M Path

I’m signing off for the summer with a warm, heartfelt farewell, treasuring two years of connecting with inspiring, soul-driven entrepreneurs. M Path has always been about the gentle strength of authenticity, fostering genuine community, and finding your people in a fast-paced, superficial world. I’m taking a step back to recharge and reconnect with my own path, and I encourage you to do the same.Until September, I’d love for you to join my Empress community, where our summer lineup includes Social Butterfly sessions to boost your social media presence or the Anti-Social challenge for a digital detox alongside me.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Two years of podcasting have been a heartfelt journey, powered by late-night recordings, a simple mic, and a love for marketing. As I prepare for a summer break, I’m reflecting on 100+ episodes—why most podcasts fail, and how purpose, planning, and authenticity keep M Path thriving. I’m thrilled to launch “Podcasting with Purpose” in the Empress membership, featuring a workbook, video, and live Q&A with my producer Arran from Urban Podcasts to help you craft something authentic.In this episode, I’m sharing my eight Ps of podcasting—purpose, passion, and more—to help you build a show that resonates without chasing fame. Whether you’re eager to start or curious about what makes a podcast work, I dive into showing up, owning your voice, and creating something meaningful.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Feeling called to a quieter summer or a vibrant online glow-up? In this episode, I share the tender loss of my beloved dog, Rufus, guiding me toward a softer, slower season.As I mark three years of my Empress community and two years of this podcast, I invite you to choose your summer path. Opt for a six-week “anti-social” pause to step away from social media, reconnect with your heart, and find peace. Or embrace my Contented Course to craft a purposeful online presence as a “social butterfly.”With 50% off Empress membership and all courses until July 1st, now is the time to shape a summer that feels true. The Empress community offers weekly guided meditations and journaling prompts, while the Contented Course provides step-by-step tools to build an authentic social media strategy.Whether you’re craving quiet moments by the sea or dreaming of a meaningful September, I’m here to guide you and make this summer yours.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Feeling like your business no longer fits the person you’re becoming? In this episode, I share my story of walking away from a thriving creative agency that left me unfulfilled. Stepping away revealed a truth: change isn’t failure—it’s growth! Letting go, even when the money’s good, frees you from clinging to something misaligned, like forcing strawberries to grow in winter.I’ll guide you, sharing how you can:Spot the disconnect between your business and your valuesTake time alone to reflect clearlyJournal to hear your soul’s quiet voiceTrust your gut to make bold movesYour business is like a marriage—sometimes you grow together, sometimes apart. This is your warm nudge to tweak, pivot, or bravely close the door.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

