DiscoverJoe DeFranco's Industrial Strength Show
Joe DeFranco's Industrial Strength Show
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Joe DeFranco's Industrial Strength Show

Author: Joe DeFranco

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World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion. As the founder and owner of DeFranco’s Gym, he also provides the business knowledge that helped him turn a 500-square-foot storage closet into a global brand.

Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.
501 Episodes
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After a 7-year hiatus, Dr. John Rusin (Founder & CEO of Pain-Free Performance Certifications & author of "Pain-Free Performance") returns to the Industrial Strength Show...and he does NOT disappoint! This episode is jam-packed with wisdom, helpful tips, and actionable advice. Highlights from Joe & John's conversation include: What has changed in John's training (since he last spoke with Joe 7+ years ago?); What does John believe the "barrier for entry" should be to become a [professional] personal trainer?; Top 3 traits of great personal trainers; Top 2 mistakes made by new/inexperienced trainers [CLIENTS BEWARE]; Is there such a thing as a "bad exercise"?; The exercises with the highest ROI; What does a PROPER warm-up consist of?; The nuances of weight vest training [HINT: It ain't all sunshine & rainbows]; "PAIN-FREE PERFORMANCE" - WHO did John write this book for and what does he hope they take away from it...And Much MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com IMPORTANT LINKS FREE Preview of "Pain-Free Performance" Get the "Pain-Free Performance" certification Follow John on Instagram Magic Spoon
This week Joe welcomes Josh Bryant to the Industrial Strength Show...and he does not disappoint! Josh is a world-renowned strength coach and author. A former Strongest Man in America who benched 600 pounds raw and totaled 2294 pounds. He's also coached some of the strongest people in the world including Olympia bodybuilders, pro athletes and tactical operators. In addition, Josh has authored over a dozen best-selling books and developed personal training certification courses with ISSA - all while continuing to coach and host seminars worldwide. On today's show, you'll hear Josh discuss the nuanced aspects of building strength, muscle and speed as we age...and MORE! *For a full list of Show Notes & Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Josh's website Josh's Instagram (@jailhousestrong) Josh's YouTube channel  
Due to the popularity of last week's show, Joe decided to continue the conversation this week by revealing his "Most Underrated ACCESSORY Exercises For Each Body Part." His list includes 11(ish) exercises RARELY SEEN in commercial gyms! Specific muscle groups include: Chest, Back/Traps, Lateral Delts, Triceps, Biceps/Forearms, Quads, Hamstrings, Glutes, Calves, Abs, and Adductors. Get out your pen and paper so you can take notes...then take your physique straight to GAINSville :) *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco-brand supplements Joe D's IG Team Forever Strong Grip Globe Hand-x-Band
On this week's show Joe reveals his Top 3 "Joint-Friendly, Longevity-Based" Strength & Hypertrophy Exercises for Each Movement Pattern. His selection is based on the following criteria: 1) Technical difficulty 2) Target muscle emphasis 3) "Joint friendliness" 4) Loadability 5) Availability/Practicality. *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Join Joe's email list Tactical Strength Team Forever Strong Magic Spoon
Joe kicks off this week's show by sharing a life lesson (which was inspired by a recent interaction he had at a local pharmacy). After "storytime" is over, he reads an iTunes review, gives away some free stuff and introduces today's sponsor. He then answers 4 listener questions. Specific topics include: 1) What do you currently consider to be the most humbling exercise? 2) What are your thoughts on the sled push technique popularized by HYROX, ie, full forearm/biceps contact on the poles? 3) What is the best alternative to running sprints (when you're rehabbing a sprained ankle)? 4) The most convenient & safest way to decompress your lumbar spine post-workout. *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong [FREE Trial] Joe D's Instagram Manukora Honey
Joe is back from vacation and he has a lot of catching up to do with his audience! He spends the first half of the show sharing stories from his recent vacation in Arizona. He then answers 5 listener questions. TOPICS INCLUDE: 1) Is Manukora Honey worth the price? 2) What should you do if you still have DOMS on a scheduled training day? 3) Is taking more than 5 grams of creatine a day beneficial? 4) What training modifications should be made when dealing with golfer's/tennis elbow? 5) What are the most common practices that destroy gains AFTER leaving the gym? *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Tactical Strength Joe D's instagram Manukora Honey
Joe kicks off this week's show with a few important announcements before getting into this week's main show topic. In honor of the 2025 CrossFit Games taking place this weekend, a listener asked Joe what his "CrossFit done right" would look like. More specifically, if Joe were asked to re-start CrossFit from scratch, what exercises would he include and why? This is a fun show that's sure to spark some interesting opinions and debate. Give it a listen and then let us know YOUR thoughts! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco-brand supplements @defrancosgym Instagram TACTICAL STRENGTH [New program!]
