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In today’s second and final episode we look ahead to the 2022 edition of the fair. The most intelligent wine fair in the world The in-person fair from 7-9 June  Which wine regions are displaying and where? Discovery Zone - future proofing wine Education Zone highlights - supporting younger wine professionals All-new No and Low Zone London Wine Fair x Interpreting Wine media partnership Return of the wine writers’ edit The digital edition on the 20th and 21st June If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/470 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk GUEST CONTACT: Hannah Tovey, Event Director, London Wine Fair https://www.londonwinefair.com/ Date recorded: 6 May 2022 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   40th Anniversary Special SERIES DIRECT LINK www.interpretingwine.com/469
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the London Wine Fair 40th Anniversary Special series. Across these 2 episodes I’ll be exploring the state of affairs for the fair in the company of Event Director Hannah Tovey.  This first episode covers the changes since I last interviewed Hannah in the lead up to 2019, where we discuss: Reflections on the successes of 2019  The events that saw the 2020 fair cancelled Deep dive into the digital LWF 2021- the case study that hasn’t yet been written Spirit of adaptation within the fair Changing demographic of visitors over time   If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/469 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk GUEST CONTACT: Hannah Tovey, Event Director, London Wine Fair https://www.londonwinefair.com/ Date recorded: 6 May 2022 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   40th Anniversary Special SERIES DIRECT LINK www.interpretingwine.com/469
We kick off this second episode with a North Okanagan Valley Regional overview with Christine Colletta of Okanagan Crush Pad. She orientates us to the culture, geography and geology of this region, before focusing in on her international team and tasting a couple of their wines. Following which each winery representative introduces us to their estate and tastes one of their wines they brought to Canada House. You can find below details of all wineries, wines tasted and UK importer, or whether they’re seeking representation.  Christine Coletta Okanagan Crush Pad. Tasted: Haywire The Bub 2017 and Haywire Gamay 2019. Importer: Graft Wine Company Tony Holler Poplar Grove Winery. Tasted: Munson Mountain Cabernet Franc 2017. Importer: Seeking Distribution Angela Lyons Quails' Gate Estate Winery. Tasted: Stewart Family Reserve Chardonnay 2019. Importer: Berkmann Wine Cellars Douglas Barzelay Foxtrot Winery. Tasted: Foxtrot Estate Vineyard Pinot Noir 2019. Importer: Seeking Distribution If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/468 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Wine Growers British Columbia contact: https://winebc.com/ https://twitter.com/winebcdotcom https://www.facebook.com/winebcdotcom/ https://www.instagram.com/winebcdotcom https://www.youtube.com/channel/UCt5qjuisHOwstuSVMTizQLQ/ https://www.linkedin.com/company/1783632 Date recorded: 10 May 2022 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   Wine Growers British Columbia SERIES DIRECT LINK www.interpretingwine.com/467
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Wine Growers British Columbia series. A specially commissioned two part series recorded at Taste Canada 2022 annual tasting in London. Exploring the North and South Okanagan Valleys in the company of the people who live and make wine in the region. This marks another first for the podcast, creating the benchmark podcast content for the region. We kick off today’s first episode with a South Okanagan Valley Regional overview with Severine Pinte, winemaker at Le Vieux Pin and Lastella Wineries. She orientates us to the culture, geography and geology of this fascinating region, highlighting sustainability initiatives in the region. Each representative also tastes one of their wines they brought to the annual tasting. And there are details from each of them about whether the wines are already imported, or whether they’re seeking representation.   Severine Pinte, Le Vieux Pin Winery | Lastella Winery. Tasted: Syrah Cuvée Violette 2020, LaStella Maestoso “Solo” Merlot 2018. Importer: Flint Wines Michael Kullman, Osoyoos Larose. Tasted: Le Grand Vin 2013. Importer: Seeking Distribution Graham Nordin, CheckMate Artisanal Winery | Mission Hill Family Estate. Tasted: CheckMate Attack Chardonnay 2018 | Mission Hill Terroir Collection Cabernet Franc 2020. Importer: Bibendum Ian Scromeda, Phantom Creek Estates. Tasted: Riesling 2019. Importer: Seeking Distribution John Skinner, Painted Rock. Tasted: Syrah 2016. Importer: The Wine Treasury Keira LeFranc, Stag’s Hollow Winery. Tasted: Albariño 2020. Importer: Okanagan Roots If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/467 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Wine Growers British Columbia contact: https://winebc.com/ https://twitter.com/winebcdotcom https://www.facebook.com/winebcdotcom/ https://www.instagram.com/winebcdotcom https://www.youtube.com/channel/UCt5qjuisHOwstuSVMTizQLQ/ https://www.linkedin.com/company/1783632 Date recorded: 10 May 2022 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   Wine Growers British Columbia SERIES DIRECT LINK www.interpretingwine.com/467
