Hello friends! Today we're going to talk about something that might shake things up a bit: Logos aren’t the whole story of your brand. Yep, you heard it right! Imagine you’re opening a new shop. You're super excited and you think, "Ah, I need a super cool sign so people notice me!" That sign is like your logo. It's fun, it's visible, and yes, it's important. But is that all there is to be known and loved for? Join us as we dig deeper! Introducing the Dream Brand Club – your stress-free ...
Hello Friends! Let’s talk about FUN in business in today’s episode! Inspired by childhood memories, we’re exploring how to sprinkle joy into our workdays. From choosing cheerful clients to crafting happy workspaces and even launching our very own comfy DBC Merch (sneak peek alert! 🎉👕), let's dive into making work not just a task, but a blast! Introducing the Dream Brand Club – your stress-free path to building a powerful brand! Say goodbye to brand-building stress and hello to adventur...
Today, we're diving into the vibrant world of social media. Lost in the maze of endless content? We have just the ticket: The Dream Brand Club's 30-Day Social Media Challenge. Consider this a fun and structured guide to bringing your posts to life. Each day offers a fresh theme: from sharing your brand's humble beginnings to giving a sneak peek into your daily operations. The goal? To ease the stress of daily posting and truly connect with your audience. It's not about getting it perfe...
It’s everyone’s favorite part of the branding process, of the business process maybe. We all love it because it’s fun, it’s visual and we are visual creatures, we get to hang out on Pinterest and we can call it “work”. I mean, sign me UP! However, you may have moodboarded for “fun” but it brought you nowhere. Whether for a New Year vision board, a photoshoot, your brand design, or website. I’m sure you know exactly what I’m talking about. You collected pictures of things you liked, maybe t...
Ever felt lost or stuck with your business, even when you're super busy? You're not alone. In this episode, we talk about why it's important to know clearly what you want for your business and how to get there. We'll share easy-to-follow tips, like writing down your thoughts and trying out calming activities like walking or cooking. Plus, if you're a fan of writing things down, we have a fun journaling activity for you in our Dream Brand Club. And, we've got some free helpful guides waiting i...
Hey there, fellow entrepreneur! Ever felt like you're on this business journey all by yourself? We get it. Sometimes, even with the whole world of online resources at our fingertips, what we really miss is that human connection. That reassuring nod from someone who truly gets the ups and downs of building a brand from scratch. In today's episode, we're chatting about those lonely moments and sharing some heartwarming advice. Spoiler alert: You're definitely not alone in this! By surroundi...
Are you ready to turn your business dreams into reality? Then you won't want to miss the first episode of our Dream Brand Club series on the Market It! podcast. In this episode, we dive into the most common fears that prevent entrepreneurs from starting a business. From imposter syndrome and rejection to lack of stability and security, we share our personal experiences and offer practical solutions to help you overcome these fears. Whether you're just starting out or have been in business f...
Are you hesitant to show your face on social media? Don't worry, you're not alone. In this podcast, we will share some tips and tricks to help you overcome your fear and start connecting with your audience. You don't have to be an influencer to show your face on social media. It's a great way to build trust and create a personal connection with your audience. We'll also discuss the importance of focusing on your content and message instead of your appearance, and how to capture genuine and ca...
Welcome to Episode 9 of Market It!, where we have the pleasure of sitting down with entrepreneur Jordan X for an insightful conversation. Jordan shares his story of starting his entrepreneurial journey with the launch of his tattoo shop, Oxygen Ink, and building his personal brand, Unknown Simplicity. We delve into the importance of having an authentic brand identity and how it can impact the success of a business. Jordan shares his thoughts on what makes a good brand, the challenges he face...
Welcome to Market It! Episode 8, where we sit down with Personal Expansion Coach Maria Sanchez to discuss the best business growth strategy for 2023. Maria believes that by focusing on authenticity and aligning personal and brand values, entrepreneurs can create "soulful brands" that resonate with their target audience. The key to success, according to Maria, is to work on yourself first by figuring out what you truly want and getting rid of limiting beliefs. Only then can you execute on your...
In this episode of the Market It! Podcast, we explore the dark side of marketing. While branding and marketing can be a powerful tool when used ethically and effectively, there is also a negative side to the industry. Many people working in branding and marketing often feel like they are contributing to superficial, misleading advertising and selling unnecessary or overpriced products. Join us as we dive into the dark side of marketing and explore the ethical considerations and responsibilit...
Have you ever wondered what goes into a really good caption? Countless times I receive messages asking how to improve Instagram captioning — and there is a right way and a wrong way to do it. In today's episode, we will look at some of the drivers behind a really good Instagram caption. If you enjoyed this episode of Market It!, let us know by leaving a review! Join us on Instagram to keep up with the latest episodes, ask questions, and talk about all things branding. We'd love to hear from ...
Welcome to Market It! the podcast that inspires and guides authentic entrepreneurs to build the soulful brand of their dreams and lead a purpose-driven business. In this episode, I will introduce the concept of luxury branding to you as a business owner or as an individual who wants to better understand why brands are what they are and how luxury brands become 'luxury'. If you want to build your own luxury brand, you won't want to miss this episode. If you enjoyed this episode of Market It...
Welcome to Market It! the podcast that inspires and guides authentic entrepreneurs to build the soulful brand of their dreams and lead a purpose-driven business. In today's episode, we will be taking a look at personal branding. When it comes to the topic of personal branding, there's often a sense of uncertainty about what it means and how to accomplish it. Are you thinking about launching a new business venture? Or perhaps you're just ready for a career change. Whatever your situation may ...
Welcome to episode 3 of Market It! the podcast that inspires and guides authentic entrepreneurs to build the soulful brand of their dreams and lead a purpose-driven business. Transforming brands from being transactional to becoming loved is a challenge that many business owners face. We have a transactional relationship with most brands: they give us something in exchange for our money. For some brands, we feel connection, loyalty and love. Brands that succeed in winning consumers' hearts ten...
Welcome to episode 2 of Market It! the podcast that inspires and guides authentic entrepreneurs to build the soulful brand of their dreams and lead a purpose-driven business. So, you're building a brand. You've got the juices flowing and are ready to get out into the world—but where do you start? Tune in as we discuss the 5 key steps to laying the foundation for your dream brand. Download your Dream Brand Guide, a workbook that guides you through brand strategy basics so your brand can have...
Welcome to the first episode of Market It! the podcast that inspires and guides authentic entrepreneurs to build the soulful brand of their dreams and lead a purpose-driven business. Today, we're focusing on the importance of branding. Branding is more than a pretty logo; it helps you stand out in a sea of competitors. Here, we'll cover the basics of what branding is and why it's so crucial to your business. If you enjoyed this episode of Market It!, let us know by leaving a review! Join us...
Welcome to Market It!, your dose of inspiration for marketing, branding, and growing your purpose-driven business. I'm Anne-Héloïse, the host and founder of AHBC Group. Whether you’re a solopreneur or the CEO of a multinational conglomerate, there’s no way around it – your brand is everything. But what is branding? What does a purpose-driven brand actually mean? How do you find yours? In this podcast series, we’ll talk about branding and marketing, and discover just one of many ways to...
Thanks for listening! Make sure to subscribe so you don't miss our episodes about branding, marketing and business. 👉 Brand Templates: https://dreambrandclub.com/brand-templates ♟️ FREE Dream Brand Strategy Guide: https://ahbc-group.myflodesk.com/od8vrkc197 ✨ Building the Dream Collection: https://dreambrandclub.com/building-the-dream-merch 👩🏻💻 Agency Website: ahbc-group.com 📲 Instagram: instagram.com/ahbcgroup 💬 Email us: hello@ahbc-group.com _____ Top 5 Branding Mistakes to Avoid: Es...
Thanks for listening! Make sure to subscribe so you don't miss our videos about branding, marketing and business. 👩🏻💻 Agency Website: ahbc-group.com 📲 Instagram: instagram.com/ahbcgroup 💬 Email us: hello@ahbc-group.com _____ How We Boosted our Client's Sales by $1.1 Million in 3 Months with Effective Marketing Strategies In this video, I share how my agency boosted a client's sales from $200k in January to more than $1.3 million by April by strategically leveraging a comprehensive ma...