If some of the conversations you've heard in this season of Made For Us have felt like a glimpse into the future, then you're not alone. Our final guest of season 2, Marcus Engel, feels like he's already living in the future, thanks to AI, apps like Be My Eyes and other assistive devices. Marcus is a speaker, author and compassion consultant. He's also an advisor to Haptic, whose founder, Kevin Yoo, was our guest last week. Haptic is the company behind one of the world's first touch-based navigation apps and it was a meeting with Marcus that inspired Kevin to start the company.Today, we'll hear Marcus' story, how surviving massive trauma led him to become a compassion consultant and how he thinks haptic technology could impact mobility for people who are blind or low vision. You’ll learn:Haptic technology's potential to guide people living with sight lossMarcus’s four-part definition of compassion and how it’s different to empathy Which products Marcus considers to be ‘compassionate' Enjoyed the episode? Text it to a friend. Loved the episode? Tell the world with a 5-star review.You might also like:Navigation you can feel: the startup making the world accessible through touchHow to design a fairer healthcare system---About Marcus EngelMarcus Engel is an adjunct professor at the University of Notre Dame teaching compassion science to pre-meds. He's also a survivor of massive trauma, a keynote speaker, author and hospital/system consultant. He's written two books that have been adopted by scores of nursing and health profession programs across the country. Learn more about Marcus Engel: www.MarcusEngel.comCompassion & Courage podcastCompassion is Action training videoBooks by Marcus EngelFollow Marcus on LinkedIn---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Social media: LinkedIn and InstagramNewsletter: https://madeforuspodcast.beehiiv.com/
What if navigating the world didn't rely on sight at all? In this episode, Kevin Yoo, the CEO and founder of Haptic, joins us to tell the story of one of the world’s first haptic navigation apps. Kevin shares how he was motivated by his friend’s experience of becoming blind, how haptic technology is shaping a more accessible future and the challenges that come with rethinking how we move through the world.This episode dives into: - Why the sense of touch has been underutilized in tech and how Haptic is trying to change that- What guiding a blind runner at the New York City Marathon revealed about the potential of haptic technology for blind and low vision runners- Kevin’s experience of putting himself in the shoes of a blind person for a few weeks and the lessons that came from it ⭐️Enjoyed the episode? Leave us a 5-star rating on Apple Podcasts and help more listeners discover the show!You might also like: Be My Eyes: the app powering a global volunteer movement for accessibility | Hans Jørgen Wiberg'I don't need fixing - the world does.' Lucy Edwards on redefining disability ---About Kevin Yoo Kevin is the CEO and Founder of Haptic, a technology company creating a universal language of touch. Haptic is developing products and experiences that communicate information through vibrations. Kevin’s mission is to redefine the way we intake information through technology, especially for people with disabilities. Haptic's flagship product, HapticNav, made history by guiding the first blind runner in the NYC Marathon without sighted or audio assistance. Learn more about Haptic: https://haptic.works/Download HapticNav on IOS and AndroidFollow Haptic on Instagram and LinkedInFollow Kevin Yoo on Instagram---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Social media: LinkedIn and InstagramNewsletter: https://madeforuspodcast.beehiiv.com/
Help us make this podcast better for you! Our quick listener survey is your chance to shape the next season: https://bit.ly/madeforuspod---When science journalist Layal Liverpool was finally diagnosed with eczema as a teenager, it came as a shock. Not because of the condition itself, but because only one doctor had recognized it on her skin tone.Pediatrician Tessa Davis had a similar wake-up call: she noticed that a Google search for common skin conditions only returned images of white patients. So she started collecting images of conditions on diverse skin tones, and launched a movement in the process.In this episode, Layal Liverpool, author of Systemic: How Racism is Making Us Ill, and Tessa Davis, a consultant at the Royal London Hospital, shed light on how racial inequities show up in diagnosis, treatment and outcomes — and how more inclusive care can lead to better health for all. We discuss:How racial health inequities harm not just marginalised communities, but all of usThe alarming disparities in maternal health in the UK and US that can’t be explained by income aloneThe lack of diversity in medical textbooks and efforts to diversify the medical curriculumIf you found this episode as eye-opening as we did, share it with a friend and leave us a 5-star review on Apple Podcasts or Spotify to spread the word!