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Maximize Your Influence

Author: Kurt Mortensen

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Maximize Your Influence: Your source for the top persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business!
348 Episodes
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Your voice is your calling card.  Your voice must exude confidence, courage, and conviction.  We judge others by their voice:  arrogant, nervous, weak or strong.  If you sound uncertain and timid, your ability be accepted as an expert will deteriorate.  Your voice will either connect you with your audience or disconnect with them on a subconscious level.  What does your voice trigger in people?  What words do you use that are repelling people?  Your voice must be interesting and easy to listen to in order to help, rather than hinder, your ability to gain charisma and influence others.  Lemon Scent May Bolster Body Image Discover the keys to the right way to get someone interested in you or your business.  Join me for this week’s podcast on The Death Of The Elevator Pitch. 
The right negotiation techniques will make a difference in your success and income.  Many of the negotiation techniques you have learned in the past - no longer work.  Top persuaders have mastered the art and science of communication and negotiation.  Let’s talk about negotiation blunders.  14 habits of the most likable people Want to know more about making the first offer?  How likability affects persuasion?  Want to know the best way to justify your high/low offer?  Then join me for this week’s webinar where I will take a deeper diver, offer additional tools on negotiation.  Join me for Should You Make The First Offer In Negotiation?
When you are not disciplined in all aspects of your life, it will pull you down.  Let’s say you are disciplined in 4 areas of your life and in 2 areas you are not so disciplined.  Each weak area of your life affects the strong areas of your life.  Self-discipline is critical in every aspect of your life.   Ask yourself where are your habits taking you?  Then ponder about what are the long-term consequences of this habit?  The key is coming up with a game plan on how you are going to replace this habit and what are you going to do when your self-discipline is feeling weak.  Choose your weakest habit today and find your solution, and create a game plan. If you want to understand self-discipline and success – listen to this week’s podcast for success expert James Malinchak.  We take a deep dive into what it takes to be more successful and how to make your business grow. To learn more about James visit his website here.
Do you repel people?  Most people say no.  Although most of us do things that repel people.  You have met people that just rubbed you the wrong way.  They repelled you, you did not like them and you did not want to be around them.  The key is that they never told you what you did wrong or how you made them feel, they just left.  These mistakes are a silent influence  killers.  Most people will never say anything to you that will alert you to the fact they are feeling this way.  They are more comfortable lying to you—so they don't hurt your feelings.  Download the Free Report on Do You Repel People Or Listen to the Podcast - Do You Repel People - Rethink Your People Skills Or Watch the Video - Top 10 Things You Are Doing That Annoy And Repel People
Successful persuaders all share a common ability to use language in ways that evoke vivid thoughts, feelings, and actions in their audiences.  Typically, news broadcasters are trained to inflect their voices downward at the ends of sentences because doing so suggests confidence and authority.  Upward inflections tend to suggest a lack of confidence and doubt.  Your voice is who you are.  It is your trademark and your calling card.  Your voice must exude energy, confidence, and conviction.  We tend to judge others by their voice:  confident, nervous, relaxed, energized, tired, weak, strong.  If you sound unsure and timid, your ability to persuade will suffer. Want to know more?  Join me for this week’s podcast on Your Zoom Voice:  How to Make Your Voice Captivating and Persuasive In An Online World. You will Discover....other elements needed to make your voice more influential, how to know if someone is smiling while they are wearing a mask, and how to know when you have developed and created rapport with a stranger.
Increase your scarcity with your product or service and you will find your prospects begging to get started.  Make sure you follow the 3 critical aspects of scarcity.  Make sure your urgency is immediate, legitimate, and believable.  The Sweet Psychology of Indulging During a Pandemic Want to know how to increase scarcity and urgency?  Want to know how to keep prospects and coworkers to keep their deadline?  How to get them to say yes now – instead of later?  Join me for the podcast on How to Get Others to Take Immediate Action (not I’ll do it later)
Deep down we want everyone to listen to our message and we want to influence them to our way of thinking.   Every day you either persuade others to your point of view or they persuade you to theirs. We have learned from society to use intimidation, coercion, control, force, or sometimes compromise to get what we want. Candidates who use humor on Twitter may find the joke is on them One of these differences most of us don’t think about is those that are left-handed.  Did you know around 10% of the world is left-handed and most left-hander's brains are organized differently?  How you persuade someone that is left-handed?  You must adapt and learn to speak their language.  Join me for the podcast on Did You Know Selling A Left-Handed Person Is Different?
