Labcast Podcast by OpenView Labs

Gathering the best ideas for building technology companies, in virtually every area of operations.

The Future of B2B SaaS: Enterprise Mobility

After taking over our personal lives, mobile products have now made their way into the workplace and mark the future of B2B SaaS. Find out what’s driving that momentum and what challenges lie ahead. The post The Future of B2B SaaS: Enterprise Mobility appeared first on OpenView Labs.

02-18
25:13

Bursting the Social Selling Bubble

There's plenty of hype around social selling these days and, frankly, Mike Weinberg is sick of hearing it. Learn why he's dead set on dispelling social selling myths that aren't just misleading, but flat-out dangerous. The post Bursting the Social Selling Bubble appeared first on OpenView Labs.

10-16
22:18

The Lean Brand: Applying Lean Principles to Eliminate Marketing Waste

Is it really possible for companies to apply lean concepts to brand development? Jeremiah Gardner and Brant Cooper not only think so, they also wrote the book on the subject. The post The Lean Brand: Applying Lean Principles to Eliminate Marketing Waste appeared first on OpenView Labs.

10-09
37:06

Founder’s Corner: Moz CEO Sarah Bird on What it Takes to Succeed as a New CEO

Looking back, Sarah Bird admits that her ascension to CEO of Moz, one of the B2B tech world’s most respected companies, was a little non-traditional. In fact, when you consider that she twice thought about quitting, Bird says it’s kind of amazing that she reached this point at all. Then again, as Fishkin explained in… The post Founder’s Corner: Moz CEO Sarah Bird on What it Takes to Succeed as a New CEO appeared first on OpenView Labs.

10-08
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Founder’s Corner: An Open View into Mattermark with Danielle Morrill

Danielle Morrill, co-founder and CEO of Mattermark, shares the story behind her company's vision and her tips for making it through the transition from early-stage startup to achieving rapid growth. The post Founder’s Corner: An Open View into Mattermark with Danielle Morrill appeared first on OpenView Labs.

08-13
27:18

The Keys to Changing Your Sales Mindset

Are you struggling to feel confident with your new or existing sales job? Jill Konrath, author of the new book Agile Selling, explains why simply shifting your sales mindset can have a huge impact on your success. The post The Keys to Changing Your Sales Mindset appeared first on OpenView Labs.

07-24
12:31

Strictly Sales Episode 7: 5 Keys to a Remarkable Elevator Pitch

Sales executive and educator Jeff Hoffman shares his secrets to an effective elevator pitch that will leave your prospect wanting more. The post Strictly Sales Episode 7: 5 Keys to a Remarkable Elevator Pitch appeared first on OpenView Labs.

07-10
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How to Sell More by Doing Less

Multitasking is one of the hardest habits to break for sales professionals. Sales expert Jill Konrath explains how sales prioritization will actually allow you to accomplish more in less time. The post How to Sell More by Doing Less appeared first on OpenView Labs.

07-03
13:00

Jill Konrath’s 3 Keys to Mastering Rapid Learning

Are you struggling to close sales while also absorbing new information and skills every day? Jill Konrath, author of Agile Selling explains how embracing rapid learning is the key to staying ahead of the sales curve. The post Jill Konrath’s 3 Keys to Mastering Rapid Learning appeared first on OpenView Labs.

06-19
11:51

Strictly Sales Episode 6: How to Hire the Right Sales Reps

In the latest episode of Strictly Sales, Jeff Hoffman explains how to hire the right sales reps by asking the right questions. The post Strictly Sales Episode 6: How to Hire the Right Sales Reps appeared first on OpenView Labs.

05-29
10:23

Strictly Sales Episode 5: The Most Important Part of Your Email Sales Pitch

When it comes to making a strong impression, nothing has more impact than how you enter and exit a room. As sales educator Jeff Hoffman explains, the same holds true for your emails. The post Strictly Sales Episode 5: The Most Important Part of Your Email Sales Pitch appeared first on OpenView Labs.

05-22
08:23

Strictly Sales Episode 4: How to Drop the Phony "Sales Voice"

We've all been guilty of it — adopting a phony "phone voice". Sales strategist Jeff Hoffman explains why it's a common tendency for sales reps to change their voice on sales calls to sound more experienced or credible — and why that's a big mistake. The post Strictly Sales Episode 4: How to Drop the Phony "Sales Voice" appeared first on OpenView Labs.

05-15
08:18

Strictly Sales Episode 3: Leaving Effective Voicemails

Sales executive and educator Jeff Hoffman shares his secrets to effective voicemails that will make — not break — your sale. The post Strictly Sales Episode 3: Leaving Effective Voicemails appeared first on OpenView Labs.

05-08
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Strictly Sales Episode 2: Breaking Up with Bad Sales Leads

Nothing can sap your productivity like chasing a bad lead who is never going to close. In this episode of "Strictly Sales" you'll learn how to sniff out the tire kickers and kick them to the curb before they waste your time. The post Strictly Sales Episode 2: Breaking Up with Bad Sales Leads appeared first on OpenView Labs.

05-01
08:24

Strictly Sales Episode 1: Getting Past Gatekeepers

The hardest part of making a sale is often simply getting on the phone with the right person. Tune in to the first episode of our new podcast series "Strictly Sales with Jeff Hoffman" to discover the secrets to getting past the gatekeepers holding you back. The post Strictly Sales Episode 1: Getting Past Gatekeepers appeared first on OpenView Labs.

04-24
13:04

The Keys to Insight Selling: How to Make Your Message Stick

Want to make your messaging 20x stickier? Insight Demand CEO Michael Harris explains how to use the concepts behind Insight Selling to keep your product top of mind long after your call. The post The Keys to Insight Selling: How to Make Your Message Stick appeared first on OpenView Labs.

04-10
18:16

HubSpot’s Secret to Scalable Sales Enablement

Your sales team is rapidly expanding. How do you continue supplying them with all the support materials they need, while making sure they stay on message and don't go rogue? HubSpot Product Marketing Director Rick Burnes explains how his team's unique solution helps them empower customers and maximize sales. The post HubSpot’s Secret to Scalable Sales Enablement appeared first on OpenView Labs.

03-20
20:42

The Key Agile Principles Behind Holacracy

Zappos triggered an uproar when it announced it was ditching traditional management hierarchy in exchange for self-organizing teams. In this week's Labcast, Scrum co-creator Jeff Sutherland sounds off on holacracy and provides a basic anatomy lesson on the structure of truly agile organizations. The post The Key Agile Principles Behind Holacracy appeared first on OpenView Labs.

02-13
18:18

A Tale of Two Scrums: Agile Done Right and Agile Gone Wrong

In this week's Labcast, Co-Creator of Scrum Jeff Sutherland explains why Healthcare.gov was such a software development disaster, and why Spotify, on the other hand, is a terrific example of Agile done right. The post A Tale of Two Scrums: Agile Done Right and Agile Gone Wrong appeared first on OpenView Labs.

01-16
13:04

Labcast: The Key to Stealing Back Your Productivity

Season of giving? No thanks. Sales coach and best-selling author Mike Weinberg explains why it's no coincidence the best salespeople are often the most selfish — it's the only way to stay productive and get things done. The post Labcast: The Key to Stealing Back Your Productivity appeared first on OpenView Labs.

12-19
17:26

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