---About Layal Liverpool:Layal Liverpool is a science journalist and author of SYSTEMIC: How Racism is Making Us Ill,’ a book exploring the health harms of racism. She was a reporter for Nature and New Scientist and worked as a biomedical researcher at University College London and the University of Oxford. She holds a PhD in virology and immunology from the University of Oxford.Learn more about Layal Liverpool: https://layalliverpool.com/Follow Layal Liverpool on InstagramAbout Tessa Davis:Tessa is a Paediatric Emergency Medicine Consultant at the Royal London Hospital, and an Honorary Clinical Reader at Queen Mary University of London. She is also an interview coach helping doctors in the UK prep for their NHS Consultant Interviews.Learn more about Skin Deep: www.DFTBSkinDeep.comFollow Tessa on Instagram---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Social media: LinkedIn and InstagramNewsletter: https://madeforuspodcast.beehiiv.com/
Help us make this podcast better for you! Our quick listener survey is your chance to shape the next season: https://bit.ly/madeforuspod---What happens when women aren’t considered in car safety design? For decades, crash test dummies have been modeled on the average male, but studies now show that women are more likely to be injured or killed in certain types of crashes. As the data mounts, so does the urgency to fix the gender gap in car safety.This week, we’re joined by Emily Thomas, PhD, Associate Director of Automotive Safety at Consumer Reports, and Astrid Linder, Professor of Traffic Safety at the Swedish National Road and Transport Research Institute, who developed the world’s first crash test dummy representing an average woman. Together, we’ll explore what it will take to design truly inclusive and safe cars.The conversation covers:Why women face higher injury risks in car crashesWhat’s involved in designing a female crash test dummyHow the shift to driverless cars presents a chance to correct past biases---ResourcesAstrid Linder’s researchUniversity of Virginia study U.S. Government Accountability Office recommendations---About Professor Astrid LinderAstrid Linder is Professor of Traffic Safety at Swedish National Road and Transport Research Institute, VTI, and an Adjunct Professor of Injury Prevention at Chalmers University. She received her PhD in traffic safety from Chalmers from where she also has a MSc in Engineering Physics. Prof Linder initiated and led the research resulting in the world’s first physical dummy model based on the average female, the Seat Evaluation Tool (SET 50F) and was named one of the BBC's 100 most inspiring and influential women in 2023.Learn more about Astrid Linder: https://www.vti.se/en/employees/astrid-linderFollow Astrid Linder on LinkedIn: https://www.linkedin.com/in/astrid-linder-2a0b5a53/About Emily Thomas, PhDEmily Thomas leads the occupant protection and vulnerable road user safety programs at Consumer Report’s Auto Test Center. Her expertise extends to crash safety, vehicular heatstroke prevention, and child passenger safety. Emily has 15 years of automotive safety experience and holds a PhD in pediatric injury biomechanics from Drexel University and The Children’s Hospital of Philadelphia.Learn more about Emily Thomas: https://www.consumerreports.org/about-us/our-people/our-experts/emily-thomas/---Connect with Made For UsShow notes and transcripts: https://made-for-us.captivate.fm/Social media: LinkedIn and InstagramNewsletter:
