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Influencing the Influencers
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Influencing the Influencers

Author: Sara Kragness

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Influencing the Influencers is not your average Marketing Podcast. Your host Sara is out to rebrand Influencer culture, for the better. She'll be discussing the current landscape for influencers and deep dive with guests to learn more about how they are using their business to make an impact.
19 Episodes
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Recently, Lizzo fans went to listen to her new song "Grrrls" and within seconds they were hearing her use a slur that has historically - and is still currently - used against folks with cerebral palsy and other conditions that cause uncontrollable sudden movement. The reactions were mighty and many fell back into the defensive and called for the de-platforming of Lizzo. Meanwhile, others - mostly Black, Indigenous, People of Color, took a new route, and called this comrade in for educ...
Influencing isn't all about the digital and this week we are talking with Luc Abbott who is the founder of Bloom Local Guide which connects the digital business space and our local region small businesses in one place - all based on shared values! I talk with Luc, who changed his name after this was episode recorded, about the inspiration behind the Bloom Local Guide and how he is connecting digital and hyper local for community building . Enjoy this conversation and we hope it can ...
In the wake of the leaked Supreme Court decision that signals the likely overturning of Federal Protections from Roe v. Wade, there has been a lot of - understandable- reactions. But being reactionary and quick to act without the necessary preparations leads to a lot of trouble - and fast. This episode is going to take on the responses I've witnessed over the last week to the leaked draft opinion and use the White Supremacy Culture document by Tema Okun and the late Kenneth Jones to...
In this week's episode I catch up with a former colleague, Alexa Heinrich, who has gone off and been making waves for folks in the Digital Marketing, pushing folks to consider how accessibility is built into their social media. We discuss her forthcoming book and the free complimentary website, Accessible Social - which provides robust education for all social media users to make their content more inclusive for all. We also got into what good access in media can manifest as - doing a case ...
Trust The Process

Trust The Process

2022-04-1114:56

Just like the seasons, we all go through cycles. However, for us it is less of a direct timeline with predictability - and more like a series of cycles going at different speeds, for different areas of our complex lives. It's no wonder that we can start to feel "stuck in the middle" of our growth, and that is exactly where I am right now. Let's chat about these cycles, briefly touch in on Human Design, and explore how we can become comfortable in the uncomfortable....
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