Following my conversation with Steve Warner, President of the Washington State Wine Commission in Episode 465, with coverage of the Washington Wine annual tasting 2022 held in May 2022.  Told through the voices of winery representatives, trade attendees and masterclasses hosted by Jamie Goode, this episode provides an in-depth snapshot of the current state of Washington wine. You can find below details of all wines I tasted with producers on the day and those featured during Jamie’s masterclasses. We kick things off with two conversations I had early on with representatives from two wineries present on the day, Gramercy Cellars and Mark Ryan Winery. Enjoy. Podcast guests: Drew Mahan, Gramercy Cellars. Tasted: John Lewis Syrah, 2018. Importer: Flint Wines Mark Ryan McNeilly, Mark Ryan Winery. Tasted: The Dissident, 2019. Seeking UK Importer. Jamie Goode Masterclass. Washington State wine overview. Amy Baigent, Majestic and Arrow Wines Dan Belmont, Good Wine Good People Janna Rinker, Delille Cellars. Tasted: De Lille Chaleur Blanc. Seeking UK Importer. Craig Mitchell, Ch Ste. Michelle. Tasted:Cabernet Sauvignon 2018. Importer: Enotria   If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/466 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk WASHINGTON STATE CONTACT https://www.washingtonwine.org/ https://www.instagram.com/Wa_State_Wine/ https://twitter.com/Wa_State_Wine https://www.facebook.com/WashingtonStateWine Washington State 101 presentation: https://www.washingtonwine.org/resource/washington-wine-101-educational-primer/ Masterclass Wines tasted on the day: The core varieties: four of the most widely planted varieties in Washington State Ste Michelle Riesling Kung Fu Girl Riesling Gramercy Lagnieppe Syrah Saviah Syrah The Stones Speak Millbrandt Chardonnay Woodward Canyon Old Vines Cabernet Sauvignon Col Solare Cabernet Sauvignon Blends: Increasingly impressive results are achieved by blending varieties together in Washington State De Lille Chaleur Blanc Terra Blanca Onyx Saviah Cellars Hunt and Gather Mark Ryan Dissident L’Ecole 41 Ferguson Seven Hills Ciel du Cheval Terra Blanca Arch Terrace Triple Threat Date recorded: 9 May 2022 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   Washington State This is Now SERIES DIRECT LINK www.interpretingwine.com/465
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Washington State Wine This is Now series. Across these 2 episodes I’ll be exploring Washington State first from a strategic perspective in before covering one of their major events the Washington State Grand Tasting which will take place in London, England on Monday 9th May. We kick the series off today with my conversation with Steve Warner, President of Washington State Wine Commission   Intro Origin Story Washington State Wine Commission overview Inward investment Price Quality ratio Research outcomes Reflections on COVID Virtual AVA tour Woodinville Attracting younger consumers to wine Sustainable WA certification   If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/465 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 If you know someone who would find this episode useful please share the direct link: www.interpretingwine.com/465 If you really found it useful please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk WASHINGTON STATE CONTACT https://www.washingtonwine.org/ https://www.instagram.com/Wa_State_Wine/ https://twitter.com/Wa_State_Wine https://www.facebook.com/WashingtonStateWine Washington State 101 presentation: https://www.washingtonwine.org/resource/washington-wine-101-educational-primer/ Date recorded: 25 April 2022 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Linkedin: https://www.interpretingwine.com/linkedin   Washington State Wine This is Now SERIES DIRECT LINK www.interpretingwine.com/465
We continue the series in the company of Victoria Daskal. A wine writer, educator, and judge with over 14 years of experience, Victoria was most recently the Managing Editor of The World of Fine Wine magazine for six years, and is currently a stage two candidate for the prestigious Masters of Wine. ​In 2018, as a young mother herself, she founded Mummy Wine Club - a successful West London wine tastings company, which evolved into a UK wine subscription club in 2020.  Which has since been shortlisted for wine subscription club of the year by Decanter. This episode was recorded in person at the wonderful Albertine wine bar in Shepherd’s Bush, so you’ll notice some gentle London background noise. The Albertine has since closed in this location, but do keep an eye out for their soon to be revealed new spot. Intro Origin Story Writing for Jancis Robinson Moldova The Mummy Wine Club evolution Wines tasted: Clos Culombu, Tribbiera 2018 (https://www.mummywineclub.com/product-page/clos-culombu-tribbiera) Judith Beck Zweigelt 2019 (https://www.mummywineclub.com/november-box-2021/judith-beck-zweigelt-2019) Transition to the MW Programme   If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/464 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 If you know someone who would find this episode useful please share the direct link: www.interpretingwine.com/464 If you really found it useful please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Victoria Daskal, Mummy Wine Club GUEST CONTACT: Victoria Daskal www.mummywineclub.com Date recorded: 11 November 2011  Location: The Albertine (https://www.instagram.com/albertineldn/)   Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   MW Student Series SERIES DIRECT LINK www.interpretingwine.com/463
