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James Schramko Podcast

Author: James Schramko

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For established online founders running $300K–$1M+ businesses who want systematic approaches to simplification, leverage, and sustainable growth.



I'm James Schramko. For 17 years, I've worked inside 3,500+ businesses, generating $400M+ in documented client results. I mentor a maximum of 50 founders using proven methodologies: the 64:4 Framework, Own the Racecourse, and Work Less Make More.



This podcast shares frameworks, case studies, and diagnostic tools for experienced operators who've built something real but feel trapped by it.



If you're past the startup phase and ready for systematic optimization instead of hustle tactics, you're in the right place.



Two episodes published weekly. See jamesschramko.com for the mentor program.
304 Episodes
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The $500/Hour Mistake

The $500/Hour Mistake

2025-12-2301:56

You’re not stuck in your business because you’re lazy. You’re stuck because you’re spending your most valuable hours on work anyone else could do.
Growth often looks like adding more products, more offers, and more activity. In reality, it is usually the opposite that creates profit.
Founders often believe they hired the wrong people. In reality, they built a workflow that makes even smart people hesitant and dependent.
Leadership breaks down the moment standards become optional. When you tolerate low performance, you communicate that excellence is negotiable.
Years of accumulated content made it impossible for Google and prospects to see what James actually did. One massive cleanup changed that.
You don’t need to post daily or chase cold leads to land high-value clients. You need a repeatable way to engage the people already in your orbit.
A $99 offer doesn’t need a 90-minute webinar. It needs confidence, clarity, and a fast path to “yes.”
Weak performers waste opportunities you cannot replace. Improving sales team performance keeps customers from disappearing for good.
Scaling gets hard when you assume your systems are the issue. Often the real lesson in how to scale a service business is hidden in one overlooked step.
The fastest way to improve your results is not adding features or doing longer calls. It is tightening the filters that decide who you work with.
Freedom isn’t a reward for hard work; it’s a test of who you’ve become. Escaping the identity trap means being at peace when there’s nothing to fix.
The difference between energizing and exhausting clients is clarity. Align your message to attract your ideal clients.
Most SEO agencies promise rankings. Gert Mellak uses SEO to increase revenue, with sprint-based projects to fix the leaks holding your site back.
Every founder says they want more time, yet few create the structure that gives it to them. Simplifying how you work is often the fastest way to grow.
The path to freedom often starts by walking away from good money. James's client had to learn that the hard way before his business finally scaled.
When your best people are maxed out, success brings pressure, not freedom. Scaling a service business reveals the Capacity Constraint Paradox.
Some discovery calls seem flawless until the sale disappears. The truth is, most deals die in the quiet gap between excitement and commitment.
It’s easy to assume your email strategy is working when the dashboards look good. But what if those opens and clicks aren’t coming from humans at all?
Most entrepreneurs think AI is about prompts and tools. In reality, it’s about using a content system, frameworks, and feedback loops that keep everything aligned.
Scaling isn’t about more marketing or traffic. The biggest breakthroughs can come from listening to client feedback from those you already serve.
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Comments (2)

Lawrence Robertson

Been listening for years and have always enjoyed James's style of teaching business and entrepreneurship. Very relaxed and even laconic, but always relating something valuable. This was an exceptional episode, because he was reflecting upon someone he has expressed in the past he had a bit of an antagonistic relationship with. However, he spoke with an almost reverence for the individual showing a great deal of grace. Thank You for all of the incredible teaching. Hotep 𓋹 𓂀 𓋹

May 14th
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Lawrence Robertson

This was the perfect little push I needed to help me get going on my own video strategy. Making those first few steps so straightforward alleviates some of the apprehension I had about the process. Also, you guys had such a great rapport, it made it like having a couple of friends giving the you necessary encouragement to proceed. Hotep.

Jan 10th
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