Claim OwnershipIlluminate Your Practice With Dr. Krysti Wick
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© 2022 Illuminate Your Practice With Dr. Krysti Wick
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Your Chiropractic practice is an extension of you. You are ‘above’, your choices are ‘down’, the ‘inside’ is your business, and the ‘out’ is how it interacts with the world. Each Thursday, join Dr. Krysti Wick, Chiro's leading women’s coach and business healer, as she explores how to grow your practice from the inside out by leaning on your most underutilized tool— your intuition. Her proven framework has helped hundreds of women grow their practices with patients they love, teams that are loyal, and profit margins that are thriving. Whether you are on a mission to reach new heights with your practice, are desiring a more aligned, purposeful work/life balance, or simply want to lean on someone who’s walked the same path, this is the podcast for you.
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“As a woman, you are here to be of service. Not to be served”As much as this gives me a visceral reaction to read it, I can’t deny that it’s a thought process that lives in us epigenetically. It is in the cellular makeup, brought over from generations before us that told us our worth was only in what we could do for others. Logically - none of us believe that. But could those wounds of worth be bubbling up to the surface and affecting your daily life? In our final episode of season ...
My #1 most requested guest has finally graced us with his return— my husband, Joe!For those of you new to the podcast, Joe is the CFO of my chiropractic practice, coaching biz and home decor store. He’s the number-crunching, spreadsheet-lovin’ half of our marriage, and he’s a crucial member of the Illuminate team when it comes to our Squad members’ financial goals.In this episode, Joe unveils the stats do’s and don'ts he sees most prevalently in chiropractic. We break down each one together (...
We’re back with another episode of the 2%— our segment on Illuminate Your Practice that shines a spotlight on the female chiropractors that have climbed their way to 7-figure success in practice. This week, we have someone very close to my heart— Dr. Elise Rigney! Dr. Elise is a graduate of Northwestern University and the founder/owner of Impact Chiropractic in Fort Collins, Colorado. Our journeys have been intertwined since the early days as we navigated the entrepreneurial waters ...
When was the last time you actually stopped to ask yourself about quality over quantity?Have you had the pedal down on growth, goals, and scaling for so long that the word “maintain” sends a shiver down your spine?This mindset moment episode will expose the roots of our discomfort with simply maintaining, and open your mind to the power of pause. PSA: The doors to the Illuminated Squad will be CLOSING at the end of May. Click here to apply before time runs out! --- So much...
Cait Scudder is a high school teacher turned Forbes-featured multiple 7-figure Business Coach for women entrepreneurs. A TEDx speaker, host of the Born to Rise podcast, and internationally recognized online business expert, as well as a loving wife and mama to (soon to be) two under two. Cait’s mission is to empower ten million driven, bold-hearted women to uncover their zone of genius and use it to create a profitable, purpose-driven business that changes the world. Her work has been f...
Tiffany Gonzalez helps women grow and scale their own small businesses with ease and flow. With a decade of experience running her own small business, she loves empowering women to find their stride and create more freedom, flexibility and income without giving up balance. She’s also one of my dear friends. One of the core things Tiffany teaches is how imperative it is to have healthy relationships personally to grow your business professionally. On this episode (which felt like a ...
Fresh off of a 3-week sabbatical in sunny Florida, I have many things to speak on, but most poignantly… I think it’s time we address our profession’s relationship with rest. As a chronic health issue began to rear its ugly head once more this winter, I couldn’t ignore my gut feeling telling me that a period of prolonged rest is what was needed. But I wasn’t ready to wrestle with the thoughts of “How dare she?” and “Must be nice…” that echoed in my brain. I followed my intuition, muc...
“What area should focus on most when it comes to growing my PV numbers?” It’s one of the questions you guys ask me the most. And the answer? It truly comes down to the data. Nothing in practice is one-size-fits-all.Today I have a quick, tactical tip episode that will show you how to see your PV and retention trends in 2 easy steps, AND I PROMISE — it’s not nearly as cumbersome and scary as you might think it is!What you’ll learn in the process:What strengths you should amplifyWhat patien...
The 2% is a new segment on Illuminate Your Practice that shines a spotlight on the female chiropractors that have climbed their way to 7-figure success in practice. Did you know that 30% of businesses are owned by women, but only 2%— yes, 2%! — break a million dollars in annual revenue? So I wanted to create a space to satiate our craving to peek “behind the curtain” of these female-owned practices that rose to the 2%. First up, we have a fellow podcaster and my dear friend: Dr...