So much copywriting feels like a dull echo of everyone else. In episode of M Path, I explore crafting words that shine with authenticity. Drawing from years of spotting cliché traps in client copy, I share 10 heartfelt ways to make your writing pop. Ditch cold corporate vibes and weave stories that pull your ideal audience close—this is your nudge to stand out, not blend in.I’m all about a softer, trust-building approach that speaks to one heart, not the masses. Whether you’re a marketer, entrepreneur, or just want to be heard, this episode sparks the courage to write copy that’s bold, true, and unmistakably you.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Struggling to make your brand stand out? In this episode, I share why customer experience crushes flashy ads, using my “hat trick of Ts” (tease, talk, taste) to spark word-of-mouth that sells. Forget pricey campaigns that fizzle—learn why they fail and how Fred, a hotel worker, turned a guest’s day around with a warm smile and “mistake” coffees. I’ll share how to create small, heartfelt moments that stick, whether you’re running a hotel or a corner shop.Discover how to ditch soulless ads and build genuine connections that drive loyalty. A dull spa visit taught me what flops: apathy. But a waitress who handed my kids colouring books and a note showed how tiny gestures make brands unforgettable.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Struggling to turn likes into sales? In this episode, I’ll reveal how to use Vulnerability, Authenticity, and Connectivity (VAC) to create content that converts. Forget boring posts that flop—learn why they don’t work and how a raw, unfiltered Instagram Story led me to a rare wood burner. I’ll show you how to craft honest, heartfelt stories that resonate with your audience, whether you’re a photographer or selling something unique.Discover how to ditch the chase for likes and build genuine connections that drive sales. You’ll learn to drop safe, cookie-cutter posts and share your true self to earn trust and loyalty. By the end, you’ll have a clear plan to make your content feel alive and turn followers into loyal customers.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Feeling creatively drained? Fresh from a soul-reviving holiday, I’m sharing five heartfelt ways I blend wellness into work. Picture voice notes on Cornwall cliff runs, sea-swimming with a friend, or client chats on dog walks. You’ll see how these ignite sharp focus and bold ideas for any project.You’ll leave ready to weave movement, nature, or mindfulness into your routine, unlocking vibrant work that shines brighter. From spa days sparking big wins to beachside notebooks fuelling creativity, you’ll find one ritual to transform your craft and soar.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Feeling a bit lost in the chaos of work or life? Channelling the warm, grounding energy of the Taurus new moon, I dive into why self-worth is the heart of true success. With raw honesty, I unpack the exhausting hustle culture and “fake it till you make it” myths that wear down creative souls, drawing from the real struggles of my coaching clients—those battles with comparison and self-doubt we all know too well.This episode is a gentle, Taurus-inspired hug: an invitation to grow slowly, deliberately, and from a place of deep self-belief. With a touch of cosmic magic, a call to embrace your one-of-a-kind spark, and a journaling prompt to stir your soul, it’s a heartfelt nudge to put your true self first and create something that feels like home.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Ever wondered why some marketing copy wraps you in a cozy hug while others hit like a corporate ice bath? In this episode, I share why words like “package” might spark visions of David Bowie’s iconic vibe—if you know, you know—instead of your irresistible offer. I dive into dodging those awkward “weed words” that yank readers out of the magic, sharing quirky tricks like proofreading backwards or splashing colour on your words to catch pesky slip-ups. It’s all about keeping your audience lost in a delicious flow, hooked before they even know they’re sold.I’ll reveal why “process” screams processed cheese and how swapping stiff jargon for softer, soulful words can turn your writing into buttercream bliss. Ready to ditch the suits and craft copy that’s pure poetry?Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

I know how it feels when your business is a whirlwind, pulling you toward burnout. I’ve been there. This M Path episode is for anyone whose business feels like it’s shaken by stress and those heavy retrogrades. I’m here to help you hear the universe’s gentle nudge to pause, to find courage in slowing down when everything screams to keep going.Together, we’ll look at your business with fresh, honest eyes, asking what truly matters for you and those you serve. What if this moment of feeling stuck is the universe whispering for you to rethink it all? I’m not about pushing you to rush or force a fix. Instead, I’ll share practical steps, astro-insights, and journaling prompts to help you reconnect with your heart’s purpose, all wrapped in self-compassion—because we’re way too tough on ourselves.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Want to know why money’s a hush-hush topic for creatives—and how to make it work for you? In this episode, you’ll get why cash matters without ditching your values. I’m spilling insights from my best month yet, showing how it bought me a summer off with my family—not to brag, but to prove you can build a life that doesn’t drain you.You’ll hear hard-earned lessons: why half of small businesses flop fast, how a ‘big win’ firm couldn’t pay its team, and what I’ve learned coaching burnt-out entrepreneurs. It’s all about flipping the script—how to stay soulful while nailing cash flow, pricing your worth, and knowing your audience.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Curious about the mystical side of entrepreneurship? In this episode, I share five spiritual practices—astrology, crystals, lunar phases, tarot, and more—that have transformed my business and life. These tools fuel my creativity, spark big manifestations (like my dream home with a wood burner!), and keep me grounded.From casual dabbling to full embrace, I share how affirmations and visualisation bring wild dreams to life. No fluff—just real magic to sprinkle into your work. Let’s make April a month of possibility!Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

