Living The Red Life

SUMMARYFilip Lundstedt, a seasoned insurance strategist and entrepreneur, joins the podcast to break down the hidden opportunities in insurance that most people overlook. With years of experience working for major providers before going independent, Filip shares why traditional insurance models often work against consumers and business owners. He explains his "Gift Box" strategy, which layers catastrophic insurance, indemnity policies, and wellness programs to provide maximum protection while lowering costs.In this conversation, he also dives into smart financial moves for entrepreneurs, including how business owners can use tax codes to cut costs and even get paid through insurance. He reflects on a major career mistake—losing 800 clients overnight—and how that moment shaped his path to success. The discussion wraps up with insights on personal development, the importance of investing in oneself, and why success is about strategic thinking rather than luck.CHAPTERS02:35 - The Strategy Behind High-Stakes Insurance04:54 - Why Most People Overpay for Health Coverage07:21 - The "Gift Box" Approach to Insurance Planning09:43 - How the Wealthy Protect Themselves Differently12:05 - Business Owners’ Secret to Reducing Insurance Costs14:27 - The Tax Loophole That Pays for Employee Benefits16:52 - How to Turn Insurance Into a Profit Opportunity19:18 - The Biggest Mistake That Cost Me 800 Clients21:42 - The Power of Personal Development in Business24:08 - The #1 Lesson I’d Tell My Younger SelfGUEST DETAILSFull Name - Filip LundstedtInstagram (Personal) - ftlundsInstagram (Business) - Pro_care_consultingLinkedin - Filip LundstedtWebsite - procare.consultingConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

SUMMARYMahesh Guruswamy, a seasoned tech leader and author, joins the podcast to share invaluable insights on entrepreneurship, business strategy, and hiring for success. With a background in major tech companies like Amazon, Mahesh has a unique perspective on what it takes to scale a business, the common pitfalls entrepreneurs face, and how to build a winning team.Throughout the episode, Mahesh dives deep into the importance of market research, why competitor analysis is crucial, and why being first to market isn't always the best move. He also shares hard-earned lessons from his own entrepreneurial journey, including financial struggles and how he turned them into a driving force for success. Whether you're a startup founder or looking to scale your business, this episode is packed with practical advice you can apply immediately.CHAPTERS02:35 - The Harsh Reality of Entrepreneurship05:10 - Why Most Entrepreneurs Skip Market Research07:45 - How to Identify a Winning Business Idea10:20 - Why You Shouldn’t Always Be First in the Market12:55 - The Power of Competitor Analysis15:30 - Hiring Your First Tech Person: What to Look For18:05 - The “Plumber” Approach to Early-Stage Tech20:40 - The Biggest Lesson from Amazon’s Work Culture23:15 - Overcoming Financial Hardships & Learning from Failure25:50 - How to Deliver Bad News & Still Win in BusinessGUEST DETAILSWebsite: MaheshGuruswamy.comBook: How to Deliver Bad News and Get Away With It (Available on Amazon, Barnes & Noble)Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter

SUMMARYMatthew Wadiak, co-founder of Blue Apron, joins the show to share his incredible journey of building one of the most well-known meal kit services in the world. He discusses the highs and lows of scaling a startup, including the challenges of logistics, fulfillment, and the process of taking a company public. From wild customer service nightmares to the pressure of keeping innovation alive while preparing for an exit, Matt provides an unfiltered look at the realities of running a high-growth business.Now, he’s onto his next big venture—Capsule, a new sustainable beverage company tackling the problem of plastic waste in packaging. With years of research and patented technology, Matt is revolutionizing how we consume drinks by replacing traditional plastic bottles with innovative, eco-friendly pod systems. He shares invaluable insights on entrepreneurship, leadership, and the importance of staying adaptable in an ever-changing business landscape.CHAPTERS02:35 - The Early Hustle: From Startup to Scale05:12 - The Two Worlds of a Growing Business07:43 - Logistics Nightmares: A Rodent Tale Gone Wrong10:26 - Surviving the Chaos of a Rapidly Scaling Business13:05 - Lessons from Taking a Company Public15:47 - The Biggest Pitfalls When Preparing for an Exit18:22 - From Blue Apron to Innovation: A New Sustainability Mission20:58 - Revolutionizing Beverage Packaging: The Birth of Capsule23:40 - The Hardest Lessons in Entrepreneurship26:19 - Final Advice for Entrepreneurs: What I’d Tell My Younger SelfConnect with Matthew Wadiak:Website: www.blueapron.comX: @MWadiakConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

