Grow My Etsy Shop | Marketing, SEO & Sales Strategies for Etsy Sellers

Learn how to think like a marketer and grow like a business. Hosted by a professional growth marketer, this podcast simplifies proven marketing, SEO, and conversion strategies for Etsy sellers. Discover how to stand out in a sea of shops, attract more traffic, improve your listings, and scale your Etsy business with confidence.

The Psychology of Middle Pricing and How to Escape It

Most Etsy shops accidentally price themselves right out of sales. They're not cheap enough to appeal to deal-seekers, and not premium enough to justify their higher price.   Learn what to do to land in the safe place!  https://www.skool.com/grow-my-etsy-shop-3051/about

11-14
25:51

Kiss Your Email List Goodbye - Do This Instead

Building a community will take you further than building a list. In this episode, I break down why Skool is the future of audience growth and how you can use it to create real connection, build trust, and turn followers into customers. I'll walk you through the mindset shift from "collecting emails" to "building relationships," and share how I've structured my own Skool group to grow engagement, revenue, and retention. If you've ever felt stuck trying to nurture your list or wanted a better way to connect with your people, this episode will open your eyes.   Use this link to sign up - https://www.skool.com/signup?ref=ed7d7f04798a4c159acd84c97ad075f9   Join my group here! - https://www.skool.com/grow-my-etsy-shop-3051/about  

11-07
25:05

The Niche Trap: Why 'Staying in Your Lane' Is Killing Your Etsy Growth

You've been told to "pick a niche" and stick to it. But what if that advice - the one everyone preaches - is the very thing, keeping your Etsy shop small? In this episode, we're breaking down the Niche Trap, how over-niching can actually stifle your growth by boxing you into one product line, forcing you into price wars, and making your shop vulnerable to every trend shift that comes along. You'll learn how to: Identify adjacent niches that naturally align with your current audience Use customer feedback and data to confidently expand into new product categories Avoid the "throw-everything-out-there" chaos with a simple phased expansion strategy If you're ready to move from "Etsy seller" to Etsy brand, this episode will show you how to build a multi-product empire that grows with you, not against you.   Here are the links I promised -  Niche / Target Audience Keywords - https://www.youtube.com/watch?v=rk2oO_LA13E&feature=youtu.be   Fun Video (Peasant Pete) - https://www.youtube.com/watch?v=t31zAccnuOU&t=32s   Growth Society - https://www.skool.com/grow-my-etsy-shop-3051/about  

10-31
25:37

Procrastination And Shinny Objects - Whats Actually Going On In Your Brain! - Mindful Mastery

Procrastination and shinny object - What is actually going on in your brain!  https://forms.gle/3mCGj1YAHQJRwgHF9

10-24
28:21

"My Sales are Down Year Over Year" What To Do. - Live Example.

This is a common sentence. There is a lot that can do this, but let me walk you through one sample.    If you want to be on the waiting list for the next opening - sign up here - https://forms.gle/geSVhQFngAyavHR79

10-17
23:59

Holiday Pricing Techniques That Most Etsy Sellers Don't Know

This is a big episode on how to maximize your dollars for this holiday season with pricing techniques. Let's get you some money!  https://sellerassistant.io/ Coupon code : growmyetsyshop  

10-10
37:41

The Two Things That I Have Seen In All Successful Etsy Shops

This is an episode where I share a pattern of what successful Etsy Shops are doing to thrive in 2025!   

10-03
25:13

Justification Imagination - Does Your Listing Have Both?

Listing need to convert for you to win on Etsy. Here is what ACTUALLY works in getting people to buy your listing.   Let me know if you want more!  https://docs.google.com/forms/d/1qVPflGOzf-arqG5dATyoMEQJsl9r63_PzokHOqMOxoQ/edit#responses

09-26
23:19

Your Website Might Be Costing You Sales (Here's How to Know)

This is a big episode. I share all my steps in getting my website up and ready for Q4. Does Google like your website? Is it even showing it? Do you rank for the keywords you want?   I'm going to teach you how to seil audit your site in just 25 minutes so you can have a website that actually works!    Here are the links I mention :  https://www.deadlinkchecker.com/ https://neilpatel.com/backlinks/ https://tools.pingdom.com/  Here are the urls you type into google: site:website.com (check if indexed) website.com/robots.txt  website.com "keyword you want to be found for"   Want to be a founder in the growth socitey?  Let me know here: https://forms.gle/2U4gkdRDEEUY4Qsy8

