It's That Easy!

Are you ready to dive into the dynamic world of startups? ‘It's That Easy!’ is the ultimate insider's guide to the startup culture! Join us as we explore the inner workings of businesses and unleash new ideas. Forget about edited and polished content, we bring you 30 minutes of raw, honest, and informative conversations with new startup founders every week. Get a behind-the-scenes look at their stories and the exciting details of their startups. Discover what it takes to be a successful entrepreneur. Don't miss out on this opportunity to be inspired, informed and entertained. Brought to you by Zed Medium.

The Maggie Heads Co. - Apoorv R.

In this episode, we'll be exploring the dynamic landscape of talent management, influencer marketing, performance marketing, and live bookings. Our guest, Apoorv, has carved out a remarkable path in the industry, spearheading a company that not only understands these fields but excels in them.Whether you're an aspiring influencer looking to break into the scene, an artist seeking to amplify your reach, or simply fascinated by the behind-the-scenes of live bookings, you're in for a treat. Get ...

03-18
43:31

Your cup of tea - Pooja Maselkar

Joining us is the brilliant mind behind Your Cup of Tea, a trailblazer stirring up the industry with a blend of creativity and strategy that's hard to match. With a passion for helping businesses find their unique voice and reach new heights, our guest today is none other than Pooja.From humble beginnings to building a powerhouse agency, Pooja is here to spill the tea on all things marketing, entrepreneurship, and the secret ingredients to a successful campaign. Prepare yourselves for an...

03-11
26:16

KisaanSay - Nitin Puri

Kisaan Say is not just an initiative; it's a movement—an innovative collaboration between Indian farmer collectives and passionate food industry professionals. They have a singular mission: to bring you the most authentic products, grown, minimally processed, and packed at the very source, by India's finest farmer enterprises.Join us as we explore the journey that led to the creation of Kisaan Say, the impact it's having on communities across India, and the vision for a more sustainable, incl...

02-26
36:06

Color Capital - Sakksham Ghanani

Join us as we embark on a captivating exploration of all things style, from the latest trends to timeless classics, from insider industry insights to the stories behind the labels. Whether you're seeking to refresh your wardrobe with the season's must-haves or searching for that perfect statement piece to elevate your look, Color Capital is your one-stop destination for sartorial satisfaction.With their convenient online platform, you can browse and shop their extensive collection from the comfort of your home, with your favourite pieces delivered right to your doorstep. But our podcast goes beyond the virtual storefront, offering an immersive experience into the heart and soul of Color Capital—where passion meets innovation, and style knows no bounds.So, grab your headphones and prepare to be inspired as we uncover the secrets to unlocking your potential with Sakksham. It's time to embrace your unique aesthetic, make a statement, and elevate your game! We hope you enjoy this podcast—where fashion meets lifestyle, and the possibilities are endless!

02-19
39:12

Madverse Music - Rohan Nesho Jain

In today's episode, we have the distinct pleasure of hosting the visionary founder of Madverse Music, a trailblazing digital platform redefining the landscape of the music industry.Madverse Music stands as a beacon of possibility in an ever-evolving musical landscape, offering artists a singular hub for every facet of their creative journey. From the intricacies of music distribution to the nuances of effective promotion and the electrifying experience of live performance, Madverse Music provides a comprehensive suite of tools and resources designed to empower musicians at every stage of their careers.Join us as we embark on a captivating exploration of the story behind Madverse Music. Throughout our conversation, we'll uncover the inspiration, challenges, and triumphs that have propelled this innovative platform to the forefront of the industry. From humble beginnings to groundbreaking achievements, we'll uncover the pivotal moments and visionary decisions that have shaped Madverse Music into the indispensable resource it is today.Whether you're an aspiring artist navigating the complexities of the music industry or a seasoned professional seeking fresh insights and inspiration, this episode promises to captivate and enlighten you. Prepare to be inspired as we delve into the ethos and evolution of Madverse Music with Rohan, offering a glimpse into the future of music innovation and entrepreneurship.

02-12
21:18

Axponent - Shipra Mishra

Joining us for this episode is the visionary founder of Axponent, a digital marketing agency at the forefront of innovation, particularly in the realm of affiliate marketing.We'll take a deep dive into the world of affiliate marketing, unraveling the strategies, insights, and success stories that have propelled Axponent to the zenith of the digital marketing arena. Shipra, will generously share their journey, shedding light on the challenges she's faced and the unique methodologies that have set Axponent apart from the crowd.For those of you tuning in, whether you're an aspiring digital marketer, a business owner looking to enhance your online presence, or someone simply fascinated by the dynamic nature of affiliate marketing, this episode promises valuable insights. Shipra will be walking us through the intricacies of their approach, providing a glimpse into the ever-evolving strategies that keep Axponent at the cutting edge.So, grab your favorite beverage, settle in, and prepare to be inspired as we uncover the success story and strategies behind Axponent's exceptional journey in the dynamic and ever-evolving world of digital marketing!

