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Know, Grow and Scale with Laura Johns: Digital Marketing Podcast for MSPs
Know, Grow and Scale with Laura Johns: Digital Marketing Podcast for MSPs
Author: Laura Johns
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The Business Growers presents Know, Grow and Scale with our founder and CEO, Laura Johns. This video cast gives insight from CEOs and marketing guidance for CEOs. In each episode, you’ll hear how successful business owners have taken their organizations through phases of knowing, growing and scaling their business, or find out which phase they are in as they plan to move forward. You’ll also hear from marketing experts who have made a career of guiding businesses in all phases, leading them to major business wins.
To learn more, visit www.thebusinessgrowers.com.
To learn more, visit www.thebusinessgrowers.com.
67 Episodes
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In this episode we sit down with Stephen D. Johnston and discuss how he used the know, grow, scale method to grow SmartSynch leading to a $100 million sale. He now serves as the CEO of GoodJob, a personality-based recruiting tool for employers. Find GoodJob: Website: www.goodjob.io Instagram: https://www.instagram.com/thegoodjobteam/ Facebook: https://www.facebook.com/thegoodjobteam/ App Store: https://apps.apple.com/us/app/goodjob-swipe-match-hired/id1518361677
Eugene Starks, Principal at Acuity Group knew he wanted to follow in the entrepreneurial footsteps of those in his family he watched as he was growing up. But to grow a successful benefits and HR consulting company, it takes the ability to see opportunities in disguise and walk through doors, knowing risks are inevitable. In this episode, Eugene talks about how he has grown Acuity Group through the right partnerships at the right time and built a successful business that serves organizations all over the United States.
Karl Falk, founder and CEO of Botdoc, is our featured guest on this episode, and he’s bringing tons of wisdom about how to pivot, hire the right people and play as a team. Karl, graduate of the United States Air Force Academy, is based in Denver, Colorado, where he and his global team develops technology to help organizations create a better experience for their customers. Karl gets candid about wins and failures and everything in between, so if you’re in the thick of growing your business, tune in!
In this podcast, Laura interviews Amy Kohl, Founder and CEO of AK Operations. Amy's business started out of necessity and grew it with grit and determination. In just three short years, her business has exploded, and her team of ten women serve over 40 clients across the country. In this episode, Amy talks about her leadership style, what it's like to employ a team of empowered women and the challenges (and victories) she has faced since AK Operations began.
Dr. Karen Lindsey, “Dr. K,” is Assistant Professor of Strategic Communication at Elon University. She’s an expert in all things communication and also serves as a consultant for university presidents and business leaders, specializing in personal brand, corporate communication, crisis communication, media relations - all things we should be thinking about on a regular basis as leaders in our organizations. Listen in as we gain insight from her on communication “blind spots” and advice on best practices for business leaders.
If you’re stuck in a place where you want to grow your business with digital marketing but don’t know where to start, this podcast is for you! Laura is sitting down St. Louis-based digital marketing pro, Kristen Schneider, to discuss her journey from corporate life to entrepreneurship. Not only does she share tips on how to get started in the digital space, but Kristen also shares her personal story of creating a business that fits her lifestyle and not getting sidetracked by everyone around her. Learn more about Kristen at https://kristenschneiderco.com, and check out her podcast, The Digital Traffic Show, wherever you listen to podcasts.
On this episode of The Know, Grow, Scale podcast, we are interviewing Gary Watts, the founder, and CEO of Fuse.Cloud, a business technology services company based in Jackson, Mississippi. Gary talks about how he grew Fuse.Cloud, from the ground up, experienced a pivot and changed their name, and how he learned the difference between a calling and a job (and how they don’t always have to be the same).
Strider G. Denison is VP of Commercial Sales and Marketing at LS Networks. He has managed sales teams across the country, and is an expert at leading teams at various stages of growth. Learn from Strider as he walks through some of his best tips, tricks, and ways to keep his team motivated in the hard seasons. For more information on LS Networks, visit www.lsnetworks.net.
We always talk about the challenges of starting and growing a business on this podcast, but this episode is a great opportunity to hear the perspective of those that support entrepreneurs along their journey. Sara Klaus is the Chief Success Officer at AK Operations, and she is the behind-the-scenes woman helping grow the AK team and supporting lead generation and sales enablement for teams across the county. Listen in as Sara describes her path leading up to AK Ops and talks about how she has navigates the growth of a fast-paced startup.
The Business Growers CEO, Laura Johns, sat down with Chip Pickering, well-known Mississippian and CEO of INCOMPAS. With The 2022 INCOMPAS Show just around the corner, Chip walks through a transitional time for INCOMPAS with a name change and complete rebrand and discusses how it helped launch the organization into a new season with more opportunities. If you're in the communications industry, this is a must listen.
In this episode, I talk to Kelli Lucas and Elizabeth Anderson, co-founders of LunarLab, a UX design and product strategy company based in Birmingham, Alabama. We discuss both of their backgrounds and what led them to launch a technology company. As always, I love connecting with women in tech, so thank you to these awesome ladies for taking time out of their day to come on the podcast! Looking forward to seeing what work they do in Birmingham and around the country!