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the MW Student Series series. Across these 4 episodes exploring the personal and professional experiences of four current MW students, with the aim to shine a light on the varied roles each has within the wine industry. In each episode we’ll also be tasting a selection of wines that have a special significance to each of them.   We kick the series off in the company of Melissa Worrall. A native of Australia’s Barossa, Melissa has over 15 years’ experience in the industry, from cellar to sales, customer service to buying. Having taken part in the Australian Wine Research Institute’s Advanced Wine Assessment Course where, rated for accuracy and consistency she achieved one of the highest scores. Melissa’s been a judge at the Barossa Wine Show. Melissa holds a WSET Diploma in Wine and Spirits and is undertaking Stage1 of the Institute of Masters of Wine Program.   We taste three wines together, a kerner and a grenache, both from South Australian producers Chaffey Bros. And finish with a carmenere from Chilean producer De Martino. All three wines are available in the UK from Enotria and Coe or direct purchase from The Great Wine Co, links included below. Enjoy! Intro Origin Story Day to day role Bringing new wines into the portfolio Pandemic impacts and adaptations Joining the MW programme  Experience on the programme Wines tasted: 2019 Kontrapunkt Kerner, Chaffey Bros Wine Co (https://greatwine.co.uk/chaffey-bros-wine-co-kontrapunkt-kerner-2019) 2019 Pax Aeterna Old Vine 'Barossa Nouveau' Grenache, Chaffey Bros Wine Co (https://greatwine.co.uk/chaffey-bros-wine-co-pax-aeterna-old-vine-barossa-nouveau-grenache-2019) 2017 Single Vineyard Carmenere 'Alto de Piedras', De Martino (https://greatwine.co.uk/de-martino-carmenere-alto-de-piedras-2017) If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/463 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks!  If you know someone who would find this episode useful please share the direct link: www.interpretingwine.com/463 If you really found it useful please leave the episode an iTunes review on the same link. Thanks!  Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Melissa Worrall GUEST CONTACT: Melissa Worrall https://www.instagram.com/mwdrinkswine/ https://www.instagram.com/mwwineambassador/ Date recorded: 15 Oct 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   MW Student Series SERIES DIRECT LINK www.interpretingwine.com/463
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Wine Communication Series series. Across these 6 episodes I’ll be exploring Wine Communication Series in the company some of my favourite wine podcasters, traveling virtually from Australia and New Zealand to North America. If you’ve ever wanted to understand the opportunity that podcasting offers this is the series for you. We close out the series in the company of Jermaine Stone of Wine and Hip-Hop. Bronx native, Jermaine, spent his life entrenched in Hip Hop but found an interest in fine wine while packing boxes in the shipping department for Zachys WineAuction. He later grew to create their global logistics presence while honing his skills as an auctioneer. In 2013 he became one of the founding Directors and Auctioneers for the auction department of LA retail giant Wally’s. Throughout his 17-year career,Jermaine has worked with various clients across all facets of the wine industry,developing his skills in business operations, marketing, brand partnerships, and content creation. Today Jermaine is head of Cru Luv Selections; A New York based creative agency dedicated to blending his knowledge of wine and hip hop culture. Intro Origin Story Entrepreneurship Wine learning and development Wine and Hip Hop culture Changes in Jermaine’s wine influences over time Jermaine’s current schedule- a day in the life Wine and hip-hop collaborations- Snoop Dogg, Raekwon the chef, Action Bronson Community building The Wolf of Wine revealed! If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/462 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Jermaine Stone, Wine and Hip-Hop GUEST CONTACT: Jermaine Stone https://wineandhiphop.com/ Date recorded: 22 Dec 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   Wine Communication Series SERIES DIRECT LINK www.interpretingwine.com/457
