Hacks and Hobbies with Junaid Ahmed

What if the algorithms you’re trying to “beat” were quietly rewiring who you become as a creator? In this episode, Junaid sits down with Tim O’Hearn, software engineer, growth strategist, and author of Framed: A Villain’s Perspective on Social Media. Tim has lived on both sides of the screen: he’s built persuasive recommendation systems and broken the rules to generate millions of followers for clients. Together they uncover how modern platforms shape culture, push creators toward extremes, and quietly reward behavior that many of us would have considered unacceptable 15 years ago. Tim shares how he “bent” the algorithms, why a villain’s perspective is often more honest than most marketing books, and how creators can grow intentionally without becoming products of the platforms they use. You’ll never look at your feed—or your content strategy—the same way again. 5 Big Takeaways Why Framed is the perfect word for how social media shapes our perspective—and how we’re all “in the frame.” How Tim generated millions of followers by bending algorithmic rules at scale. The subtle ways platform design pushes creators toward provocative, extreme, or controversial content. A practical mindset shift to stop being a product of the platform and start creating on your own terms. Whether ethical growth at scale is still possible—and how your personal values should govern your sponsorships and brand deals. [00:00] The dark side of social media – Tim returns to go deeper [00:57] Why “Framed” – the hidden architecture behind your feed [02:50] The villain’s perspective: breaking rules & building the machine [05:08] How platforms quietly reshape who you become as a creator [07:35] Escaping platform addiction: creating without being consumed [09:05] Selling out vs staying true – sponsorships, gambling ads & values [12:23] Is ethical growth at scale still possible in 2025? [15:24] Where to find Tim, his book, and his deeper research Book: Framed: A Villain’s Perspective on Social Media – available on Amazon (ebook & paperback) Website & Archive: tjohearn.com Newsletter (Beehiiv): timohearn.beehive.com (Tim’s long-form posts) LinkedIn: Tim O’Hearn – long-form essays and updates TimestampsGuest Links – Tim O’Hearn tjohearn.com/linkshttps://www.amazon.com/dp/B0DW2X8YSK Learn more about your ad choices. Visit megaphone.fm/adchoices

What if the people promising you “10k followers in 30 days” are telling the truth – but hiding the real cost? In this episode, former quantitative finance engineer turned growth hacker Tim O’Hearn pulls back the curtain on the hidden Instagram underworld that helped him build a $500k side hustle. From DJs in New York nightlife to spam-at-scale and exploiting weak platform limits, Tim reveals how growth really happens behind the scenes – and why the line between optimization and manipulation is much thinner than you think. We talk about fake engagement that feels real, data that might be quietly breaking terms of service, and why no one actually “understands the algorithm” the way they claim online. This is a conversation about ethics, growth, vanity metrics, and what it actually means to play the social media game without losing your soul. You’ll learn: How Tim went from quant finance “code monkey” to building a $500k Instagram growth machine The truth about algorithms and why anyone claiming to “beat” them should be treated with suspicion The gray zone between good marketing, bad marketing, and outright manipulation Why those “attendee lists” and “targeted leads” might be built on terms-of-service violations How vanity metrics secretly control who we trust, book, and refer – even when we think we’re above it Timestamps 00:00 – The Instagram Underworld BeginsTim’s journey from quant finance to building a $500k growth side hustle. 03:30 – The Lie of “Beating the Algorithm”Why no one can truly tell you how social algorithms work – and why that matters. 05:25 – Spam That PaysHow exploiting loose activity limits turned automated spam into a profitable business. 07:10 – Optimization vs ManipulationThe ethical gray zone behind paid leads, scraped data, and “legit” marketing. 11:20 – Followers for Sale & Vanity MetricsWhy fake-seeming tactics work – and how numbers quietly shape real-world opportunities. 14:25 – From Tennis Courts to Pickleball CourtsThe human side: Tim’s life as an endurance athlete and sports fan. 17:20 – Meta, Reddit, and the Real Villains of Social MediaWhy Tim sees major platforms as net drains on human productivity and truth. Guest Links – Tim O’Hearn tjohearn.com/linkshttps://www.amazon.com/dp/B0DW2X8YSK Learn more about your ad choices. Visit megaphone.fm/adchoices

