Claim OwnershipInfluencer Entrepreneurs: Marketing Tips to Make You More Visible
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Surviving in the entrepreneur world is not an easy task. Jenny teaches you how to build a stronger business with blogging and social media tips that are up to date and proven. No more trading time for money! She teaches content and email marketing strategies that helped her build her audience and sell her lifestyle blog for over six figures in 2019. As a former inner city school district teacher she understands the importance of breaking strategies into bite size pieces of information all with the master plan of giving you homework so that you can implement the strategies in your business immediately. Get ready to be able to put her strategies into practice after just one listen!
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Subscriber-only episodeStarting a business from scratch can be as daunting as it is exhilarating. What if your path to entrepreneurial success doesn't require a complete overhaul but rather a strategic pivot? In this episode, I recount my own journey of transformation with my second venture, Jenny Melrose Side of Things, where I harnessed my existing expertise in marketing and took a sharp right-hand turn instead of a full 360-degree spin. By sharing insights on the power of identifying your ...
Subscriber-only episodeAs we face the pressures of creating that picture-perfect holiday season, it’s all too easy to forget just how remarkable we are as business owners. This episode is a heartfelt reminder to pause, reflect, and truly celebrate the courage and tenacity it takes to run a business. I open up about my own struggles with the relentless desire to be in the top 10% of podcasters and the guilt that comes with unmet expectations. Instead of focusing on what's yet to be achieved, l...
Subscriber-only episodeJuggling family commitments, coaching responsibilities, and business duties, I've learned firsthand the art of planning for life's unexpected twists. Imagine managing the chaos of a packed schedule while coaching middle school girls' basketball and still keeping a business thriving. Through laughter and challenges, I've come to appreciate the power of a well-thought-out yearly plan. Whether it's mapping out the busiest times of the year or leaving thoughtful "breadcrumb...
What if you could unlock the secrets to ultimate productivity and effortless efficiency in your business? Join me, Jenny Melrose, on the Influencer Entrepreneur's Podcast as we uncover practical strategies to streamline your workload and achieve your 90-day goals for 2025. You'll discover how to build your ultimate project task list, prioritize effectively, and set achievable deadlines. Learn the power of batching similar tasks to maintain focus and reduce mental fatigue, and explore tools li...
Subscriber-only episodeHave you ever found yourself clinging to tasks you love, even when technology offers easier solutions? This episode uncovers the delicate balance between embracing AI advancements in content creation and staying true to the tasks that spark joy in your business. I share my own journey through the challenges of maintaining authenticity in podcasting, even when my voice is less than perfect. Together, we'll explore why some tasks are worth keeping close to heart and how t...
Subscriber-only episodeWhat if the key to thriving in today's social media landscape lies beyond the TikTok controversies? Picture this: you as a content creator, unshaken by potential bans, focusing instead on connecting deeply with your audience through meaningful content. This episode unpacks the swirling uncertainties surrounding TikTok's fate while emphasizing the importance of quality content that resonates. As we navigate the ever-evolving world of Instagram, the spotlight is on carous...
Subscriber-only episodeWhat if Google is morphing into a social media giant, and the traditional flood of clicks to your website is drying up? Explore with us the shifting tides of digital marketing in 2025, where the landscape is evolving, and adaptability is key. This episode unpacks how the very essence of Google, much like other platforms, is now prioritizing user engagement within its ecosystem. But fear not, the end is not nigh! Rather, it's a call to arms for marketers to reimagine str...
Cindy Doyle, a remarkable licensed professional counselor and entrepreneur, shares her unique path from managing a group private practice to launching Code 4 Couples, an educational platform dedicated to law enforcement officers and their spouses. Inspired by her own experiences as a police spouse, Cindy delves into the neuropsychological impacts of law enforcement work on relationships. Through her transition from traditional counseling to a digital presence, Cindy's story is a testament to ...
Subscriber-only episodeIs your 2025 destined for greatness with just one word? Join me as I unravel the secret to aligning your aspirations with a single powerful word that will steer your life and career in the coming year. This episode promises to not just guide you through picking any old word but to empower you with a word that embodies your future successes. Imagine the clarity and focus that comes from understanding your goals, values, and emotional needs, all distilled into a meaningfu...
