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Sit down with us as Ellen Gunning chats with various guest speakers in discussing all things public relations, event management, and journalism. Ellen Gunning, founder and CEO of the Irish Academy of Public Relations, is a broadcast media journalist, author, and accomplished speaker.
38 Episodes
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Content creation and marketing strategies are continuously changing, therefore so are the way students are learning about it. Listen now to learn all about how PR education is constantly evolving.
"74% of consumers expect brands to chime in on social issues". In this episode, Aideen O'neill, talks about how many brands are using their platforms to touch on social issues, which also plays into their marketing campaigns and branding.
PR is constantly surrounding us. Listen here to learn about how PR is being used in print, politics, and health with the expert herself, Sangeeta Waldron.
Deep dive into the ever-evolving social media world and find out how influencers are changing the way products are being advertised.
Find the full blog on our website: https://irishacademy.com/2024/02/29/pr-influencers-blog/
"Don't go anywhere you aren't supposed to be going, because it could be booby trapped"
On this weeks episode, Ellen Gunning sits down with Ray Taylor, author of Mr Ray Would Like A Monkey.
This episode was first broadcast on 103.2 Dublin City FM.
"We often hear that radio is for older people and that is just not true"
On this weeks Mediascope episode, Ellen Gunning sat down with John Purcell, independent chairperson of Radio Centre.
This episode was first broadcast on 103.2 Dublin City FM.
"Even if the under 25's are not your current target audience or maybe they don't the spending power to buy your product or service, they will be your customer in 5 years or 10 years"
On this weeks Mediascope episode, Ellen Gunning sits down with Jay Reid, strategy director at Core, to discuss advertising to university students.
This episode was first broadcast on 103.2 Dublin City FM.
"A lot of it is research. Pre and post interview research"
On this weeks Mediascope episode, Ellen Gunning sits down with newly appointed general manager of Dublin City FM to talk all things radio.
This episode was first broadcast on 103.2 Dublin City FM.
"They know this is damaging. They know it from their research, but hey, it's making them money"
On this week's episode, Ellen Gunning sits down with Greg Canty from Fuzion PR. They discuss all things Facebook Whistle Blowing scandal.
This episode was first broadcast on 103.2 Dublin City FM.
"The reason the state has been reluctant to get involved is really to limit its liability"
On this week's episode, Ellen Gunning sits down with TD Eoin O'Broin to discuss the impact of poorly built homes.
This programme was first broadcast on 103.2 Dublin City FM.
“It would be absurd to expect politicians and people who have power over decision making to understand how a law change could affect businesses and individuals. It just needs to be transparent.”
On this episode, Ellen Gunning sits down with Aaron Rogan, a journalist with the Sunday Business Post. Ellen and Aaron discuss the importance of having transparent lobbying.
This programme was first broadcast on 103.2 Dublin City FM.
"There are companies, that on principal, go out and try to do good in the world"
On this episode, Ellen Gunning sits down with Dave Winterlich, chief strategy officer at Dentsu, to discuss brands and their purpose.
This programme was first broadcast on 103.2 Dublin City FM.
"There are certain aspects of social conditioning that affect men poorly"
On this episode, Ellen Gunning sits down with Sean Cooke, chief executive of the Men's Development Network.
This programme was first broadcast on 103.2 Dublin City FM.
"When a person retires, it impacts everyone around them, especially their close relationships"
On this Mediascope episode, Ellen Gunning sits down with Laura Farrell, chief executive of the Retirement Council of Ireland, to discuss planning for retirement.
This programme was first broadasct on 103.2 Dublin City FM.
"I have always felt that it is important to support Irish artists"
On this episode, Ellen Gunning sits down with Chris Maher, chief executive of Dublin City FM. They discuss all things radio and music.
This programme was first broadcast on 103.2 Dublin City FM.
"The starting point is who are you as an organisation"
On this week's episode, Ellen Gunning speaks to Alan O'Neill, author of Culture Matters: The Four 'Must Have's' to Supercharge your Business about how to successfully run a business with carefully designed culture.
The programme was first broadcast on 103.2 Dublin City FM.
"I was surprised at how the stories were reported quite differently and I would have to say I was very disappointed"
On this week's episode, Ellen Gunning speaks to Josephine Browne about the reporting of George Floyd's death across different newspapers.
This programme was first broadcast on 103.2 Dublin City FM.
"We developed a really deep understanding of data privacy, cultural, ethical and social considerations for our type of product and business'
On this week's episode, Ellen Gunning speaks to Paul McBride, managing director of Peroptyx. Peroptyx is an company that's mission is to deliver the most relevant data quality and model maintenance solutions for machine learning, built around secure connections to the most reliable sources of local knowledge and insight.
This programme was first broadcast on 103.2 Dublin City FM.
"Conscious leaders begin with each and every one of us, from the moment you wake up and the choices you are making"
On this week's episode of Mediascope, Ellen Gunning speaks to Ana Ortega, author of 'The Conscious Leader of the New Millennium: Lessons in leadership, awareness, consciousness, and good practices' about what it takes to be a conscious leader in todays day and age.
This programme was first broadcast on 103.2 Dublin City FM.
"The biggest challenge is not being able to plan."
On this Mediascope episode, Ellen Gunning takes a call with Shauna Fitzpatrick, PR for Creative Voice in Cavan, Ireland. The two women discuss how lockdown restrictions have impacted the arts, specifically theatres.
All content is owned by Dublin City FM.
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