Joe starts this week's show by sharing a new high-protein dessert with his audience (THINK: Crumbl cookie for meatheads!) He then gets into this week's main show topics. Specifically, he shares the origin story of his newest (and most unique) program - Tactical Strength - along with the EXACT template he used to design the program! (Yes, he gives away the actual template on the podcast for FREE!) You will learn exactly WHY he designed the program the way he did, HOW to properly execute a "strength capacity circuit", and WHO the Tactical Strength program is for! NOTE: If you think this week's show is just for police officers, firefighters, military personnel and first responders - you're dead wrong! Listen and find out!! *For a full list of Show Notes w/ Timestamps goto www.IndustrialStrengthShow.com.  IMPORTANT LINKS Tactical Strength Joe D's instagram @thesweetlife.bakeryy
Joe kicks off this week's show by sharing 3 exciting projects he's currently working on. He then reads a question from a personal trainer/gym owner who is working with a number of high achieving clients who "stress eat" at work. Joe spends the remainder of the show sharing his "Top 5 Strategies to Prevent Stress Eating at Work and/or Late at Night." This is a MUST-LISTEN for anyone who trains hard and does "everything else right", but they tend to "go off the rails" [nutrition-wise] once per day. *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Join Joe's email list [FREE Busy Bastard program & Early access to Tactical Strength] Team Forever Strong [FREE Trial] DeFranco's Chocolatey AF Clean Greens Buffin Muffins OIKOS Salted Caramel Protein Shake
This week Joe is joined by his Iron Business Blueprint partner Chris Tutela. The show starts off with some "Jersey talk" and banter (including Joe's current beef with ChatGPT Lol), then they start talkin' business! Together, Joe and Chris share their "Top 6 reasons most gyms fail within the first 1-3 years"... More specifically, 30% of gyms close within the first 12 months and by year 3, the failure rate climbs to between 50-70%! If you are a gym owner or an aspiring gym owner this is a MUST LISTEN! (That is, if you DON'T want to become another statistic!) And for those of you who don't own gyms - there are a ton of great business/life lessons, valuable information, and (of course) funny moments! Give it a listen... You won't be disappointed :) *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS | PEOPLE MENTIONED Iron Business Blueprint [Book Your Free Strategy Call] Joe DeFranco (@defrancosgym) Chris Tutela (@chris_tutela) Tim Riley (@timrileytraining)  
This week Ben Bruno makes his 5th appearance on the Industrial Strength Show and it just may be his best [most impactful] appearance yet! Ben has been "catchin' strays" from a handful of outspoken coaches online who [indirectly] blame him for an injury that occurred during the NBA Finals to one of his clients. Ben has NOT responded to the criticism online, but on today's show he speaks out on the topic of "Personal Trainers & Injury Prevention - Who's To Blame When An Athlete Gets Hurt?" Ben also explains the logistics of training pro athletes in the off-season [As you'll find out - the general public has NO IDEA what really goes on behind-the-scenes]. Furthermore, Ben candidly reveals his current frustration with social media, ie, the type of content that goes viral vs the type of content that "flops". Additionally, you'll hear Joe D's unsolicited advice to Joel Seedman and other coaches who claim to "have the answer" whenever an injury occurs to a famous athlete. *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint [Book Your Free Strategy Call] DeFranco supplement sale [coupon: MuscleUpJuly] Joe D's Instagram Rant Ben Bruno's Instagram (@benbrunotraining)
Joe kicks off this week's show by sharing all the details of his 50th Birthday celebration. WARNING: Simply LISTENING to this portion of the show may increase your risk of developing diabetes LOL! (Let's just say it was a gluttonous weekend for Joe D! :) After the birthday recap Joe shares a "meathead lemonade pro tip" that'll change your life! He then gets into this week's main topic: "How To Organize Your Training When You're Short on Time." Joe doesn't only share his upgraded "Busy Bastard" template...He gives away the full 6-week program to his audience, completely free!! If you're someone who regularly misses workouts because you "have no time" - This episode is for you!! *For a full list of Show Notes with Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Manukora Honey Pete & Eldas Bar / Carmen's Pizzeria Nothing Bundt Cakes Team Forever Strong [1-Week Free Trial] Busy Bastard 2.0 [FREE PROGRAM!]
This week Beth Feraco makes her Industrial Strength Show debut... And it won't take the Industrial Strength Universe long to figure out WHY Joe invited her on the show :) Beth is a "NO BS", "Tell it like it is" Health & Fitness coach who is dedicated to busting popular fitness myths and helping people reach their goals WITHOUT following fitness fads or trendy diets. On today's show you'll hear Beth & Joe discuss a variety of topics including: How/Why Beth got started in the fitness industry; Creating content that will positively IMPACT your clients vs trying to IMPRESS your peers; Top 3 pieces of misinformation currently being spread online; Why EVERYONE needs to "master the basics"; Beth's stance on tracking calories/macros; Strength training recommendations (for females); Why Beth has a problem with weight vests; The power of "community"; The "missing piece" to most people's fitness/nutrition journey... And Much MORE! *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS @bethferacofitness Cut The Crap With Beth And Matt (podcast) Kasey Jo Orvidas - Health Mindset Coaching Certification Iron Business Blueprint - 90-Day Coaching Program  