Subscriber-only episodeWhat if exploring the potential of 2025 could ignite a new spark in your business strategy? Join us for an exciting exercise designed to unleash innovation and tailor fresh ideas to your unique business needs. With the help of ChatGPT, you'll discover how to articulate the nuances of your business, from existing products and services to your personal traits, in a way that uncovers untapped opportunities. Whether you're a meticulous planner or on the hunt for new inspira...
Subscriber-only episodeWhat if you could turn the last few weeks of the year into a springboard for a successful 2025? Discover how these crucial December weeks can be the key to setting and achieving your business goals. We dive into the importance of strategic planning and goal-setting as a means to maintain momentum and prepare your business to hit the ground running after the holidays. You'll learn how to tie up loose ends and create a robust 90-day plan, ensuring your business is not jus...
Unlock the secrets to making your small business shine with a unique value proposition (UVP) that's impossible to ignore. Imagine transforming your business from just another voice in the crowd to an industry leader by understanding who you serve and why. This episode of the Influencer Entrepreneurs Podcast is your guide to crafting a UVP that not only identifies the unique aspects of your products or services but also highlights how they benefit your audience. Discover how moving beyond mere...
Subscriber-only episodeReflecting on my journey from an inner-city school teacher to a business owner, there's one thing I've learned: the power of gratitude can transform our lives in remarkable ways. What if taking a moment to acknowledge the people who've shaped our paths could propel us even further? On this Thanksgiving episode, I invite you to join me in pausing our relentless pursuit of the next big achievement and instead appreciate what we've already accomplished. Whether it's a supp...
Subscriber-only episodeHave you ever been confidently wrong about something as simple as the artist behind a song? I certainly have, mistaking Madonna for Cindy Lauper during a car ride filled with laughter. This moment got me thinking: what about the bigger misconceptions we hold, like what we’d do with a million dollars? Most of us were raised to save every penny, convinced it's the ultimate goal. But what if I told you that envisioning how you’d spend a million bucks could actually unlock ...
Subscriber-only episodeEver wonder how your nighttime routine compares to your partner's? In a compelling discussion inspired by an Instagram reel that caught our attention, we unravel the mental load women carry, particularly as they juggle their roles in personal and professional spheres. The episode kicks off with a vivid illustration of the stark contrast between a husband's straightforward path to bed and the wife's winding mental journey, filled with reflections, responsibilities, and s...
Ever wondered how an opera singer transitions into the world of accounting? Meet Daniel Hendon, who swapped arias for audits and now dedicates his skills as a CPA to empowering small business owners. Join us as Daniel decodes the maze of business expenses, spotlighting the vital differences between those that generate revenue and those that are little more than money pits. By understanding these distinctions, you can unlock the door to increased profit margins. Special attention is given to w...
Subscriber-only episodeWhat impact are you striving to create in the world with your business? This episode challenges the notion that self-promotion is merely a money grab, particularly for women who often feel uneasy about selling themselves. We explore how focusing on the transformative impact of your products and services can empower you to share them more confidently. By contemplating the legacy you want to establish—not just for your family but also through your business—you can redefin...
Subscriber-only episodeFeeling stuck is more common than you'd think in the world of entrepreneurship, and it's something I've grappled with myself. Imagine realizing that adding more to your plate isn't the answer, but rather, reigniting passion through connection. I took a leap that changed everything—organizing an in-person retreat—and it was exactly what I needed to breathe life back into my business. It was a transformative experience that showed me the power of human interaction and the...
Subscriber-only episodeWhat if sticking to your core message during the bustling holiday season could be your key to success? This episode promises to equip you with the strategies needed to maintain focus, even amidst the chaos. We explore the art of putting on blinders to hone your expertise, ensuring your brand remains the go-to solution for your audience's specific problems. By crafting innovative hooks and impactful content, you'll draw in your audience, guiding them seamlessly from soci...
Unlock the secrets to becoming a go-to expert in your field! Gain actionable insights on building a standout personal brand that resonates with your audience as we share 11 indispensable tips for self-marketing in today's digital landscape. Whether you're navigating the world of social media or establishing your presence with a personal website, we'll guide you in identifying the unique problems you solve and connecting with your target audience. Discover the power of content repurposing and ...
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Such great content to help you level up you business. I love all of Jenny's podcasts they're so well put together & filled with valuable info.
so many "Ooo" and "aaa" are during this great episode. 👍❤️
great episode, thanks for sharing it. Insta is a place I try to "understand"...