There is a strange psychological phenomenon in regard to drawing conclusions.  If someone tells us exactly what to do, our tendency is to reject that forced choice.  Especially when we feel like it is our only option. The solution is to offer your prospects a few options so that they can make the choice for themselves.  People feel the need to have freedom and make their own decisions.  If forced to choose something against their will, they experience psychological resistance and feel a need to resist the decision. Testing the objectivity of vision and BIAS The challenge is there are a few downsides to using options and choices.  For example, too many options can paralyze your prospect.  Discover a few more “what to do,” and a few more “what not to do,” on this week’s podcast.   Join me for the podcast on The Power of Choices and Options - A Key To Your Close.
We can’t fix this habit in ourselves or in our prospects until we understand the WHY of procrastination or the WHY or putting things off.  While there are many different psychological factors motivating a person’s tendency to procrastinate, the number-one reason is fear of failure or rejection. We often exhibit avoidance, reluctance, apathy, and rationalization when we are afraid. Does your prospect take their sweet time to get you a decision?  Do your kids put things off until the last minute.  Do you tend to misjudge how long it takes to get things done?  These are all forms of procrastination.  Let’s take a deep dive and understand the why of procrastination and how to overcome this challenge.  How much money this has cost you?  Let me share with you a few keys to overcome your procrastination and help your prospects overcome their procrastination to make a decision.  Join me for this week’s podcast on Procrastination Is Self Sabotage Based On Your Fears.
No one can follow through on an act or message without first thinking or seeing in his or her mind that it is possible to accomplish it.  You can mentally achieve participation by helping your audience visualize and see in their mind how your product or service will help them. Another key aspect of creating an image or vision in their mind is to use metaphors and similes.  These persuasion power tools instantly create an image in the mind.  They also help with objections and hard to understand concepts.  Join me for this week’s podcast on How Metaphors And Similes Increase Influence.
As a persuader, you need to help your audience be one step closer to taking action. As a Power Persuader, your goal is to decrease the distance someone has to go to reach your objective. Your task is to make it as easy and as simple as possible. You need to decrease the mental, social, or physical distance they need to travel to be persuaded. Do you want to know how to simplify the persuasion process?  How to make it easier for them to say yes?  How to decrease the distance with your prospects?    4 Ways to Communicate When You Can't See Someone's Face Join me for this week’s podcast on The Persuasion Easy Button.
What makes someone successful?  Why do some people achieve wealth, while others don't? How can we predict who will make it big, who will barely make ends meet, and who will fail?  How do we quantify the characteristics of highly successful people? Are you prone to feeling guilty? Then you’re probably more trustworthy, study shows Sales Hacks Great persuaders don't even have to use closing techniques. That's because their audience is ready to purchase before the end of the conversation has even been reached. Want more tools in your persuasion toolbox?  Want a better understanding of influence triggers that will help the people persuade themselves?  Join me for this week’s podcast on Sales Hacks - Triggers to Persuasion. Don't forget to take advantage of my introductory special for 111 Sales Hacks  
The Law of Involvement suggests that the more you engage someone's five senses, involve them mentally and physically, and create the right atmosphere for persuasion, the more effective and persuasive you'll be.  Your prospect’s could listen to an entire presentation and not feel or do a thing.   How do you keep attention during this new world of online meetings? We have Zoom, Gotowebinar, and Skype to add to our persuasion arsenal.   How do you keep people engaged during these meetings.  How do you influence when you are not physically there?  Join me for this week’s webinar on How to have Captivating, Engaging And Influential Online Meetings/Webinars.
