LYFE Marketing

LYFE Marketing

If you're ready to grow your business, we're ready to help you do it! Our team of digital marketing experts share all of their insight, secrets and strategies with you for FREE on this podcast- so listen in and take advantage! LYFE Marketing is a full-service social media management & digital marketing agency serving small businesses across the world. While we are most known for our social media services, our hunger to help all our clients grow has gained us experience in SEO, Google Ads, Email Marketing, Web design, and one-time creative services. LYFE Marketing is a highly sought after social media marketing company, a 3x Inc. 5000 company, as well as an award-winning agency recognized by 3rd party researchers like Clutch and Manifest.

Copywriting vs Content Writing: Marketing Takes #6

Contact us: https://bit.ly/3zJGAHxOn this episode of Marketing Takes, we're debating copywriting vs content writing. Which matters more across platforms? How does content writing for small business differ from copywriting for small business? Watch now for our thoughts on content writing vs copywriting! ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

06-23
12:11

Facebook vs Pinterest Marketing: Marketing Takes #5

Contact us: https://bit.ly/3zJGAHxIn this episode of Marketing Takes, we're debating Facebook vs Pinterest. How does the Facebook user base compare to the Pinterest user base? How does Facebook advertising compare to Pinterest advertising? Which platform is better for small businesses? Listen now to find out! ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

06-16
11:51

Short Video vs Long Video: Which One is Best? Marketing Takes #4

Contact us: https://bit.ly/3zJGAHxShort videos vs long videos, what’s the ideal video length? Let’s find out today. Welcome to Marketing Takes where every week, we debate popular digital marketing strategies and channels to help you grow your brand!Morgan and Anthony have a very interesting debate about the best short video length vs best long-form video length. In this podcast episode, you will learn how short-form videos help you to drive more awareness + attention for your brand. Whereas long-form videos help with driving more relationships and conversions.  ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website: http://lyfemarketing.com/contact-us

06-10
17:13

Search Engine vs Social Media Marketing: Marketing Takes #3

Contact us: https://bit.ly/3zJGAHxOn this episode of Marketing Takes, we're debating search engine marketing vs social media marketing. We'll be discussing the pros & cons of SEM vs SMM, which platform is best, which is the best marketing strategy for new businesses in 2021, and more! ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

06-09
15:50

Facebook vs. Instagram Marketing: Marketing Takes #2

Contact us: https://bit.ly/3zJGAHxOn this episode of Marketing Takes, we discuss Facebook marketing vs Instagram marketing. We'll be going over which platform is best for businesses that are just starting out, which platform is more important, what each platform means for your social media marketing efforts, & MORE! ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

06-02
10:17

Facebook Ads vs Google Ads: Marketing Takes #1

Contact us: https://bit.ly/3h6asHrContact us: https://bit.ly/3hgnFNOFacebook ads vs Google ads, which one is better? Welcome to our new series where we'll be discussing the pros/cons of digital marketing channels and strategies! Today, we'll be talking about Facebook Ads vs. Google Ads, and which one is the BEST advertising platform for businesses. ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

05-25
10:59

How to Scale Facebook Ads

Contact us: https://bit.ly/3h6asHrAre you running ads for your business and are struggling to scale your ads? In this video, we will be showing you the best tips and tricks on how the pros do it!Have you struggled to scale your Facebook ads?It’s a more common problem than you think. Let us show you how the pros do it. A lot of our clients are starting ads for the first time.But an almost equal number of small business owners reach out to us to help them scale their ads. Tell us if this sounds familiar to you: You spent hours researching how to set up ads for your business.You spent a few more hours setting up ads.You let them run for a while (maybe you saw some decent results).You repeated the process and maybe things haven’t gotten worse, but they certainly haven’t gotten better.You hit a plateau and you want to see more results but you can’t figure out what to do.We’ve got some pro tips on how to scale Facebook ads and ideas for you to try in today’s video!// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

01-06
05:39

The Full And Updated Guide To Facebook Reels: Tutorials + Best Practices

Contact us: https://bit.ly/3U8FL39Short-form video has become extremely popular on TikTok and Instagram reels, but have you heard about Facebook reels? In this video, we are going to be giving a tutorial on everything you need to know about Facebook Reels!Have you guys heard about the new Facebook Reels?If you get on Facebook a lot, we're sure you’ve seen them just in your everyday scrolling.The same short-form videos that have swept the world with TikTok and Instagram Reels have now......in true Facebook copy & paste fashion, appeared again with the new Facebook Reels.So today, we're going to cover what Facebook Reels are, how to set them up.As well as any differences worth pointing out between Facebook Reels and Instagram Reels, and most importantly, best practices.// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