09-19
25:04

The "Heigh-Ho" Project Formula That Helps You Get More Done

Lots of spinning plates? First thing you need to do is figure out is the plate your spinning needing to be spun? ha.. That was a weird sentence.    Ok - if you are wanting to be a founder in my new group that I am starting - sign up here - https://docs.google.com/forms/d/1qVPflGOzf-arqG5dATyoMEQJsl9r63_PzokHOqMOxoQ/edit#response=ACYDBNggBVwkVSQMqce2D76FrWctWDkg9oBrlGQT2ae9Pag6ZTdzTJQ-tQFuVtgX-IslE3o

09-12
14:54

My 3 Steps You Take Now To Win Christmas This Year

Its that time of year, All of etsy is going ham right now to get ready for Q4. Want a clear list of "to-dos" to have your best year on Etsy? Listen in!   Also - if you listen all the way till the end, you will hear about this form I have - https://forms.gle/h4J8LSRyfpuzhM9r6

09-05
24:05

Ai Titles + Burnout Overcome - How To Grow When You're Just DONE.

I had a great meeting with a group of etsy sellers who spoke about burn out. I learned some stuff that i want to share with you today!

08-29
28:31

The Etsy Ads Update - What Works Best and Why

Let's break down The Etsy Ads new changes and figure out how we can continue getting results!

08-22
20:17

TikTok Shop, Faire.com & Why Your VA Should Be Doing the Heavy Lifting

What TikTok Shop and Faire.com are (and why they matter in 2025) Pros and cons of each platform for handmade + small batch sellers What tasks your VA should be handling (and how to set them up for success) How to stop bottlenecking your own growth by doing everything yourself Watch On Youtube - https://youtu.be/htcGx9_BID8

08-15
15:25

The Pygmalion Effect: How Your Beliefs Shape Your Etsy Success

What the Pygmalion Effect is and why it matters to Etsy sellers How your mindset and beliefs influence your performance Subtle ways you might be self-sabotaging your growth How to use this theory to build confidence and momentum Watch on Youtube: https://youtu.be/w_tQ3kUNdIo

08-08
16:44

How to Use Price Anchoring to Sell More on Etsy

What price anchoring actually is (with real Etsy examples) How to set up your listings to make your best offer look like a no-brainer The sneaky psychology that makes higher prices feel cheaper Easy tweaks you can make today to anchor your prices like a pro Watch On Youtube - https://youtu.be/h13E34aOTEo

08-01
14:14

Social Strategies for 2025 - How to Shape Your Social To Sell.

What's working right now on social for Etsy How to turn casual followers into paying customers The best types of posts to build trust and drive traffic Why 2025 requires a different approach (and how to stay ahead) Watch on Youtube - https://youtu.be/PjDegtUvsV0

07-25
20:00

The Best 3 Things To Do During Slow Season

**I WENT TO UPLOAD THIS PODCAST and saw all the reviews that were left this last week! Thank you so much for the kind words!***** (back to description) - I know this time of the year may seem slow to some, so I have some advice. Three things you can do to make this time work for you!   

07-18
21:52

What Etsy Sellers Can Learn From "Never Lose a Customer Again"

Ever wonder what is really going on inside your buyer's mind from the moment they land on your listing to the second they decide whether or not to come back? In this episode, we break down the 8 emotional phases every Etsy customer goes through based on Joey Coleman's book Never Lose a Customer Again   Here is the growth form!  https://docs.google.com/forms/d/e/1FAIpQLSfYC6bMqj4SeAe5xZ9afMCbO2L9gGOO6twlWxB1KzfUCOfPOA/viewform

07-11
27:57

DIY Your Own Focus Group With These Powerful Questions.

Let me help you DIY whats wrong with your Etsy Listings. Just asking - "can you go through my listings" isnt enough. These powerful questions will help uncover exactly what shoppers are thinking and how you can perfect your listings!  

07-04
21:43

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