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Wine Communication Series series. Across these 6 episodes I’ll be exploring Wine Communication Series in the company some of my favourite wine podcasters, traveling virtually from Australia and New Zealand to North America. If you’ve ever wanted to understand the opportunity that podcasting offers this is the series for you. We continue the series in the company of wine communicator Natalie MacLean, host of Unreserved Wine Talk Her two books, Red, White and Drunk All Over and Unquenchable were selected as an Amazon Best Book of the Year. She's the wine expert on CTV's The Social, CTV News; and Global Television's Morning Show. Natalie was named the World's Best Drinks Journalist at the World Food Media Awards, and has won four James Beard Foundation Journalism Awards. We preview her upcoming memoir, described by Natalie as the most personal thing she’s ever written, and the innovative way she is marketing the story behind the book in the run up to its release. Let Natalie and I know your favourite part of the conversation by commenting on the special episode post  at www.interpretingwine.com/insta461 Intro Origin Story Gaining the confidence to write Wine writing Long-form podcasting compared to other medium Unreserved Wine Talk deep dive Natalie’s TV work Wine communication changes since COVID Wine and food pairing courses  Natalie’s upcoming memoir   If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/461 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Natalie MacLean, Unreserved Wine Talk GUEST CONTACT: Natalie MacLean www.nataliemaclean.com/interpret Date recorded: 8 Dec 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   Wine Communication Series SERIES DIRECT LINK www.interpretingwine.com/457
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Wine Communication Series series. Across these 6 episodes I’ll be exploring Wine Communication Series in the company some of my favourite wine podcasters, traveling virtually from Australia and New Zealand to North America. If you’ve ever wanted to understand the opportunity that podcasting offers this is the series for you. We continue the series in the company of Emilie Steckenborn, host and founder of Bottled in China podcast.  Émilie Steckenborn has lived in Shanghai, China for a decade working with top-tier wine businesses in Asia creating their beverage programs.  Throughout her career, Emilie and her team have trained hundreds of thousands of wine enthusiasts through nationwide trainings for government trade organizations, hotel groups, beverage brands and multinational distributors.  She founded the podcast in 2016, to share the stories and adventures of passionate individuals in the F&B scene who are shaking things up in Asia. Listed as one of the best podcasts on China, it has recently expanded to include a global trend perspective, hosting conversations with F&B thought leaders and business leaders around the world.  Origin Story Roles during the first 10 years in China Bottled in China podcast Who's listening? Air Canada collaboration Looking back on 100 episodes Three key China wine regions: Shandong, Ningxia, Yunnan Future for Chinese wine and the podcast If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/460 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Emilie Steckenborn, Bottled in China GUEST CONTACT: Emilie Steckenborn https://www.bottledinchina.com/ Date recorded: 9 Nov 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse Email: hello@interpretingwine.com Wine Communication Series SERIES DIRECT LINK www.interpretingwine.com/457
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Wine Communication Series series. Across these 6 episodes I’ll be exploring Wine Communication Series in the company some of my favourite wine podcasters, traveling virtually from Australia and New Zealand to North America. If you’ve ever wanted to understand the opportunity that podcasting offers this is the series for you. We continue the series in the company of Boris Lamont of NZ Wine podcast Intro Origin Story NZ Podcast workflow Evolution of the podcast Show types Episode Spotlight On-site set-up Distribution Looking ahead If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/459 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Boris Lamont, NZ Wine podcast GUEST CONTACT: Boris Lamont https://www.podcasts.nz/nz-wine-podcast/ Date recorded: 1 Nov 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse Email: hello@interpretingwine.com Wine Communication Series SERIES DIRECT LINK www.interpretingwine.com/457
