Claim OwnershipMarketing Over Coffee Marketing Podcast
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© Copyright 2007, John Wall and Christopher Penn
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Marketing over coffee is a weekly discussion of what's new in marketing with John Wall and Christopher Penn
231 Episodes
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In this Marketing Over Coffee: Learn about what came out of WWDC, how to market better on LinkedIn and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Apple WWDC Entering the age of on device AI 7:04 Wix Studio is the web platform that gives agencies and enterprises […]
The post The Future of Onboard AI and The World’s Best Water Bottle appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about how they shop, what they think of brands, who influences them, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite What inspired the Gen Z Parent study? All Gen Zs are not broke and stressed out about money They will pay […]
The post Kasi Bruno with The Inside Story of Gen Z Parents appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Rand Fishkin’s Pulitzer Bid, SERP Hacks, Burst Mode, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite 60 hours in planes over 2 weeks Google Gemini Upgrades including AI Answers Rand is sent some leaked Google API Documentation – he then […]
The post How Google Works, Building Your Virtual Team, and Taking Better Pictures appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about creating great content, getting more Paid, Earned, Owned and Shared impact, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Previous interview on PESO Major changes with AI and how Earned Media has changed Adding EEAT to the strategic plan (4:32) […]
The post PESO Update From Its Creator Gini Dietrich! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about GA Key Events, AI for Agencies, Smart Lights and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite German 4 Test pack (Covid, Influenza A & B, and RSV) Google in front of the DoJ – Slides if you want more GA4 […]
The post Google AI Answers, Synthetic Data, and M4 Chips! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn why every company needs a CCO, even if it’s fractional, life after Hubspot and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite Starting as a fan of Hubspot and then being hired to grow the fandom there Finding the Customer Love Language […]
The post Christina Garnett talks Chief Customer Officer! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn how a TikTok ban would work, GenAI for Agencies, Star Trek and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite TikTok? Can’t be banned, but will it be bought? Google and Meta (+27%) Ad Revenue up for Q1 YouTube Pushing Back on […]
The post TikTok Ban, GenAI for Email, and Now With More Apple Watch! appeared first on Marketing Over Coffee Marketing Podcast.
1In this Marketing Over Coffee: Learn about Strategies for Facebook, Meta, Instagram and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite What was the path to becoming the Queen of Facebook? Emigrating in 1999 and becoming an entrepreneur Bringing her experience in relationships to tech 7:31 NetSuite is […]
The post Getting the Most Out of Meta with Facebook Queen Mari Smith! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Social Media Tool Consolidation, Free AI Resources, Review Strategies and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite The Bank of America Boston Marathon! Nothing is replacing Twitter for live news Meta shutting down Crowdtangle Hootsuite acquiring Talkwalker 5:48 Wix Studio […]
The post Social Listening, HARO to HERO, and a Little Pesticide appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Gemini 1.5, Gen AI for Agencies, Gran Turismo and more! Direct Link to File Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights Alphabet talking to Morgan Stanley about making an offer for Hubspot – an exclusive from Reuters […]
The post AI Based Search, Attribution, and Faster Editing! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Equity, Equality, How to Screen Your Content, and more! Direct Link to File Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights Author Minal Bopaiah talks to us about her latest book: Equity – How to Design Organizations Where […]
The post Equity and Human Centered Design appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Ted Harrison talks about what makes people pay attention to videos! Direct Link to File Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights Starting with Adobe Premiere at Summer Camp Weber Shandwick Dallas to NY Working at Twitter creating video […]
The post The Video Strategies that Made Twitter Hundreds of Millions appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Adding Data Science to Your Team, Rendering Video, Media Servers and more! Direct Link to File Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights Data Analyst vs. Marketing Analyst vs. Data Scientist When do you need to hire […]
The post Now With More Groking Data Analysts appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: The World’s Smartest Man, Saul Colt returns to talk Electric Cars, Mad Magazine, Nike and more! Direct Link to File Brought to you by our sponsors: Wix Studio and The Generative AI for Marketing Course from Trust Insights 2011 Marketing Over Coffee Award Winner Saul Colt Returns!! The 19th Anniversary […]
The post Now with More Electric Porsches! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Account Based Marketing, AI Video, Testing and more! Direct Link to File Brought to you by our sponsor:The Generative AI for Marketing Course from Trust Insights San Diego for Social Media Marketing World to London ABM Join the Analytics for Marketers Slack Group! Open AI Sora for Video […]
The post Now with More ABM, AI, and AB appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Social Media Strategy, Channel Selection and more! Direct Link to File Brought to you by our sponsors: The Generative AI for Marketing Course from Trust Insights The book: Organic Social Media – How To Build Flourishing Online Communities from Kogan Page Television journalism inspired by Connie Chung Left […]
The post Jenny Li Fowler on Organic Social Media Strategy appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Google Gemini, Switfies, Word Runner and more! Direct Link to File Brought to you by our sponsor: The Generative AI for Marketing Course from Trust Insights Google Gemini retires The Bard Standard prompts and how to beat them Using JSON for prompts Microsoft’s CoPilot Nice Super Bowl Roundup […]
The post Bard Falling, Pop Star Rising appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Photoshop Generative AI, the Mariachi Button, Taylor Swift and more! Direct Link to File Brought to you by our sponsors: Miro and The Generative AI for Marketing Course from Trust Insights Trust Insights Livestream – Update on Photoshop and Generative AI Photoshop in the Browser Adobe Express and […]
The post Now with More Mariachi Button! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about Email Deliverability, Swifties, Apple Vision, Echo Studio and more! Direct Link to File Brought to you by our sponsors: Miro and The Generative AI for Marketing Course from Trust Insights Email Deliverability Day! Trust Insights Livestream on setting up email for maximum deliverability The Taylor Swift standing army […]
The post Now with More Taylor Swift Fans! appeared first on Marketing Over Coffee Marketing Podcast.
In this Marketing Over Coffee: Learn about content management, brand repair, SEO at scale and more! Direct Link to File Brought to you by our sponsors: LinkedIn and The Generative AI for Marketing Course from Trust Insights Talking with Head of SEO Brand for Wix Mordy Oberstein Formerly at SEMRush Economies of scale that make […]
The post Mordy Oberstein of Wix on Site Management and SEO appeared first on Marketing Over Coffee Marketing Podcast.
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great content
we could be creating unconscious biases based on our past experiences
think about retail and how many features are our what's the right combination of features? They Seasons data science expert will have insight into that. Some of the nose the domain will have expertise on that as well?
Cuban judgment is needed to determine what data you are going to model
don't rush into data science you end up cutting corners. Feature engineering is extremely important