Joe opens this week's show with some very exciting announcements before answering 3 listener questions. TOPICS INCLUDE: 1) "Sally" Strikes Again! [The 7-minute workout that produces a skin-ripping, 3-dimensional upper body pump like you've never felt before!] 2) Has Joe ever openly helped his athletes cheat in order to achieve a specific goal?? 3) 15 exercises that perfectly blend mobility gains with strength/hypertrophy gains... And MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS STRONG [Youtube premiere!] FREE Gym Growth Masterclass DeFranco supplements [code: MuscleUpJune] Joe D's VIP email list Beth Wilcas Feraco Magic Spoon
For the second week in a row Joe kicks off the show by giving away FREE STUFF to his audience! He then answers 3 listener questions. TOPICS INCLUDE: 1) If Joe could hand out one free ass whoopin' to anyone on earth [with no legal ramifications] who would it be? 2) Joe's Go-To [Low Back Friendly] Leg Workout That Doubles as a Mobility Routine! 3) Joe's Top 5 Favorite Push-up Variations for Advanced Lifters... And MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco-brand supplements [code: MuscleUpJune] Team Forever Strong [1-Week Free Trial] Joe D's Instagram Rogue Plate Carrier Hyper Vest Pro
This week Joe kicks off the show by giving away FREE STUFF! He then answers 5 listener questions. TOPICS INCLUDE: 1) The 3 biggest mistakes athlete's make when pushing the sled 2) How does Joe manage to maintain an impressive physique at his age and with his extensive injury history? 3) Will Hyrox put an end to CrossFit? 4) How to organize a "longevity-based" training program 5) Is walking 10k steps a day overrated? *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Joe's email list [Sign up] Hellish Hypertrophy Team Forever Strong [Free Trial]
This week Joe answers 13 listener questions! TOPICS INCLUDE: 1) Why Joe decided NOT to review the Netflix Liver King documentary 2) Did Joe & Mike Israetel ever discuss Upright Rows? 3) Joe's thoughts on "kettlebell-only" routines 4) Has Joe ever FINISHED his workout with a mobility block (instead of always doing it BEFORE)? 5) Is there a safe way to push yourself to a forced rep without a training partner present? 6) Tips on designing programs for BJJ athletes 7) How many people does Joe currently train? 8) Joe's GO-TO post-workout shake 9) Did Nuobell make Joe D's "shit list"? 10) How long should you rest when performing unilateral exercises? 11) How to build a big, muscular back 12) Alternatives for Ring Push-ups & How to incorporate Farmer's Carries and Cardio into the Hellish Hypertrophy program 13) Is the "Protein Digestibility Corrected Amino Acid Score" (PDCAAS) Overrated or Underrated? *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. Important Links Team Forever Strong [Free Trial] Hellish Hypertrophy The DeFranco Whey Manukora Honey
This week Joe covers two main topics. During the first half of the show he reveals his 2 "failed careers" prior to becoming a gym owner / personal trainer :) He then switches gears and dedicates the second half of the show to training. Specifically, he explains how to safely reintroduce sprints back into your program without injuring yourself. [This includes his proven "5-step approach"!] *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. Important Links Hellish Hypertrophy Iron Business Weekend @ DeFranco's Gym CPPS L1 certification [coupon: JOED30]
This week Joe welcomes Dr. Mike Israetel (world-renowned sport scientist and the co-founder/Chief Content Officer of RP Strength) to the Industrial Strength Show! Highlights from this information-packed episode include: What currently pisses Dr. Mike off most about the fitness industry; Gary Brecka's misinformation; The most important factors for building muscle; Dr. Mike's thoughts on "TRT dads"; How to train optimally when you're pressed for time; The brutally honest truth about muscle and longevity; How to maintain/develop power as we age; How to get the most strength/power carryover from your sled work; The 2 things that Dr. Mike believes are important for hypertrophy (but are NOT currently backed by research); Volume recommendations for the "average Joe" looking to build muscle; The best and WORST training splits; "Age-related" changes that Dr. Mike has made to his training...and Much MORE! *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Weekend @ DeFranco's Gym! @drmikeisraetel Renaissance Periodization Youtube channel Magic Spoon
This week Joe welcomes Dr. Johanan Rand back to the Industrial Strength Show for the 5th time! Dr. Rand is the founder of Healthy Aging Medical Centers and is board certified in anti-aging, regenerative & functional medicine. He has well over 2 decades of experience helping patients from all walks of life achieve optimal health & wellness...and today he's here to help YOU! Specific topics discussed on today's show include: The most overrated and underrated health metrics used by doctors when assessing their patient's health; What are the most important health markers to look at when getting bloodwork done; The most practical way to determine if you're insulin resistant (at-home with no special equipment required); How to improve insulin sensitivity; The TRUTH about GLP-1 drugs; What does "inflammation" really mean...and MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco's Nutritional Supplements [coupon: MuscleUpMay] Manukora Honey Healthy Aging Medical Centers
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Comments (11)

