Launch Grow and Scale Your Business with Heart and Soul

An episode that is a look into the attributes of “high performers”, exploring angles of their positive mindset, and understanding how a person at a high-performance level thinks differently from an average mindset. Here, Sam Henderson and Loren Johnson get a grasp of how feedback, ego, flow state, and failures are received, interpreted, and actioned in the minds of high performers. Applying her mental performance coaching expertise from an athletic setting with the New York Yankees to the business realm, Loren shares her experienced perspective about keeping the focus on what you can control and building resilience around failure, transitions, and the next normal.

Have you ever suffered from decision fatigue? In this episode, Sam chats with designer, speaker, and author Ram Castillo who shares his ‘The Lightning Bolt Method’; a series of questions within a sequential framework that is designed to access empowered and informed rapid decisions. https://ramcastillo.com/  

Suz Chadwick helps women build bold brands. Sam & Suz discuss personal branding, digital marketing, Facebook, collaboration, and building a name for yourself. Suz is an Author, speaker, podcaster, course creator, and Mastermind leader. 8 Ways to Build a Bold Brand -19.47 https://www.suzchadwick.com/    

Turning your passion into profit is something that many of us dream of, but very few know how. In this episode, Sam chats with affiliate marketer Jaikishaan Sharma, who shares his inspirational story and lifts the lid on the world of online entrepreneurship.

Ever felt like you should have been more prepared? So that when a crisis hits (AKA CoVID Lockdown) you know exactly what course of action to take? Survival skills do not develop in the middle of a crisis. And that is why you need to be as prepared as possible, by having the mindset, knowledge and tools to equip you for unforeseen situations.   In today’s episode, Kinsley Jordan an accomplished major in the US Airforce and fighter pilot trainer takes lessons from the military survival school and applies them to the world of business and entrepreneurship.

Have you ever thought about launching a podcast, but decided against it because you have too much ‘real work’ to do?  If so, then you might want to tune into this one. In today’s episode Danielle Cornelissen of Oh My Pod shares why a podcast may be the PERFECT way for you to kick many of your business goals without investing much money or time. 

Ollie Cantos overcame his own challenge of blindness to become a high ranking government attorney and leader of change in the civil rights arena. Then Steven, Leo, and Nick came into his life: blind triplets who needed a mentor. What happened next changed their lives forever, as the relationship grew from mentor to dad.

In this episode Danielle Cornelissen of 5 ELK shares the 5 Biggest Outsourcing Mistakes…and how to avoid them. Wherever you’re at in your thinking on using an offshore team to scale your business, this episode will help you work out how to do it right so you can avoid many of the mistakes that businesses make when they go down this path. If you are a business owner and you want to save time and money, this is a must listen episode.

Actor, writer, filmmaker, producer and prodigy, Bobby del Rio talks about his creative journey and his unique ability to write a Hollywood movie script in only 5 days. 

Dr. Dave Touhill is a chiropractor turned fractional CMO to five different businesses. Whilst doing medical practice, he started doing ads, graphic design, and marketing, which triggered his interest in the digital marketing industry. In this episode, Dr. Touhill shares his experiences in finding your way to the top and how to get where you want to be. He also talks about Atomic Habits and the Dip: that is when you’re working and energy is not directly aligned with the income that you’re making - which most people experience; how to be consistent over time by setting up systems and habits instead of setting goals – a tactic to help you become who you need to be in order to achieve your goals. Dr. Touhill also shares some tips and tactical ways to launch, grow, and scale into a 9- to 10-figure business.   Relevant References: The 4-Hour Workweek by Tim Ferriss Atomic Habits by James Clear   Connect with Dr. Dave Touhill on Instagram @drdavidmtouhill

In this episode, entrepreneur Samantha Ettus shares her fantastic insights about the experiences that brought her success! Guide to the Key Takeaways Samantha Ettus’ OG Story. (1.10 – 3.47) How did Samantha’s company, Park Place Payments, come to be? (3.48 – 6.49) Samantha shares her experiences raising money for the first time. (6.50 – 12.55) Who are some of the remarkable names Samantha has interviewed? (12.56 – 14.29) What are some patterns and consistencies, in terms of traits and success, can be found from the people she’s interviewed? (14.30 – 18.44) Samantha shares how she started her own podcast. (18.45 – 22.29) The secret approach to having a work-life balance. (22.30 – 26.09) How do normal average people become entrepreneurs (if they did not have traumas)? (26.10 – 27.57) Where can people find Samantha? (27.58 – 28.40) www.whatsherstorypodcast.com www.parkplacepayments.com www.samanthaettus.com

