Melissa How

Melissa founded Marketing Wise in 2010 to demystify digital marketing and support businesses in their digital transformation journeys. After helping to establish digital marketing programs, Melissa remains an advisor to many of those organisations. She can translate complex technology into digestible sound bites and lead the constant cycle of improvement.

7 Effective Inbound Marketing Strategies for TOFU

What is top-of-the-funnel content? What does it have to do with inbound marketing strategies? And why is it so important for your businesses?Read More: https://melissahow.com.au/7-best-inbound-marketing-strategies-for-top-of-funnel/#inboundmarketingstrategies #marketingstrategies #digitalmarketing #marketingstrategiesmelbourne

07-27
02:10

Digital Marketing Trends You Must Know in 2023

Learn about the biggest digital marketing trends 2023 to watch out for. you need fresh digital marketing strategies for your business. This plan should focus on a personalized customer experience. But also take advantage of the latest technologies, such as AI and machine learning.Learn More: https://melissahow.com.au/11-top-digital-marketing-trends-of-2023/

06-10
02:38

8 Skills That a Digital Marketing Consultant Must Have

Hiring an experienced marketing consultant has many advantages. You add a professional to your team and save money while increasing the effectiveness of your marketing campaigns.Read More: https://melissahow.com.au/8-essential-skills-of-a-digital-marketing-consultant/#digitalmarketing #digitalmarketingconsultant #digitalmarketingconsultantmelbourne

01-07
01:26

How To Choose the Right Social Media Mix

How to choose the right social media mix for your business is something small business owners often ask. It's all in the Who, What and Where.Read More: https://melissahow.com.au/how-to-choose-the-right-social-media-mix-for-your-business/

06-13
01:52

7 Types of Marketing Consultants in 2022 | Melissa How

There are 7 types of marketing consultants. Here like marketing strategy consultant, market research consultant, communications & PR consultant, inbound marketing consultant and outbound marketing consultant etc.Learn More: https://melissahow.com.au/what-kind-of-marketing-consultant-do-you-need/

05-21
01:35

Why Email Marketing is More Efficient than Social Media in 2022

Most businesses invest less of their marketing budget in EDM. Here's 8 reasons why Email Marketing is still more effective than Social Media Marketing in 2022.Read More: https://melissahow.com.au/why-email-marketing-is-more-efficient-than-social-media/#marketingconsultant #emailmarketing #socialmediamarketing #socialmedia #digitalmarketing #marketingconsultant

03-24
01:42

How to Improve User Experience & Journey in 2021| Melissa How

Marketers look for innovative ways to improve the online user experience. Here's a complete guide to optimising the user journey.Learn More: https://melissahow.com.au/how-to-improve-user-experience-in-2021/#marketingconsultant #marketingconsultantmelbourne #improveuserexperience #improveuserjourney #digitalmarketing #marketingcoach

11-02
01:56

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