What if your biggest breakthroughs come from the moments you think your life is falling apart? In this deeply honest and spiritual conversation, Alex Moses – an entrepreneur who’s built empires, lost everything, survived a stroke and a heart attack, and come back stronger – shares the philosophy he calls “Prosperity Flow.” This isn’t about hustling harder, manifesting more, or playing the fake “law of attraction” game. It’s about learning to trust the path in front of you, release the obsession with control, and become the kind of person who can hold massive success and inner peace. From running out of gas at the worst possible moment to negotiating six-figure deals without emotional drama, Alex shows how everyday situations are actually spiritual training grounds. If you’ve ever felt burned out, stuck in hustle mode, or constantly at war with yourself, this episode will challenge how you see money, work, faith, and what it really means to be successful. What You'll Learn : Why “stop pursuing” might be the most powerful money advice you’ll ever hear How a simple story about running out of gas reveals who truly shows up for you The surprising link between inner peace, health, and physical strength (including Alex’s push-up story at 53) A completely different way to see negotiation, “bullies,” and unfair deals Why your biggest enemy isn’t the market, your boss, or your competitors – it’s the lies you tell yourself (As shared in the episode, Alex is not active on most social platforms and primarily focuses on business. The best place to reach or follow him is:) LinkedIn: Alex Moses – https://www.linkedin.com/in/alex-moses-/ Learn more about your ad choices. Visit megaphone.fm/adchoices

What if losing everything is what it takes to find true happiness? In this gripping episode, host Junaid Ahmed delves into the extraordinary story of Alex Moses—a man who went from broke and alone in a foreign country to working with Steve Jobs and selling companies for hundreds of millions. But when it all crumbled, Alex discovered a deeper truth about success, loss, and meaning. Hear never-before-shared insights about resilience, the illusions of “right timing,” and the real lessons hiding behind collapse. This episode isn’t just about business—it’s about the pursuit of purpose, the emotional price of ambition, and finding gratitude amidst chaos. What You'll Learn: Resilience fuels reinvention: how Alex built an empire from nothing, and rebuilt after losing it all. The myth of the “right people, right time, right place”—and what actually creates opportunity. Brutally honest stories of working with Steve Jobs—creative genius or master salesman? Why true learning comes from loss, not gain—and the psychology behind breakdowns. The single mindset shift you need for prosperity: drop expectations and embrace the moment. Where to reach Our Guest: https://www.linkedin.com/in/alex-moses-/ Learn more about your ad choices. Visit megaphone.fm/adchoices

What if one strategic move could make you internet-famous in your field and keep delivering clients for years to come? In this episode, Junaid Ahmed dives into the mind of Dennis Meador, founder and CEO of the Legal Podcast Network, master marketer, and the creative force turning podcasts into branding engines for lawyers and white-collar professionals. Relentlessly curious and refreshingly honest, Dennis shares the lessons, scars, and breakthroughs from 30 years in marketing. Discover why he walked away from a million-dollar business, how high-production podcasting became his secret weapon, and the underrated marketing law firms are still missing. Takeaways: Production quality isn’t just about polish—it’s the difference between obscurity and influence. Evergreen podcasting content trumps pay-per-click ads for long-term ROI in legal marketing. Building an authority brand requires ditching old-school media personas; authenticity wins trust. Tailored content solves real client pain points—focusing on query-driven, not ego-driven, stories. Rapid growth brings chaos; Dennis's team culture and high standards drive 94% retention. Where to reach our Guest Website: ⁠https://www.thelegalpodcastnetwork.com/⁠ Twitter: https://twitter.com/legalpodcastnetwork.lawyer Instagram: https://instagram.com/legalpodcastnetwork.lawyer Facebook: https://www.facebook.com/legalpodcastnetwork.lawyers LinkedIn: https://www.linkedin.com/in/dennismeador/ Listen to discover how Dennis Meador’s obsession with excellence could be the missing ingredient in your authority journey. Learn more about your ad choices. Visit megaphone.fm/adchoices

Could your voice become your most valuable asset? In this episode, Dennis Meador—visionary behind The Legal Podcast Network—reveals how podcasting is no longer a side hobby but an essential tool for professionals seeking authority, growth, and lasting credibility. With signature candor and a strategic eye, Dennis uncovers why execution matters more than ideas, how content breeds influence, and the untapped power of storytelling for business development. Discover why “a million-dollar idea is nothing without million-dollar execution,” and learn how even the busiest professionals can leverage consistent, curiosity-driven content to build trust at scale. What You’ll Learn: Why the attorneys who win online are those who remove friction for clients How ideas are useless without relentless execution—insights from successful brands (like Calendly) The step-by-step system Dennis uses to keep clients producing standout content without burnout How to build an omnichannel presence and hack the algorithm for credibility The future of podcasting: AI-driven content, narrative journeys, and cartoon-inspired branding Learn more about your ad choices. Visit megaphone.fm/adchoices

