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Hustle Science Experiment

Hustle Science Experiment
Author: Elias Benjelloun
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© Elias Benjelloun
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Dive into the science behind the hustle of successful entrepreneurs, founders, and digital marketers. Join your host, Elias Benjelloun as he brings you into the lab and breaks down the tactics and strategies to take your business and life to the next level. Tune in anytime you need some juice to CRUSH IT!
21 Episodes
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In today’s episode I get to chat with email marketing pro Dave Miz. Dave has been doing email marketing longer than some of y’all online marketers have been using the internet. #facts.Dave is the founder of The Email Experience helping ecom brands doing $100K+/month add an extra 20%+ in revenue to their stores. (15:35) Business Tactic on “Using Memes to Generate Leads”(23:50) Moment of Gratitude = Dave is grateful for his badass mentor JOHN REESE! (28:20) Life Lesson on “Staying in Flow State to Stay Happy & Successful”We also talk about Dave’s:💪 Earliest hustle: teaching men how to date better than Quagmire 💪 Gratitude for his mentor John Reese, the first 24 hour millionaire on the internet💪 Love for Amsterdam and their trees
In today’s episode I get to chat with serial entrepreneur and business coach Tom Sylvester. Tom and his wife run multiple businesses including a wine and liquor store, real estate investment firm, and coaching business. They’ve helped hundreds of entrepreneurs grow their business and achieve the freedom lifestyle they deserve through their coaching practice, course, and new book Lifestyle Builders.
(8:09) Business Tactic on “the process of validating your business”
(18:30) Moment of Gratitude = Tom is grateful for his badass wife & all the challenges he’s been through
(20:38) Life Lesson on “Figuring out what’s important in YOUR life and prioritizing that above all else”
In today’s episode I get to chat with podcast host, motivational speaker, and life coach Chris Burns. Chris is crushing it, running a 12-hour live marathon on Facebook EVERY WEEK for TWO YEARS! He’s committed to his hustle and his audience, teaching thousands of people lessons on mindset and entrepreneurship to help them become their greatest possible self.(5:45) Business Tactic on “Affiliate marketing and growing your online business from SCRATCH”.(21:16) Moment of Gratitude = Chris is grateful for THIS MOMENT and every new moment that comes his way because yesterday is gone and tomorrow is never promised. (25:20) Life Lesson on “Being happy with your authentic self to become your greatest possible self.
In today’s episode I get to chat with serial social entrepreneur Siloh Moses. Siloh specializes in helping entrepreneurs create a world class social impact while building their business. He’s the co-founder and leader of ServingHopeLV: a community organization that has delivered over 97,472 individual meals to the less fortunate community in Las Vegas. He’s committed to his hustle and his audience, teaching thousands of people lessons on mindset and entrepreneurship to become their greatest possible self.(7:00) Business Tactic on “The 3 Ws of Entrepreneurship”.(16:00) Moment of Gratitude = Siloh is grateful for his team of volunteers serving those less fortunate in the community. (18:30) Life Lesson on “Everything that happens in life is a lesson, and you should take everything life throws at you as an opportunity to learn.”
What do you do when your client relationship goes to shit due to the blame game? Elisha Israel and I had this debate on my podcast. There’s a lot to unpack here, so you can skip to 5:00 if you’re feeling trigger happy. Elisha specializes in lead generation through direct marketing and paid advertising.We kick things off with a debate on how to handle clients and the blame game.(5:00) Business Tactic on “Debate on Handling Clients”. (15:00) Moment of Gratitude = Elisha is grateful for his roots, for knowing what matters to him, and for the privilege of feeling grateful. (16:10) Life Lesson on “when to go wide vs. going deep.” We also talk about:💪 The similarities between basketball and marketing 💪 How to deal with bad client relationships💪 The importance of learning and focus to build your skills
In today’s interview, I chat with my badass business partner and Co-Founder of Ignite Podcasts Lance Essihos.Lance is the host of the Top 100 podcast University of Adversity.(2:30) Business Tactic on “Being Your Authentic Self”. (9:57) Moment of Gratitude = Lance is grateful he discovered and is be able to pursue his passion in life, which is to connect and inspire people through the power of podcasting.(12:40) Life Lesson on “Embracing the journey towards success including all of its adversity along the way”.We also talk about:💪 The importance of staying in a positive state to stay in flow💪 Trusting the process to achieve success💪 Peeling your mask away and revealing your true-self to the world
In today’s episode I interview Juraj Breezy, the founder of Now Or Never VDO.We talk about videography and the world of video marketing. 🎶 Music by Brandon Millares Here’s the breakdown for today:(2:05) Business Tactic is on “How To Get Started WIth Engaging Video Right Away.”(11:00) Moment of Gratitude = Juraj is grateful for life and for everything in his life; including his fiance, his business, and living the life of his dreams. (14:20) Life Lesson is on “Taking Control & Just Doing It.”