The great persuaders I have found and interviewed are happy people.  They love and enjoy life. They are very successful.  They attract people to them.  How does society define success?  By fame, fortune, achievement, or material wealth.   When Likes Aren’t Enough: A Crash Course in the Science of Happiness Notice that every single one of these measures is external.  None of them has anything to do with inner peace or purpose.  We think we will be happy when we finally make our fortune, graduate from college, retire, are promoted, or end up at the top in business. Want to understand the science of happiness?  The role of using humor in persuasion?.  Join me for this week’s podcast on the Science of Being Happy (And Creating Happiness).  I will take a deep dive into the simple things we can do to increase our happiness and the happiness of everyone around us.
Has this ever happened to you? You enter a retail store and you're approached by a sharply dressed persuader. You are interested in buying, but the salesperson is a little aggressive. You get an alarming feeling in the pit of your stomach and then do what many of your customers do to you. You lie! You say, "I'm just looking; I'll come back later," or "It's too expensive," or "I have to talk to my spouse before I decide." How Passion For Your Job Can Backfire There are things you are doing right now that cause people to resist you and your message.  These mistakes are simple to fix, but expensive to have.  Join me on this week’s podcast on Why You Are Causing The Resistance And Rejection.  Discover simple ways to reduce resistance and be more influential.
Why do you get so much resistance, especially when it is a no brainer for them to say yes?  It usually comes back to a bruised ego or low self-esteem.  It can be easily fixed with a little praise and understanding of human nature.  Most people don’t praise because they are concerned it will appear phony, their prospect won’t believe them or they might even get upset.  Impostor syndrome is more common than you think Have you ever heard of Imposter Syndrome?  Do you have it?  Do you work with people that do?  A few of the causes can be low esteem, lack of praise and unrealistic expectations.  On this week’s podcast, I talk about imposter syndrome and how it hinders your ability to influence and how to persuade past it.  Click to listen to….. Imposter Syndrome, Ego, And Influence
What skills do you need to influence in these crazy times when everyone is full of fear, doubt, and despair?  You need to have personal courage and radiate confidence in your prospects. The Latin root of the word courage means heart, bravery, will, and spirit.   People eat more when dining with friends and family How do you get your prospects to have more courage, overcome their fear and make a decision?  How do you provide a safety net that provides confidence for them to move forward?  What are the key ingredients to reduce their risk and get them to move forward?  Find out on this week’s podcast - Risk Reversal And Your Prospects Safety Net.
The question of the day is about mood. Does your prospect’s mood affect your ability to influence them? Does your personal mood affect our ability to persuade others?  Let’s find out! Mood plays a major role in how people make decisions about time management Learn to be aware of their moods and your attitude.  Great persuaders know when it is time to help your prospect change their mood.  How do you change their mood and even switch your mood?  Join me for this week’s podcast on How Mood Helps Or Hinders Influence.
Want Success?  Want Wealth?  Wondering what is taking so long?  The formula is simple.  Start thinking, acting, and doing what successful people are doing.  Success is an open book test.  Time to get the answers.  The key is to model professional athletes or millionaires.  We call this the “success mindset” or “mental programming.” marshmallow experiment Join me for this week’s podcast that will get you back on track on how to inspire others (and yourself).   How To Inspire And Energize Anyone Podcast.
Great persuaders are great communicators. Well-known motivational speaker and best-selling author Jim Rohn said it best: “When I learned how to effectively persuade and communicate, my income went from six digits to seven digits.” Your communication skills are critical for your success, yet this is another set of overlooked skills that are not effectively taught in school. Communication includes phone skills, face-to-face interactions, group presentations, and even email. Emotionally intelligent bosses make for happier, more creative employees Persuasion Blunder What is the one skill most presenters don’t have?… Are you sitting down?  It is the ability to handle a heckler.  Someone that says something mean, throws out a venomous comment or tries to show the group how they know more than you.  Do you know this type of person?  Every group has one.  Join me for this week’s podcast as we discuss How to Handle The Heckler, Clueless people and pointless disruptions.
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