Can you escape the “American Trap”—turning lifelong struggle into lasting wealth? In this episode, Sebastian Uzcategui reveals the transformational journey that led him from hardship in Venezuela to global stages and the creation of a financial learning revolution.  Sebastian, founder of Stocks University and United Nations speaker, throws out the old rulebook. We dive deep into why traditional pathways to success keep so many locked out, why financial education is rigged, and how he’s opening the gates for everyone—with a disruptive pay-after-you-profit model.  This episode isn’t just advice—it’s a model for rebuilding your life, whatever your starting point. What You'll Learn : Breaking the American Dream myth: How Sebastian’s family escaped poverty in Venezuela—only to face it again in the US. The predatory financial system exposed & why the poor stay excluded from wealth conversations. Behind the scenes at the UN Women’s Conference: Empowering those left out of global leadership. The genesis of Stocks University—Sebastian’s risk-free, results-first revolution in financial education. Real investing hacks: Why discipline trumps luck, and how you can break out of your financial echo chamber. Timestamps: 0:02 — Introduction to Sebastian Uzcategui: Escaping the American Trap 1:11 — Family sacrifice, broken dreams & the fire to change everything 2:27 — The financial system is rigged—and who gets left behind 4:08 — Speaking at the United Nations: Empowering women worldwide 7:02 — The birth of Stocks University: Building trust in a broken industry 9:51 — Market hacks: How to avoid losses & spot the winning moves 11:59 — Next episode preview: Multiply your resources, master your money-mindset Guest Links: Website: ⁠stockuni.com Learn more about your ad choices. Visit megaphone.fm/adchoices

What if the worst night of your life became the spark behind your greatest impact?In this episode, Junaid Ahmed sits down with Phil Mershon—jazz musician, event designer, and author of “Unforgettable”—to break down the art of building events people remember for a lifetime. Phil reveals his personal story of stepping onstage and falling short—then using years of practice (and a near-disaster) to fuel a revolution in how we think about experiences. Discover the science, emotion, and strategy behind making your message resonate and your audience transform. What You'll Learn: How a humiliating jazz performance set Phil on a path to mastery—and what it taught him about growth. The 3M Framework: Memorable, Meaningful, Momentous—a playbook for powerful experiences. The secret power of senses—why a whiff of coffee can make your event unforgettable. The top mistake event planners make (and how to avoid designing for yourself instead of your audience). Why storytelling isn’t fluff—it’s the glue that makes every lesson stick. Timestamps: 00:03 – Jazz, Failure, and Fuel: Phil’s Pivotal Night in Chicago05:15 – The 3M Framework Exposed: Memorable, Meaningful, Momentous09:30 – Engaging the Senses: Coffee, Smell, and Memory Triggers12:20 – Crafting Emotional Journeys: Audience Relevance & Deep Impact16:10 – Pitfalls to Avoid: Who Are You Really Designing For?18:45 – Storytelling Hooks: From Morpheus to Avengers—Making Lessons Stick22:40 – How to Connect: Phil’s Book, Links & Where to Go Next Where to reach our Guest: Website: filmersean.com Book: Unforgettable: The Art and Science of Creating Memorable Experiences (also available at major retailers: Amazon, Barnes & Noble, Target, Walmart) LinkedIn: Phil Mershon on LinkedIn Instagram: @phil_mershon Learn more about your ad choices. Visit megaphone.fm/adchoices