01-05
06:28

Canva Tutorial: How to Highlight Your Products

Contact us: https://bit.ly/3zJGAHxDo you want to learn how to separate the background from the subject of your image? You don't have to have advanced skills in Photoshop to do this! In this video, we're teaching you how to highlight your products in Canva!Do you want to achieve images that highlight your product images?This really neat style of separating the background from the subject......by color or lack of color in the background can be used to better feature your product or service graphics.And you don’t need to have advanced skills in Photoshop to do this.In fact, in today’s video, we're going to show you how to highlight your products using Canva hacks.Editing your photos in the way we’re going to be doing in this post can be used for images of either products or services.Having a black and white background with just your subject item in full color......automatically draws your audience’s eyes towards it, clearly communicating exactly what part of the image you want them to focus on.And what’s great about this style is that it’s a very quick process to do using your pro Canva account.Let's get started!// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

01-04
03:13

How to Conduct YouTube Keyword Research

Contact us: https://bit.ly/3zJGAHxDo you want to learn how to get your videos to the top of the YouTube search results? In this video, we will be going over 6 simple steps to take to conduct YouTube keyword research!How To Get More Video Views Using YouTube Keyword Research?We have gained over 28,000 subscribers in the last year......and a large percentage of the way people find our channel and videos is through YouTube search.This means when they type in a keyword such as “how to increase Facebook engagement”......our video is the first to appear organically in the search results, and that is how they discover our videos and channel.So today, we'll show you the steps we take with every video we make to optimize and rank them through YouTube keyword research.// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

01-03
10:01

Create A Video Marketing Campaign Using Canva

Contact us: https://bit.ly/3zJGAHxDo you need help creating a video marketing campaign for your business? In this video, we will be covering how to create a video marketing campaign using Canva.Here's How To Use The Canva Video Editing ToolThere are many instances where videos make for better visual marketing material.After all, videos receive a lot more attention than still images.Also, you are visually able to put in so much more information in a video than in a single still graphic.And with the new video editing timeline interface recently introduced in Canva......we can create quality video compositions using all of the features we’ve found convenient in creating other forms of visual graphics on their site.And in this video, we will be showing you how to edit your marketing videos using the Canva video editing tool.The video editing timeline is available for both regular and pro Canva accounts so you will not be needing a pro account for this guide.With all of that said, let's go ahead and get started!// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-31
09:21

How to Create a YouTube Playlist

Contact us: https://bit.ly/3zJGAHxYoutube playlists help viewers easily find related videos to watch based on their original search query. In this video, we're teaching you how you can create YouTube playlists for your channel!Do You Know How To Create A YouTube Playlist For Your Channel?YouTube playlists help people find more videos that are related to the first video they watched from their original search query. They’re a great way to boost your video views and provide binge-able value to your audience. So today, we're going to show you how to create a YouTube playlist.And in the process, we're going to share tips on how to optimize it for YouTube SEO to get more views. Let's dive in!// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-30
05:58

Facebook Ad Trends In 2022

Contact us: https://bit.ly/3zJGAHxIt's important that you stay up to date on Facebook's top ad trends so that you can use them to promote your business. In this video, we will be covering Facebook ad trends in 2022. Facebook Ad Trends You Wouldn't Want To Miss!As competition on Facebook increases and changes come to the platform......it’s important you know the top ad trends so that you can use them to promote your business.Let’s take a look at what’s trending on Facebook.We practically live on Facebook. We need to stay up-to-date so we can run the best ads for clients (and teach you the best ways to market your business). If you run ads, it’s important for you to know ad trends on each platform so you can choose to participate in it or not.Either way, you’re making an informed decision for your ad strategy. In today’s video, we're going to go over some Facebook ad trends that we and other digital marketers have noticed......and that we predict will continue into the future.Let's get started!// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-29
07:08

Creating Content On Instagram

Contact us: https://bit.ly/3zJGAHxCreating content on Instagram can often feel overwhelming. That's why in this video we are sharing the 10 step blueprint to create fast, effective content for Instagram.How To Create Content On Instagram From Scratch?Engagement rates on Instagram are 15 times higher than Facebook and 20 times higher than Twitter.81% of people use Instagram to help research products and services with the intent to purchase.And if you’re thinking that Instagram is just for B2C companies, think again.36.2% of B2B decision-makers use Instagram to research new products or services.You know that Instagram is a gold mine for gaining qualified followers and engagement that can convert to real customers or clients.But as a business owner, creating content on Instagram can often feel super overwhelming! Maybe you feel uninspired, are suffering from writer’s block......or maybe you’re at a loss of where to even start when it comes to Instagram content. If that sounds like you, then keep watching.Because today, we're sharing the 10 step blueprint to create fast, effective content on Instagram from scratch.Let's dive in!// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-28
09:57

