Groundbreakin

<p>The Groundbreakin is a cutting-edge podcast that explores the journeys of top designers, creative entrepreneurs, and thought leaders in the design industry. Hosted by Dipaq aka Q, a Creative Director and Founder of Syqi , this podcast is your go-to source for insider insights and actionable advice from the world's top design experts. With a focus on fresh topics and engaging discussions, each episode is designed to help you stay ahead of the curve and build a successful career in the ever-evolving design landscape. Whether you're a seasoned professional or just starting out, The Groundbreakin is your essential resource for all things design. Join us on a journey to the forefront of creativity and innovation. We are on YouTube, Spotify, Apple Podcasts and all the podcast listening platforms.</p>

#47 - Why 80-Year-Old Brands Outlast the 20-Year-Olds, How AI Cuts Design Cycles from Months to Days : Anshul Patria

What is the future of branding in a world where AI is accelerating every creative process, and the lines between physical and digital are blurring? In this mind-bending conversation, Dipaq sits down with Anshul, a Design Manager at BCG, to unpack the paradigm shifts happening in the creative industry. Anshul's journey from aerospace engineering to his current role at a top-tier consulting firm is a masterclass in adaptation and a testament to the power of a multidisciplinary mindset. We get ...

09-18
01:15:13

#46 - Why 80% of Designers Will Need to Learn Prompt Engineering, Lessons in Building Brands : Vibhor Mathur

What's it like to be a creative professional in today's world of rapidly evolving technology and changing industry landscapes? In this deep-dive conversation, Dipaq sits down with Vibhor, a seasoned design leader and former creative professional at Grofers and now Razorpay, who shares his unfiltered thoughts on the creative industry. Vibhor unpacks his journey from a B2C brand like Grofers to the B2B world of fintech at Razorpay, and the surprising creative opportunities that came with it. H...

09-11
01:15:22

#45 - How Smallcase Built Its Brand, Design, Storytelling & Trust in Fintech : Nivedita Saikia

What does it take to build a career that's a masterclass in curiosity and adaptation? In this episode, we sit down with Nivedita Saikia, a Design Leader at Smallcase, whose career journey is anything but linear. From her beginnings in architecture and furniture design to her current role in the fast-paced world of fintech, Nivedita's story is a powerful guide for any creative navigating a changing industry. She shares the honest truth about pivoting between fields, the unique challenges of d...

09-06
01:02:12

#44 - The Raw Truth About Design, Influence, and Survival : Apeksha Gupta

Burnout. AI. Broken design education. The messy truth about running a studio. In this episode of Groundbreakin, Dipaq sits down with Apeksha Gupta — design leader, entrepreneur, and writer — who goes unfiltered on the realities every creative faces but few talk about. From starting her design career at 19 to leading projects for Coca-Cola, Target, and Landor, and from building her own women-led studio to becoming a voice for burnout and unpopular opinions, Apeksha’s story is a masterclass i...

08-21
46:17

#43 - What it takes to build a Unicorn Brand, Product Design vs. Communication Design : Sourajit Sengupta

What does it take to lead design through one of the biggest shifts in the creative industry? In this episode, Dipaq sits down with Sourajit Sengupta, Design Leader at Razorpay and former Head of Design at Lenskart, to explore the evolution of communication design from a “nice-to-haveˮ to a strategic growth driver. From building an award-winning in-house design team at Lenskart to leading a massive global rebrand, and now driving AI-first design transformation at Razorpay, Sourajitʼs s...

08-14
01:07:22

#42 - Rebrands, Retainers, and Red Flags: Inside the Studio Hustle : Harish Venkatesh

What’s it really like to run a design studio today in a world of niche branding, long sales cycles, remote teams, and impatient clients? In this refreshingly honest conversation, we speak with Harish Venkatesh, founder of Become and Frontrunner, a studio redefining what it means to build meaningful brands in India. Harish unpacks the decade-long journey from freelancing in college to leading a positioning-led strategy studio reflecting on why his first project changed his life, how rebranding...

08-07
01:10:03

#41 - AI vs. Agencies, Truth About What’s Really Shaping Indian Brands : Bharath Adarsh

What does it take to stay original in an industry obsessed with trends, algorithms, and speed? In this episode, we sit down with Bharath Adharsh, Creative Lead at StayVista an ex-engineer turned storyteller who found his voice through language, not layouts. From writing his first lines of copy to now leading a growing creative team, Bharath reflects on a journey shaped by instinct, unlearning, and navigating the blurry lines between strategy and storytelling. He shares what the industry oft...

07-31
58:35

#40 - The Golden Decade for Design & The Future of Creative Education : Madhu Amodia

What is the future of a creative career in a world of AI, rapidly changing tech, and new opportunities? We explore this and more in a deep and inspiring conversation with Madhu Amodia, a seasoned design leader and the Dean of École Intuit Lab, Bangalore. Madhu draws from her rich experience leading design for brands like Air India and CNBC, sharing why she pivoted from the corporate world to focus on social impact and education. She offers a vision for modern design education: one that values...

07-29
44:55

#39 - One Startup is fixing 1,400 stores the other may just fix Indian Sports : Nitin Ravi

What does it take to build a career that truly aligns with your passions? In this conversation, Dipaq sits down with Nitin Ravi, Director at SaaS company Pazo, whose journey is a masterclass in exactly that. From his start in engineering to the early days at Byju's, and from launching startups to his current mission to revolutionize retail tech, Nitin’s story is packed with insights for anyone looking to build, grow, and lead. We get a behind-the-scenes look at one of the biggest trends in b...