SUMMARYCarter Cofield, a tax strategist and financial expert, joins the show to break down the biggest tax-saving strategies that business owners and entrepreneurs often overlook. He shares his personal journey, detailing the mistakes he made early on by hiring cheap, ineffective accountants and the costly process of fixing those errors. His insights focus on proactive tax planning, leveraging legal loopholes, and ensuring financial organization to maximize profits and minimize liabilities.Beyond taxes, the conversation dives into business-building fundamentals, emphasizing the importance of hiring the right team to scale beyond seven figures. Cofield also reveals his top strategies for social media success, explaining how consistency and daily engagement transformed his online presence into a powerful business tool. Whether you're an entrepreneur looking to save money on taxes or an aspiring business owner aiming to grow online, this episode delivers actionable insights that can change your financial future.CHAPTERS02:35 - The Mindset Shift That Changed Everything04:50 - How Taxes Can Make You Rich07:15 - The Tax Loopholes You’re Not Using09:30 - How to Avoid Costly Tax Mistakes11:45 - The Secret to Staying Organized with Finances14:00 - The Right Way to Write Off Big Purchases16:20 - Finding the Best Tax Strategist (And Avoiding Bad Ones!)18:40 - Building a Multi-Million Dollar Business from Scratch20:55 - Social Media Secrets for Explosive Growth22:30 - Where to Find the Best Tax AdviceGUEST DETAILSGuest Name: Carter CofieldCompany: Melling & MoneyYouTube: Melling & MoneyInstagram: @Cofield_AdvisorConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

SUMMARYMatt Steffanina, a world-renowned dancer, choreographer, and YouTube sensation, joins the conversation to share his journey from an awkward beginner to a global dance icon. He dives into how he built his massive online presence, the power of giving away value for free, and why connecting authentically with an audience is crucial for long-term success. From early struggles to viral success, Matt reveals the mindset shifts that helped him turn his passion into a thriving business.Throughout the discussion, Matt also opens up about the challenges of entrepreneurship, including losing his first YouTube channel and having to start from scratch. He offers valuable insights on how creators can monetize their brand beyond sponsorships, emphasizing the importance of unique selling propositions (USP) and community engagement. He also shares his personal growth journey, highlighting the importance of mental well-being, balance, and taking the time to step back from the hustle to generate new ideas. Whether you're an aspiring content creator or an entrepreneur, Matt’s story is packed with lessons on resilience, creativity, and strategic growth.CHAPTERS02:30 - From Hobby to Viral Sensation04:45 - The Power of Talking on Camera07:10 - Giving Away Value for Free – The Ultimate Growth Hack09:35 - How to Build a Loyal Community That Buys from You12:00 - Going Beyond Swag: Turning Influence into a Brand14:25 - The Struggles of Entrepreneurship Nobody Talks About16:50 - Bouncing Back After Losing Everything19:15 - The One Business Lesson I Wish I Knew Earlier21:40 - The Secret to Work-Life Balance as a Creator24:05 - From Awkward Beginner to Dance SuperstarGUEST DETAILSGuest Name: Matt SteffaninaInstagram: @MattSteffaninaYouTube: Matt SteffaninaWebsite: www.dncr.comDNCR App: app.dncr.comConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Jay Abraham is a renowned business strategist, marketing expert, and author known for his work in helping companies maximize their profitability, optimize their sales strategies, and build long-term sustainable growth. With over 40 years of experience, he has worked with thousands of