Send us a text In this value-packed episode, Kristy Yoder interviews Bryce York, LinkedIn expert and founder of Factor 15, who’s spent decades in sales helping businesses expand their reach and build relationships that actually convert. Together, they unpack the art of authentic networking on LinkedIn — a topic every entrepreneur, coach, and B2B service provider needs to master in today’s digital age. Bryce reveals the most common LinkedIn mistakes business owners make (and how to fix them), ...
Send us a text In this powerful and practical episode, Kristy Yoder chats with Holly Haynes, a corporate-strategy-executive-turned-entrepreneur who now helps business owners scale sustainably — with systems that put life first. Holly shares why she ditched traditional yearly planning for her quarterly “lookback analysis” method, a simple yet game-changing process that keeps entrepreneurs focused on what’s actually working. She explains how she balances motherhood, marriage, and business by bu...
Send us a text In this episode, Kristy Yoder interviews leadership coach and bestselling author Jim Carlough, whose book The Six Pillars of Effective Leadership provides a simple yet profound framework for leaders who want to inspire trust, stability, and growth in their teams. Jim reveals that leadership isn’t something you’re born with—it’s something you develop through experience, self-awareness, and a deep commitment to integrity. He shares his personal journey from being an untrained new...
Send us a text In this episode of The Lazy Entrepreneur Podcast, host Kristy Yoder sits down with John, the CEO of StubGroup, a digital marketing agency specializing in Google Ads, SEO, and email marketing. John shares his inspiring journey from blue-collar jobs to leading a successful marketing firm and dives deep into how business owners can decide between SEO and Google Ads—or use both together to create a powerful online growth strategy. Throughout the conversation, Kristy and John explor...
Send us a text In this episode of The Lazy Entrepreneur Podcast, host Kristy Yoder sits down with Megan, the CEO and founder of Sidekick Accounting, a bookkeeping and tax firm that helps small business owners across the U.S. master their finances using the Profit First system. Megan’s story is one of grit, faith, and financial wisdom. As a single mom of four, she turned life’s hardest moments into a foundation for success—building a thriving business from scratch with little savings and a lot...
Send us a text In this episode of The Lazy Entrepreneur Podcast, host Kristy Yoder talks with Kate Assaraf, founder of Dip Sustainable Hair Care, about the courage it takes to rebuild after failure — and how slowing down can lead to greater success. After 20 years in the beauty industry, Kate walked away from toxic marketing and burnout to create a plastic-free, award-winning hair care brand built on integrity and sustainability. But before Dip, she had to face the pain of closing her first b...
Send us a text In this episode of the Lazy Entrepreneur Podcast, Kristy sits down with Kira Shishkin, CEO of informed.now and a seasoned serial entrepreneur. Kira has built four companies across different industries, including crypto infrastructure, publishing, and consumer tech. With a background that spans Ukraine, Israel, and the United States, he brings a truly global perspective on resilience, leadership, and building businesses that last. Kira shares how he has applied the principles of...
Send us a text In this episode of the Lazy Entrepreneur Podcast, host Kristy Yoder welcomes Randi Deckard, Senior Vice President of Growth at BESLER and trusted CRO advisor. With a career that began in clinical science, Randi brings a unique perspective to business and leadership—treating every strategy as an experiment and applying data-driven insights to growth. Over the past five years, she has integrated AI into her daily leadership practices, not simply for efficiency, but to achieve wha...
Send us a text In this episode of the Lazy Entrepreneur Podcast, I sit down with Janelle Bruland—entrepreneur, executive coach, and author of Your Way Back to Happy: How to Turn the Pain of Your Past into a Future of Freedom, Purpose, and Peace. Janelle opens up about her personal journey of uncovering unresolved trauma and shares powerful tools for entrepreneurs who are struggling with past pain, stress, or burnout. Together, we explore how trauma shows up in business, why resilience is diff...
Send us a text Why do so many entrepreneurs procrastinate—even when the stakes are high? In this episode of the Lazy Entrepreneur Podcast, host Kristy dives deep with Robin J. Emdon, author of Get Resultsology: The Science of Getting Stuff Done, to uncover the biological, psychological, and practical roots of chronic procrastination in business. Robin shares his personal journey of overcoming deep-seated procrastination and reveals what finally sparked lasting change. We explore how brain che...
