How to Build an App

Welcome back to How to Build an App!As a founder, there will come a time where you have to start bringing more people onto your team.Whether it’s finding a co-founder, bringing on a developer, or hiring a development shop, you can’t do this alone.We’ve said it before, and we’ll say it again, there is no one person who can strategize, concept, design, build, develop, test, AND launch your app.Chances are, you’ll have to go through the hiring process several times, especially if you’re looking ...

Welcome back to How To Build An App!Today’s episode may be a little shorter than usual, but it packs a punch!We got together with Darius Mora, the Chief Marketing Officer of the app Reflectly.If you haven’t heard much about it, Reflectly is an AI journaling app that has gained tens of millions of users and seen massive growth over the last 3 years.Not only is it the world’s biggest journaling app, Reflectly also won the Google Design Award for Innovation and is consistently in the top 10 Heal...

Welcome back to How To Build An App!As much as we’d all love a step by step roadmap as entrepreneurs, there is no exact formula. There’s no exact formula for building a successful startup, or a company that you can have a successful exit from. Being an entrepreneur is unpredictable and you have to be ready to forge your own way and solve problems that you won’t find the answers to on google.This week’s episode is all about breaking the mold and forging your own path to success.Our guest this ...

Welcome back to How To Build An App!This week, we’ve got John Mayfield on the show with us.He’s the founder of a venture capital firm called Album VC, that invests in early-stage tech ventures.They’ve invested in over 80 companies and have grown to the point that their average investment is $1.5 million.You might recognize some of the big names they’ve worked with here in Utah, like Podium, Homie, and Divvy—which just sold for $2.5 billion by the way.You’re about to get a whole bunch of datin...

What does it take to get a great idea off the ground?You’re probably here, listening to this podcast because you’ve got a great idea for an app. Maybe you’ve already got a prototype, or maybe you’re just getting started.There is a lot to consider in the beginning stages of turning your idea into an app, and one of the most important things to remember is that you’ve got to build a BUSINESS not just an app.In this episode, we’ll run through a real life example of getting a startup off the grou...

Would you rather have twenty-five percent of a company that sells for $8 billion, or a hundred percent of something that's worth $250 grand?With some quick math, that question should be pretty easy for anyone to answer.There’s much more profit in owning a portion of that $8 billion company!But why are we asking?This week’s episode is all about building a company that will sell, and one of the main points we’ll discuss is how your team will impact that ability.Many founders cling to the idea t...

Welcome back to How To Build An App!This week, we’re talking about funding and investors.When it comes to startups, funding is a big topic of conversation. Are you going to bootstrap? Will you seek out investors? What kind of investors? When should you even start trying to get outside funding?Then you’ve got to consider how to pitch your product to investors and secure funding. What are they looking for? What do they view as red flags?That’s why we’ve brought Harlan Milkove onto the show this...

Welcome back to How To Build An App!One of the things that is most impactful on your success as a founder, is the culture of your development team.Do they work efficiently? Are they willing to stick with it through the growing pains of a new company? Can they recognize and utilize their strengths as well as their potential blindspots or weaknesses? Can you trust them to see the full vision and get things done? We’ve got an awesome discussion ahead on how to build a development team with a cul...

Welcome back to How To Build An App!Today we have a different type of episode for you as we wrap up Season 2. Today we’re sharing a session we did recently for Denver Startup Week. The session was called, Stop writing code: The ONE thing to do before developing your app to save hundreds of thousands and it was a lot of fun to share some of the things we’ve discovered over the past couple of years to help YOU as a future app founder save a LOT of money and time in the process. This episode is ...

Welcome back to How To Build An App!Just a couple of episodes back we were talking about how you can definitely build an app as a non-technical founder, but you HAVE to find someone who can fill the gaps in your knowledge and experience.We talk about this a ton! And it’s true for other elements, or you could even say requirements, for running a successful startup.For example, if you have the technical experience but lack marketing or business experience, you’ve gotta find someone who can fill...

Welcome back to How To Build An App!In this episode, we’re taking a deep dive into how to create and present an investor-ready pitch deck.Our guest is Allison Byers, and honestly, she blew us away with her experience in this realm.Her background is actually in psychology and after being passed up for a job that she was way overqualified for, she decided to try her hand at business.Clearly, that worked out for her! She went from fundraising over 10 million dollars for a startup medical device ...

Welcome back to How To Build An App!In previous episodes, we’ve addressed the question of whether you can found a tech startup as a non-technical founder.Ultimately, the answer is YES but you absolutely need to find someone for your team that does have that technical background.Our guests this week, Carl Robinson and Joris Guerry, are a prime example of how well it plays out when you follow this advice and they have a bit of an interesting backstory.Carl and Joris were paired up through Entre...

Welcome back to How To Build An App!Our guest today is Jeff Coyle, the Co-founder and Chief Strategy Officer of Market MuseIf you haven’t heard of Market Muse, here are a few highlights. Market Muse is an AI platform used to accelerate content planning, creation, and optimization.The MarketMuse platform identifies content quality issues on its user’s sites and builds blueprints that show exactly how to maximize the value of their online content.As a cross-disciplined, data-driven inbound mark...

Welcome back to How To Build An App!I’m your host Austin Betzer and I’m here with Bowdrie Price. Our guest this week is Steve Young, the founder and CEO of App Masters.Not to be confused with Steve Young, the football player haha!Steve has kind of a cool backstory that he’ll share with you during this episode, but just to give a little teaser, it starts with Steve running growth for a startup in San Francisco and follows him through his entrepreneurial journey to success with App Masters.Just...

Welcome back to How To Build An App!We’ve got an awesome episode ahead on go-to-market strategy and customer retention.Our guest this week is, Fouad Saeidi, the founder and CEO of App Growth Network, ​​a global app marketing agency that helps app founders identify growth objectives and come up with a data-backed action plan for success.You’ll hear a lot more about the App Growth Network in this episode along with a ton of actionable tips, strategies, and insight into marketing, growth, and cu...