What makes an event not just memorable—but transformative? In this episode, Phil Mershon, acclaimed Director of Experience at Social Media Examiner and author of "Unforgettable," pulls back the curtain on the art and science of creating experiences that linger long after the final applause. What if you could orchestrate events that people talk about for years, bond over for a lifetime, and that even change the course of careers? Phil’s journey from jazz saxophonist to global event architect is rich with hard-won insights, missteps, and soaring successes. Dive into an emotional, curiosity-driven conversation about how “belonging,” intentional design, and the courage to innovate forge truly unforgettable experiences. What You'll Learn : Experiences have the power to transform—not just entertain—when people feel genuine belonging. The road from jazz musician to event visionary taught Phil that great events are “living organisms” that evolve every year. The book “Unforgettable” was inspired by the need to turn intuitive magic into practical frameworks others can follow. Unpredictable, immersive moments—like a mysterious “secret family reunion” in Tuscany—create lifelong bonds and new opportunities. The best events blend personal touches, meaningful conversations, and a willingness to learn from failures along the way. Timestamps: [00:02] The Spark: Phil’s unconventional journey from jazz saxophone to event design [01:22] Early Mentors & Why Quality Management Changed Everything [03:22] The Birth of “Unforgettable”—Turning Vision Into Framework [05:00] Why Most Events Miss the Mark: The Belonging Factor [08:37] Creating Experiences No One Forgets—The Science & Emotion of Memorable Events [10:31] The Secret Family Reunion—A Lesson in Anticipation & Connection [16:53] If You Could Build an Event Anywhere: Middle Earth, Narnia… or Beyond? Guest Links: Website: Social Media Examiner LinkedIn: Phil Mershon on LinkedIn Instagram: @phil_mershon Book: Unforgettable: The Art and Science of Creating Memorable Experiences Let this episode show you: Every event has the potential to change lives—if you dare to make it unforgettable. Learn more about your ad choices. Visit megaphone.fm/adchoices

Bold, emotional, and brutally honest—this episode rips back the curtain on business advice and coaching. Hosted by Junaid Ahmed, "The Diary of a CEO" welcomes Mike Milan—known as “Cash Flow Mike”—who reveals the untold story behind his journey from state trooper to financial motivator. Why do so many entrepreneurs ignore solid advice? What makes some finally take action? This episode is as much about emotional transformation as it is about balance sheets. Mike shares his revolutionary "Elevation Sequence," a method forged on the front lines of human behavior, not just in boardrooms. Learn why most consultants get it wrong, why changing behavior is the only path to true business success, and how you can ignite breakthrough results in yourself and others. What You'll Learn: Why business owners resist advice—and what really motivates change The Elevation Sequence: 8 actionable coaching steps to drive results How to create buy-in and ownership: the “Nudge Pact” and its real power Mike’s emotional lessons from hoarders, parenting, and policework A mindset shift: facilitating change instead of preaching answers Timestamps: 00:01—From State Trooper to Cash Flow Coach: Mike’s unlikely journey 02:10—Why “Don’t Tell Me What to Do” is the advisor’s core challenge 05:25—Verbal Judo & The Art of Business Motivation 08:45—What Hoarders Can Teach Us About Business Owners 13:19—The Elevation Sequence: Eight Steps That Transform Clients 18:47—Emotion Meets Action: Connecting Money to Motivation 20:55—How to Unlock Commitment and Crush Resistance Guest Links: Website: https://www.cashflowmike.com (free 7-minute cash flow lesson & digital resources) LinkedIn: https://www.linkedin.com/in/cashflowmike Instagram: https://www.instagram.com/cashflowmike Books: Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you unknowingly bleeding cash from your business?  In this episode, Junaid Ahmed sits down with Mike Milan, famously known as “Cash Flow Mike”—the coach who’s helped over 25,000 business owners uncover $150 million in hidden cash. Discover why most entrepreneurs fly blind with their finances, and how a simple, actionable framework can radically transform your business life. Mike opens up about his journey from state trooper to financial educator, the toughest cash flow lessons from the trenches, and his emotional mission to make business failure a thing of the past. If you want to see your numbers clearly—and finally stop lying awake at night—this is the episode you can’t afford to miss. What You'll Learn: The single biggest cash flow mistake most business owners don’t realize they’re making Why understanding your financial statements isn’t as hard as you think The life-changing “Seven-Minute Conversation” and how it can spotlight your business’s burning issues—fast How to mine your company for hidden cash and shrink the dreaded “financial gap” Why “Don’t Be a Dumb Business Owner” isn’t an insult—it’s a wake-up call to master your money story Timestamps: [00:00] Meet Cash Flow Mike: From spreadsheets to strategy—Mike’s origin story [02:00] Are you flying blind? Most business owners are—here’s why [03:11] How to read your numbers (and why most people zone out) [06:10] Mining for Hidden Cash: Six calculations to plug the leaks [08:00] The financial “gap”—and how it quietly drains your growth [09:58] The Seven-Minute Conversation: Transform your business finances in minutes [13:14] “Don’t Be a Dumb Business Owner”—the real story behind the book Guest Links: Website: cashflowmike.com LinkedIn: linkedin.com/in/cashflowmike (searchable as “Cash Flow Mike”) Instagram: instagram.com/cashflowmike Book: Look for “Don’t Be a Dumb Business Owner” by Mike Milan on Amazon or at the links on his website Learn more about your ad choices. Visit megaphone.fm/adchoices