I’m Lawrence Francis, Host of Interpreting Wine, the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Wine Communication Series. Across these 6 episodes I’ll be exploring Modern Wine Communication and marketing in the company of some of the world’s leading wine podcasters, traveling virtually from Australia and New Zealand to North America via China. With the influence of podcasting and social audio forecast to grow yet again in 2022, get ahead of the curve with this special series, to be released every fortnight between January and March 2022. If you haven’t already subscribed wherever you’re listening then sign up today so you don’t miss an episode.   We continue the series in the company of Drew Thomas Hendricks of Legends Behind the Craft Intro Origin Story Storytelling and Rutherford Rentals examples Trade show recommendations Podcast microcontent deep dive How Drew started the podcast Lawrence’s appearance on Legends Behind the Craft podcast Other audio platforms Looking ahead for Barrels Ahead *new podcast alert*   If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/458 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Drew Thomas Hendricks, Legends Behind the Craft GUEST CONTACT: Drew Thomas Hendricks https://barrelsahead.com/ Date recorded: 4 Nov 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   Wine Communication Series SERIES DIRECT LINK www.interpretingwine.com/457
I’m Lawrence Francis, Host of Interpreting Wine, the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Wine Communication Series. Across these 6 episodes I’ll be exploring Modern Wine Communication and marketing in the company of some of the world’s leading wine podcasters, traveling virtually from Australia and New Zealand to North America via China. With the influence of podcasting and social audio forecast to grow yet again in 2022, get ahead of the curve with this special series, to be released every fortnight between January and March 2022. If you haven’t already subscribed wherever you’re listening then sign up today so you don’t miss an episode. We kick things off today in the company of Darren Oemcke and Simon West of Aussie Wine Chats podcast.  Intro Simon West Origin Story Darren Oemcke Origin Story Adelaide orientation Market changes since COVID Direct to consumer (DTC)  Marketing best practices Reaching the trade Aussie Wine podcast deep dive Education Programmes- exporting and wine tech startups Future marketing plans for winemakers 7-11-4 and long format marketing Riverland wine If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/457 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guests: Darren Oemcke, Simon West, Aussie Wine Chat GUEST CONTACT: https://linktr.ee/aussiewinechat Date recorded: 29 Oct 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   Wine Communication Series SERIES DIRECT LINK www.interpretingwine.com/457
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the London Somm Special series. exploring three very different London wine led venues, talking with wine buyers and sommeliers in each venue about their wine programmes and careers in the industry. We close out this series today in the company of Alice Ward, General Manager at the Tap and Bottle in London Bridge. In what is a return to a venue opening episode which I haven’t done for a while we get to understand the decisions Alice has taken in establishing this as an incredibly welcoming wine venue in just a few short months. Intro Origin Story Authentique influence London Bridge virtual tour Tap and Bottle virtual tour Creating a venue Tap and Bottle Tastes events Marketing  Food and suppliers Tap and Bottle in 2022 If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/456 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Alice Ward, Tap and Bottle GUEST CONTACT: Alice Ward https://www.tapandbottlelondon.co.uk/ https://www.instagram.com/tapandbottlelondon/ https://www.instagram.com/wardywines/ Date recorded: 22 October 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   London Somm Special SERIES DIRECT LINK www.interpretingwine.com/454
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the London Somm Special series. Across these 3 episodes I’ll be exploring three very different London wine led venues, talking with wine buyers and sommeliers in each venue about their wine programmes and careers in the industry. If you are working in wine or would like to I’m sure there will be loads to relate to in these episodes. We continue our exploration of all things wine in the company of Shane McHugh, Group Wine Buyer at Goodman Restaurant Holdings Ltd covering Goodman, Zelman Meats and Beast Restaurants. We hear some of his influences across a now 15 year career in hospitality. Intro Origin Story Goodman Restaurant Group overview Wine training Steak and wine pairing California Wine #1: 2018 Pinot Noir, Head High, Sonoma County ‘Via the legendary Price family, this offshoot of Kistler & Three Sticks showing that letting the fruit speak for itself in California speaks absolute volumes.’ https://www.headhighwines.com/ California Wine #2: 2017 ‘Ghost Block’ Cabernet Sauvignon, Pilcrow, Yountville, Napa Valley ‘Sara & Jonah Beer making showcasing some of the United States greatest single vineyards’ https://www.pilcrow-wine.com/ Hospitality Legacy If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/455 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Shane McHugh, Goodman Restaurant Holdings Ltd GUEST CONTACT: Shane McHugh https://www.goodmanrestaurants.com/ Date recorded: 19 August 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   London Somm Special SERIES DIRECT LINK www.interpretingwine.com/454
