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Marketing Geeks

Marketing Geeks

Author: Justin Womack - Marketing SEO

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Justin Womack and Andros Sturgeon geek out on the latest marketing trends, technology news, and pop culture happenings. Whether you are interested in internet marketing, influencer marketing, copywriting, or psychological tactics, you are going to love this show. We cover social media, email marketing, online sales funnels, and all things marketing on this show.

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24 Episodes
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Ep 24 - Consistency and Commitments as a Marketing Influence Pattern...
Welcome to Episode 24 of the Marketing Geeks and Part-6 of our six part series on influence patterns featured in the book "Influence" by Robert Cialdini. If you are new to the podcast, go back and listen to our last 4 episodes which covered the influence patterns of authority, reciprocity, scarcity, social compliance / social proof, and liking.Today, we cover the 6th influence pattern of consistency, commitments, and micro-commitments. This has also been called the principle of behavioral consistency.Check out this episode for a full description of how this influence pattern can work for you and where you can apply it to improve your marketing, increase your sales, and grow your business.Remember, all of these influence patterns come from Robert Cialdini's book "Influence" which you can get on Amazon. Use our affiliate link here if you are going to buy it anyways so you can help support the show. Go here to grab the book, Kindle edition, or audio book: amzn.to/2ERIPOG Also, we have announced that are next webinar will be cover the topic of "Instagram Marketing" and it will take place on November 28th at 1:00pm Pacific Standard Time. Mark your calendars, check your time zones, and make sure to show up because it will be live.Register for the Instagram Marketing Webinar Here:zoom.us/webinar/register/WN_yPmn0yvhSsuFnbzY0bFk_Q If you can't make the webinar, donors that donate $5 per month are eligible to receive all webinar recordings. Otherwise, you have to be there live to get the content. Donors who donate $20 per month will receive all webinar recordings and a private group coaching call for one hour each month with Andros Sturgeon and Justin Womack.If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below.Connect with us on LinkedIn:Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast:https://anchor.fm/marketing-geeks/support
EP 23 - HOW TO BE LIKED, WIN FRIENDS, AND INFLUENCE PEOPLE [HINT: MARKETING EXPERTS DO THIS]
Welcome to the top rated business podcast, Marketing Geeks, and to our 23rd episode of the show. In today's episode, we are into Part 5 of our 6 Part Series on identifying the Six Major Influence Patterns as illustrated in the book, "Influence," by Robert Cialdini. Special shout out to this episode's sponsor, Virra Marketing. Please visit their website at http://virramarketing.com/If you are new to the podcast, go back and listen to our last 4 episodes which covered the influence patterns of authority, reciprocity, scarcity, and social compliance / social proof.Today, we cover the 5th influence pattern of liking. The reality is that people like to do business with people that they know, like, and trust. If people like you, or better yet, they believe that they like you, then you are in a much stronger position to have influence and potentially make a sale. We will cover methodologies for building strong subconscious rapports, strategies for being liked, and little known secrets that only the elite marketing experts of the world know.Remember, all of these influence patterns come from Robert Cialdini's book "Influence" which you can get on Amazon. Use our affiliate link here if you are going to buy it anyways so you can help support the show. Go here to grab the book, Kindle edition, or audio book: amzn.to/2ERIPOG Also, we have announced that are next webinar will be cover the topic of "Instagram Marketing" and it will take place on November 28th at 1:00pm Pacific Standard Time. Mark your calendars, check your time zones, and make sure to show up because it will be live.Register for the Instagram Marketing Webinar Here:https://zoom.us/webinar/register/WN_yPmn0yvhSsuFnbzY0bFk_QIf you can't make the webinar, donors that donate $5 per month are eligible to receive all webinar recordings. Otherwise, you have to be there live to get the content. Donors who donate $20 per month will receive all webinar recordings and a private group coaching call for one hour each month with Andros Sturgeon and Justin Womack.If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below.Connect with us on LinkedIn:Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast:https://anchor.fm/marketing-geeks/support
EP 22 - MARKETING WITH SOCIAL PROOF AND SOCIAL CONSENSUS
Welcome to episode 22 of the hit podcast Marketing Geeks featuring your hosts, Justin Womack and Andros Sturgeon.Today, we enter part 4 out of our 6 part mini-series where we delve into the six major patterns of influence as illustrated in the awesome marketing book, "Influence," written by Robert Cialdini.Part 4 of the Influence series is all about how marketers use social consensus and social proof to influence their audiences. Listen in for our full discussion of how this shows up in real world marketing as well as why and how the influence pattern works. Want to get Robert Cialdini's "Influence" book on Amazon. Use our affiliate link here if you are going to buy it so you can help support the show. Visit here: amzn.to/2ERIPOG Additionally, we cover the latest marketing news and geek news as well as our newest book report segment where we go through the book, "Jab, Jab, Jab, Right Hook," by the incredible Gary Vaynerchuk. You won't want to miss our discussion and breakdown of the content from this book toward the end of this episode.To get a copy of "Jab, Jab, Jab, Right Hook" from Amazon, follow our affiliate link here https://amzn.to/2DkDbmQAs always, please rate, review, and subscribe to the podcast. We love our listeners and would appreciate anything you can do to help spread the word about the show.If you would like to support the show with a donation, we have launched a Patreon page offering special bonuses to donors. Check it out at www.patreon.com/marketinggeeks Donors that donate $1 per month will get a featured shout out on the show. Donors who donate $5 per month will get the shout out plus access to all webinar recordings.Donors who donate $20 per month will receive a shout out, webinar recordings, and a private group coaching call for one hour per month with Andros Sturgeon and Justin Womack.If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below.Connect with us on LinkedIn:Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast:https://anchor.fm/marketing-geeks/support
Ep 21 - Marketing with Scarcity - The Third Pattern of Influence
In today's episode of Marketing Geeks, Justin Womack and Andros T. Sturgeon discuss the topic of marketing with the influence tactic of scarcity. This is part 3 of our 6 part influence tactics series where we break down each of the 6 influence patterns as listed in the book "Influence" by Robert Cialdini.Additionally, the geeks cover current marketing news including Facebook's admission that they are looking into copying the features of Music.Ly / Tik Tok and the story that Michael Jordan has entered the esports world. Finally, Andros will share a report on the book "How to Win Friends and Influence People" by Dale Carnegie. If you are looking to sound a little smarter and dominate your Thanksgiving dinner conversations, you won't want to miss this. Want to get Robert Cialdini's "Influence" book on Amazon. Use our affiliate link here if you are going to buy it so you can help support the show. Visit here: amzn.to/2ERIPOG As always, please rate, review, and subscribe to the podcast. We love our listeners and would appreciate anything you can do to help spread the word about the show.If you would like to support the show with a donation, we have launched a Patreon page offering special bonuses to donors. Check it out at www.patreon.com/marketinggeeks If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below.Connect with us on LinkedIn:Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast:https://anchor.fm/marketing-geeks/support
Ep 20 - Marketing and the Law of Reciprocity
Welcome to Episode #20 of the Marketing Geeks podcast starring Andros Sturgeon and Justin Womack. Today, we enter part 2 of our influence series looking at the law of reciprocity. This is a part of the 6 pillars of influence as cited in the Robert Cialdini book aptly titled “Influence.”Throughout this show, we cover all the current geek news, we introduce a brand new marketing book segment, and we just continue to give massive value.Listen in and enjoy the show. For those of you interested in the relationship marketing software called Rocket Notes, you can sign up for a free account by visiting the website https://www.rocketnotes.com and entering invitation code “PODCAST.” You can use the software for free and will only pay when you actually use it to send cards, gifts, or custom swag items. This software does integrate with CRMs like Infusionsoft and Salesforce.Want to get Robert Cialdini's "Influence" book on Amazon. Use our affiliate link here if you are going to buy it so you can help support the show. Visit here: https://amzn.to/2ERIPOGAs always, please rate, review, and subscribe to the podcast. We love our listeners and would appreciate anything you can do to help spread the word about the show.If you would like to support the show with a donation, we have launched a Patreon page offering special bonuses to donors. Check it out at www.patreon.com/marketinggeeks If you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below.Connect with us on LinkedIn:Justin Womack - www.linkedin.com/in/justinwomack1/ Andros Sturgeon - www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast:https://anchor.fm/marketing-geeks/support
Ep 19 - How to Build Credibility and Become an Authority...
Welcome to episode #19 of Marketing Geeks with Justin Womack and Andros Sturgeon. Today, we have a very special episode where we do a deep dive into the subject of how to build authority as a business owner or entrepreneur.In the context of this discussion, building authority means creating trust and establishing credibility with your target audience. The reality is that times have changed. What used to be a society that valued only college degrees and credentials has shifted into something different.In today's times, there are several strategies that all business owners should adopt to quickly and effectively build authority in their area of expertise. These tactics will help you be seen in the light of an expert and will make it much easier to conduct sales conversations later on.Also in this episode, we cover current marketing and geek news with some very exciting surprises.Want to get Robert Cialdini's "Influence" book on Amazon. Use our affiliate link here if you are going to buy it so you can help support the show. Visit here: amzn.to/2ERIPOG As always, please rate, review, and subscribe to the podcast. We love our listeners and would appreciate anything you can do to help spread the word about the show.If you would like to support the show with a donation, we have launched a Patreon page offering special bonuses to donors. Check it out at https://www.patreon.com/marketinggeeksIf you would like to be a guest on the show, please email us at realmarketinggeeks@gmail.com or message us via LinkedIn using the info below.Connect with us on LinkedIn:Justin Womack - https://www.linkedin.com/in/justinwomack1/Andros Sturgeon - https://www.linkedin.com/in/androssturgeon/ Become a supporter of this podcast:https://anchor.fm/marketing-geeks/support
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