This week on M Path, I’m diving into the raw fire of Aries season, with that rare Aries eclipse—the last on this axis for nearly a decade—stirring things up. We’ll get real about stripping away the noise to find who you truly are. I’m talking about why authenticity isn’t just some fluffy idea—it’s the beating heart of anything worth building, whether that’s a business, a connection, or a life that feels like yours.With the sun, Mercury, Venus, and even Neptune cranking up this Aries energy, I’ll unpack why hiding behind masks never works and how copying someone else dulls your own light. This eclipse? It’s your nudge to let go of what’s old and step into yourself, bold and true.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Wonder if your social posts come off too pushy? This episode’s about why less can hit harder. Constant selling feels like unskippable ads—people zone out. But real connection, like sharing know-how or building community, lands better. Calls to action? Think seasoning: a pinch enhances, too much spoils. Ready to dial it back and sound more like you?Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Want to transform your content in just five days? I got you. I’m launching a no-nonsense challenge to shake up your content marketing game—think five-minute daily tasks (or a bit more if you’re up for it). No jargon, no fluff—just practical steps: audit your stuff, set clear intentions, know your audience, structure smartly, and create killer ideas.In this episode, I’m sharing proven tips from my Contented course and Empress membership to sharpen your direction and build an idea stash. It’s all about authenticity and strategy, delivered short, raw, and real—perfect for your commute.Ready for a content glow-up that cuts the crap?Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Do you ever wonder why your content feels like a last-minute mess, even with a plan? I've been there.In this episode, I’m sharing my double content calendar trick—a game-changer that keeps my brand strong and stress low, no matter what life throws at me. It’s a 90-day overview for big-picture clarity, plus a two-week sprint to stay ahead. Think spring skincare posts or Mother’s Day florist reels, all prepped without losing it.I’ll show you how I carve out space to create, so no one else steals it first. This isn’t vague, wishy-washy advice—it’s the gritty, practical stuff I use myself, and it’s straight from the heart of my Contented course.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Struggling to make your Instagram content click? Trust me, I get it—I’ve been there, watching posts flop and wondering why they’re not connecting. In this episode, I’m sharing 11 quick, heartfelt tips that pulled me out of that rut and have helped so many others too. It’s about leaning into what works, knowing what you want to say, and truly getting who you’re talking to.I’ll walk you through how I mix strategy with that raw, real vibe—because nobody vibes with a robot, right? We’ll chat about selling without feeling icky, being yourself, and making content that’s actually worth a scroll.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

Have you ever felt torn between different parts of yourself? I know I have. In this episode, I explore the power of embracing duality — allowing all the different sides of us to coexist. We often think we need to be one thing, but in reality, it’s the contradictions and complexities that make us unique and whole.I share how, as content creators and entrepreneurs, we get caught in labels and expectations, but it’s when we embrace our full spectrum — both the messy and beautiful parts — that we connect most deeply with others. Through personal reflections, I introduce the “six P’s of Duality” and how they can align us with our true purpose. Passion, Power, People, Prism, Pregnable, and Purpose — each one plays a role in embracing who we truly are.It’s time to stop hiding the parts of ourselves we think don’t fit, and start showing up as our authentic, multifaceted selves. Let’s create connections by being unapologetically real.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.

In this episode, I’m sharing some of my favourite, no-nonsense ways to connect with new people and grow your business beyond your circle. We’re diving into seven simple, soulful strategies—like teaming up with others, creating content that really clicks, and building a community that feels like family.I’ll also share the power of referrals and why real, heartfelt conversations are more valuable than any transaction. Plus, I’ll show you how cold offers can be a warm invitation for fresh clients to come your way.By the end of this episode, you’ll have a toolkit of authentic ways to expand your reach and build genuine connections that’ll help your business grow.Find out more about Jess and the Empress membership community at jesscollins.co.uk or The Feral Writer on Instagram.M Path is produced by Urban Podcasts.