Season 2 is wrapping up and we want to hear your feedback. Loved something? Have a question you want answered? Tell us in this quick survey: https://bit.ly/madeforuspod---This week's episode:What does it take to thrive as a Black ballerina in an art form that prizes uniformity? In this episode, renowned Brazilian ballerina Ingrid Silva reflects on the professional breakthroughs and battles behind her rise in the ballet world - from spending 11 years dyeing her pointe shoes by hand to match her skin tone, to persuading the industry to prioritize inclusivity. She shares her journey from Rio de Janeiro to Dance Theatre of Harlem and how becoming a mother has impacted her career.The episode also dives into:Ingrid's childhood in Brazil and how a kind neighbour changed the course of her lifeThe unspoken emotional and financial costs for dancers of colour in balletHow her personal experience drove her to create the Blacks in Ballet movementWhat ballet still gets wrong about representation, motherhood, and belonging Enjoyed the episode? Text it to a friend and leave us a 5-star rating on Apple Podcasts to help more listeners discover the show!You might also like:Cassa Pancho on designing the future of ballet'The door is opening for us': Cira Robinson on ballet's turning pointe---About Ingrid SilvaIngird Silva is a celebrated Brazilian ballerina and changemaker with Dance Theatre of Harlem. Born in Rio de Janeiro, she began dancing at age 8 through a social project in the Mangueira favela and later earned a full scholarship to study in New York. She has performed leading roles in works by George Balanchine, Alvin Ailey, and others, and collaborated with renowned choreographers worldwide. A dedicated advocate for equity in the arts, she is the founder of podHER and co-founder of Blacks in Ballet. Her accomplishments have been recognized globally – from having her pointe shoes exhibited at the Smithsonian, to working on global brand campaigns.Learn more about Ingrid Silva: https://www.ingridsilvaballet.com/Follow Ingrid Silva on Instagram: @ingridsilva Follow Dancers and Motherhood: @dancersandmotherhoodFollow Blacks in Ballet: @blacksinballetFollow PodHer: https://www.podher.org/---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/Social media: LinkedIn and InstagramNewsletter:
Your feedback matters to us - shape the future of Made For Us by taking our quick survey: https://bit.ly/madeforuspod---This week's episode:It's been called 'a phenomenal example of inclusive design' and it's spreading across subway stations, museums and supermarkets around the world.NaviLens is a new technology designed to help blind and partially sighted people navigate cities and indoor spaces by scanning a QR code with their phone. Unlike traditional QR codes, users don’t need to focus on the code or know its precise location.In this episode, we sit down with Oran McAllister, NaviLens’ Client Engagement Officer, to explore this new frontier in accessibility and how it can help people who are blind or low vision gain more independence.We also cover: NaviLens’ origins in Spain and how the technology has gained traction in over 100 countries, from the US to Australia Why major transport systems from London to Tokyo and brands like Kellogg’s and P&G are signing on How NaviLens makes grocery shopping more accessible for everyone, from tourists to people with autism Loved the episode? Leave us a 5-star rating on Apple Podcasts and help more listeners discover the show!You might also like: 'I don't need fixing - the world does' Lucy Edwards on redefining disability 'No going back': lessons from P&G's product inclusion journey with Sam Latif---About Oran McAllisterOran McAllister is the Client Engagement Officer at NaviLens. Oran is tasked with developing new relationships and sustaining established partnerships with organisations, associations and users of NaviLens around the world. His passion in the pursuit of accessibility not only comes from his professional background but also stems from his personal experience.Learn more about NaviLens: https://www.navilens.com/en/Youtube: https://www.youtube.com/@NaviLensLinkedIn: https://www.linkedin.com/company/navilens/Reach out to NaviLens: info@navilens.com ---Connect with Made for UsShow notes and transcripts: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/ Newsletter: https://madeforuspodcast.beehiiv.com/