businesses, including small startups and major corporations, to unlock their potential and create scalable systems.CHAPTERS 02:15 - Importance of Relationship Building in Business04:30 - The Power of Optimizing the Sales Funnel07:05 - Identifying Sunk Costs in Business Growth09:20 - Reclaiming Lost Opportunities: How to Maximize ROI12:00 - The Role of Customer Lifetime Value (LTV)14:15 - Building Long-Term Relationships for Sustainable Growth17:35 - Focusing on High-Quality Leads vs. Quantity20:10 - Mindset Shifts to Multiply Business Success23:50 - How Small Businesses Can Get Higher Multiples26:30 - Turning Lifestyle Businesses into Sellable AssetsConnect with Jay Abraham:Website: www.abraham.comTwitter: @TheJayAbrahamLinkedIn: Jay AbrahamConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

SUMMARYMaggie Perotin, a business and leadership coach and founder of Stairway to Leadership, joins the podcast to share her journey from corporate burnout to becoming a high-performance coach. With years of experience, Maggie brings practical insights into managing time and energy to achieve success in both business and personal life.Throughout the conversation, Maggie emphasizes the importance of task prioritization, tracking time, and delegating low-value tasks. She discusses how high performance isn’t just about working non-stop but about balancing intense work periods with strategic rest. The episode covers actionable tips for entrepreneurs who want to optimize productivity without burning out.CHAPTER TITLES02:01 - Maggie's Corporate Burnout and Path to High Performance04:14 - The Importance of Task Tracking for Entrepreneurs06:33 - Maximizing Time Utilization for Business Owners08:25 - The Golden Rule of Task Delegation10:03 - High Performance: Finding Balance Between Work and Life12:17 - How Rest and Relaxation Fuel Productivity14:12 - Periods of Intensity vs. Rest in Business15:00 - Mastering the Morning for Maximum Productivity16:00 - Weekly Planning to Conserve Mental Energy18:45 - The Role of Habits in Sustaining High PerformanceGUEST DETAILSFULL NAMEMaggie PeritonSOCIALSStairwaytoleadershipmaggieperitonWEBSITEstairwaytoleadership.comConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Tanner Chidester, a successful entrepreneur and business scaling expert, shares his valuable insights on how to effectively navigate the challenges of growth. He discusses everything from optimizing ad campaigns to balancing core and new products, offering actionable strategies to scale businesses without overloading. Tanner also emphasizes the importance of strong leadership and the right team dynamics, giving advice on how to build and manage a high-performing team that drives success.As the conversation continues, Tanner delves into his experiences with licensing, joint ventures, and pivoting into new industries. He highlights the importance of adapting to shifting business landscapes and earning customer trust, especially in the post-COVID world. With his wealth of experience, Tanner offers practical advice for entrepreneurs looking to grow, diversify their portfolios, and thrive in an ever-changing marketplace.CHAPTERS02:34 - Starting With the Right Products: How to Identify Market Demand05:29 - Scaling Through Ads: When to Optimize and When to Stop08:43 - Finding the Right Balance Between Core and New Products11:12 - The Power of Licensing: Expanding Without Extra Work14:00 - Joint Ventures: Leveraging Existing Talent for Success17:22 - The Key to Leadership: Building and Managing a Great Team19:01 - Staff Overload: Why Less Is More When Building Teams21:18 - Scaling Through Smart Hiring: Why It’s All About A-Players23:05 - Trust in Business: How to Overcome Growing Skepticism25:37 - The Changing Landscape of Coaching and Online ServicesConnect with Tanner Chidester:IG - tanner.chidesterWEBSITE - https://tannerchidester.com/Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Justin Colby, a highly successful real estate investor, entrepreneur, and podcast host, joins the show to share his insights on podcasting, marketing, and business growth. With years of experience in coaching and building a strong online presence, he discusses how he transitioned from real estate into the content creation and coaching space, charging premium rates for his expertise. He breaks down the importance of personal branding and audience