In this episode, social media expert Italina Kirknis talks about all things Instagram and all other social media marketing and branding tips! Guide to the Key Takeaways   The importance of identifying if one’s target audience fits the Instagram demographic. (1.17 – 2.55) What is the best way to write an Instagram bio to optimise and make the most out of it? (2.56 – 4.49) What are most mistakes people make when putting in their Instagram bios? (4.50 – 5.40) Italina discusses the pros and cons of putting in a linktree in an Instagram bio plus some tips on how to make a linktree effective! (6.05 – 11.16) Difference in having a personal Instagram versus a business Instagram. (11.17 – 11.59) How to utilise Instagram to make use of its algorithm. (12.00 – 15.21) Italina shares how she produces her content. (15.22 – 16.22) Tips when doing an IG Live or posting an IG-TV. (16.23 – 17.15) What are some other formulas to make use of Instagram’s algorithm? (17.32 – 18.24) Italina’s objective for social media and Instagram. (18.25 – 19.39) Tips and examples on how to successfully monetise a business using Instagram in relation to the range of services Italina offers. (19.40 – 21.46) Italina talks about what to share and what not to share in social media. (21.47 – 23.37) Italina shares her experiences with Clubhouse. (23.38 – 28.09) Where can people find Italina? (28.10 – 29.00)   www.instagram.com/italinak/ www.linkedin.com/in/italinakirknis/ Clubhouse - @italinak gotoitalina.eventbrite.com

In this episode, Google Expert Michael Back reveals some SEO tips to boom your business’ Google Reviews!   Guide to Key Takeaways (0.45 – 1.33) Advantages and risks in using Google Reviews when validating referrals and recommendations. (1.34 – 6.00) Setting up a Google My Business profile. (6.40 – 9.11) Setting up Google Reviews, how they work, and how to make them work. (9.12 – 12.24) Fastest way to grow Google Reviews in a business. (12.25 – 15.24) What are the correct words to use when asking for a review? (15.25 – 18.09) Tips on what to do first before asking for reviews from clients. (18.10 – 21.39) Tips on how and when to ask for reviews from clients. (21.40 – 26.49) An example of a successful business that had most of its leads from Google. (26.50 – 31.49) What can people expect in getting the process of Google Reviews right? (31.50 – 35.37) Top 5 tips to put in a business profile to boom Google Reviews. (35.38 – 40.14) Set-up correct location (service area) settings. (36.07) Complete and specific profile description. (36.47) Add social media activities. (37.32) Add photos of the business. (38.35) Add videos in homepage (e.g., from YouTube). (39.02) Michael highly recommends using his template for Google reviews (40.15 – 41.29) Outro (41.30 – end) Google Review Link instructions by Michael Back http://bit.ly/EP24GoogleReview www.humantohuman.com.au    

In this episode, queen of resilience, world champion bodybuilder, NLP master practitioner and an advocate of mental health, Scarlett O’Connor shares her journey to success and what were her drivers to achieve her goals.   Key Takeaways Guide   How Scarlett O’ Connor is helping people at the moment (1.00 – 2.43) What is NLP (Neurolinguistics Programming) and how can it help us? (2.44 – 3.59) FEAR – The limiting beliefs, how they build- up during childhood and overcoming them. (4.00 – 6.34) How do we know what should we do—whether to flight, fight, or freeze? (6.35 – 10.16) How to release or overcome a fear to move forward (10.17 – 12.25) Scarlett’s OG Story. She shares her pivot point and her purpose (12.26 – 21.15) Scarlett shares how she went from coma to winning Miss Atlas to her current successes. (21.16 – 26.22) Scarlett’s advice to people on how to trigger themselves to a place of change out of their fears and discomfort (26.23 – 30.55) How listeners get in contact with Scarlett O’Connor (31.05 – end)