In today’s episode I interview Eddie Smith, the new CEO of Black Label Advertising & the founder of Rebel Road To Riches. We talk about content marketing, learning from life, and so much more!🎶 Intro rap by your host 😜Here’s the breakdown for today:(4:10) Business Tactic is on “Content Marketing”(11:30) Moment of Gratitude = Eddie is all about expressing his gratitude everyday and he’s grateful to be able to give back to others through his business coaching programs. (13:30) Life Lesson is on “Recognizing that everything in life is a lesson”
The Makeover Master Mike Young is in the lab today!Mike breaks down the method to his madness of personal branding, and shares so many more golden nuggets for you on-the-go hustling entrepreneurs tuning in.🎶 Superman by Brandon MillaresHere’s the breakdown for today:(3:10) Business Tactic is on “Defining Yourself & Brand” (10:00) Moment of Gratitude = Mike is grateful for being in business (it’s a hard journey!), and is grateful for his wife and kids every day. (11:30) Life Lesson is on “recognizing the importance of relationship building in your life & business.”
Conor Paulsen is the co-founder of Uptown Creation and he shares his story about bootstrapping their Instagram marketing agency during and after college. Here’s the breakdown for today:Business Tactic is on “the 80/20 rule for Instagram” (11:40) Grow your Instagram account by posting & sharing stories daily to build momentum. (20:30) Moment of Gratitude = Conor is extra-grateful for his girlfriend and her support on his entrepreneurial journey. (25:10) Life Lesson on “Traveling more”
In today's episode, I interview Jessica Steele, she is the founder of Steele Social Media agency. Jessica actually graduated Major in Literature but got into entrepreneurship and digital marketing. Here’s the breakdown for today:(4:45) Business Tactic on “New way to do content marketing”(16:00) Moment of Gratitude = Jessica is grateful for people trusting her, especially those who are not close to her and who are making an effort to know her better(17:35) Life Lesson on “Being an advocate for getting a marketing budget and not thinking that doing everything yourself, and bootstrapping everything is going to improve your marketing. You have to vouch for that budget to make your business go further.”
He is the founder of FreeeUp, a marketplace connecting business owners with the top 1% of virtual assistants, freelancers and agencies in eCommerce, digital marketing, web development, and much more.Here’s the breakdown for today: (6:00) Business Tactic on “The Hiring Process”(18:40) Moment of Gratitude = Nathan is grateful for his parents’ good health. He says that you can always make money, but the fact that you are surrounded with people who love and support you before you’re successful is what matters most.(19:50) Life Lesson on “There’s so many ups and downs when you're an entrepreneur. Figure out how to become numb to those ups and downs, highs and lows.”
In today’s episode I interview Cynthia Thurlow. She is a nurse practitioner, a podcast host, online entrepreneur and an expert on intermittent fasting.Here’s the breakdown for today: (5:35) Business Tactics on “Leverage relationships in your life”(18:40) Moment of Gratitude = Being grateful for the health that she has as often times we take our health for granted. She is grateful for getting her strength back and being able to train at the gym again after her recovery.(23:40) Life Lesson on “Letting go of what you cannot control. I encourage everyone to actualize perseverance. We all have the ability to turn the negative things into positive ones, like changing the way we view our situations.”
In today’s episode I interview Jason Priest, founder of Dad Bod Health. Jason has created a program for busy Dads that allows them to ditch the dad bod without giving up burgers and beer.Here’s the breakdown for today: Business tactic on “Your health is your true wealth”(18:45) Moment of Gratitude: “I’m grateful for my family’s health, and the ability to serve others at the level that I do in order to help them to change their own lives.”(24:40) Life Lesson on “Your health is your number 1 priority - without it you have nothing. With it you have hope. If you have hope you have everything.“
In this episode, I interview Clay Moffat. He is a performance coach and founder of Gray Zone Underground - a unit of performing entrepreneurs realizing that with the right tools there are shortcuts. The cheat codes to success that the elite don't want you to know about.(8:50) Business tactic: “Go beyond mindset. When you set something, it means it’s stuck in place. So it’s not just “mind-set”, it’s more about programming yourself in a stage where you’re growing. Because it’s a process, it’s going to continue.”(19:15) Moment of Gratitude = Clay is grateful for his businesses, amazing girlfriend, unbelievable family, his clients, even the worst day of his life right now are better than the days before.”(22:05) Life Lesson on: “You’re lucky, start seeing the bright side all the time.”