indoctrination, explaining how consistency and authenticity are key factors in building trust and ultimately converting listeners into clients.Throughout the conversation, Justin dives deep into strategies for monetizing a podcast, using content to generate leads, and leveraging automation tools like ChatGPT to create worksheets and marketing materials with ease. He emphasizes that podcasting isn’t just about content—it’s a powerful networking tool that can help entrepreneurs connect with industry leaders and potential business partners. Whether you’re looking to start a podcast, grow an audience, or scale a coaching business, Justin’s insights provide a roadmap for success.CHAPTERS02:35 - The Power of Personal Branding in Coaching05:10 - Monetizing Your Podcast: The Right Way07:45 - Indoctrination & Building Audience Trust10:20 - Selling Without Selling: The Subconscious Art of Persuasion12:55 - Creating a Call-to-Action Strategy for Maximum Impact15:30 - The Importance of Warming Up Your Audience18:05 - Using ChatGPT & Automation to Streamline Content20:40 - Why You Should Start a Podcast Now23:15 - The Networking Superpower of Podcasting25:50 - Where to Find Justin Colby & Closing ThoughtsConnect with Justin Colby:Instagram:@thejustincolbyPodcast:The Science of Flipping (Available on Apple Podcasts)Website:JustinColbyCoaching.comOther Podcast:Entrepreneur DNA (Available on Apple Podcasts)Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Natosha Navarro and Anisa Crespo, co-founders of the Million Dollar Moms Society, join the podcast to share their expertise in building and monetizing Facebook groups. The duo met online and combined their skills—organic growth and paid advertising—to create a thriving community. Throughout the conversation, they outline a structured three-step system for setting up and automating Facebook groups to maximize engagement and monetization. They debunk the myth that Facebook groups are outdated, providing insights into their continued relevance across different industries. The discussion also covers organic growth strategies, leveraging ads, and advanced tactics like retargeting potential customers to increase conversions. Their insights offer a clear roadmap for entrepreneurs looking to build successful online communities.CHAPTERS02:36 - The Three-Step System for Facebook Groups04:12 - Why Facebook Groups Thrive in 202506:03 - The Psychology Behind Online Communities07:27 - How to Start a Facebook Group with No Followers09:04 - Strategies to Grow a Facebook Group Organically10:15 - Using Ads to Scale Facebook Groups11:18 - Converting Group Members into Customers12:09 - The Power of Social Proof in Communities13:45 - Building an Email and SMS List from Your Group15:21 - Advanced Tactics for MonetizationConnect with Anisa & Natosha:milliondollarmom.orgIG - milliondollarmomsocietyAnisa IG - keepingupwiththecresposNatasha IG - Natasha_marie_mdmsPODCAST - Magnetize and Monetize Your MarketConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Daymond John, known for his role as a "Shark" on Shark Tank and his work with FUBU, shares his journey of entrepreneurship, brand-building, and balancing multiple ventures. He dives into his experience with acquiring businesses, helping entrepreneurs, and finding new ways to scale through licensing and partnerships. Daymond also touches on his health journey, highlighting how he manages to juggle his personal well-being with running successful enterprises, advising companies, and creating impactful programs.During the conversation, Daymond emphasizes the importance of branding, especially for high-level CEOs, and the necessity of having a public-facing persona to manage perceptions and create connections. He also explores how businesses can expand beyond just selling products, advocating for licensing deals, and strategic partnerships. Insights on virality, brand loyalty, and leveraging new technologies and trends like AI are also discussed, offering listeners actionable takeaways for growing and protecting their businesses.TIMESTAMPS:02:00 - "Daymond's Multifaceted Focus: Balancing Health and Business"04:15 - "The Importance of Building Your CEO Brand"06:00 - "Why CEOs Should Embrace Public Recognition"07:20 - "Branding Secrets: Daymond’s Strategy for Virality"09:10 - "Creating Sticky Brands and Viral Content"10:45 - "Daymond’s Approach to Scaling