In this episode, Dr. Grace Lee shares how she gives her clients the prescription for profits using the DOSE model. Key Takeaways Guide What does Dr. Grace Lee do and why she does it? (0.41 – 2.13) Lee shares her OG story and how she came into using neuroscience in entrepreneurialism. (2.14 – 8.53) Lee shares how she headed into the path of neuroscience. (8.54 – 10.36) How Dr. Lee helps entrepreneurs transform and overcome the areas where they get stuck (10.37 – 13.41) How does neuroscience relate to entrepreneurship? (13.42 – 14.58) How Dr Lee create a process to overcome the things that held her back (14.59 – 17.02) What is the DOSE model? (17.03 – 18.50) 32 D for Dopamine; reward 45 O for Oxytocin; trust 57 S for Serotonin; hope 12 E for Endorphin; accomplishment Dr. Lee relates DOSE to sales. How you can cause your prospects’ brain to want to buy from you more than you want to sell it to them (18.15 – 18.50) How does DOSE work? How do they work together? (18.51 – 19.51) How Dr. Lee gives her clients the prescription for profits (19.52 – 21.34) Lee gives an example of outcomes and successes for some of her clients. (21.35 – 24.14) How can people find Dr. Grace Lee? (24.15 – end) prescriptionforprofits.com instagram.com/drgracelee/

In this episode, the gal behind the brunch, Tiffany Alysa Accardi shares how she redefined ‘connections’ with just taking brunches!   Key Takeaways Guide   Tiffany’s OG story. What she’s done and how she achieved that. (1.13 – 4.55) What the ‘Gals That Brunch’ business model looks like? (4.56 – 6.22) Tiffany shares how she has set the tone of the business to fit each place’s culture. (6.23 – 9.39) Impact of COVID and how she pivoted through it. (9.40 – 13.23) Tiffany talks about her journey and the start of “Gals That Brunch”. (13.24 – 17.12) The trauma that triggered Tiffany to why she connects with people the way she does. (17.13 – 20.41) Tiffany’s experience with Clubhouse and the relationships she has established there. (20.42 – 24.15) Impacts of social media as platforms for voicing out. (25.15 – 26.54) What does the future look like for Tiffany and “Gals That Brunch”? (26.55 – 29.17) How can people get in contact with Tiffany? (29.18 – end)   instagram.com/tifannyalysa galsthatbrunch.com

With the COVID-19 impact on his hotel business, Daniel Robbins shares how he and his wife pivoted through the adversities they encountered. Now known as the Clubhouse King, with the longest running room in Clubhouse, Daniel shares about what is Clubhouse and his experience with it, what it takes to run a million-dollar biz club for only about three months, and how he wants to inspire 100,000,000 entrepreneurs across the globe.   Guide to the Key Takeaways   Daniel shares how and why did he get involved with Clubhouse. (1.14 – 3.59) How did the ‘longest running clubhouse room in history’ came to be? (4.00 – 5.10) How does Clubhouse work? (5.11 – 5.53) Engagement goals and the impact of ‘eventually’ moving Clubhouse to Android. (5.54 – 7.02) Daniel’s and his wife Kate’s OG story. (7.03 – 8.54) Impact of COVID to Daniel and Kate’s business and how they pivoted through it. (8.55 – 10.47) Daniel shares how he overcame adversity and how Clubhouse contributed to it. (10.48 – 12.56) Daniel’s biggest and surprising impact from his experience with Clubhouse. (12.57 – 14.35) What is the International Women’s Day Summit and what are Daniel’s other plans? (14.36 – 15.50) How to find Daniel Robbins’ Facebook Group? (15.51 – 16.28) What it takes to run a 1 Million Dollar Biz 💰 💰 💰 💰 💰 💰 Clubhouse Importance of PR and free advertising in growing a business and a brand. (16.29 – 19.35) The Clubhouse versus the traditional media in building a brand. (19.36 – 21.25) Daniel’s opinion on Clubhouse’s internationalisation and building connections. (21.26 – 22.59) What are Clubhouse’s protocols, rules, and regulations in terms of communication? (23.00 – 24.58) Daniel shares the unexpected connections he had on Clubhouse. (24.59 – 25.50) What does Daniel think the future is going to look like for Clubhouse? (25.51 – 28.21) Update and improvement priorities for Clubhouse in the future. (28.22 – 29.39) Daniel shares his takeaways from his experience with Clubhouse. (29.40 – end)