Send us a text Are you always busy, but your business isn't growing? You might be stuck doing $10 tasks, and it’s time to change that. This episode will change how you think about your daily work. Kristy breaks down why most entrepreneurs fail, not because they don't work hard, but because they work on the wrong things. She also reveals the hidden cost of staying busy and shows you how to shift your focus from low-value work to high-impact leadership. If you're still writing emails, editing b...
Send us a text How do you manage two startups, mentor other founders, AND show up for your family without losing your mind? In this episode, we dive deep into the challenging world of running multiple startups while maintaining work-life balance. Brian Lee, founder of both Gildre and Roamli, shares his journey from corporate CPG to entrepreneurship, revealing practical strategies for managing time, delegating effectively, and staying sane while building two companies—all while being a new fat...
Send us a text Are you still reviewing every Instagram caption, tweaking emojis, and hovering over Canva like your business depends on it? If so, this episode is your wake-up call. In today’s episode of The Lazy Entrepreneur Podcast, we’re diving into why micromanaging your social media is silently stalling your business growth—and what to do instead. If you’re ready to step into your role as CEO (not content cop), you’ll want to hear this. What You’ll Learn: The hidden cost of approving ever...
Send us a text Alright, let's be honest. Many of us started a business to find freedom, but somehow ended up creating another job for ourselves—one where we're the boss and the bottleneck. In this episode, I'm pulling back the curtain on my own journey to escaping the daily grind and truly stepping into my CEO role. I'll tell you about my personal "Groundhog Day" nightmare, where every Monday felt like more of the same overwhelming tasks. If you've ever thought, "Did I quit my job just to cre...
Send us a text “You have to become the person who does that big thing you want. You can’t do it as the person you are today—unless you’re already doing it.” In this powerful episode of the Master Delegator podcast, Kristy Yoder speaks with Tracie Root—coach, community builder, and founder of The Gather Community—about choosing boldness in life and business. Tracie opens up about her shift from corporate life to entrepreneurship after losing her husband. As a single mom, she pursued a path of ...
Send us a text Are you truly acting as the CEO of your business… or are you just operating it? Many business owners proudly call themselves “CEO,” but in reality, they’re stuck in the daily grind—handling emails, chasing invoices, micromanaging their team, and never really leading. Sound familiar? In this eye-opening episode, we tackle the crucial difference between being a true CEO and merely operating your business—and why this distinction could be the key to scaling without burnout. What Y...
Send us a text "Ask for help. It sounds obvious, but most entrepreneurs don't know how to." In this episode of Master Delegator, Kristy Yoder interviews Natanya Wachtel, founder of New Solutions Network and the Natanya Experience media platform. With expertise in behavioral science and entrepreneurship since 2008, Natanya bridges science, storytelling, business, and personal transformation. Natanya candidly shares her founder journey, including mental health struggles that transformed her lea...
Send us a text In this episode of Master Delegator, we explore how entrepreneurs can implement Tim Ferriss's "The 4-Hour Workweek" principles in their actual businesses. We offer practical approaches to streamline your workload, automate repetitive tasks, and delegate effectively—allowing you to accomplish more while working less. What You'll Learn: Pinpoint the critical 20% of tasks that yield 80% of your results.Implement actionable delegation strategies, freeing yourself from tasks t...
Send us a text With AI tools popping up everywhere, many business owners are asking: Do I still need a VA? Can AI replace my team? The truth is, AI and VAs each have their own strengths, and knowing when to use automation versus delegation is the key to running an efficient, scalable business. By the end of this episode, you’ll have a clear game plan for what to automate with AI and what to delegate to a VA, so you can maximize productivity and free up your time for high-impact tasks. What ...
Send us a text "There's gotta be another way...there has to be a better way." In this episode of the Master Delegator podcast, Kristy Yoder sits down with Scott Ritzheimer, a seasoned entrepreneur who has helped over 20,000 organizations start and scale. Despite beginning his entrepreneurial journey unexpectedly, Scott has built and sold successful businesses, bringing deep insights into the common challenges founders face. Scott shares his unique journey from initially not aspiring to be a...