Businesses"12:00 - "Licensing as a Key to Expanding Your Brand"13:30 - "How to Use Partnerships to Accelerate Growth"14:50 - "The Power of Licensing for Entrepreneurs"16:00 - "Daymond’s Vision for the Future: Expanding FUBU"Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Chelsea Grayson, a distinguished business leader with vast experience in both law and high-profile executive roles, joins the podcast to discuss her impressive career trajectory. Having held CEO positions at major brands like True Religion, American Apparel, and Spark Networks, Chelsea now serves on several high-profile boards, including Beyond Meat. Throughout the conversation, she offers valuable insights into leadership and scaling companies, drawing from her experience running large organizations with thousands of employees.In addition to her corporate expertise, Chelsea emphasizes the importance of transparent communication, particularly in large companies. She also explores the nuances of leadership, such as the critical role of strategic delegation, the necessity of a strong CFO, and how to maintain a healthy company culture. Reflecting on her journey, she shares how navigating change and balancing innovation with stability have shaped her approach to leading big brands and guiding entrepreneurs through their own growth challenges.CHAPTER TITLES02:00 - Introduction to Chelsea Grayson04:11 - Career Evolution from Lawyer to CEO06:13 - The Importance of Regular Communication08:12 - Delegation and the Art of Scaling10:08 - The Role of a Strategic CFO12:05 - Addressing Company Culture14:06 - Understanding the Role of a Board of Directors16:01 - Speed vs. Stability in Big Companies18:09 - Maintaining Entrepreneurial Innovation20:00 - Managing Change in Large OrganizationsConnect with Chelsea Grayson:SOCIALS - Chelsea GraysonConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Terry Rice, a business consultant and expert in helping entrepreneurs scale their offerings to attract larger corporate clients. Terry shares his journey of transitioning from small-scale engagements to working with big-name brands, providing listeners with practical advice on how to navigate this shift. He emphasizes the importance of understanding corporate culture, simplifying complex knowledge to add measurable value, and positioning yourself as a cost-effective solution compared to in-house teams.Terry also reflects on personal challenges, including being fired from Facebook, which led to a transformative period where he redefined his identity and success outside of traditional corporate roles. He introduces actionable strategies like the "wedge strategy," which involves using audits, training sessions, and speaking engagements as entry points to bigger deals. Terry’s candid insights on pricing, confidence, and delivering ROI make this episode invaluable for entrepreneurs looking to elevate their business and secure larger clients.CHAPTER TITLES 02:35 - The Importance of Understanding Corporate Language04:32 - Breaking into Bigger Deals with Small Wins06:18 - Lessons from Walmart: Creating Value Beyond the Obvious08:12 - Why Simplifying Your Knowledge Wins Clients10:04 - Building Client Trust Through Transparency12:15 - Adjusting Pricing for Maximum Value14:22 - Charging Your True Worth: Context and ROI16:08 - Navigating Pricing Objections with Confidence18:14 - Lessons Learned from Being Fired at Facebook20:30 - Three Wedge Strategies for Breaking into Big ClientsConnect with Terry Rice:https://terryrice.co/SOCIALS - itsterryriceConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Barbara & Andreas Dolleschal, founders of Zotter Chocolate and the e-commerce agency Smargesy, share their journey of scaling their chocolate business from $800K to $2.2M in annual revenue. They discuss how they crafted an "irresistible offer" that revolutionized their sales strategy, grew their email list from 4,000 to 25,000 subscribers, and leveraged influencer collaborations to create high-quality content at minimal cost. The conversation also highlights the importance of a smooth user experience and advanced payment options like Apple Pay to meet modern e-commerce standards.Facing setbacks like Hurricane Ian, which destroyed their warehouse and melted $17,000 worth of chocolate, the guests recount how they rebuilt their business in record time. Despite these challenges, they