From a life of privilege, to a life in prison; Justin Paperny a former stockbroker at UBS was sentenced to prison for fraud. Now a white collar prison consultant, Justin uses his experiences to help high profile clients prepare and cope with life behind bars. As an author and sought after media guest (check him out on Dr Phil), Justin shares how to harness meaning and a sense of perspective whilst battling the toughest challenge of your life.   Guide to Key Takeaways Justin talks about his story of origin. (1.36-3.52) From a life of privilege, Justin shares how he ended up in prison (3.53-7.10) The emotional and mental challenges of dealing with a prison sentence. (7.11-9.26) Advice on how to deal with adjust to life in incarceration (9.27-12.28) The transformation that led to Justin authoring 3 books (12.29-17.55) Turning trauma of shame and blame into a catalyst for success (17.56-21.57) How Justin became successful in business; the trigger and the path he took (21.58-25.28) Digital marketing, sales funnels, and all the tech that Justin uses to promote (25.29-28.58) How to create engagement and connection with your clients (28.59-32.49) Advice for people who are starting out in business (32.50-36.45) Taking ownership and responsibility; How to talk to clients who are involved in (36.46-41.17) Best way to get educated in Marketing and Digital Marketing. (41.18-44.58) The Copywriter’s Handbook by Robert Bly Great Leads by Michael Masterson and John Forde How listeners get in contact with Justin Paperny (44.59-end) https://www.whitecollaradvice.com/

After spending 26 years in a cell, Michael Santos reflects on the bad decisions he has made and his path to redemption and transformation. He shares how these decisions have led him into a life of entrepreneurship and the creation of successful businesses like Prison Professors, among others. Guide to the Key Takeaways Michael recounts how he got into trouble and the decisions that lead to his incarceration (3.02 – 5.09) Michael shares his story. What took him onto the path of crime (5.10 – 7.10) Overcoming the shame from making ‘bad decisions’. (7.11 – 10.16) Thoughts on his penalty despite his crime being non-violent. (10.17 – 11.54) Creating a focus for the future whilst inside the prison (11.55 – 13.34) Michael’s motivations and inspiration that allowed him to forgive himself and move forward. (13.35 – 19.43) Overcoming rejection and moving into the entrepreneurial community (19.44 – 25.19) Walking out of prison and setting goals for a purpose driven life (25.20 – 27.22) What Michael’s business look like now (27.23 – 30.09) Future vision of the business. (30.10 – 32.51) Turning a trauma into a life of purpose and service of others (32.52 – 36.09) Advice to someone that is going through a legal battle. (36.10 – 40.30) How can listeners get contact with Michael Santos (40.31 – end) https://prisonprofessors.com/michael-santos/

PR is a great way to build your brand and reputation, but how do you tell your story in a way that is interesting and not self indulgent?   In this episode Sam speaks with Michael Graziano of Mindful Media as he shares the secrets to a successful PR strategy; as well as how to get free promotion for your business.   Guide to the Key Takeaways   72 months, 193 countries and all by the age of 30 – Michael’s origin story (1.23 – 4.11) How much money do you really need to achieve your lifestyle goals? (4.12 – 5.54) The beauty of solo travel to truly understand who you are (5.55 – 8.37) The transition from full time traveller to leading a PR company (8.38 – 11.22) The speed of mindfulness and impact on business (11.23 to 16.50) Expectations that consumers now demand of business (16.51 – 20.59) Why every business needs a PR focus (21.00 – 24.24) Crossroads of humanity and the impact one person can make (24.25 – 25.02) Finding the right media forums and stories to gain leverage (25.03 – 27.30) Becoming an influencer with credibility and authority (27.31 – 29.36) How to tell your story in a way that is interesting and not self-indulgent (29.37 – 36.09) How trauma can be a catalyst for monumental growth (36.10 – 36.43) The shift from traditional media to the digital format (36.44 – 40.46) How to cut through the noise and differentiate yourself (40.47 – 52.52) Tips for choosing a PR firm to work with (43.00 – 45.14) How to contact Michael Graziano (45.15 – end)