02-05
21:50

Local Samosa - Abhishansa Mathur

We have a special treat for you as we sit down with the visionary founder behind a revolutionary platform redefining how we connect with our neighbourhoods.Joining us is the brains behind Local Samosa, a hyperlocal discovery platform that's not just about news but an immersive experience of the heartbeat of your city. From local events that breathe life into your weekends to the latest food gems waiting to be discovered, Local Samosa is the go-to hub for everything that makes your community unique.Grab your headphones, settle into your favourite spot, and prepare for an insightful conversation with Abhishansa who brought us this local wonder. We'll be delving into the inception of Local Samosa, its journey so far, and the incredible stories that have unfolded in the heart of our communities.So, sit back, relax, and get ready for an enlightening conversation, as we peel back the layers of hyperlocal discovery!

01-29
29:16

Fresh For Paws - Srishti Bhatia

Imagine a world where pet nutrition isn't just about convenience but a commitment to providing our four-legged companions with the healthiest, most wholesome meals possible. That's the vision Srishti had when conceiving Fresh for Paws, a brand that stands out for its commitment to quality, transparency, and, most importantly, the well-being of our furry friends.Fresh for Paws sets itself apart by offering 100% natural, grain-free, and ready-to-eat pet food, meticulously proportioned to meet the unique dietary requirements of each pet. In today's episode, we'll delve into the genesis of this innovative concept, exploring the motivations and challenges Srishti faced in bringing such a revolutionary product to market.As we embark on this conversation, we'll uncover the journey from ideation to execution, exploring the passion that fueled Srishti's dedication to creating a product that goes beyond just filling a pet's stomach. We'll discuss the careful curation of ingredients, the importance of a balanced diet, and how Fresh for Paws is not just a brand but a lifestyle choice for conscientious pet owners.So, grab your headphones, settle in, and let's uncover the extraordinary journey of Fresh for Paws!

01-23
17:38

Meri Garage - Rakesh Sidana

Meri Garage isn't just transforming the nuts and bolts of car repair; it's reshaping the entire landscape. Imagine a world where your neighborhood garage seamlessly merges traditional mechanical expertise with cutting-edge technology, creating an automotive haven that caters to the modern driver's needs.Rakesh is no stranger to the challenges and opportunities that come with disrupting an age-old industry. In our conversation, we'll explore the genesis of Meri Garage, the hurdles faced, and the triumphs achieved in revolutionizing the way we approach car maintenance.From leveraging smart diagnostics to optimizing supply chains, Meri Garage is bringing efficiency to every aspect of the garage experience. Rakesh has been instrumental in bridging the gap between the grassroots mechanics we trust and the digital tools that empower them. We'll delve into the innovative solutions Meri Garage employs to ensure a seamless and tech-savvy experience for both garage owners and their customers.So buckle up as we rev our engines and navigate through the fascinating intersection of tradition and technology. Whether you're a car enthusiast, a garage owner, or simply curious about the future of automotive maintenance, this episode promises to be an exhilarating ride!

01-15
43:56

Brightlife - Krutika Rastogi

In this riveting conversation, Krutika will unravel the fascinating narrative behind the inception of Brightlife, sharing the driving force that led to the creation of a platform designed to revolutionise how we perceive and nurture our mental health. We will delve deep into the challenges faced, the pivotal moments of triumph, and the invaluable lessons learned along the way.Discover the visionary perspective that fuels Brightlife's commitment to providing unique insights and effective solutions for individuals seeking to cultivate emotional resilience. Our discussion will explore the delicate yet crucial intersection of technology and mental health, unveiling the transformative power that lies in leveraging innovation to foster well-being in our fast-paced, modern world.Get ready for an immersive experience that goes beyond the surface, as we unravel the layers of emotional wellness with Brightlife. This episode promises to inspire, inform, and instigate a profound reflection on the significance of prioritizing our emotional health in the pursuit of a more fulfilling and balanced life. Listen now for an engaging conversation that transcends boundaries and opens doors to a brighter, more emotionally resilient future!