What if mastering sales was less about scripts—and more about psychology, habits, and building lasting systems? In this electrifying, curiosity-driven conversation, Matt Raad sits down with renowned sales coach Howard Wolpoff, who reveals why confidence—not pressure—powers high-performing teams. From escaping the clutches of toxic micromanagement to the overlooked magic of CRMs, discover not just strategies, but the deeply human stories behind sales that stick. Walk away ready to transform your team's mindset, your own daily rituals, and the way you measure success. Five Key Takeaways: Confidence is the fuel behind every great salesperson—and it starts with asking the right questions. Micromanagement kills momentum; creating real accountability means empowering, not stifling, your team. Simple, daily use of a CRM is the hidden superpower for tracking, follow-up, and closing. The only sales metrics that matter measure real progress toward your team’s true revenue targets. High-performance teams thrive with routines: block time for key activities, track it, and see exponential results. Timestamps: [00:00] Why Confidence—Not Scripts—Drives Sales: The Big Mindset Shift [02:26] Micromanagers Ruin Teams: Howard’s Personal Wake-Up Call [04:51] The Secret Power of CRMs (and How Most Salespeople Miss It) [08:18] Vanity Metrics vs. Real Results: What Sales Leaders Track [11:07] Transforming Team Habits: How to Block Time, Build Rituals, and Win More [13:47] Designing the Dream Sales Retreat: Maui, Reflection, and Real Connections [14:44] Connect with Howard: Unlock More Sales Wisdom Guest Links: Website: https://www.howardwolpoffswc.com LinkedIn: https://linkedin.com/in/howardwolpoff (For additional platforms or books, see show notes or guest’s website) Learn more about your ad choices. Visit megaphone.fm/adchoices

So many of us are thrown into the deep end of sales, armed with nothing but a phone, a quota, and a sense of dread. But what if everything you knew about selling—and leading—was wrong?In this episode, Junaid Ahmed sits down with veteran sales and leadership coach Howard Wolpoff, who reveals how he transforms struggling teams and uncertain professionals into confident, high-performing closers. From cold calls and door-to-door rejections to masterminding sales breakthroughs across industries, Howard’s stories and strategies will forever change the way you look at selling—and yourself. Takeaways: Why most sales training fails—and what actually works to grow sales and confidence. The hidden reason companies “churn and burn” their salespeople (and how to break the cycle). How understanding personality unlocks rapport—and closes deals you never thought possible. The 15 ways to close a deal (and why most salespeople only know two). The power of mentorship: what it means to truly impact someone’s life—and how the best rewards might come years later. Timestamps: 0:00 — “Thrown Into Sales: The Untold Truths” (Raw beginnings in sales, no training, and early challenges) 5:01 — “Breaking Through: From Cold Calls to Coaching” (Howard’s shift from uncertainty to helping others succeed) 9:09 — “Teaching, Mentorship & The Long Game” (The hidden power of teaching and an unforgettable story from the New York Mets) 12:00 — “The Confidence Gap: Inside Every Salesperson’s Mind” (Why even superstars struggle—and what to do about it) 14:18 — “Scripts, Humility, and the Secret to Connection” (Weaponizing preparation without losing authenticity) 15:09 — “When Salespeople Hit the Wall: Making Breakthroughs Happen” (Practical stories of real-world growth) 20:40 — “Scaling the Unscalable: The Mistake That Destroys Sales Teams” (Howard’s #1 blueprint mistake—revealed) Guest Links: Website: www.howardwolpoffSWC.comLinkedIn: https://www.linkedin.com/in/howardwolpoff/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Could your next book be the spark for seven-figure success? Meet Aurora Winter, bestselling author, publisher, and master of turning words into wealth, as she unpacks the secrets behind building authority, attracting premium clients, and multiplying income—all from the written word. In this episode, Aurora reveals actionable strategies—from “show me the money” mindset to leveraging books for brand-building, speaking gigs, and alternative revenue streams that most authors overlook. With stories of legal thriller authors, dentists, and entrepreneurs, each insight builds on curiosity: What if your book isn’t just a calling card, but the gateway to your next million? What you'll learn: Writing a book is just the beginning—clarity, branding, and monetization must be woven into your strategy from the start. Build and nurture your audience before launching your book to avoid its release into a “vacuum.” A published book opens doors: speaking, higher fees, media, partnerships, and more—your authority multiplies. Seven (and even eight) distinctive ways to monetize your message—beyond book sales—include speaking, merchandise, training/certification, and affiliate revenue. Independent publishing puts you in control—of your story, your brand, and your profits. Timestamps: [00:00] Welcome Back: Aurora Winter on Wealth-Building Books [00:41] “Show Me the Money”: Why Books Are Business Tools [02:00] Making Experts Famous—From Lawyers to Dentists [04:41] Building an Audience Before Publishing: Essential Steps [06:00] Turning Brand into Premium Pricing [11:52] Books as Gateways to Startups, Speaking, and Merchandising [15:00] The Free Book Funnel—How Upsells Generate 6 Figures [21:10] The Hidden 8th Strategy: Affiliate Income [22:39] Final Takeaways and Free Resources Guest Links: Website: SamePagePublishing.com Book: Turn Words Into Wealth – free eBook and resources! Aurora’s Free Business Breakthrough Call: BookCall.biz Aurora’s Profile: AuroraWinter.com Socials: [LinkedIn](https://www.linkedin.com/in/aurorawinter/), [Instagram](https://www.instagram.com/aurorawinterauthor/) This episode is packed with actionable strategies and heart-stirring inspiration. Ready to let your story work for you? Dive in. Learn more about your ad choices. Visit megaphone.fm/adchoices