Help us make this podcast better for you! Our quick listener survey is your chance to shape the next season: https://bit.ly/madeforuspod---We all need to protect our skin from the sun's rays, so why are so many sunscreens not formulated with darker skin tones in mind?In this episode, we sit down with Dujon Smith, founder of the inclusive sun care brand My Block Skin. We unpack the myths around sunscreen, the marketing gaps and the sobering stats, including why men of color have the lowest survival rates from melanoma.This episode also dives into:Dujon’s founder journey – from ideation and testing formulations to creating a lifestyle brandHow My Block Skin became the first black-owned sun care brand stocked at the UK pharmacy chain Boots in its 175-year historyHow companies can cater to overlooked audiences through social listening If this episode made you think, laugh, or go “hmm,” leave us a 5 star rating - and text it to a friend.You might also like:Rooting for you: the men's grooming brand winning over big retailers---About Dujon Smith Dujon Smith is the founder and CEO of My Block Skin, a sun care brand redefining the industry with high-performance, melanin-inclusive formulas. Dujon launched My Block Skin in 2023 as a testament to his mission of inclusivity and innovation. Beyond My Block Skin, Dujon is a full-time investor at Accenture Ventures, where he leads the Founders Development Program, helping underrepresented entrepreneurs scale their technology businesses through access to capital, mentorship, and strategic partnerships. Learn more about My Block Skin: http://www.myblockskin.comFollow Dujon C Smith on Instagram: https://www.instagram.com/dujoncsmith/Follow Dujon C Smith on LinkedIn: https://www.linkedin.com/in/dujoncsmith/Resources: Accenture Thought Leadership on the Black Founders Venture Capital Gap: https://www.accenture.com/content/dam/accenture/final/a-com-migration/r3-3/pdf/pdf-172/Accenture-Bridging-Black-Founders-VC-Gap.pdfSkin Cancer Study on Men of Color: https://www.aad.org/news/melanoma-study-men-skin-of-color-lowest-survival-rates---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/ Newsletter:
Help shape the next season of Made For Us! Please answer a few quick questions and tell us how we can make this show better : https://bit.ly/madeforuspod---In this episode, we explore the often-overlooked disability data gap in AI, and why it matters for equitable hiring. Ariana Aboulafia, who leads the Disability Rights in Technology Policy Project at the Center for Democracy & Technology (CDT), joins us to share insights on designing more inclusive algorithmic systems and creating datasets that are more representative of disability. Whether you’re building AI, hiring talent, or advocating for accessibility, this episode is a great starting point for understanding how to reduce disability bias in technology.In the conversation, we explore:How effective AI hiring tools are at reducing human biasThe importance of including people with disabilities at every stage of AI development The challenges of getting accurate disability dataHow understanding the different definitions of disability can improve data collection Missed last week's episode? Would Stephen Hawking get hired today? The hiden bias in AI recruiting tools---About Ariana AboulafiaAriana Aboulafia leads the Disability Rights in Technology Policy Project at the Center for Democracy & Technology, which focuses on the ways in which certain technologies impact disabled people.An attorney with a strong background in public interest advocacy, and with particular expertise in disability, technology, criminal law, and the First Amendment, Ariana has also worked as a public defender.Learn more about Ariana: https://cdt.org/staff/ariana-aboulafia/Follow Ariana on LinkedIn: https://www.linkedin.com/in/arianaaboulafia/ Follow Ariana on Twitter: https://twitter.com/ArianaAboulafiaRead the disability data report: https://cdt.org/wp-content/uploads/2024/07/2024-07-23-Data-Disability-report-final.pdf ---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/
Could AI hiring create more barriers for people with disabilities instead of levelling the playing field? In this episode, Susan Scott-Parker, founder of business disability international, says standardised and inflexible AI hiring systems risk shutting many people with disabilities out of the workforce. She makes the case for more inclusive HR technologies that are designed for the full range of human experience. Tune in to learn more about: The unsettling truth about how AI hiring tools are screening out candidates with disabilities - and how to make them fairerHow HR leaders can challenge biases in AI hiring tools and demand more from the technology they invest inWhy Susan coined the term “disability confidence” and why it’s not just about “being nice” to disabled peopleFurther listening: How to innovate responsibly, with McKinsey's Rikki Singh---About Susan Scott-Parker Susan Scott-Parker OBE is a creative thought leader internationally recognised for her work on how to mobilise business leadership behind disability equality. She founded the world’s first business disability network, now the Business Disability Forum (UK). In 2016, she established business disability international and advises a growing global community on how to work productively with businesses as valued allies.Follow Susan Scott-Parker on LinkedIn: https://www.linkedin.com/in/susanscottparker1/Learn more about business disability international: https://www.businessdisabilityinternational.org/Learn more about Project Nemo: https://projectnemo.co.uk/Follow Amit Ghose: https://www.tiktok.com/@amitghosenf1---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/
This week, we're taking you back to the first ever episode of Made For Us (and the most downloaded in Season 1). It’s an interview with Cliff Weitzman, the founder and CEO of Speechify, a text to speech app that has made reading more accessible for people with dyslexia, ADHD, low vision and other conditions that make reading difficult. Speechify now has 50 million users who can listen to the internet, emails and other documents with over 200 AI voices, including those of celebrities like Snoop Dogg and Gwyneth Paltrow.We also have a special announcement about a big milestone that Made For Us reached this week.If you enjoyed this episode, please leave us a 5-star rating on Apple Podcasts or wherever you listen! And be sure to subscribe to the free Made For Us newsletter to get bonus content.Also from the archives: Ade Hassan on moving beyond 'one-nude-fits-all'---Learn more about SpeechifyWebsite / InstagramFollow Cliff WeitzmanInstagram / Youtube / Medium---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/ Newsletter: https://madeforuspodcast.beehiiv.com/
Help us make this podcast better for you! Please answer a few quick questions to help shape the next season: https://bit.ly/madeforuspod---When Danish furniture craftsman Hans Jørgen Wiberg launched Be My Eyes, an app connecting people who are blind and low vision with sighted volunteers, he had no idea it would grow into a global movement. But ten years after its launch, the app now boasts 850,000+ users and over 9 million volunteers, more than the population of his country. In this episode, Hans, who is blind himself, tells the origin story of the app, how it “spread like wildfire” and Be My Eyes’ partnerships with companies like Microsoft and OpenAI.The conversation covers:The diverse and innovative ways people use the Be My Eyes appWhy microvolunteering - helping out for just a few minutes - has become such a powerful force for goodThe rapid growth of Be My AI, a new AI-powered feature providing users with quick visual assistance for everyday tasksThe challenges Be My Eyes faces in reaching underserved communitiesMissed last week's episode? Inside Adobe’s mission to build more inclusive tech---About Hans Jørgen WibergHans Jørgen Wiberg is the founder of Be My Eyes, a groundbreaking app that connects blind and low vision individuals with sighted volunteers for real-time assistance via video calls. Born in Denmark and living with sight loss himself, Hans created Be My Eyes in to address everyday challenges faced by people who are blind and low vision. Under his leadership, the app has grown into a global community with 800,000 users and over 8 million volunteers in 150+ countries.---Learn more about Be My Eyes : https://www.bemyeyes.com/ Follow Be My Eyes on Instagram: https://www.instagram.com/bemyeyesapp/?hl=en Follow Hans Jørgen Wiberg on LinkedIn: https://dk.linkedin.com/in/hans-j%C3%B8rgen-wiberg-8a16b915 ---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/
Help us make this podcast better for you! Please answer a few quick questions to help shape the next season: https://bit.ly/madeforuspod---TB Bardlavens, Director of Product Equity at Adobe, joins us for this special edition featuring questions from Made For Us listeners. We discuss what it really means to build technology that works for everyone and how the Product Equity team tackles this challenge across all 137 of Adobe’s products. TB also shares how his team shaped Firefly, Adobe’s suite of generative AI tools, ensuring that its outputs truly reflect human diversity. Along the way, TB answers listeners' questions on the impact of DEI rollbacks in the US and Adobe’s approach to building inclusive global products that respect cultural nuances.Other topics we explore:Why traditional product development often fails to meet human needsHow Adobe is embedding equity and accessibility across its entire product ecosystemThe human case and the business case for product equityThe role of AI in creativity and Adobe’s mission to empower, not replace, creativesMissed last week’s episode? AI vs the gender feedback gap---About TB BardlavensTB Bardlavens is chaotic good in its purest form. He is a Gay, Black man from the Carolinas, a highly regarded social intrapreneur, and an advocate for equity in technology and design. He is a Product Executive, Cultural Strategist, Diversity, Equity, and Justice expert, Co-Founder, Writer, and International Speaker and Facilitator.For more than a decade, TB has dedicated his career to dismantling systemic barriers, building and scaling teams, and launching innovative digital products for companies like Microsoft, Meta and Adobe. Learn more about TB Bardlavens: https://www.bardlavens.com/ LinkedIn: https://linkedin.com/in/bardlavens Instagram: https://instagram.com/bardlavens --- Connect with Made for Us on LinkedIn and Instagram.Show notes and transcripts: https://made-for-us.captivate.fm/Newsletter: https://madeforuspodcast.beehiiv.com/
Join the Made For Us community by signing up for our free newsletter: https://madeforuspodcast.beehiiv.com/---How does bias show up in workplace feedback, and can AI help fix it?In this episode, we speak with Mykel Rangel, VP of Engineering at Textio, a company that has built AI-driven tools that are reshaping the way managers give feedback and how recruiters craft job ads. We explore the hidden biases in performance reviews, how feedback impacts employee retention and pay, and what leaders can do to create more equitable workplaces.We also cover:Textio’s research on workplace feedback and what language can reveal about a company’s cultureWhy women tend to get more personality-based feedback than menHow AI can help managers close the feedback gapStrategies for evaluating AI tools for bias mitigationEnjoyed what you heard? Pass it on to a friend - or tell the world with a 5-star review.Missed last week's episode? Subtitles for real life? There's a pair of glasses for that---About Mykel Rangel Mykel Rangel is the Vice President of Engineering at Textio, a company using artificial intelligence to help organisations create more inclusive, effective, and engaging written communication. Starting off as a tech writer, Mykel transitioned into software before joining Textio. Learn more about Textio: https://textio.comFollow Mykel on LinkedIn: https://www.linkedin.com/in/mykel-rangel-18963322/Read the report on bias in performance feedback: https://textio.com/feedback-bias-2024 ---Connect with Made for UsNewsletter: https://madeforuspodcast.beehiiv.com/ Show notes and transcripts: https://made-for-us.captivate.fm/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/
Transcripts for this episode are available here: https://made-for-us.captivate.fm/---What if you could subtitle everyday life? That question sparked the creation of XRAI, a company developing augmented reality glasses that display real-time subtitles right before your eyes. In this episode, XRAI CEO and founder Dan Scarfe joins us to share how AI and augmented reality (AR) are making conversations more accessible - for the 1.5 billion people worldwide with hearing loss, but also for anyone who’s ever struggled to hear in a noisy café, missed a detail in a conversation, or needed instant translation.In this episode, we cover:The highs and lows of building inclusive techHow XRAI’s earliest users (and Dan’s granddad) helped refine the productThe different use cases for the technology - benefits for the deaf and neurodivergent communities as well as global businessesThe future of AI-driven assistive technology and what’s next for XRAIEnjoyed the conversation? Tell a friend - or tell the world with a 5-star review. Missed last week's episode? Listen here: https://pod.fo/e/2af77d---About Dan Scarfe:Dan Scarfe is the CEO and founder of XRAI, a company using AI and augmented reality to improve accessibility. Inspired by his grandfather’s hearing loss, he developed XRAI Glass, smart glasses that provide real-time subtitles. Under his leadership, XRAI is expanding into live translation and workplace integration, aiming to make communication more inclusive worldwide.Learn more about XRAI: https://xrai.glass/LinkedIn: https://www.linkedin.com/company/xraiglass/Instagram: https://www.instagram.com/xraiglass/---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ LinkedIn: https://www.linkedin.com/company/madeforuspodcastInstagram: https://www.instagram.com/madeforuspodcast/Newsletter: https://madeforuspodcast.beehiiv.com/
Why aren’t more tech companies prioritising inclusion in product development?Research by McKinsey & Company found that only 17% of product managers ranked inclusion among their top priorities. Yet, it can be a powerful strategic advantage.In this episode, we speak with Rikki Singh, a partner at McKinsey and founder of the McKinsey Product Academy, about the critical role of product management in fostering responsible and inclusive innovation.The conversation explores:Real-world examples of companies innovating to serve underserved marketsHow generative AI is exposing biases in tech while also unlocking the ability to create a more level playing fieldActionable tips for enterprises and startups to prioritise inclusion in product developmentLove what you heard? Leave us a 5 star review - it helps more people find us, and helps us bring you more great guests.Missed last week’s episode? Listen here: https://pod.fo/e/2ad6a1---About Rikki Singh Rikki Singh leads McKinsey’s software product-management work, helping the world’s largest software and fast-growing SaaS companies with product development and business building. She also founded the McKinsey Product Academy.Learn more: https://www.mckinsey.com/our-people/rikki-singh Follow Rikki on LinkedIn: https://www.linkedin.com/in/ritikasingh24/Read the report on responsible product management: https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/responsible-product-management-the-critical-tech-challenge---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/
Your feedback is important to us - shape the future of Made For Us by taking our quick survey: https://bit.ly/madeforuspod---We’re kicking off Season 2 of Made for Us with Lucy Edwards, a trailblazing broadcaster, author and content creator who is redefining perceptions of disability.Lucy shares her journey of navigating life as a blind woman, from losing her vision at 17 to becoming a disability advocate and consultant to major brands to creating content that's been seen by millions. The conversation covers:Lucy’s viral wedding, where she and her husband gave guests a glimpse into her worldHer book, Blind, Not Broken, a memoir and guide to overcoming loss and embracing self-acceptanceThe challenges of living in a world that often overlooks accessibilityLucy’s work with global brands like Pantene and Barbie-maker Mattel, and her plans to launch a makeup line with inclusivity at its coreIf you enjoyed this conversation as much as we enjoyed bringing it to you, we’d be thrilled if you could leave us a 5-star rating! Your support means more listeners will be able to discover the show. Thank you!About Lucy Edwards Lucy Edwards is a blind broadcaster, journalist, author, and digital content creator who has become a leading advocate for accessibility and inclusivity. Lucy uses platforms like TikTok and YouTube to educate her audience about living with blindness while championing equality. Lucy is the author of Blind, Not Broken and the children's book Ella Jones vs The Sun Stealer. Learn more about Lucy Edwards: https://www.lucyedwards.comFollow Lucy Edwards on Instagram: @LucyEdwardsOfficialFollow Lucy Edwards on TikTok: https://www.tiktok.com/@lucyedwards---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/ ---Season 2 credits:Creator/producer/host: Tosin SulaimanGraphic design: Judith Raynault | Cover art: Valentin GrimouxAudio engineer: Justin Orive | Marketing intern: Abigail Brierley
Made For Us is back for another season!Subscribe now so you don't miss new episodes.---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/
Over the past few months, guests on this podcast have shared some great examples of inclusive design and innovation, but these kinds of products aren’t the norm (yet). Joining me to explore some of the reasons why is Scott Berkun, author of How Design Makes the World, a book that aims to demystify design for everyone. We discuss why it’s so hard to design well and what organisations can do to accelerate good ideas. Enjoying the show? Subscribe to the free Made For Us newsletter for exclusive content.If you haven’t yet left a 5-star rating or review, this would be the perfect time to do so (it will help others discover this podcast while Season 2 is in the works). In today’s episode, Scott and I discuss: Business and cultural reasons behind design choicesKey questions to ask early on in the design processWhy we should think twice before using words like ‘intuitive’ and ‘user-friendly’The ROI of inclusivity ---About Scott Berkun:Scott Berkun is a bestselling author and popular speaker on UX design, innovation, leading teams, public speaking and other subjects. He’s published eight books, including How Design Makes The World and The Myths of Innovation. His work has appeared in The New York Times, The Washington Post, Forbes, The Wall Street Journal, The Economist and other media.Learn more about Scott Berkun: http://www.scottberkun.comLearn more about How Design Makes the World: https://designmtw.com/ ---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/subscribe LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/ Made For Us was produced and hosted by Tosin Sulaiman. Special thanks to the following people who helped to keep this podcast running:Design & social media management: Valentin Grimoux Audio engineering: Justin Orive at Reliable Sounds, Alex Van Rose & Rishi DasPost-production & marketing intern: Soumaya El Filali
On the day makeup artist Terri Bryant learned she had Parkinson's, she returned home and raided her makeup kit and her husband's toolbox. She quickly pinpointed what was lacking in the tools she’d been using for years: grip and stability. This sparked the creation of Guide Beauty, a brand dedicated to reimagining makeup artistry and proving it can be accessible to all, regardless of skill, ability, or disability.In today’s episode, we discuss: Adaptation and accommodation vs. authentic inclusion What Terri learned from launching a beauty brand in the middle of the pandemicWhy she decided to team up with the actress Selma Blair, Guide’s Chief Creative OfficerHow Guide Beauty is changing the narrative around accessible beauty toolsLoved this episode? Share it with a friend and drop us a 5-star review on Apple Podcasts or Spotify to spread the word! And be sure to check out our free newsletter where you'll find exclusive content. ---About Terri Bryant:Guide Beauty's founder Terri Bryant is a veteran in makeup artistry and education with over 25 years in the cosmetics industry. She’s worked behind the scenes as a celebrity makeup artist, in front of the camera as a presenter on QVC, QVC UK and HSN, and as an education executive, teaching makeup artistry for brands like Dior and Stila, and leading education departments for companies such as Smashbox and Josie Maran. Learn more about Guide Beauty: https://www.guidebeauty.comFollow Guide Beauty on IG: @guidebeautycosmetics Follow Guide Beauty on TIKTOK: @guidebeauty---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/subscribe LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/
Want to be the first to hear when Season 2 lands? Sign up for the Made For Us newsletter for the latest updates and exclusive content.This week's episode:In the heart of South London, a bustling barbershop served as the birthplace for Aaron Wallace, the pioneering grooming brand dedicated to black men. Co-founders Aaron Wallace and Lina Barker share how everyday barbershop conversations about hair woes and aspirations inspired the creation of their acclaimed brand, now gracing the shelves of major retailers like Sainsbury's and Superdrug in the UK and Saks Fifth Avenue in the US. In the conversation, we discuss: How barbershop dialogues helped the founders uncover a real need in the men’s grooming space The journey of turning a gap in the market into an opportunity for inclusive innovation Aaron Wallace’s global aspirations and how the brand broke into the US marketIf you enjoyed this episode, please pass it on to someone who'd appreciate it, and kindly leave us a 5-star review on Apple Podcasts or Spotify to help others find us.---About Aaron Wallace and Lina Barker:Aaron Wallace is a South London entrepreneur who opened his barbershop, Shear and Shine, in 2014. Following the success of the shop, he went on to launch his eponymous grooming brand, earning accolades from Forbes, AskMen and more as an industry innovator. Entrepreneur Lina Barker transitioned from organising events at the Houses of Parliament to co-founding the Aaron Wallace male grooming brand. Passionate about marketing and brand building, her work with Aaron Wallace has earned recognition from Forbes and Business Insider.Learn more about the brand Aaron Wallace: www.byaaronwallace.comFollow the brand Aaron Wallace on Instagram: @byaaronwallace.comFollow Aaron Wallace on Instagram: @aaronmwallaceFollow Lina Barker on Instagram: @linasbarker---Connect with Made for UsShow notes and transcripts: https://made-for-us.captivate.fmNewsletter: https://madeforuspodcast.beehiiv.com/subscribe LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/