01-08
28:54

Seven Spring Tea - Sejal Purohit

In today's episode, we had the honour of sitting down with the visionary founder of Seven Spring Tea, Sejal, a trailblazing company on a mission to reintroduce the profound Vedic healing methods to our fast-paced, modern world.Join us as we delve into the fascinating journey of how Seven Spring Tea not only embraced the time-honoured traditions of Vedic healing but also unearthed a deeper understanding of the complexities inherent in contemporary living. Sejal, planted the seed of innovation, cultivating a space where ancient wisdom and cutting-edge approaches coalesce to create a unique and transformative healing experience.Get ready to be inspired as we explore the story behind Seven Spring Tea, its commitment to bridging the gap between the ancient and the modern, and the transformative impact it envisions for those seeking balance, well-being, and a harmonious connection with the age-old wisdom of the Vedic traditions. Welcome to the journey of rediscovery, innovation, and healing on 'It's that easy!'

12-18
24:08

Tericsoft - Abdul Rahman Janoo

We had the privilege of sitting down with the visionary mind behind Tericsoft, a company at the forefront of solving complex business challenges with cutting-edge technology and data-driven research.Join us as we explore the dynamic landscape of web and mobile development, artificial intelligence, and product design. Tericsoft stands out for its comprehensive approach, offering expertise in frontend and backend development, Android, iOS, and cross-platform apps. Not just limited to code, they take pride in managing the entire life cycle of a digital product.In this episode, Abdul will shed light on how Tericsoft navigates the intricate realm of artificial intelligence, specializing in machine learning, computer vision, and natural language processing. Learn how they transform ideas into visible results, promising estimates in just 2 days, prototypes in 2-3 weeks, and MVPs in 3-5 months.But what truly sets Tericsoft apart is its commitment to absolute transparency. Discover how they keep clients informed about project status through direct communication with the project management team. It's not just about the code; it's about the entire experience and journey. Stay tuned for an insightful conversation with Abdul, where we uncover the passion, expertise, and commitment that drive this company to redefine the boundaries of technology and business success!

12-11
47:22

Teamoure Natural Beverages - Tanuj Panchasara

In this episode, we'll journey into the inception of Teamoure, exploring Tanuj's inspiration and the unique vision that propelled this brand into existence. From the initial spark of an idea to the meticulous crafting of each tea blend, we'll unravel the stories, challenges, and triumphs that have shaped Teamoure into the distinctive and beloved name it is today.Discover the secrets behind the exotic teas that make Teamoure a standout in the beverage world. What goes into selecting the finest ingredients? How do they ensure each sip is a symphony of flavours that tantalize the taste buds? As we explore the Teamoure journey, we'll delve into the brand's commitment to authenticity, sustainability, and the celebration of diverse cultures through its tea offerings. Get ready to be inspired and captivated by the story behind the brand that's redefining the art of refreshment, one sip at a time!

12-04
24:02

Invest with Kritee! - Kritee Karnaavat

Our guest today is not just a financial expert but also a trailblazer in the world of investment strategy and financial planning. With a passion for empowering individuals to take control of their financial destinies, our guest has built her business on the foundation of knowledge, trust, and personalized guidance.In a world where financial decisions can be overwhelming, having a trusted advisor can make all the difference. Today, we're going to delve into the story behind Kritee, exploring the challenges she faced, the principles that guide her approach, and the invaluable insights she's gained along the way.Whether you're a seasoned investor or someone just starting to navigate the complexities of finance, this episode promises to provide valuable insights that will resonate with everyone.So, grab your favourite beverage, settle in, and join us as we unravel the journey of Invest with Kritee!

11-20
27:58

Naukri Ninja - Ayush Patel

In this episode, we are thrilled to have the opportunity to sit down with the visionary founder of Naukri Ninja, one of India's leading recruitment and staffing companies.Naukri Ninja has carved a niche for itself in the competitive Indian job market by redefining the way businesses discover and connect with top talent and how job seekers find their dream careers. The company's innovative and agile approach has not only elevated its own success but has also played a pivotal role in reshaping the country's employment landscape.We'll delve into the incredible journey and profound insights of Ayush, exploring the strategies and wisdom that have propelled Naukri Ninja to its prominent position in the industry. Whether you're an aspiring entrepreneur, a job seeker, or simply curious about the evolving world of talent acquisition, this conversation promises to inspire and enlighten you.Join us as we uncover the secrets to Naukri Ninja's success and gain valuable lessons from the founder's experience in reshaping India's recruitment and staffing landscape. Get ready to be inspired by a true trailblazer in the world of talent!