How to Create and Optimize Instagram Story Ads

Contact us: https://bit.ly/3h6asHrInstagram story ads can help drive amazing results for your business! Watch today's video to learn tips and best practices to help you create and optimize your Instagram story ads!We’ve worked with small businesses to run ads on the internet for… we’ll say a while. And one of our favorite things about running ads is trying new placements, platforms, and strategies.It keeps our job interesting and we feel good helping small businesses see growth and make money. That’s why today, we're teaching you how to create and optimize Instagram Story ads.Because you can build powerful ads for your business that can change your life. They don’t have to be expensive.// LYFE Marketing ➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-27
07:04

8 Real Digital Marketing Case Studies

Contact us: https://www.lyfemarketing.com/digital-marketing-services/social-media-marketing-services/The best way to learn digital marketing is to see strategies put to use. In this video, we are showing you our strategies in practice with 8 real digital marketing case studies from our clients.We’ve put out so many posts covering different marketing strategies and tutorials. In our Facebook ad examples post, we covered 7 of our clients’ top most profitable Facebook ads......and we broke the ads down to show what made them work.You guys really seemed to find that post helpful.So in this post, we're going to follow a similar format, but we're not limiting the examples to Facebook. Today, we’re going to walk through some of our top digital marketing case studies using 8 real client examples.Let's get started!// LYFE Marketing ➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-24
18:35

The Future of TikTok Ads

Contact us: https://bit.ly/3h6asHrTikTok has become extremely popular in a short amount of time! In this episode, we will be discussing the future of TikTok ads, including all of the changes and trends that will be coming soon!TikTok is everything right now, but what will the future of TikTok Ads bring to us?In today's episode, let’s take a look at ads on TikTok and where these might go in the future. You’re here for the future of TikTok ads. But why?When you’re creating ads for the here and now (especially when you’re so stretched for time)......it can feel silly to look at what’s coming in the future of advertising. But without an idea of where ads could (or should) be going, and what’s coming from existing and emerging social networks and other advertising platforms......it’s important to consider these things for a couple of reasons:You can start practicing the types of ads and content that are up-and-coming so you can stay ahead of your competitors.Your ads will have a better chance of capturing the attention of your audience.And that is because you’re not just barely keeping up (or way, way behind) on trends, you’re actually ahead of them.You can make sure that the advertising you’re doing has a logical path forward.That is if you throw all of your eggs into one basket and it’s the wrong basket.If you know that how you’re advertising now can’t work in the near future of ads, you might want to make a change. Let's get into it!// LYFE Marketing ➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-23
07:02

Branding on Social Media

Contact us: https://bit.ly/3zJGAHxBuilding a brand on social media is important for social media marketing and helping people identify your brand. Listen to this episode to learn what branding means, how to choose your brand archetype, how to create a topic map plus tips for driving the best results on social media!How Do You Build Branding On Social Media?Consistent branding on social media is important for many reasons......not least of which being that consistent presentation of a brand has seen to increase revenue by 33%. But beyond revenue, branding is how you relate to your customers.It’s how they perceive your business and it’s a collection of your business's values, goals, and solutions all wrapped up into your name and logo. So what does branding on social media look like? How do you build a brand on social media? This is exactly what we’re going to cover in today’s video. // LYFE Marketing ➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/"➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-22
11:02

Canva Tutorial: How to Use Canva Smartmockups

Contact us: https://bit.ly/3zJGAHxMockups are a great way to draw attention to you business or products on social media and on your website. That's why we have another Canva tutorial for you, today! Listen to learn how to use Canva smartmockups to create phone screen, laptop screen, and product mockups!How To Use Canva's Smart Mockups For Your Business Graphics?Canva’s smart mockups make for great lifestyle images to feature on your social media pages, ads, or your website. Currently, Canva’s smart mockups feature laptop and computer screens, phone screens, and even product mockups for:books, eBooks, t-shirts, hoodies, envelopes, mugs, and picture frames.Depending on your business, there are a few of these options you can’t use very much.And in today’s podcast, we're going to show you how you can use Canva’s smart mockups for your business visuals.// LYFE Marketing ➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-21
04:11

5 Remote Work Tools

Contact us: https://bit.ly/3zJGAHxDoes your business work remotely, or are you switching to remote work soon? In this episode, we cover 5 great remote work tools that are essential to working remotely! Global Workplace Analytics believes that 25-30% of the workforce will work remotely by 2021.And if you clicked on this post, you probably have already transitioned to a remote workplace or are about to.As a business owner, you want to make sure your team is equipped with all the right tools to have a productive workday.And, you also want to ensure that you have the right tools to conduct your business successfully from home. Our office went remote in 2020 as did many other companies.So today, we're sharing the top remote work tools that we have used both as an employee and as someone who manages a team of people.// LYFE Marketing ➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

12-20
06:33

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