Iztok Kočevar

Great talk! Did my research on cholesterol back in 2015, figuering out that the most important number is ratio TG:HDL... got my blood work done, and had my total CHO pretty high, 246... but check this out, LDL was in the range, soo, my total cho was raised on behalf of HDL... HDL was 96, TRYG 61.. ratio 0,64... and I also felt that way... >) hope this holds the same to this day, cuz I feel quite the same.. hehe ... keep up the good work!!>)

Nov 11th
Reply

Grendel Denoncourt

Content begins at 15:00.

Apr 10th
Reply

Grendel Denoncourt

Post-intro 12:29.

Aug 24th
Reply

Grendel Denoncourt

Post intro 33:57

Aug 16th
Reply

Jon Hersel

59 min Conditioning Testing

Jul 15th
Reply (1)

Josh Denoncourt

Those impressions were uncanny! Oh, I mean those 3 surprise guests were uncanny!

Apr 11th
Reply

john john

Great podcast👍 Terrible intro🤦‍♂️

Jan 31st
Reply

Josh Denoncourt

The Industrial Strength Show has sneakily become my favorite podcast of all time. Joe throws out more practical weightlifting tips to prolong one's lifting career in a single episode than most other coaches do in an entire year. And for free. This guy deserves way more followers.

Jan 27th
Reply

Josh Denoncourt

Did not expect this to be such an enjoyable episode. Great stories all around.

Nov 26th
Reply

Alasdair Kirby

Been following Joe for my years. I used WS4SB to put some weight back on after chemo for leukaemia back in 2007. Discovered podcasts recently and Joe's are a wealth of information and honest viewpoints. Started listening to the podcasts while doing fasted walks, as mentioned in one of his own podcasts. Thank you Joe and please keep up the podcasts, godsend for us in the UK!

May 7th
Reply