not only retained growth but also strengthened their resilience. The discussion concludes with insights into TikTok as a future marketing avenue, the vital role of technology in e-commerce success, and the creativity behind their 175 unique chocolate flavors.CHAPTER TITLES02:35 - The Key to Crafting an Irresistible Offer04:54 - Scaling from $800K to $2.2M: The Journey07:21 - Email Marketing Strategies: Growing to 25K Subscribers09:35 - The Power of Influencer Collaborations12:10 - Repurposing Content for Maximum ROI14:23 - The Challenges and Benefits of Building Brand Loyalty16:47 - TikTok and the Future of Social Media Marketing19:34 - E-commerce Tech: The Amazon-Inspired UX Formula22:26 - Overcoming Setbacks: Lessons from Hurricane Ian24:45 - A Flavorful Legacy: Chocolate Innovation and Business ResilienceConnect with Barbara & Andreas:Zotterusa.comSmargasy.comConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Daniel, an accomplished entrepreneur and founder of a leading subscription e-commerce brand, joins the discussion to share his journey of building a successful business from the ground up. With a focus on scaling sustainably and navigating the complexities of direct-to-consumer marketing, Daniel offers a candid look at the challenges and opportunities he has faced. He dives deep into the innovative strategies that have allowed his business to thrive, even as it transitions into new markets like food and beverage. His emphasis on customer experience and data-driven decision-making sheds light on how to stand out in competitive industries.In addition to sharing his entrepreneurial playbook, Daniel reflects on the personal side of running a business. He discusses lessons learned from hiring, emphasizing the value of attitude and potential over perfect resumes. His unique perspective on handling setbacks, shaped by overcoming personal health challenges, offers a refreshing take on maintaining balance and perspective. Aspiring entrepreneurs will walk away inspired by his insights into building resilience, adapting to change, and taking strategic risks.CHAPTER TITLES02:35 - Starting the Entrepreneurial Journey04:54 - Disrupting the Subscription Model07:21 - Scaling and Maintaining Customer Experience09:50 - Transitioning into Food and Beverage12:14 - Direct-to-Consumer Marketing Strategies14:38 - The Role of Partnerships in Growth16:27 - Key Business Lessons for Entrepreneurs18:39 - Hiring for Potential vs. Experience21:01 - Learning to Handle Setbacks and Failures23:40 - Advice to a Younger SelfConnect with Daniel Broukhim:Fabfitfun.comConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Happy New Year!In this episode, i delve into probably the most talked about thing right now, Goals! I delve deep into the importance of creating systems in various aspects of life to achieve long-term success. Rather than focusing solely on goals, the host emphasizes the value of building a consistent system that aligns with personal interests and values. Systems, when effectively implemented, provide structure and discipline that help individuals stay on track, even in the face of challenges. The key is to break down large goals into smaller, more manageable tasks that fit into a sustainable routine, allowing progress to happen steadily over time.The episode also touches on the balance between goal-setting and systems-building, suggesting that achieving success isn't just about reaching specific milestones but about creating habits and routines that foster growth. The host advises listeners to be cautious of chasing goals they dislike, as this can lead to burnout and a lack of motivation. Instead, they should focus on creating systems that are both enjoyable and practical. Additionally, the importance of tracking progress and remaining flexible within those systems is highlighted, ensuring that individuals can adapt while staying committed to their long-term vision.CHAPTER TITLES2:00 - The Missing Link: Discipline and Systems4:30 - Goal Setting in Health, Fitness, and Business7:00 - The 50/50 Rule of Success9:30 - Focusing on Systems, Not Just Tasks12:00 - Setting the Right Goals: Realistic and Achievable14:30 - Aligning Goals with What You Enjoy16:30 - Avoiding the Trap of Goals You Hate17:30 - Why You Shouldn't Do It All Yourself18:00 - Building Your System for Consistency18:30 - The Importance of Tracking Progress18:45 - Staying Flexible While Committing to Goals19:00 - Creating a Sustainable Lifestyle Through SystemsConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Nutsa Buzaladze, a talented and rising singer who shares her unique journey in the music industry. Nutsa discusses her early influences and how music became an integral part of her life, navigating the challenges of building a career in a competitive field. She opens up about the passion and dedication required to pursue her dreams, detailing the struggles she faced along the way, including balancing personal and professional life. Nutsa also speaks about the power of resilience and the role of self-belief, explaining how she overcame self-doubt and criticism to create music that is deeply personal to her.The conversation also touches on Nutsa’s growth as an artist, her inspirations, and the evolution of her sound. She shares her experiences working with different collaborators and the importance of maintaining her authenticity in the ever-changing music industry. As she reflects on her journey, Nutsa expresses gratitude for her supporters and the people who have helped her along the way. She also shares how she is continually learning and growing, embracing new challenges as opportunities for artistic development. CHAPTER TITLES2:00 - Navigating the Highs and Lows of Success4:00 - The Pressure of Always Going Bigger6:00 - Staying True to Yourself Amidst Criticism8:00 - The Power of Delusion in Achieving Success10:00 - Breaking Out of Your Comfort Zone12:00 - Learning from Success and Failure14:00 - The Role of Family and Friends in Growth16:00 - Moving to Miami: A Fresh Start18:00 - Embracing Change and Overcoming Fear19:00 - The Importance of Gratitude in Achieving More20:12 - Staying Humble While Reaching for SuccessConnect with Nutsa:SOCIALS - NutsabuzaConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Tim Storey, a renowned author, speaker, and life coach, shares his inspiring journey from growing up in Compton to becoming a successful global speaker and entrepreneur. Tim emphasizes the importance of mindset, originality, and persistence in achieving success. He discusses how his background shaped his belief in self-empowerment and resilience, teaching listeners that, despite the struggles they may face, their ability to stay true to themselves and persist through adversity is key. Drawing from his own experiences and the lessons he learned, Tim highlights the significance of having the right attitude, surrounding yourself with the right people, and learning from every setback, ultimately reinforcing the idea that growth comes from pushing through challenges rather than avoiding them.Tim dives deep into the concepts of overcoming resistance and the power of persistence, particularly in business. He recounts stories of his early career, such as the time when he saw Prince perform live and witnessed the resistance Prince faced as an original artist, teaching Tim the value of staying true to one's unique path. Tim shares valuable advice for entrepreneurs, stressing the importance of perseverance—whether it's pushing through setbacks or the trial and error of business decisions, such as the use of Facebook ads. Ultimately, he encourages listeners to embrace failure as a stepping stone to success, forgive those who may have wronged them, and continue moving forward with their vision. Tim’s message is clear: consistency, belief in oneself, and embracing originality are the keys to achieving long-term success.CHAPTER TITLES2:19 - Tim's Backstory: From Compton to Success3:20 - Choosing the Right Path: Prosper Where You're Planted3:33 - Victim vs. Growth Mindset4:37 - Why Some People Succeed and Others Don’t5:39 - Mastering Skills, Tools, and Attitude7:22 - Learning to Get Hit: Business Resilience8:22 - The Importance of Mindset and Attitude9:35 - Overcoming Obstacles and Growing Stronger9:50 - Practical Steps to Make a Comeback12:21 - Decisions vs. Discoveries: The Entrepreneurial Journey15:02 - Patience in the Discovery Zone: Let Ideas Marinate17:23 - Originality and Resilience: Lessons from Prince's Early Career21:29 - Persistence and Overcoming Setbacks in BusinessConnect with Tim Storey :https://www.timstorey.com/Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Beth Fischer, a therapist and expert in betrayal trauma. In todays episode she shifts