Frank Cowell is a speaker, best-selling author and entrepreneur in San Diego. He is not only an expert in building a successful agency, but he now helps agency owners grow faster and smarter. Whether you are an agency owner or a business leader, this podcast is full of great insight on the most important things to put in place to grow your business, from the three most critical hires in your first few years, to the biggest pitfalls organizations make while in growth mode. Bring your notepad and pen for this one! It's full of tips you'll want to keep handy. Show Notes: About Revenue Ranch: https://bit.ly/3Y8Hh6V Revenue Ranch on Linked In: https://www.linkedin.com/company/revenue-ranch/ Frank Cowell on LinkedIn: https://www.linkedin.com/in/frankrcowell/
Landon Howell is Head of Marketing at Rocketplace, a cryptocurrency asset management platform. Prior to Rocketplace, he’s held growth, marketing and ops roles at Plastiq, Fancred and Wyndy, and he’s seen his share of success and failure, as anyone in the startup world knows is reality. Landon is a leader in the tech marketing space, and is a wealth of knowledge for those wanting to learn from the best about how to navigate growth as an early-stage startup. Fun fact: Landon and Laura are college friends from Mississippi College. Go Choctaws! Show Notes: Landon’s website: https://www.landonhowell.com Landon on LinkedIn: https://www.linkedin.com/in/landonhowell/
Description: In this episode, we’re talking to Randy Brogle, Chief Executive Officer at LS Networks, about his journey to LS Networks. He’s currently leading the organization as they fulfill their mission to bridge the digital divide across the Pacific Northwest. Randy’s journey to LS Networks is a unique path, and as he embarks on his chapter in quest for greater accessibility. LS Networks website: https://www.lsnetworks.net Randy's LinkedIn: https://www.linkedin.com/in/randybrogle
This week on the Know, Grow and Scale Podcast, we have a special guest, Stephen Johnston, the CEO of GoodJob, a pre-hire assessment platform that helps companies hire and retain the right employees. Stephen discusses his company's innovative approach to hiring, centered around behavior-based techniques, and sheds light on the transformative impact they are making in the recruitment process. About GoodJob: www.goodjob.io
In today's episode, we're diving deep into entrepreneurship and discussing a topic that's close to our hearts - flexible jobs for moms. Joining us for this conversation is the remarkable Delphine Carter, a seasoned entrepreneur and advocate for women's empowerment in the workforce. Delphine has not only built successful businesses of her own but has also dedicated her career to creating opportunities for women to thrive professionally. In this episode, Laura and Delphine will explore the concept of flexible jobs and how they can empower women to balance their careers with other aspects of their lives. They'll discuss the benefits of offering flexible work arrangements within your business and share practical strategies for implementing them effectively. Whether you're a female entrepreneur looking to create a more inclusive workplace or someone curious about how flexible jobs can benefit your business, this episode is packed with valuable insights and actionable advice. Connect with Delphine on LinkedIn: https://www.linkedin.com/in/delphinecarter/ Learn more about Boulo: https://boulosolutions.com/
In this podcast, Laura Johns, the CEO of The Business Growers shares the six invaluable lessons she wishes she would have known before embarking on the journey to agency ownership. If you're an entrepreneur - specifically looking at starting a marketing agency - look here for practical insights, avoid common pitfalls, and how to set yourself up for success.
Taylor Swift's recent Eras Tour in the United States alone contributed a staggering $5 billion in consumer spending, leaving a monumental mark on the music and entertainment industry. In this short podcast, we explore how her influence and fanfare can be something marketers can learn from. How do we capture our clients like Taylor, convince customers to invest (no matter what the price), and keep them engaged long-term? Listen to these five strategies from Laura Johns, CEO of The Business Growers, that will take your marketing to the next level.
In the fast-evolving marketing world, integrating artificial intelligence (AI) is no longer a trend but a necessity. AI is revolutionizing the industry by reshaping data acquisition, content creation, campaign implementation, client communication, and reporting. Its strategic importance is evident, with projections suggesting that AI-driven marketing will play a pivotal role in the global economy by 2030. Listen as CEO Laura Johns explains how AI doesn't replace creativity; it amplifies it, enabling marketing teams to streamline efficiency by automating repetitive tasks, freeing up time for strategic thinking and client relationships. Real-world success stories underscore AI's tangible impact on marketing's bottom line. The call to action for marketing teams is clear: AI is imperative for the present and future, empowering teams to tackle challenges and future-proof their agencies.
In this podcast episode, Kiana Pauline, founder of Total Body Submersion, shares her inspiring journey from a single mom working a 9-to-5 to a thriving entrepreneur. We hear how her passion for swimming ignited a successful business, the challenges and her tips for conquering self-doubt and taking the leap into entrepreneurship. Kiana's story is a testament to the power of perseverance, faith, and community, and it's sure to inspire anyone who has ever dreamed of starting their own business. You can find Total Body Submersion online at totalbodysubmersion.org and on social media.