What if the path to real influence wasn't about shouting the loudest, but about mastering your story? In this episode, best-selling author, publishing mentor, and entrepreneur Aurora Winter shares the powerful journey from childhood inspiration to helping leaders craft bestselling books and unforgettable brands. With raw honesty and actionable wisdom, Aurora breaks down the costly mistakes most aspiring authors make, reveals the invisible structures behind magnetic stories, and offers a blueprint for moving from expert to authority—even if you doubt your story matters. Learn from Aurora: Why most entrepreneurs fail at communicating their value, and how to finally monetize your message The secrets behind ghostwriting for the world’s top thought leaders How to turn testimonials into stories that convert fans into followers Battling imposter syndrome and shifting your focus to service Innovative ways to share your wisdom: from video books to bestsellers **Timestamps:** 00:01 – The Spark: Aurora’s childhood dream and Silicon Valley DNA 02:45 – Why Entrepreneurs Fail at Messaging (and How to Fix It) 06:40 – Ghostwriting Exposed: What Actually Happens Behind the Scenes 10:55 – Authority Unlocked: How Clarifying Your Story Changes Everything 14:38 – The Power Structure: Making Any Story Unforgettable 18:20 – Battling Self-Doubt: Why Your Story Really Does Matter 22:13 – Humanity’s Code: Stories as a Blueprint for Life**Guest Links:** Website: Same Page Publishing LinkedIn: Aurora Winter Instagram: @aurorawinter Book: Turn Words Into Wealth What you'll learn : Turn your expertise into authority with professional storytelling—don’t go it alone. Even global leaders rely on ghostwriters to craft and elevate their messages. A compelling testimonial is a ‘hero’s journey’—structure matters. Focusing on service, not self, defeats imposter syndrome and deepens impact. Experiment with new formats—video books, interviews, and emotional hooks—to stand out and genuinely connect. Guest Links: Aurora Winter Media Page: https://www.aurorawinter.com/media/Aurora Winter PR Photos: https://www.aurorawinter.com/prphotos/Aurora Winter Website: https://www.aurorawinter.comSame Page Publishing: https://www.samepagepublishing.comLinkedIn: https://linkedin.com/in/AuroraWinterYouTube: https://www.youtube.com/AuroraWinterLinktree: https://linktr.ee/AuroraWinterTwitter: https://twitter.com/AuroraWinterMBATikTok: https://www.tiktok.com/@aurorawinterMBAInstagram: https://www.instagram.com/aurorawinterMBAMarketing Fasttrack Amazon: https://a.co/d/8xrIglKTurn Words Into Wealth Amazon: https://a.co/d/7RRkVYb Learn more about your ad choices. Visit megaphone.fm/adchoices

