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© 2026 IPA Podcast
Description
The IPA is the professional body for advertising, media and marketing communications agencies in the UK. We represent over 300 agencies, which are responsible for 85% of UK advertising and communication spend.
Our shows, AdTalk with Paul Bainsfair, The Effectiveness Files with Laurence Green, Making Sense, New Business Diaries, and IPA On... Talent Matters break down the big issues facing the advertising and communications business.
117 Episodes
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Brompton Bicycle Managing Director Will Butler-Adams joins the IPA Effectiveness Files to talk about their journey to becoming Britain's biggest bike manufacturer, how they've set out to create urban freedom for happier lives, and what bicycle design can teach us about marketing.
Emily Crabtree, Global Marketing Director at IMA, and Patrick Ryan, Founder of 300 Consultancy, join the IPA New Business Diaries to discuss the state of new business in 2026, the 'age of more' and how to drive sustainable growth for the agency and the client.
Jenny Biggam, Founder of the7stars, joins the IPA Making Sense Podcast to explain what makes a great planner, how to separate good judgment from risky decisions and explore whether it is time to reconsider what we call media planning in today's landscape.
Rik Moore, Managing Partner, Strategy at The Kite Factory, joins the IPA Making Sense Podcast to talk through how his comedy career influenced his career in advertising, how leaders can balance brand and performance and much more.
Monica Majumdar, Director of Client Strategy at Reach, joins the IPA Making Sense Podcast to explore the key lessons from a career spanning agencies and media owners; why attention, trust and local journalism matter more than ever and what the future holds for the relationship between audiences, publishers and advertisers in a rapidly changing media landscape.
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