11-06
30:42

Vriksh Studios - Nayan Kumar

Vriksh Studios is more than just a creative agency; it's a powerhouse of innovation and imagination. They've been at the forefront of delivering top-of-the-line media solutions encompassing a wide spectrum of artistic and technological marvels. With expertise spanning design, animation, live-action production, and app development, Vriksh Studios has redefined the art of storytelling and user engagement.In this episode, we dive deep into the mind of the founder, Nayan, unravelling the creative genius that ignited the studio's meteoric rise. We explore the pivotal moments and inspirations that have guided their journey, discussing the challenges they've overcome and the remarkable achievements that have set them apart in a competitive industry.Join us for this exciting conversation, as we uncover the secrets behind Vriksh Studios' success and explore the future of multimedia in an ever-evolving digital world. Get ready to be inspired, informed, and entertained as we delve into the captivating world of media, creativity, and technology!

10-31
33:18

Footrax - Kushal Pratap Singh Rathore

In this episode, we're diving deep into wearable tracking solutions with a pioneer in the field, the founder of Footrax, Kushal. Footrax is at the forefront of a groundbreaking movement, leveraging wearable tracking solutions to provide invaluable data analytics for amateurs, sports academies, and schools. Through their innovative technology, they're empowering athletes of all levels to tap into their full potential and unlock new levels of achievement on and off the field.In this episode, we'll dive deep into the evolution of wearable tracking in sports and how it's changing the game for athletes, coaches, and enthusiasts alike. We'll hear from Kushal, who will shed light on the company's inception, its mission, and the remarkable impact they're making in sports.From analyzing athletic performance to enhancing training strategies, Footrax is proving that data is the game-changer we've all been waiting for. Together, let's discover how the future of sports is being shaped by technology, one data point at a time. Don't miss this thrilling episode!

10-24
30:26

1 2 101 - Riddhi Punjani and Rahim Lakhani

In this episode, we are privileged to introduce the visionary minds behind 12 101, a renowned business growth hacking agency. Riddhi and Rahim are the architects of remarkable business transformations, and they're here to take us on a deep dive into their world of growth hacking mastery.In the ever-evolving landscape of entrepreneurship, understanding how to harness the full potential of your business is a crucial endeavor. That's where our guests come in. With years of experience and a remarkable track record of propelling businesses to unprecedented heights, they have become the trusted go-to for organizations of all sizes looking to supercharge their growth.Throughout this episode, we'll uncover the secrets, strategies, and philosophies that have driven their remarkable success.  We'll explore the methods that have enabled 12 101 to consistently outpace their competitors and generate phenomenal results for their clients.So, whether you're a budding entrepreneur looking to crack the code of business growth or an established business owner seeking fresh inspiration, this episode is your roadmap to success. Get ready, as we embark on a captivating conversation with the founders of 12 101.Stay tuned, and let's unleash the growth revolution!

10-16
45:40

Mix.co - Ahilya Rajani

We had the pleasure of sitting down with the visionary founder behind Mix Co, a remarkable lifestyle brand that has redefined the boundaries of artistry and innovation.Mix Co is not your typical brand. It's a haven for those who appreciate the fusion of raw materials and boundless imagination. From the mesmerizing fusion of cement and resin to the delectable marriage of wax and chocolate, Mix Co crafts one-of-a-kind custom products that are as much art as they are functional. Join us as we uncover the mind behind this incredible venture, the inspiration that fuels their creative process, and the stories behind the captivating pieces that adorn homes and spaces around the world. Whether you're a seasoned artisan, a design enthusiast, or simply curious about the magic of mixing materials, you're in for a treat. So, grab a seat, listen in, and prepare to be inspired by the founder of Mix Co, where artistry knows no bounds!

10-09
31:42

Growth Gravy - Viresh Vazirani

Welcome to the Growth Gravy Podcast, where we dive deep into the world of growth hacking, entrepreneurship, and business innovation. Viresh, is the visionary behind Growth Gravy, a leading growth hacking agency that has been helping businesses supercharge their growth for years. Join us as we explore the art and science of scaling businesses in the digital age and uncover the ingredients that make up the secret sauce of sustainable growth. Whether you're an aspiring entrepreneur, a seasoned business leader, or simply curious about the ever-evolving landscape of growth marketing, you're in for a treat. So, grab your notepad and get ready to soak in some Growth Gravy goodness. Let's dive in!

10-03
40:22

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