In today’s episode, I interview Daniel Doan. He is a growth marketer and inbound marketing expert with over half a decade of experience building brands and growing communities for hundreds of independent game developers and established game companies worldwide. He has now expanded his reach even further and since 2012 has worked as a copywriting and conversion specialist, driving millions of visitors/views, tens of thousands of leads, and thousands of customers for companies ranging from VC-backed tech startups to Fortune 500s.The notorious copywriter and digital marketing expert shares his secrets to hacking into your customer's psyche.Here’s the breakdown for today:(07:20) Business tactic on “Hacking Into Your Customer's Psyche.”(13:45) Moment of Gratitude = Daniel is really grateful that he doesn’t have to eat expired food from the store anymore because he remembers when he’s struggling, those were the types of things he had to deal with back then.(17:40) Life lessons on “If you chase your passions, you’ll try harder. And by trying harder you have a much better chance of making it.”
In today’s episode, I interview Jeffrey Butler. He is the founder of J. Butler International. You have probably seen him featured before on Forbes, a whole host of other magazines or maybe you have even seen some of his talks. He’s a public speaker, and delivers keynotes all around the world.(08:15) Business tactic “The ability to create systems. Whenever you are in a business, you have to let go of what you’re doing and have someone else take over it for you.”(17:00) Moment of Gratitude = Jeffrey is particularly grateful for having his grandfather ask him to spend his last couple of years with him. He never thought that he would get a chance to have a relationship with him like that(19:55) Life Lesson on “Persistence is the number 1 thing that entrepreneurs can have. Keep going.”
In today’s episode, I interview Juan Campos. He is Partner and VP of Tech at Manos Accelerator via Google Launchpad. He’s a Growth Hacking lecturer at UC Berkeley Extension and serves on Argentina’s Examining Board of Tech Accelerators.Previously, Juan graduated his company NomadApp from the largest startup accelerator in the world, Plug and Play Tech Center. He helps run the digital marketing community in Silicon Valley with +20,000 members. Juan's companies have been featured in Entrepreneur, Huffington Post, Inc. Magazine, and Forbes.Here’s the breakdown for today:(4:00) Business tactics “Create a business that can thrive without you”.(13:00) Moment of Gratitude = Juan is grateful for abundance - of good vibes, health, wealth, opportunities and it's not always easy to trick yourself into thinking that the world just has that much for you, but it’s out there.”(14:10) Life lesson on “Do not over stress/overthink things that I can’t control. To love infinitely and abundantly and to just bring joy to the everyday. Work on leaving an impact that lasts for generations and improves the world for the better.”
In today’s episode, I interview Karthik Iyappan Gunasekaran. He is the VP/Head of Product Innovation at Kaplan Test Prep. He has over 10 years of experience in leveraging technology and making a positive impact in the world. He also has a Masters in Artificial Intelligence.Here’s the breakdown for today:(9:10) Business tactic on “Constantly push yourself. Get out of your comfort zone, keep learning and implement those new learnings in new areas.”(17:55) Moment of Gratitude = Karthik is particularly grateful for when his Dad kicked him out of the house. At the age of 17, his Dad gave him enough wisdom to navigate his own life and to get out of his comfort zone. He learned that humans are the same anywhere so he embraced global citizenship, it gives him such a broad mind and helps him to function in a more altruistic manner and find his true passion. (21:40) Life lesson on “Travel a lot and be a lifelong learner.”
In today’s episode, I interview Sercan John Topcu. He is a co-founder of Tembo Education, the Research Associate in Lightbend, Inc. and is also a Forbes under 30 recognized entrepreneur. He is also a consultant to enterprises exploring streaming, BigData and Microservices.Here’s the breakdown for today:(13:15) Business tactics on “Every single day I make sure I know how I’m gonna control my work ethic, attitude and motivation for that day.”(23:15) Moment of Gratitude = Sercan is grateful for the opportunity of being able to share his experiences and that people want to listen to it.(24:00) Life lesson on “Break the conversation barrier and know how to handle a true conversation”.