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Lady Icon Life

Author: Coco Guerin

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The LIL Podcast is your no-fluff roadmap to launching the business—and life—you’ve been dreaming of. Hosted by Coco Guerin, each episode delivers bold mindset shifts, simple strategy, and unapologetic encouragement for high-achieving women ready to go all in. Press play and start building your iconic life.
17 Episodes
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Feeling stuck waiting for the “right time” to launch or show up? Spoiler: Ready is a myth. In this episode, Coco exposes the most dangerous brand traps that keep women invisible and broke—including the lie that you have to feel ready before you act. Learn how to ditch perfection, stop mimicking others, and build a brand that’s clear, cohesive, and converts. 🎁 Free Masterclass: Want to turn your brand presence into real sales? Watch Style to Sell for free at ladyiconlife.com or DM “STYLED” on Instagram for your personal link.
Your brand is already talking. What is it saying—and is it selling? Sales don’t start with the pitch. They start the moment she lands on your profile. In this episode, learn how to fix the silent sales killer of inconsistent branding so your style becomes your strategy—and your first impression sells for you. 🎁 Grab my free Style to Sell masterclass at ladyiconlife.com or DM “STYLED” on Instagram for your personal link.
Is it too late? Am I too behind? Do I even have anything worth sharing? If you’ve ever spiraled with those questions, this episode is for you. Today, Coco is cutting through the noise to remind you: confidence isn’t something you wait to feel—it’s something you choose. In this powerful conversation, you’ll learn: ✅ Why you are not behind—you’re right on time. ✅ How your lived experience is your greatest currency. ✅ The real reason confidence grows through messy, imperfect action. ✅ 3 actionable challenges to help you show up before you feel “ready.” Stop waiting for the golden buzzer moment. Start today. Because the brand, movement, and offer on your heart? It’s not random. It’s required. ✨ If you’re ready to move from self-doubt to visible, undeniable momentum, this episode is your invitation.
Feel the fear—and do it anyway. In this episode, Coco dives deep into the power of taking bold, imperfect action before you're ready. Learn why the universe doesn't reward perfection, how your courage is the true currency of success, and how two mindset-shifting courses—Yes She Can and She’s Unstoppable—can help you move from stuck to unstoppable.
Think you missed your moment? This episode is your mindset reframe. Coco unpacks the myth of “being behind” and shows you how your lived experience is actually your edge. With real stories, bold truth, and a 3-step belief rebuild practice, this episode will help you move from self-doubt to self-started—right now, as you are.
Think it’s too late? That you’re not ready? That other women have something you don’t? In this episode of Lady Icon Life, Coco dives deep into the fears and self-doubt that hold so many high-achieving women back from launching their dreams. From impostor syndrome to the lie that you need more credentials, this is the wake-up call you didn’t know you needed. You’ll learn: Why fear is a sign you’re expanding—not failing How to move through doubt without letting it define you The mindset shift that turns hesitation into momentum Why possibility isn’t for the chosen few—it’s for the women who claim it 🎓 Ready to go deeper? DM “YES” on Instagram @ladyiconlife to access Yes She Can—the taster course built to help you stop second-guessing and finally launch with confidence.
Feel like everyone else is launching, pivoting, and shining—while you're stuck wondering if you're even qualified to start? You're not alone. In this episode of Lady Icon Life, Coco breaks down the truth about impostor syndrome, the myth of “starting too late,” and why high-achieving women are the most likely to feel like frauds. You’ll hear iconic late-blooming success stories, Coco’s personal journey from corporate life to building her own brand, and a powerful reminder: You’re not an impostor. You’re just early. And early is the best place to begin.
If you’ve ever felt like your brand looks good but doesn’t feel true—this episode is for you. In Episode 10, Coco breaks down what brand identity actually is (and what it’s not), why your voice matters more than your visuals, and how to find a brand identity that reflects you and resonates with the women you're here to serve. You’ll learn: Why “branding” is often confused with identity—and how that’s keeping you stuck 4 clarity questions that instantly unlock your true tone, values, and brand essence How to stop second-guessing your voice and start showing up in alignment This isn’t about branding for the algorithm. This is about anchoring your brand in who you really are—so you can finally create content, offers, and momentum that feels right and gets results. 🎓 Ready to take this deeper? DM “BRAND” on Instagram for instant access to She’s a Brand—your no-fluff taster course to build a brand that converts and connects.
Feel like you’ve got the fonts, the logo, the mood board—but no actual business? In this episode, I’m breaking down the branding trap that keeps so many smart, capable women stuck in Canva instead of creating real momentum. You’ll learn why branding isn’t your business plan, what your brand actually is, and how to move forward with a message that connects and converts. If you’ve been hiding behind visuals because it feels safer than showing up—this is your moment to shift. 📩 DM me “BRAND” on Instagram @ladyiconlife for the free Brand Clarity Worksheet that will help you move from polished to powerful.
Feel like everyone else is launching, selling, and scaling—while you’re stuck in planning limbo? You’re not lazy. You’re not missing anything. You’re just unclear. In this episode of Lady Icon Life, I’m calling out the “I’m behind” spiral so many women fall into—and replacing it with the truth that sets your business in motion. We’ll unpack why more information hasn’t helped, what real clarity actually looks like, and how to reset your timeline so you can finally move forward with confidence. Because confidence isn’t something you wait for. It’s something you build—with clarity. 🎧 Tune in to learn: Why comparison is blocking your momentum The 4 things your business must be clear on How to shift from stuck to strategic (without overwhelm) Why your next move doesn’t need to be big—it just needs to be aligned 📩 DM me “READY” on Instagram @ladyiconlife and I’ll send you my 30-Day Clarity Map—your free guide to defining your person, offer, and message in just a few focused steps.
You don’t need a niche. You need a woman you’re obsessed with helping. The kind of woman who reads your content and thinks—‘She’s talking to me.’ That’s your Million Dollar Client. And in this episode, I’m going to help you find her—because when you do, your business stops feeling stuck and starts making money.
You don’t need to spend thousands on branding to look professional.  Today, I’m giving you the 3-part formula to create a high-end brand that attracts clients and builds trust—without hiring a designer.
Today we’re cutting through the legal noise and getting straight to what you actually need to launch your business—no unnecessary expenses, no legal jargon. Just the essentials to set up your business and start making money ASAP.
💡 Not all business models are created equal! If you’re stuck wondering what to sell or how to choose the right offer—this episode is for you! 🚀 I break down the best business models for women entrepreneurs and how to find the perfect fit for YOU. Let’s get your business moving! 💼✨
💡 Not all business models are created equal! If you’re stuck wondering what to sell or how to choose the right offer—this episode is for you! 🚀 I break down the best business models for women entrepreneurs and how to find the perfect fit for YOU. Let’s get your business moving! 💼✨
The real reason women delay launching (it’s not lack of skill). Decision over perfection—why 90% of success is just starting. A 3-step exercise to get past fear and take the first step.
Welcome to the very first episode of the LIL Podcast! I’m Coco, and I created this podcast for high-achieving women who are ready to launch their businesses—but feel overwhelmed with where to start. If you’ve been sitting on a business idea, unsure of what to do next, you’re in the right place. Let’s get straight into it.
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