it works), and the latest planet-friendly brands joining the platform – including VO and KinKind.Plus, news of our shortlisting for the 2025 Startup Innovation Awards, and a muck-and-bullets behind-the-scenes trip to Cornwall to visit one of our carbon removal partners.If you're new here, this is a great one to get up to speed.⁠⁠⁠⁠⁠How You Can Help Fix Climate ChangeBecome a Member Visit our website - ⁠⁠⁠⁠⁠gladclimate.com⁠⁠⁠⁠⁠ - and join the Glad Climate Saver Card club for just £5 per month. You’ll immediately get your impact record, digital badge and access to great member’s only savings.Join the Club as a Business - Visit ⁠⁠gladclimate.com/business⁠⁠ and see how you could unlock great savings for your team, while also helping to save the planetSpread the Word Think of that one friend or colleague who’s passionate about climate solutions - invite them to check us out and join the club.Subscribe & Follow Stay up to date on podcast platforms, ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠, and ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠ so you never miss an episode or project update.Full TranscriptYou can find the complete update on our blog at ⁠⁠⁠⁠⁠gladclimate.com/blog⁠⁠⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

08-04
09:33

Glad Tidings #9: Introducing the Glad Saver Card

Episode SummaryIn this episode we remind ourselves and our listeners why we make the Glad Tidings podcast. We share an update on what we learnt having run and completed season one of the Glad Club and we introduce our new, exciting, Glad Saver Card - the membership club that unlocks great savings from planet friendly brands while also doing your part to help save the planet.⁠⁠⁠How You Can Help Fix Climate ChangeBecome a Member Visit our website - ⁠⁠⁠⁠gladclimate.com⁠⁠⁠⁠ - and join for just £11.99 per month. You’ll immediately get your impact record, digital badge and access to the great member’s savings.Join the Club as a Business - Visit ⁠gladclimate.com/business⁠ and see how you could unlock great savings for your team, while also helping to save the planetSpread the Word Think of that one friend or colleague who’s passionate about climate solutions - invite them to check us out and join the club.Subscribe & Follow Stay up to date on podcast platforms, ⁠⁠⁠⁠Instagram⁠⁠⁠⁠, and ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ so you never miss an episode or project update.Full TranscriptYou can find the complete conversation on our blog at ⁠⁠⁠⁠gladclimate.com/blog⁠⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

06-27
12:16

Glad Tidings #8: Season One Is A Wrap 🥳

Episode SummaryIn this episode, we wrap season one 🥳 We reveal how much measurable, permanent climate impact our members will have thanks to taking part in the season. We recap on why we work in seasons and how each one supports a range of greenhouse gas removal activity. And we discuss why we believe visualising progress in seasons will help inspire millions of people to play their part in tackling the biggest challenge of our time; climate change.And we introduce our latest tool in helping people understand the science of climate change and the policies different governments and organisations globally are putting in place to try and tackle the problem.⁠How You Can Help Fix Climate ChangeBecome a Member Visit our website - ⁠⁠⁠gladclimate.com⁠⁠⁠ - and join for just £1/$1/€1 a week. You’ll immediately get your impact record and digital badge.Join the Club as a Business - Visit gladclimate.com/business and see how you could stand out by standing up for the planetSpread the Word Think of that one friend or colleague who’s passionate about climate solutions - invite them to check us out.Subscribe & Follow Stay up to date on podcast platforms, ⁠⁠⁠Instagram⁠⁠⁠, and ⁠⁠⁠LinkedIn⁠⁠⁠ so you never miss an episode or project update.Full TranscriptYou can find the complete conversation on our blog at ⁠⁠⁠gladclimate.com/blog⁠⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

04-02
12:26

Glad Tidings #7: The Glad Badge - showing the world the impact you have

Episode SummaryIn this episode, we go deep into the thinking behind our Impact Badges - explaining how they help members of our Climate Cleanup Club show the world how much impact they're having by being part of the club.We also have a great update on the season 1 totalizer and the impact our members are collectively having.NBWe had some technical challenges while recording this episode, so there's no video for Ben's parts if you're watching.We also used some visual aids during the discussion around badge designs - if you're listening and would like to follow along the slides we're referring to can be found along with the transcript of this episode on the Glad BlogHow You Can Help Fix Climate ChangeBecome a Member Visit our website - ⁠⁠gladclimate.com⁠⁠ - and join for just £1/$1/€1 a week. You’ll immediately get your impact record and digital badge.Join the Club as a Business - Visit gladclimate.com/business and see how you could stand out by standing up for the planetSpread the Word Think of that one friend or colleague who’s passionate about climate solutions—invite them to check us out.Subscribe & Follow Stay up to date on podcast platforms, ⁠⁠Instagram⁠⁠, and ⁠⁠LinkedIn⁠⁠ so you never miss an episode or project update.Full TranscriptYou can find the complete conversation on our blog at ⁠⁠gladclimate.com/blog⁠⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

03-12
21:21

Glad Tidings #6: Removals do not equal Offsets

Episode SummaryIn this episode, we introduce our new membership option for businesses, explaining how businesses that want to stand out by standing up for the planet can join our Climate Cleanup Club and do good and look good.We also explain how we think many sustainability experts are thinking about carbon removal in the wrong way.Chapters00:00 - Preview of whats in the show + Member feedback - thank you!02:14 - Our new Business Membership offering05:02 - Introducing "Climate Cleanup Score" and "Impact Influence"08:03 - How Businesses can boost their Impact Influence10:41 - Season 1 Totaliser Update and Progress Report12:00 - Why we think sustainability professionals are thinking about carbon removal in the wrong way12:12 - The Importance of Both Reduction and Removal to tackle climate change15:15 - Legacy Emissions and Community Action18:01 - How to help cleanup our climateHow You Can HelpBecome a Member Visit our website - ⁠gladclimate.com⁠ - and join for just £1/$1/€1 a week. You’ll immediately get your impact record and digital badge.Spread the Word Think of that one friend or colleague who’s passionate about climate solutions—invite them to check us out.Subscribe & Follow Stay up to date on podcast platforms, ⁠Instagram⁠, and ⁠LinkedIn⁠ so you never miss an episode or project update.Full TranscriptYou can find the complete conversation on our blog at ⁠gladclimate.com/blog⁠Thank you for watching / listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

02-26
19:59

Glad Tidings #5: Should Glad be a charity?

Episode Summary In this episode, we tackle a big question that’s been coming up in our research calls: Should Glad be a charity?  We share the reasons we originally considered becoming a nonprofit, why we ultimately decided to stay a for-profit organisation, and how this decision ties directly to maximising our impact on climate change. We also introduce our new membership model, highlighting exactly what members get (from a digital impact badge to exclusive behind-the-scenes updates). Finally, we share an update on how much greenhouse gas the Glad community has collectively committed to removing in our very first season so far. Community Feedback & Research How our one-on-one calls are shaping Glad’s direction. The strong desire people have to take action on climate change, even if they’re not sure how. Should We Be a Charity? The pros and cons of becoming a registered nonprofit. Why we chose a for-profit model to amplify our global climate impact. How being for-profit fosters innovation, attracts top talent, and fuels rapid growth. Membership vs. Donation Why we’ve shifted from talking about “contributions” to offering “memberships.” Everything a Glad membership entails: Totaliser Update for Season One We’ve reached almost 13,000 kilograms of committed greenhouse gas removal so far! Reminder that at season’s end, we’ll deploy these funds to vetted climate projects. Calls to Action How you can join us, spread the word, and subscribe to our content. Chapters & Timestamps [00:00] Welcome & Episode OverviewWe introduce our main topic—whether Glad should become a charity—and preview what’s ahead. [01:00] Important Feedback from Our CallsHear what people are saying about climate change and why they want to do more. [03:00] The Charity QuestionWe dive into why some listeners assume we’re a nonprofit—and why we’re not. [06:00] Why We Chose a For-Profit ModelThe behind-the-scenes reasons for embracing entrepreneurship to scale climate impact. [10:00] Our New Membership ApproachBreaking down the benefits of becoming a Glad member, from impact tracking to voting rights. [13:00] Totaliser UpdateHow we've almost hit 13,000 kg of greenhouse gas removal in Season One—and what’s next. [15:00] How You Can HelpThe three ways you can support our mission, including becoming a member and spreading the word. [20:00] Wrap-Up & What’s NextWe promise even more clarity and improvements to come—stay tuned. How You Can Help Become a MemberVisit our website - gladclimate.com - and join for just £1/$1/€1 a week. You’ll immediately get your impact record and digital badge. Spread the WordThink of that one friend or colleague who’s passionate about climate solutions—invite them to check us out. Subscribe & FollowStay up to date on podcast platforms, Instagram, and LinkedIn so you never miss an episode or project update. Full Transcript You can find the complete conversation—from our discussion on charitable vs. for-profit models to our membership benefits—on our blog at gladclimate.com/blog Thank you for listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

02-07
21:41

Glad Tidings #4: Our first impact milestone 🥳

Episode Summary In this episode, we celebrate the Glad community’s achievements and share exciting news about our latest impact milestone. We also discuss how we’re growing internationally and introduce Enhanced Rock Weathering (ERW) - a natural process that we can accelerate to help capture carbon from our atmosphere. Finally we share lessons we've learnt through product research, including: the importance of clear communication, strong community engagement, and the power of every individual contribution. Whether you’re new to the podcast or already part of our community, we hope these updates and insights will inspire you to join us - or invite someone else to join us - in our mission to clean up our atmosphere. Chapters: 00:00 Introduction to Glad and our mission 02:07 Our first impact milestone! and Community Engagement 05:12 Feedback and Communication Challenges 07:57 Exploring Enhanced Rock Weathering 10:36 Call to Action for our community Links mentioned in the show: Read more about Enhanced Rock Weathering on the Glad blog:https://gladclimate.com/blog/methods-of-carbon-removal-enhanced-rock-weathering To share Glad with that one friend or family member who you know would like to be part of our climate cleanup community send them this link: ⁠https://gladclimate.com/⁠ If you want to read along or revisit any part of our conversation, you can find the full transcript on our blog here: https://gladclimate.com/blog/glad-tidings-4 How You Can Help If you've been inspired by this episode of Glad Tidings, you can help our community in three ways: 1. Become a Member Sign up and contribute the equivalent of a small weekly donation to support greenhouse gas removal. 2. Spread the Word Who’s the one person you know who cares about climate change? Send them our link and invite them to join. 3. Give Us Your Feedback We’re always eager to improve! Let us know what you think of the podcast, our site, or our climate cleanup community. Thank you for listening to our Glad Tidings podcast! We appreciate your support and look forward to growing our impact, together.

01-24
12:56

Glad Tidings #3: Proving Consumer Demand

Summary In this conversation, James and Ben (Glad's founders) share the latest updates for the Glad Community as they enter 2025. They explore strategies for proving consumer demand, the launch of a new website, and the introduction of a seasons concept for climate cleanup projects. They also address the challenges of bootstrapping their startup and the need for revenue, while contrasting their approach to climate activism with that of more disruptive movements like Just Stop Oil. Takeaways The first Glad Tidings 2025 🎉 We've found a different route to market which is B2B2C. We're launching the Glad totaliser to show contributions transparently. We're introducing Climate Cleanup Seasons. We've made good progress on the website to explain the Climate Cleanup Seasons. We discuss the challenges of bootstrapping a start up. The activities of Just Stop Oil are not the right way to mobilise a community. We believe capitalism is the key to solving climate issues. Our goal is to make it easy for people to contribute to climate solutions. Chapters 00:00 Introduction and Updates for 2025 02:51 Proving Consumer Demand and New Website Launch 05:34 Introducing Seasons for Climate Impact 09:44 Financial Model and Business Strategy 14:06 Challenges of Bootstrapping and Earning Revenue 16:21 Activism vs. Community Engagement in Climate Action

01-10
22:40

Glad Tidings #2 - 2024 Roundup

In this conversation, Ben and James reflect on their journey throughout 2024, discussing the various milestones, challenges, and learnings they encountered while working on their climate-focused startup, Glad. They cover the evolution of their ideas, the importance of community engagement, and the pivots they made in response to market needs. The discussion highlights their commitment to sustainability and the innovative approaches they are taking to tackle climate change through pollution removal plans and partnerships with financial institutions.

12-23
57:42

Glad Tidings #1: Welcome

Summary In this inaugural episode of Glad Tidings, co-founder Ben Wynn introduces the mission of Glad Climate, emphasizing the importance of optimism and community in addressing climate change. He discusses the need for clear communication about climate issues and outlines a two-pronged approach to tackling climate change: reducing greenhouse gas emissions and removing existing gases from the atmosphere. The episode concludes with a call to action for individuals to engage in the climate cleanup effort.

12-20
09:59

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