07-24
01:14:16

38 - Inside Nike History: Untold Stories and Design Innovations with Scott Reames

Discover the untold stories and behind-the-scenes insights of the iconic Nike brand as we sit down with Scott Reems, a retired Nike historian who spent nearly three decades preserving the company's rich history. Join us on this captivating journey as Scott shares his family's connection to the shoe business and how it led him to his role at Nike. In this episode, we dive deep into the impact of Scott's work in capturing the stories of those involved in Nike's history, from its earliest days...

06-28
01:15:08

37 - Branding Beyond Borders and Unlocking Personal Growth, Creativity, and Vulnerability - with Lulu Raghavan

Ever wondered how to unleash your untapped potential and create a powerful personal brand? We sat down with Lulu Raghavan, the incredible Managing Director at Landor & Fitch India, to get her invaluable insights on personal growth, creativity, and vulnerability. Lulu's journey is a testament to the transformative power of embracing vulnerability and forming authentic connections, and in this episode, she shares her story and gives practical tips and strategies to stay creative. Discover ...

06-21
43:41

36 - The Art of Balancing Creativity and Leadership - Tassia Swulinska

What is it that makes a design truly captivating, and how can you lead a team of talented creatives to craft such masterpieces? We had the pleasure of sitting down with Tassia Swulinska, design visionary and design director at Dixon Baxi, to uncover the secrets behind her staggering success in the world of book cover design and creative leadership. Throughout our conversation, we explore Tassia's unique approach to managing a highly creative team, striking a delicate balance between individu...

06-07
56:29

35 - Unleashing your Creative Mindset - with Hussain Almossawi

For this episode, we have Hussain Almossawi aka Mossawi, a design visionary and industry leader who has made a lasting impact in the world of design. In our conversation, we explore his incredible journey from his deep-rooted passion for design to his remarkable work with renowned innovation brands such as Nike, Adidas, and Ford. Hussain shares his invaluable insights on making a meaningful impact in the design world and emphasizes the value of staying humble and hungry throughout the creativ...

05-24
49:18

34 - The Present and Future of Industrial Design - with Hector Silva

For this episode, we have Hector Silva, the founder of Advanced Design and the host of the Context Podcast. In our conversation, we delved into his journey in the design industry, from his beginnings in toy design to creating an impactful education space for the next generation of designers. We also talked about the importance of building a strong foundation in design education, and the power of networking and community-building in the field. Whether you're a seasoned professional or just sta...

05-17
01:05:45

33 - The Art of Copywriting - with Devargh Mukherjee

For this episode of the #Groundbreakin , we have Devargh, a copywriter and advertising strategist works at the Talented, we talked about his journey and insights into the ever-changing world of copywriting. We discussed the challenges of balancing unsexy work with the sexy stuff. We also delved into the strategy of making it in the advertising world and the role of social media beyond just selling your product. Devargh talked about his passion for watching movies and how it led him to choose ...

05-10
01:01:01

32 - The Changing Landscape of Design in India - with Vyasateja Rao

For this episode, We have the amazing Vyasateja Rao, founder of Analogy Design, a product design and innovation studio based in Bangalore, India. Vyasateja shares his inspiring journey of learning design in the United States and returning to India to establish a successful design business. Throughout our conversation, we delved into the changing landscape of design in India and explored the exciting opportunities for design education to improve in the country. We also explore the valuable in...

05-03
01:25:40

31 - Building a fashion brand from the future - with Mayya Geo

For this episode, We have Mayya Geo, She's a founder at Geobo a design company works around brand design for fashion companies of the future, they help fashion tech companies build their brand using their 6-step brand process. We had a fun chat about her journey pursuing design, picking art in school, her love for mentoring and sharing knowledge. We had a deep dive about the process they follow at Geobo and future of sustainable fashion and phygitals in the web 3.0 world. Tune In as we disc...

04-26
48:21

30 - Reliving the 90s: Capturing Indian Nostalgia in 3D - with Ravinder Kumar

For this episode, We have Ravinder Kumar aka Ravinder Design on Instagram. Ravinder is a brilliant artist who's been making waves in the world of 3D visuals. His work is a solid slap of 90s desi/Indian nostalgia that's captured the attention of millions around the globe. In fact, one of his pieces has been seen by a staggering 40 million people! But what sets him apart is not just his technical skills, but also his approach to creativity. We discuss the difference between simply knowing a too...

03-22
37:49

29 - Industrial Design for the future - with Puneet Nagi

For this episode of #Groundbreakin, we are thrilled to have Puneet Singh, an Industrial Designer with a passion for pushing boundaries and exploring new frontiers in design. Puneet brings a unique perspective to his work, one that is detail-oriented and forward-thinking. During our conversation, we discussed his vision for the future of industrial design, including his approach to designing for robotics, as well as the critical role of industrial designers in sensitive projects such as those ...

03-15
01:08:27

28 - Designing at the AI Image Creator Startup - with Aakanksha Mirdha

For this episode of #Groundbreakin , we have Aakanksha Mirdha, who takes care of the design at Playground AI, a free-to-use online AI image creator based in the Bay Area. Aakanksha has extensive experience in using AI effectively and has worked with some of the most innovative teams at brands like Uber. During our conversation, we discussed the future of AI, her experiences working as the only designer in the team at Playground, and her approach to building effective design teams. She also sh...

03-08
59:28

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