In this episode, I share five books on community management that I thoroughly recommend you read as an aspiring or experienced community manager. There are ideas, nuggets of information and insights in each!
In this episode, we introduce the different types of community and how they are classified into their types. Listen in to find out more and identify the type of community you are building.
In this episode, we explore the importance of your content strategy to create meaningful, engaging and sustainable content that is tailored and relevant to your alumni audience and attracts your alumni to engage with your network and your brand.
Based on the results of the 2021 Corporate alumni benchmarking report conducted by the University of British Columbia Saunder School of Business, in partnership with PeoplePath, we explore the opportunities for alumni leaders to develop and take their alumni network and programme to the next level. The podcast includes ideas for improving the numbers of registered alumni, alumni communications and measuring overarching business metrics.
In this episode, we will look at the transition from Launch (Stage 2) to the Establishment stage (Stage 3) of the community lifecycle framework. We look at the change in objectives and change in the role of the alumni community manager in terms of engagement tactics and tasks.
There are so many different ways you can engage your corporate alumni network or community. In this episode, we explore areas of focus from A to Z - that's 26 different tips for you to consider!
There are so many different ways you can engage your corporate alumni network. In this episode, we explore 14 cost-effective tactics or methods to engage your alumni.
In this podcast episode, we touch on some of recent research on consumer behaviour and apply these to alumni programme and community management. Bringing the human element into your planning is critical – after all alumni communities are people networks. Specifically we look at four key principles: integrity, empathy, personalisation and agility.
Are you in the midst of planning or designing your alumni programme? Perhaps you already have one and your internal business drivers have changed? In this episode we look at the ownership of alumni programmes and which function or department in the business the programme should be managed from. HR, Marketing and Business Development or…somewhere else?
In this episode, we look at why the ‘jobs to be done’ theory can provide a solid framework for defining, categorizing, capturing and organising all your alumni needs. This in turn helps you to create or, redefine, your alumni value proposition.
Are you about to launch an alumni community or have you just launched? If you’re a community manager at these stages, this episode is dedicated to you. Community management is a multi-tasking challenge even for the most organised of us. In this episode I cover the five priority tasks for a community manager during the launch (or inception) stage.
Not sure what steps to follow as you plan the launch of your alumni community? In this episode I share 9 steps to help you develop solid foundations during the planning phase to ensure your alumni community has the support for future success.
Are you in the planning stages of an alumni community? In this episode, I share 10 common mistakes to avoid when you’re developing and launching an alumni community and programme.
Are you looking to develop or implement an online networking platform for your alumni community and not sure if your company should build a platform in-house, buy a solution from a third-party community platform solution vendor or leverage social media to manage your community? In this episode we look at the pros and cons of each of these options.
Are you struggling to engage alumni or community members? Or perhaps you’re about to launch your alumni community and need a framework to support the ‘what next?’ question? Following the community lifecycle framework will help you improve your chances of developing a successful, engaged community in the short-, medium- and long-term.
Are you writing a business case for investment to develop your corporate alumni network? In this episode I share 7 must-have components to help you get the investment and buy-in you need.
In this episode we dive into how a corporate alumni network will support your talent management and acquisition strategy – from reducing recruitment and onboarding costs, increasing access to pre-qualified candidates and enhancing learning and development activities.
Are you aware that your offboarding programme is critical to your talent management and alumni strategies? Have you given due consideration to the point at which you intorduce your offboarding programme in the employee lifecycle? Have you created your offboarding programme around your business’ compliance and regulatory policies? What about the use cases of your leavers? Is the offboarding programme tailored to them? In this episode we cover all of these areas and look at w...
Do you wonder why you should be investing in your alumni network? Have you given it consideration but decided to invest budget into other marketing or business development activities? Perhaps you’ve considered an alumni network but you question the value you may get from it? In this episode we dive into how a corporate alumni network will lead to return on investment as a support to your business development strategy.
The world of work has changed. Employees have an average tenure of 4.1 years before moving on from your organisation. How do you maximise the time, effort and training you have invested in your people after they leave your organisation? This episode introduces the concept of corporate alumni networks and why it's important for your organisation. Hear about the 5 R's or 5 pillars which explain why a corporate alumni network matters and the benefits it can bring to your...