her focus to the process of expanding from a solopreneur to building a team. She offers valuable insights for entrepreneurs and small business owners who are ready to take their business to the next level by hiring and leading a team. Drawing from her experience working with individuals in various stages of business development, Beth discusses the challenges of scaling a business while maintaining personal integrity and alignment with core values.Throughout the conversation, Beth explores the emotional and psychological aspects of growing a business, particularly how it impacts the individual’s sense of self and their ability to trust others. She shares practical advice on finding the right team members, setting clear expectations, and creating a supportive work culture. Beth also emphasizes the importance of building strong, trusting relationships within the team to prevent betrayal or miscommunication, drawing parallels between personal and professional relationships. Ultimately, she helps listeners navigate the complexities of team-building while ensuring their businesses remain true to their mission and vision.CHAPTER TITLES3:00 - The Importance of Building a Team5:00 - Transitioning from Solo Entrepreneur to Team Leader7:00 - Scaling by Trusting Others and Building a Framework9:00 - Finding the Right People to Help Spread Your Message11:00 - Growing Beyond 1-on-1 Coaching to Impact More Lives13:00 - Using Organic Content to Grow Your Brand15:00 - The Power of Controversial Reels and Social Media Engagement17:00 - Hiring the Right Team Members to Diversify Your Services19:00 - Shifting from Organic Growth to Paid Advertising21:00 - The Ripple Effect: Reaching Thousands and Changing LivesConnect with Beth:coachbethfischer.comConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Bill Allen, a seasoned real estate investor and entrepreneur, brings a wealth of experience in event hosting, business strategy, and personal growth. Known for his company, Seven Figure Flipping, and his work in coaching, Bill shares actionable insights from his journey, emphasizing the importance of structured events, effective follow-up strategies, and personal resilience. In a recent discussion, he explored how leveraging data and communication techniques can maximize event attendance and post-event engagement, offering tips for marketers and entrepreneurs alike. Bill's passion for mentoring extends to his latest project, Kids Who Flip, a TV show empowering young entrepreneurs to succeed in the real estate world.In his conversation, Bill highlighted the significance of using urgency and tailored messaging to bring attendees back into the room during events, noting the impact of a simple text that re-engaged nearly 400 participants. He delved into the nuances of post-event marketing, stressing the importance of segmenting audiences based on their interactions to create effective sales funnels. Beyond business strategies, Bill shared personal lessons about balancing professional and family life, recounting a challenging period in his marriage that ultimately strengthened his relationships. Through his story, Bill emphasizes the need for entrepreneurs to nurture both their businesses and their personal lives, offering a candid look at the highs and lows of his entrepreneurial journey.TIMESTAMPS2:30 - The Key to Successful Event Sales: Filling the Room with the Right People4:00 - Why Knowing Your Target Audience is Crucial for Event Success6:00 - Breaking Down Revenue Streams from Events8:00 - Leveraging Emotional Engagement to Drive Sales10:00 - The Power of Storytelling in Event Presentations12:00 - How to Design Offers That Sell Themselves14:30 - Scaling Event Sales: Strategies for Growth16:30 - Avoiding Common Mistakes in Event Marketing18:00 - Wrapping Up: Your Next Steps for Event Sales Mastery19:15 - Using Scarcity and Urgency to Drive Attendance20:16 - Tailoring Post-Event Marketing to Audience Behavior21:21 - Maximizing Engagement at Large-Scale Events22:07 - Analyzing Non-Buyers for Future Opportunities22:29 - Rapid Fire: Bill’s Biggest Success and Challenge24:33 - How to Connect and Learn More from Bill Allen25:08 - Final Thoughts on Hosting and Learning from EventsConnect with Bill Allen:SOCIALS - Billallenrei https://www.7figureflipping.com https://intheroom.live/Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter