Claim OwnershipHubShots - The Unofficial Down Under HubSpot Podcast
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HubShots: the Unofficial Down Under HubSpot Podcast
HubSpot in the real world.
Real world portals. No demo stuff.
What’s working for HubSpot customers.
Hosted by Ian Jacob and Craig Bailey, HubShots is the weekly podcast for marketing managers and sales professionals who are using HubSpot or considering using HubSpot.
https://www.hubshots.com
HubSpot in the real world.
Real world portals. No demo stuff.
What’s working for HubSpot customers.
Hosted by Ian Jacob and Craig Bailey, HubShots is the weekly podcast for marketing managers and sales professionals who are using HubSpot or considering using HubSpot.
https://www.hubshots.com
312 Episodes
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In this episode we’ll cover:
• What Content Hub is
• What it replaces (ie CMS Hub)
• The main features of Content Hub
• Why it is a good choice for building websites
• The current gaps
• Pricing tiers and when to upgrade
• How it compares to WordPress, and whether you should move from WordPress to HubSpot for your website
• Final thoughts about the future of Content Hub
Full show notes available at: https://www.hubshots.com/episodes/episode-307
Recorded: Sunday 31 March 2024 | Published: Thursday 04 April 2024
This edition we dive into:
• Did you start fast in 2024?
• 🆕 HubShots Framework version is available
• How to build a simple Marketing View of Contacts
• How to build a simple Sales View of Contacts
• How to efficiently copy up contact properties to a deal
• How to use Saved Sections in HubSpot pages
• How to view Merged Tickets
• Midjourney v6 prompt for adding text
• Strategy versus Tactics
• Using Associated Objects in Lists
Full show notes available at: https://www.hubshots.com/episodes/episode-306
Recorded: Monday 22 January 2024 | Published: Friday 26 January 2024
This edition we dive into:
• Preparing for a Fast Start in 2024
• Quick shots (Loom, Clearbit acquisitions)
• Active lists of non-marketing contacts who used to be marketing contacts
• How to build a list of ZoomInfo contacts
• Adding images in meetings in the HubSpot app
• Using LinkedIn Sales Navigator with HubSpot - pros and cons
• How to find who created a contact
• Sequence sender score analysis
• Triggering SMS to contacts from a workflow
• Blocking contacts with free email addresses
• Smart content rules to block contacts from some countries
• Last Message from Visitor ticket property
• HubSpot’s Data Model Overview overview
• Teamwork Workflows marketplace app
• Consultant versus Coach
• Tons of training options
Full show notes available at: https://www.hubshots.com/episodes/episode-305
Recorded: Wednesday 29 November 2023 | Published: Friday 08 December 2023
This edition we dive into:
• HubSpot’s recent product announcements and what we can learn from them
• Is HubSpot a CRM or a Customer Platform?
• Campaign Assistant, now with added AI
• Prospecting tool benefits
• The Workflow cleanup feature is pretty handy
• Using WordPress and HubSpot CMS together
• HubSpot Guide Creator
• What languages does HubSpot Chatbot support
• Workflow action: Future Date Calculator
• Adding Emojis to record sections
• How to reduce hard bounce rate on email sends
• Midjourney prompt of the week
• HubSpot’s CRM puzzle
• Moving notes from HubSpot records to another portal
Full show notes available at: https://www.hubshots.com/episodes/episode-304
Recorded: Wednesday 04 October 2023 | Published: Friday 13 October 2023
This edition we dive into:
• Deal lists and list limitations
• Alex Hormozi’s book launch and course
• Why Workflow descriptions are useful
• Midjourney prompts
• HubSpot CMS Hub redirection magic
• The end of email tracking is nigh
Full show notes available at: https://www.hubshots.com/episodes/episode-303
Recorded: Friday 25 August 2023 | Published: Friday 01 September 2023
This edition we dive into:
• HubSpot Social Calendar versus Campaign Calendar - which to use?
• How to create Contact Views for Sequence activity
• How to limit Workflow actions to only execute on specific days
• Child Themes are limited to only 5 per Pro and 10 per Enterprise accounts
• Why you shouldn’t share Preview links to web pages
• Midjourney prompt of the week
• A tip for writing headlines that will level up your game
• An overview of AI you should read
Full show notes available at: https://www.hubshots.com/episodes/episode-302
Recorded: Wednesday 26 July 2023 | Published: Friday 04 August 2023
This edition we dive into:
• Proactive Mediocrity to Proactive Excellence
• Re-Onboarding idea
• Should you have a navigation menu on landing pages?
• Total Revenue field on company records
• Workflow action Copy and Paste
• Content Assistant (ie AI in HubSpot)
• Wishlist: Import WordPress Comments into HubSpot
• Midjourney prompts
• Meta Threads: The Kindness Before the Storm
• Unclogging your Stuck Pipeline
• HubShots Framework poster
Full show notes available at: https://www.hubshots.com/episodes/episode-301
Recorded: Wednesday 12 July 2023 | Published: Friday 21 July 2023
This edition we dive into:
• 7 years and 300 episodes
• HubSpot Email List columns layout
• Sales pipeline best practices
• Ticket pipeline best practices
• CMS Hub Content Staging
• Wishlist: syncing properties
• Shoutout
• The best tool to use is the one you know how to use well
Full show notes available at: https://www.hubshots.com/episodes/episode-300
Recorded: Wednesday 14 June 2023 | Published: Friday 23 May 2023
This edition we dive into:
• There’s no common, linear path your contacts take
• Using Filters on Activity timelines
• Bulk Edit contact records
• Inbox permissions are important
• HubSpot Redirect Domains (and why they are so handy)
• Gotcha with sending automated emails when a ticket form is submitted
• Email Send Frequency cap (Enterprise feature)
• Bad Email content (don’t do this!)
Full show notes available at: https://www.hubshots.com/episodes/episode-299
Recorded: Thursday 11 May 2023 | Published: Friday 19 May 2023
1This edition we dive into:
• Be Proactive, Be Honest
• Where does Attribution sit in your HubSpot implementation plan?
• Form performance tips
• How to log replies from Contacts into HubSpot
• Renaming Ticket Name based on Ticket Properties
• Setting the date format for blog posts (and listing)
• Saving Column layouts in Lists
• Why Upgrade to HubSpot CMS Hub Enterprise
• What is the XML Sitemap used for in HubSpot
Full show notes available at: https://www.hubshots.com/episodes/episode-298
Recorded: Wednesday 26 April 2023 | Published: Friday 05 May 2023
This edition we dive into:
• ‘Everything’ fatigue
• Tough economic times and the need to send more, relevant, email
• AI tools take off - how should you respond
• Creating random samples of contacts from lists (Segmentation)
• Results from using Multivariate CTAs on our website (Attribution)
• Building a View for sales reps of clients who have been sent an email from another system (Activity)
• Last Activity date versus Last Modified date (Properties)
• Sending an already sent email to more contacts (Activity)
Full show notes available at: https://www.hubshots.com/episodes/episode-297
Recorded: Monday 27 March 2023 | Published: Friday 31 March 2023
This edition we dive into:
• Are you in a state of overwhelm using HubSpot?
• Introduction to the HubShots Framework
• The 5 stages of the HubShots Framework
• Focus areas of the HubShots Framework
• Sneak peek into the HubSpot specific details
• 3 real world examples of the HubShots Framework in action
• How you can download the HubShots Framework as an A3 Poster PDF
• How to get started using the HubShots Framework
Full show notes available at: https://www.hubshots.com/episodes/episode-296
Recorded: Thursday 23 February 2023 | Published: Friday 10 March 2023
This edition we dive into:
• Who forgot to plan out their 2023 - it’s not too late
• Deactivating a user now releases the paid seat they were consuming
• Chat and Slide-in popups competing for attention on the bottom right
• Deal close behaviour on Desktop versus in-app
• ‘Last email received from contact’ HubSpot ticket property
• Notification profiles are so handy
• HubSpot Security Centre - is it confusing for you too?
• Non Fit personas
• Xero invoice sync
• Avoiding the ChatGPT inefficiency temptation
• 11 Things you’re probably not using in HubSpot that you should be
Full show notes available at: https://www.hubshots.com/episodes/episode-295
Recorded: Wednesday 08 February 2023 | Published: Friday 10 February 2023
This edition we dive into:
• Overview of HubShots hubs in 2023
• Areas of opportunity with HubSpot for your business
• Email Marketing Approvals
• HubSpot Meeting tip for free/busy
• Conversation Handoff process improvements
• Impersonate a User in HubSpot
• Gotcha: Deactivating a user who has a paid seat
• Which tools have folders and sub-folders
• 11 Things You’re Probably Not Using in HubSpot that You Should Be Online Masterclass
Full show notes available at: https://www.hubshots.com/episodes/episode-294
Recorded: Thursday 26 January 2023 | Published: Friday 03 February 2023
This edition we dive into:
• Obligatory mention of AI
• Reducing contact friction with event invitations
• The power of lists - using product and line item criteria
• Connecting personal inbox versus generic inbox into HubSpot
• Understanding Permissions for Notes on Contacts, Deals, Tickets
• Goodbye internal SMS notifications in workflows
• Quickly see which Hub tiers in a portal (if not an Admin)
• Efficiency and Effectiveness and AI
• ChatGPT example
Full show notes available at: https://www.hubshots.com/episodes/episode-293
Recorded: Thursday 19 January 2023 | Published: Wednesday 25 January 2023
This edition we dive into:
• How (and when) to merge duplicate contacts in HubSpot
• How to use HubSpot’s SEO Analyze tool
• How to turn off annoying ‘New Unassigned Conversation’ notifications
• How to automate getting a response from contacts on inactive deals
• How to use the new Last Viewed column in Dashboards
• Listener question: How to change the email sending domain
• HubSpot in the real world
• How to organise a QuickCheck of your HubSpot portal
Full show notes available at: https://www.hubshots.com/episodes/episode-292
Recorded: Wednesday 30 November 2022 | Published: Friday 09 December 2022
This edition we dive into:
• Challenging your norms - learn from my mistakes!
• Using Emojis in HubSpot
• Using calculation fields to calculate commissions
• The dangers of editing enabled workflows
• The dangers of confirmation biases
• The dangers of re-engagement campaigns (revisited)
• Choose original sender of email forwards into Conversations
• Listener question: Trigger a sequence from a workflow
Full show notes available at: https://www.hubshots.com/episodes/episode-291
Recorded: Tuesday 15 November 2022 | Published: Friday 18 November 2022
This edition we dive into:
• Outcomes versus Activities
• Deal pipeline board view currency switcher on totals
• Setting lifecycle stages on forms
• Setting lifecycle stage when creating deals
• Customer ticket portal settings
• Re-engagement email campaigns getting accounts suspended
• Stopping personal emails from getting logged in HubSpot
• Gratitude reminder
• The joy of unread books
Full show notes available at: https://www.hubshots.com/episodes/episode-290
Recorded: Wednesday 02 November 2022 | Published: Friday 04 November 2022
This edition we dive into:
• Are Ticket pipelines the real Operations Hub?
• Reminder about enabling betas
• Inline editing
• Using Service Hub for lead qualification processes
• Other uses for Ticket pipelines
• Association labels - pros and cons
• Questions: They Ask, You Answer
• Should I write Knowledge Base articles or blog posts?
• Knowledge bot benefits
Full show notes available at: https://www.hubshots.com/episodes/episode-289
Recorded: Friday 14 October 2022 | Published: Friday 21 October 2022
This edition we dive into:
• Setting the scene
• 2 ‘A’ words ⇒ 2 ‘E’ words
• Automation journey
• Workflow deep dive
• When to upgrade to Pro
• When to upgrade to Enterprise
• How we can help
Full show notes available at: https://www.hubshots.com/episodes/episode-288
Recorded: Thursday 06 October 2022 | Published: Friday 14 October 2022
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