This week on the pod, I’m going to take you through a guided exercise that directly correlates to the confession session of last week. In full transparency - I had a little bit of a vulnerability hangover from last week’s episode. But before I knew it, the DM’s started rolling in on Instagram to let me know that the message definitely resonated and was something we’ve all struggled with in this chiro world. So where do we go from here? It’s time to turn our pain into power - a...
We’re back for season 2, and to begin— I have a confession to make.I have massive issues with community in Chiropractic. (Believe me, I know how wild that sounds given my businesses)It took an extended hiatus to come to grips with an eye-opening realization about the state of our profession. One that I’ve felt beneath the surface for some time but could never really put into words. Have certain experiences in our industry left you feeling judged? I’m here to shine a light on the fac...
It’s the season 1 finale… so you know it’s going to be a juicy one. After getting the BIG question last weeked, “What would you credit all your success to…?” and finding myself cringing after my generic response of “well, hmm..lots of hard work I suppose,” I realized it was time to seriously reflect on what worked, and what didn’t. So this week’s episode is all about reflecting on lessons learned in order to recommit to focusing on the RIGHT things in 2022. These are the 5 bigg...
Dr. Margie Smith joins me on the podcast this week to talk through how you can achieve the “impossible:” HIGH profitability with LOW stress.She’s known for her clear, outgoing style of communication and helping chiropractors transition into the cash-based practice of their dreams. She’s going to walk us through her simplified model of a MicroPractice.And trust me, it’s NOT what you’re thinking it is.Her perspective is very different from anything I’ve heard before … but I think it may be...
This week’s “mindset moment” may sting a little. I’m going over one of the BIGGEST mistakes I see chiropractors make when they’re not seeing the growth they desire in their practice...…and the simple solution you need to get back on track. You can NOT ignore this reality if you want to improve your practice profitability. I’m going to be blunt, straightforward … and may even stir the pot a bit with this one. BUT sometimes the stir-the-pot-things are the ones that help us t...
I have had the immense blessing of coaching Delta Stark for nearly 5 years. She was a true caregiver, a phenomenal friend, a strong warrior, and a savvy business woman. She was one of the most loving souls I have ever met, one taken way too soon.Today we honor her & the legacy she built in just 29 short years.—If you’re enjoying the podcast can you help us reach our goal of 100 reviews?? I’m sharing them live on the show and will send you chiro swag! Just send me a DM on In...
In this weeks’ episode we dive into one of the questions you submitted in a recent Instagram poll: “How do I only market to my Ideal Customer Avatar?” Or in our case, our Ideal Patient.And my answer might surprise you… as it probably goes a little against some of the advice you’ve heard in the past. Learn: What you need to think about BEFORE you craft your ideal patient avatar How to put yourself in their shoes for your marketing How to make the most of your marketing...
Get out your pen and notebook… this episode is a juicy one! 🍑I’m covering every step I took to go from 100 patient visits a week to 300 as a solo doc.And spoiler alert…It’s the Inside Out Practice Success Framework we take every new member of the Illuminated Squad through. The framework that’s helping each squad member collect $6,253 more per month than they were last year. 😱 Here are all the steps I talk about in the episode for you to screenshot:Evolve your outward facing marketin...
Showing a little bit of vulnerability with this one…But lately I’ve been REALLY struggling with a shortness of breath.And often as providers (let me know if you relate to this) we have so much knowledge that it can become overwhelming to know where to start and who to listen to when it comes to our own health. But recently I had an a-ha moment that my shortness of breath is coming from something much deeper…Today’s podcast episode is a bit of a vulnerable storytime, but it’s also a lesso...
Do you feel like you’re doing all the things right … without any growth? You’re doing all the tactical things people are telling you to do to grow your practice, but you’re just not seeing the results everyone else seems to be?What if I told you it’s most likely because you’re not doing the “real work”...?The mental & emotional work you need to grow personally BEFORE you can grow professionally. This week’s episode is all about the magic in “doing the work.” I’ll reveal wha...
Today’s episode is all about understanding and embracing the power of energy in your life and practice. This mindset moment comes directly from a VERY interesting comment from one of Dr. Andrea’s patients as they were looking over her scans… After you listen I want you to ask yourself: What would change for you if you looked at everything as incoming energy and it was up to you on how you harness it…? Join us in the free FB group for women in chiropractic and let us know y...
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