Have you ever felt the itch to leave it all behind and create a life on your own terms?In today’s episode, Jerry Dugan reveals the honest, often messy truth behind walking away from a secure corporate role to chase a creative dream—becoming a full-time voiceover artist. From risking it all on gig platforms to navigating the loneliness of entrepreneurship and mastering the art of authentic storytelling, Jerry shares every raw milestone, failure, and hidden lesson. Curiosity, hustle, and emotional grit: these are the cornerstones Jerry credits for lasting success. Whether you crave creative freedom, or simply wonder what it takes to get paid using your voice, Jerry’s journey is a masterclass in reinvention. What You'll Learn : Why traditional careers can stifle creativity—and the turning point that sparked Jerry’s leap. The tactical steps to break into voiceover—without a safety net (or big budget). How to land your first client—even when everyone says you’re not “qualified.” Surviving rejection, client drama, and tough transitions: inside the emotional rollercoaster. The power of leadership skills—how corporate lessons become creative superpowers. Timestamps: 0:02:00 The Leap: Jerry’s wake-up call from corporate to creative. 0:04:00 First Blood: The hustle to find gigs—Upwork, Fiverr, ACX, and getting paid the first time. 0:07:00 Client Chemistry: Navigating relationships, tricky feedback, and finding your “groove.” 0:12:00 A Day in the Life: Jerry’s exact daily routine as a full-time voiceover artist. 0:18:00 Brutal Truths: Rejection rates, authenticity, and the persistence required to win. 0:27:00 Leadership Rewired: Why old business skills are the secret edge in creative work. 0:35:00 Dreams & Impact: Jerry’s personal project wishes—and how to turn stories into legacies. Guest Links: Website: jerryduganvoice.com Upwork, Fiverr, Voices.com profiles linked on website Learn more about your ad choices. Visit megaphone.fm/adchoices

How far would you go to reclaim your life?In this transformative, heart-on-sleeve interview, Jerry Dugan peels back the curtain on his bold escape from corporate leadership into the uncertain but exhilarating world of creative entrepreneurship. With raw honesty, Jerry shares the moment he realized success was a golden cage, how his family catalyzed his leap, and why reinventing yourself demands both courage and vulnerability. If you’ve ever questioned the path you’re on, this episode is for you. What You'll Learn: The emotional toll of “golden handcuffs”—and the price of freedom How a single conversation at home can change your entire life trajectory Three mentors’ uncanny advice that pointed Jerry to his true calling The struggle to build a business from scratch (and why the right “why” matters) Powerful lessons on identity, letting go, and crafting a life on your terms Timestamps: [0:00] Full Circle Moments: Jerry Returns—The Backstory Behind the Leap [2:00] “Put Yourself In a Prison”—The Real Cost of Corporate Success [7:45] Three Conversations That Changed Everything—Listening Between the Lines [10:00] Building ‘Beyond the Rut’: From Podcasting to Publishing [12:00] Burnout, Blessings, and Saying No to the Wrong “Yes” [15:30] The Uber Chapter: Reinventing, Recharging, and Rethinking What’s Next [20:00] Lessons from Dune & Beyond—Leadership, Identity, and Curiosity Unleashed Guest Links: Website: https://beyondtherut.com/ LinkedIn: https://www.linkedin.com/in/jerrydugan/ Instagram: https://www.instagram.com/jerrydugan/ Book: “Beyond the Rut” – https://amzn.to/yourbooklink Learn more about your ad choices. Visit megaphone.fm/adchoices

What if you could finally measure what really drives revenue—without cookies, guesswork, or silos?In this episode, Jeff Greenfield, the authority behind Provalytics, takes us on a riveting journey through the future of marketing measurement. Get ready for a conversation that shatters the myths of digital attribution, revealing how data and AI can uncover the true impact of every marketing dollar—even in a world without third-party cookies. Jeff opens up about the emotional weight of uprooting the status quo and shares how “being less wrong” might be the most valuable marketing mindset of all. What You'll Learn: The seismic shift from click-driven to impression-driven attribution Why legacy analytics are failing marketers (and how AI closes the gap) The real story behind multi-channel campaigns and the customer journey How to finally connect brand awareness to hard business results The one marketing metric that keeps CEOs and marketers up at night Timestamps: [00:01] Welcome back, and why marketers are in crisis without cookies [03:30] AI-driven attribution: going backwards to find real answers [07:08] The full customer journey: from website to Amazon to everywhere [10:20] Breaking organizational silos—unifying finance, marketing, and agencies [14:13] Proving the value of brand-building: connecting impressions to revenue [16:52] The metric that changes everything: Time to Conversion [20:07] Jeff’s vision for the next 2–3 years in marketing measurement Guest Links: Website: provalytics.com Additional resource: Provalytics Attribution Certification Course Learn more about your ad choices. Visit megaphone.fm/adchoices

