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Happy Subscribers

Author: Allea Grummert

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Email marketing strategies for bloggers, content creators and influencers who want to better connect with their email subscribers. Explore creator journeys, challenges, and solutions for using email marketing — and how this will help you better connect with your audience too.

Hosted by Allea Grummert — email marketing strategist, copywriter, email platform expert, and founder of the done-for-you agency Duett — she has a way of turning complex strategies into actionable next steps. Her goal is to help you build seamless automated email sequences, explore segmentation, and boost your revenue and site traffic by welcoming and strengthening your relationship with email subscribers.

Tune in to “Happy Subscribers” to learn about email marketing, get inspired, and most importantly, take action.
4 Episodes
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If you’re afraid to embrace AI — or, like my guest Kinsey, have once felt like you’re a grumpy old man shaking his fist at the inevitable changes of AI technology — welcome. I’ve been resistant to change too. But saving time with AI is not cutting corners or “cheating,” my friend; it’ll make you more efficient and keep your focus and energy where it’s needed most. My friend Kinsey Soderberg of Authentic AI has been pioneering tools and trainings to help us online business owners embrace AI for our benefit, for our ease, and with baby steps.   Kinsey is one of the sweetest, “work smarter, not harder,” creators I know, and we all have something we can learn from her. In this conversation, we talk about how to introduce AI into portions of your business to make regular tasks easier and faster.  Don’t worry, it doesn’t have to look like using AI means it’s now running your business. In fact, Kinsey argues that would only limit its goodness — but instead, you can actually balance using AI while still maintaining your authenticity and creativity. Isn’t that great news?!  Listen in as Kinsey paints an AI-approachable landscape of what’s possible when we embrace this new technology. Join us! In this episode, you'll learn about: How Kinsey has crafted AI-driven strategies that respect and reflect her brand's core values  Kinsey’s tools for training ChatGPT to reflect your brand voice and save you HOURS each week Why Kinsey pivoted from a social media focus to investing more time in email marketing strategies How Kinsey connects with her email list by sharing personal anecdotes  What simple strategy she uses to help readers choose what emails they get from her each week Connect with Kinsey: Feel Good Social Authentic AI for Enterpreneurs Check out her resources: Reels Prompt Playbook for ChatGPT Brand Blueprint for ChatGPT Check out this episode's blog post  Connect with me: Instagram @alleagrummert More Resources Book a FREE Discovery Call   
Episode Summary: Email is the MOST reliable and direct way of reaching a mass audience — even if Google or Instagram shift their algorithms — and I want to help you take advantage of all that’s possible! If you’re still on the fence about whether to put time and energy into getting your email list started, this is a primer of the 5 reasons why now is always the best time to start growing and emailing your audience. In this episode, you'll learn about: What email marketing can do that no other platform does Using email to build real relationships with subscribers The peace of mind that comes from having email automations What you don’t see with email that actually impacts your subscriber loyalty A free (and easy) solution to writing your first welcome sequence Coaching Programs & Services: Maximize Your Marketing - For those who need an in-house CMO (Chief Marketing Officer) to help you build sustainable email and promotional strategies, engage your subscribers, and grow your business and bottom line that otherwise is untapped potential. The Duett Debut - Done for you email copywrting & automation setup  Ready, Set, EMAIL - Quick & custom email setup to grow and send your newsletter fast Book a FREE Discovery Call  Episode Resources: Your First Welcome Sequence More Resources Instagram @alleagrummert  
Whether your audience is happy impacts how they interact with your content — if they want it or not, if they buy, or if they trust your recommendations, content or services. It’s a big deal! So how do you create happy subscribers? It starts with an automated Welcome Sequence that introduces you to every individual who trusts you with their email address.   What will you do with this first impression, so they know they’re in the right place? I dive into the details of a Welcome Sequence — what it is, why it matters, and some things to include in yours. In this episode, you'll learn about: What it means to create happy subscribers from the moment they join your email list The purpose of a Welcome Sequence and what it needs to accomplish How quickly to send your newsletter to new subscribers If I recommend a Welcome Sequence for each of your opt-ins A free (and easy) solution to writing your first welcome sequence Coaching Programs & Services: Maximize Your Marketing - For those who need an in-house CMO (Chief Marketing Officer) to help you build sustainable email and promotional strategies, engage your subscribers, and grow your business and bottom line that otherwise is untapped potential. The Duett Debut - Done for you email copywrting & automation setup  Ready, Set, EMAIL - Quick & custom email setup to grow and send your newsletter fast Book a FREE Discovery Call  Freebies: Your First Welcome Sequence More Resources Instagram @alleagrummert  
Welcome to Happy Subscribers! In this trailer, get a sneak peek into how we’re empowering bloggers and content creators to build powerful, connection-first email marketing strategies.  We’ll dive into everything from crafting irresistible welcome sequences to growing your email list and boosting engagement. Whether you’re just starting or looking to refine your approach, this podcast is now your go-to resource for using email marketing to better connect with your audience. Join us every week for actionable insights and expert tips. Let’s Duett! Instagram @alleagrummert