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the London Somm Special series. Across these 3 episodes I’ll exploring three very different London wine led venues, talking with wine buyers and sommeliers in each venue about their wine programmes and careers in the industry. If you are working in wine or would like to I’m sure there will be loads to relate to in these episodes. We kick things off at London’s iconic Davies and Brook in the company of sommelier Emma Denney. In an episode recorded at the end of Summer 2021, we hear her transition from her native New Zealand to working in Davies and Brook. 00:00:00 Intro Origin Story Studying to improve wine knowledge Sommelier Wine Education  Davies and Brook virtual tour The sommelier career The wine programme and culture Wine #1: Massican 'Annia' 2018, Napa Valley, USA 48% Tocai Friulano, 41% Ribolla Gialla and 11% Chadonnay https://massican.com/product/2018-annia/ Wine #2:Markus Altenburger, Blaufränkisch, Leithaberg, Burgenland, Austria 2017 https://markusaltenburger.com/wp-content/uploads/2020/03/ma-rot_2017_eng.pdf 00:00:00 Wine Chat If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/454 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Emma Denney, Davies and Brook GUEST CONTACT: Emma Denney Youtube channel - https://www.youtube.com/channel/UCENHwFlL9VLwKWgAKKE6nKA Website - https://www.emmadenney.co.uk/ Date recorded: 19 August 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   London Somm Special SERIES DIRECT LINK www.interpretingwine.com/454
I’m Lawrence Francis, Founder of Interpreting Wine welcoming you to this special two part series produced in partnership with Oeno Group.  Across two episodes we meet Head of Trade Olivier Gasselin focusing on their development into the on-trade and plans for future expansion. Before inviting Justin Knock MW to explore the company’s approach to wine investment and the unique relationship they enjoy with their collectors.  Intro Oeno Origin Story Company goals 30,000 foot view of the company Financial forces on wine production The Oeno Group wine team Oeno Group’s international presence The impact of the pandemic  Oeno House  Group owners Looking ahead If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/453 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Justin Knock MW, Oeno Group Head of Wine GUEST CONTACT: https://oenogroup.com/ https://www.instagram.com/oeno_official https://www.facebook.com/oenoofficial For more details on wine investment with Oeno Group please email info@oenofuture.com And for special tastings or private events at Oeno House - private 10-person tasting room and outside alfresco terrace-  email luisa@oenohouse.com Date recorded: 29 Oct 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse Email: hello@interpretingwine.com   Oeno Group Series SERIES DIRECT LINK www.interpretingwine.com/452
I’m Lawrence Francis, Founder of Interpreting Wine welcoming you to this special two part series produced in partnership with Oeno Group.  Across two episodes we meet Head of Trade Olivier Gasselin focusing on their development into the on-trade and plans for future expansion. Before inviting Justin Knock MW to explore the company’s approach to wine investment and the unique relationship they enjoy with their collectors.  Origin Story and transition into Oeno Oeno Portfolio Tasting Impact of the pandemic Existing accounts Medium-term outlook Wines in the portfolio Oeno Group’s place in the market Advantages of working with Oeno Trade Links between Oeno Trade and Oeno Future Clients outside of London Future innovation Flows of wine in Oeno Group Insight into investment opportunities Oeno Group Customer Journey If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/452 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Olivier Gasselin, Oeno Group Head of Trade GUEST CONTACT: https://oenogroup.com/ https://www.instagram.com/oeno_official https://www.facebook.com/oenoofficial For more details on wine investment with Oeno Group please email info@oenofuture.com And for special tastings or private events at Oeno House - private 10-person tasting room and outside alfresco terrace-  email luisa@oenohouse.com Date recorded: 29 Oct 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse Email: hello@interpretingwine.com   Oeno Group Series SERIES DIRECT LINK www.interpretingwine.com/452
I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you back to the Eat Sleep Wine Repeat takeover series. Across these 2 episodes Janina and I explore first wine communication in episode 450 and today we bring you the Sherry Experience. We talk: Sherry food pairings Feria de Abril La Gitana Manzanilla tasting The Copa Jerez Sherry styles Wellington Palo Cortado tasting Albariza soils Sherry Wine week If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/451 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! 👌👌 Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Lawrence Francis, Sherry Experience GUEST CONTACT: Lawrence Francis Date recorded: 10 September 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   Eat Sleep Wine Repeat SERIES DIRECT LINK www.interpretingwine.com/450
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