Imagine discovering that the data guiding your marketing dollars is a lie. On today’s episode, Junaid Ahmed unpacks a seismic shift in marketing attribution with Jeff Greenfield—CEO and founder of Provalytics, pioneer behind C3 Metrics, and a leader whose ideas are rewriting the rules in a world with no more cookies. Jeff shares hard-won truths from his three-decade journey, exposing why most marketers are blind to what’s truly driving results—and how a privacy-first, AI-driven future is not just possible, but necessary. This is a must-listen for marketers, founders, and anyone chasing real ROI in a post-cookie world. What You'll Learn: Marketing’s biggest myth: Why the numbers you trust are often wrong. The collapse of cookie-based tracking—and the rise of privacy-first measurement. Inside the walled gardens: How Amazon, Facebook, and Google obscure real impact. Impressions vs. clicks: The mindset shift every marketer must embrace. Why AI and machine learning are the keys to attribution’s future. Timestamps: [00:01] The paradigm shift: Attribution in a privacy-first world [02:15] Covid, habit change, and the measurement “black hole” [03:02] The commission crisis: How Jeff discovered the problem [08:09] What broke traditional attribution & why impressions matter [13:02] A world without cookies: What marketers get wrong about ROI [17:42] Big lessons & mind flips from data-driven marketing [20:00] What’s next for marketers: The AI-driven future Guest Links (please verify before publishing): Website: https://provalytics.com LinkedIn: https://www.linkedin.com/in/jeffgreenfield/ Twitter: https://twitter.com/provalytics C3 Metrics (Legacy): https://c3metrics.com Learn more about your ad choices. Visit megaphone.fm/adchoices

What does it really take to go from nothing to a thriving company—without a safety net? Brian Clayton, CEO and cofounder of GreenPal, returns for a raw, curiosity-fueled conversation on the lonely reality of building, scaling, and letting go. Discover why delegation can kill a startup—or make it unstoppable, how bootstrapping turns founders into wild animals on the hunt, and which hidden traps you must dodge as you raise (or reject) funding. Brian’s story is packed with lessons that will resonate with every founder, leader, and dreamer. This episode dives into why founders must wear every hat—until the moment they must let go. You’ll learn what separates a founder from a true CEO, how “having less” forges true innovation, and why sometimes the biggest breakthroughs happen when you’re forced to get scrappy. What You'll Learn: Delegation is a double-edged sword—do it too soon or too late, and you’ll pay. Founders thrive when their backs are against the wall—even bootstrapping, out of necessity. Building an org chart early creates a roadmap for scalable growth. There is a big difference between being a founder and being a CEO—know the transition point. Real innovation is often born from limitation—not luxury or funding. Timestamps & Labels 0:00:00 A No-Holds-Barred Welcome Back—Brian Clayton’s origin story, unfiltered. 0:01:00 The Delegation Trap—Why outsourcing can nearly kill your company. 0:03:30 Surviving the Trenches—From doing everything to building a real team. 0:05:36 Founder vs. CEO—The mindset shift every entrepreneur faces. 0:09:22 Bootstrapping vs. Funding—Why having less makes you more dangerous. 0:12:37 Innovation from Constraint—How limitations fuel creativity and drive. 0:15:10 If I Had to Start Over—The pain points ripe for disruptors in 2025. Guest Links Website: [GreenPal](https://www.yourgreenpal.com/) LinkedIn: [Brian Clayton on LinkedIn](https://www.linkedin.com/in/brian-clayton-a96b33214/) Instagram: [@brianmclayton](https://www.instagram.com/brianmclayton/) Book Mentioned: "The E Myth" by Michael Gerber Learn more about your ad choices. Visit megaphone.fm/adchoices