Late Night Internet Marketing and Online Business with Mark Mason

242 Episodes

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Crawfish, Cold Beer, and Converting Clients: A Southern Marketing Tale [LNIM277]

2025-05-0529:39

Send us a text Ever felt like you need to become a social media star to succeed in your business? During a recent crawfish boil in Texas, I met a debt coach we'll call "Jill" who perfectly embodied this common struggle. Despite having incredible expertise and genuine passion for helping people escape the devastating cycle of debt, Jill was hitting a wall with client acquisition because of her strong aversion to social media platforms. This conversation sparked a powerful question worth consi...

The Fearless First Steps: Overcoming Launch Anxiety in Online Business [LNIM276]

2025-04-2825:45

Send us a text Launching an online business when you have zero followers can feel like shouting into the void. The anxiety, uncertainty, and fear of failure loom large—but these challenges are exactly what we tackle head-on in this practical, no-nonsense episode. We begin by dismantling the common misconception that successful businesses need a massive, newsworthy launch. The truth? Everyone starts at zero. That Instagram influencer with 500,000 followers? They once had none. That e-commerce...

The Silent Killer of Side Hustle Success: How Automation and AI Can Transform Your Business [LNIM275]

2025-04-1425:40

Send us a text Friction is the silent killer of momentum in side hustles, preventing entrepreneurs from building the consistency needed for success. By eliminating friction through automation and AI tools, we can transform our businesses into efficient systems that practically run themselves. • Identifying sources of friction in your business processes • Understanding the difference between static friction (getting started) and kinetic friction (staying in motion) • Using automated schedulin...

Lessons from Social Media Marketing World 2025: AI, Tiny Offers, and Content Strategy [LNIM274]

2025-04-0727:21

Send us a text Fresh from my role as Emcee at Social Media Marketing World 2025, I've returned with game-changing insights that are already reshaping my approach to business. These aren't just theoretical concepts—they're practical strategies that can transform your entrepreneurial journey, especially if you're balancing a side hustle with other responsibilities. The AI revolution has arrived, but not in the way many feared. Rather than replacing marketers, artificial intelligence is amplify...

5 Critical Side Hustle Lessons From Zig Ziglar [LNIM 273]

2025-03-1828:34

Send us a text Zig Ziglar changed my life when I was just 18 years old, and decades later, his wisdom continues to shape my approach to business and life. After borrowing a set of his cassette tapes from my girlfriend's entrepreneurial father, I became captivated by Zig's unique ability to distill complex success principles into actionable wisdom that resonates across generations. What makes Ziglar's teachings particularly valuable for online entrepreneurs is their perfect balance of simplic...

Aligning for Success: The Real-Life Application of the Align Framework [LNIM272]

2025-02-2524:57

Send us a text Are you constantly chasing goals but feeling like you're missing the mark? You're not alone. This episode takes a closer look at my personal journey of using the Align Framework to create a five-day mini course within a challenging 90-day timeline. The Align Framework offers a structured method for keeping your goals on track, allowing for both clarity and accountability. Listen in as I outline how I set achievable SMART goals, tackled common pitfalls, and transformed my visio...

7 Deadly Goal Sins -- Why People Will Fail To Realize Their 2025 Goals [LNIM271]

2025-01-2025:27

Send us a text Unlock the secrets to achieving your goals with clarity and precision as I, Mark Mason, guide you through the common pitfalls of goal-setting and how to rise above them. Ever wondered why your goals feel out of reach? Discover how the Align framework can transform vague ambitions into clear, actionable plans. Broadcasting from a chilly studio in Dallas, I promise you'll learn how to set specific, measurable, and time-bound 90-day goals that keep you focused and driven. Together...

Unlocking Productivity: Achieve Your 2025 Goals with the Align Framework [LNIM270]

2025-01-1424:41

Send us a text Unlock the secrets to a highly productive and successful 2025 with the Align Productivity Framework. Imagine setting goals so impactful that they transform your year, all while crafting a clear action plan to make them a reality. This episode promises to guide you through this powerful system, grounded in the wisdom of productivity giants like "The 12 Week Year," "The One Thing," and "Atomic Habits." From dreaming big to defining the steps necessary to achieve your visions, I s...

Level Up Your Daily Journaling Using AI and ChatGPT [LNIM269]

2024-05-2022:041

Send us a text Ever felt overwhelmed trying to maintain a journaling habit amidst the chaos of daily life? I did too—until I discovered a method that transformed my approach entirely. In this week's Late Night Internet Marketing podcast, I sit down with my friend Cliff Ravenscraft to unravel my journey of integrating AI into my journaling routine. We discuss how the traditional methods just never stuck for me and how AI, specifically ChatGPT-4, has become my personal journaling assistant duri...

I Fired My Million Dollar Online Business Mastermind Group (For A Day) [LNIM268]

2024-05-1333:58

Send us a text Ever wondered how top entrepreneurs overcome challenges and scale their online businesses? Join us in an electrifying mastermind discussion where industry titans Cliff Ravenscraft, Pat Flynn, Ray Edwards, Leslie Samuel, and Michael Stelzner share their secrets, all brought to life through the power of AI. Discover how to align your business with your passions, identify your perfect niche, and tackle imposter syndrome. Pat Flynn emphasizes the need for authenticity and consisten...

7 Print On Demand Online T-Shirt Business Tips [LNIM267]

2024-05-0633:20

Send us a text Ever dreamt of transforming your artistic visions into a wearable canvas? Join me, Mark Mason, in my Texas studio where I share seven essential tips to launch and grow a successful print on demand t-shirt business. Venture with me through the nuts and bolts of niche selection, the art of leveraging freelance designers, and the delicate dance between cost and quality that keeps customers coming back for more. Discover how we could take my daughter's artistic talents and turn the...

8 Surprising Marketing Lessons From Baseball [LNIM266]

2024-04-3034:33

Send us a text Step right up and grab your peanuts and Cracker Jacks, because today I'm unveiling the secret playbook where the grand old game of baseball meets the high-stakes world of marketing. Imagine if you could knock your marketing strategy right out of the park – well, folks, that dream starts here. I'm Mark Mason, and I'll be your guide through the intertwined worlds of baseball and business, where consistency is your MVP and attention to the minutiae can win the series. Now, let's ...

Riding the Wave of AI: Unveiling ChatGPT 4.0's Impact on Marketing and Business Strategy [LNIM265]

2024-04-2338:22

Send us a text Ever wondered how the latest AI breakthroughs are shaking up the marketing landscape? Get ready for a riveting discussion on the release of ChatGPT 4.0 and its massive implications for your business strategy in 2024. From my own experiences with AI's uncanny knack for churning out content that sidesteps conventional search engines, to its game-changing role in ensuring compliance in the electronics industry, we'll unravel the ways AI is driving growth and spurring innovation fo...

5 Tips For Restarting A Side Hustle In 2024 [LNIM264]

2024-04-1625:30

Send us a text Stuck in neutral with your side hustle? Let me guide you through reigniting that entrepreneurial spark as we explore the psyche behind our passions and the practical steps to prioritize them once again. Imagine reclaiming your 'why' and navigating through life's relentless hustle to carve out a sacred space for your side project. In this episode, you'll discover my personal toolkit—five pivotal tips that have not only helped me but are now ready to transform your approach. We'l...

3 Intentional Productivity Tips That Will 10x Your Success [LNIM263]

2024-04-0825:14

Send us a text Embark on a journey to the core of your personal values and discover how they can steer your internet business to remarkable success. My chat with personal coaching maestro Cliff Ravenscraft opened my eyes to the profound ways our deepest principles can shape our decisions and fuel our entrepreneurial spirit. Uncover the hidden rules that govern our paths to triumph as we dissect the importance of aligning our professional strategies with the values that resonate most profoundl...

Marketing Lessons From The 2024 Solar Eclipse [LNIM262]

2024-04-0224:13

Send us a text Have you ever considered the cosmic dance of a solar eclipse as a masterclass in marketing precision? Join me, Mark Mason, on a journey that connects the celestial mechanics of an eclipse with the meticulous world of product launches. As astronomers chart the stars to witness nature's grand display, we marketers too must craft our strategies with care to captivate our niche audience, ensuring our own moments of triumph in the marketplace. In today's episode, I recount the seren...

Weathering the Storm of Channel Bans with Email List Power [LNIM 261]

2024-03-2626:58

Send us a text Discover the resilience of email marketing as a cornerstone of your business when social media turns its back on you. Leslie Samuel's cautionary tale of being banned from YouTube spotlights the volatile nature of online platforms and the stark reality that, without warning, your digital empire can crumble. Yet, amidst the ruins, an engaged email list stands as a beacon of hope. This episode isn't just about the pitfalls of digital reliance; it's a treasure trove of strategies f...

Boost Your Website's Traffic: 17 Late Night SEO Optimization Secrets Unveiled [LNIM260]

2024-03-1828:15

Send us a text Ever feel like your website's stuck in a virtual time warp? I'm Mark Mason, and in this juicy episode, we're serving up a feast of SEO optimization secrets that'll transform your online presence from outdated to outstanding. You'll join me on a thrilling ride through the labyrinth of Late Night Internet Marketing, where I spill the beans on rejuvenating a site that's been collecting cobwebs. And for those hungry for success, get the scoop on my exclusive offer of complimentary ...

Explode Your Online Sales By Fixing 7 Common Copywriting Problems [LNIM259]

2024-03-1134:42

Send us a text Embark on a transformative journey with me as we conquer the Everest of market communication—copywriting. Together with the wisdom of my friend and copywriting guru Ray Edwards, this episode guarantees an armory of tools and strategies to turn your writing hiccups into triumphs. We dissect the seven cardinal sins of copywriting and with each, present an elixir that promises to refine your message, resonate with your audience, and skyrocket your conversions. Ever wonder why som...

Unlocking Profitable Growth: 7 Unique Affiliate Marketing Niches That Set You Apart [LNIM258]

2024-03-0427:26

Send us a text Ever felt like you're just one in a sea of affiliate marketers? Get ready to break away from the pack as we reveal seven under-the-radar niches that could skyrocket your content and commissions. This isn't your average niche advice; we're talking about unique angles that tap into your personal expertise and passions. As a former electrical engineer turned home automation aficionado, I share how authentic enthusiasm can transform your affiliate endeavors into a magnet for like-m...

#box-pro-ellipsis-175861467426696{-webkit-line-clamp:2;}Late Night Internet Marketing and Online Business with Mark Mason

Late Night Internet Marketing and Online Business with Mark Mason