My Digital Farmer Podcast

August 20, 2025 What would you do if the news station called and asked to feature your farm... tomorrow morning? Would you panic? Wing it? Or would you know how to strategically show up and shine? Well, that’s exactly what happened to us. In this episode, I take you behind the scenes of our recent appearance on WTOL’s It’s a Good Day morning show—and break down the exact steps my husband Kurt and I took to make the most of this golden moment for our farm business. You’ll learn how to prepare for a media appearance, show up like a pro, and use the afterglow to grow your brand, email list, and customer base. Because here’s the truth: these kinds of media moments can’t always be planned. But you can plan how to leverage them. In this episode, you’ll learn: How to prep your talking points so you’re not caught off guard Why you ALWAYS say yes to these opportunties. What props, swag, and soundbites help visually tell your farm’s story The subtle cues that make you look confident on camera (even if you’re nervous) How to use your 5 minutes of fame to build long-term brand equity. Why you might not be getting these media opportunities... How these moments also benefit your current customer base! Post-interview marketing moves that generate buzz and leads Media attention is rare—but powerful. It builds instant credibility, wide exposure, and serious buzz. But most farmers don’t know how to make it work for their brand. This episode will help you be ready when the spotlight shows up. BONUS RESOURCE: Watch our TV segment See the 5-minute clip from WTOL’s It’s a Good Day morning show, featuring our farm! 👉 Watch the TV appearance on YouTube   Thank You to Our Podcast Sponsors: Local Line: Local Line is my farm's preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links: See the 5-minute clip from WTOL’s It’s a Good Day morning show, featuring our farm! 👉 Watch the TV appearance on YouTube Try using past media appearances into your evergreen marketing funnel content. You could put the link to the appearance in an email nurture autoresponder sequence! What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! 💛 Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner.

When most people think about farm merch—aka swag—they imagine T-shirts with your logo. Maybe a tote bag. Maybe a hat. But what if I told you that farm swag is one of the most underutilized marketing tools in your farm business? Swag isn’t just “extra.” It’s strategic. Done right, it becomes a walking billboard… a conversation starter… a loyalty builder… and a bridge that turns casual customers into brand superfans. In today's episode, we're sharing 20 different ways you can use your farm merch to support some of your bigger marketing goals. Find one of these ideas and implement it! Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Taste the Local Difference: If your marketing to-do list is starting to feel like a second full-time job, it’s time to call in the experts at Taste the Local Difference (TLD). With over 20 years of experience, TLD is the go-to marketing agency for purpose-driven farmers and local food entrepreneurs. Their sole focus is helping businesses like yours succeed—from creating marketing plans that reach your ideal customers, to designing eye-catching labels and packaging, to building beautiful, search-optimized websites. No wonder most of their clients see an average 200% return on their investment within the first year! And here’s a special offer just for My Digital Farmer listeners: visit LocalFoodMarketing.com/podcast, fill out a no-obligation marketing inquiry form, and mention My Digital Farmer to get 10% off any marketing service (up to $300). Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode Ep: 319 How to Create a VIP Customer Strategy for Your Farm Part 1 Ep 320 How to Create a VIP Customer Strategy for Your Farm Part 2 What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Take the 7 Day Instagram Stories Challenge! Inside Farm Marketing School, I just dropped a brand-new project: The 7-Day Instagram Stories Challenge. It’s a day-by-day training that teaches you how to use IG Stories -- with bite-sized video demos, daily prompts to practice what you learned, and even some strategy tips. Each day builds on the next, so that by the end of the week, you’ll feel confident and creative -- like IG Stories is actually fun. 💛 Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner.

Instagram Stories are one of the most underutilized and powerful tools in a farmer's marketing toolbox. They’re fast. Raw. Relatable. And they let your audience peek behind the curtain of your farm life, creating trust and connection in just a few frames. But what the heck should you even talk about in a IG Story? In this episode, I break down 8 specific Story content ideas that I use every single week to show up consistently and connect with my audience — especially during the busy farm season. Whether you're totally new to IG Stories platform or you're ready to make them more intentional and strategic, this episode will give you the clarity and the pep talk to start. Your challenge this week: 1. Pick one new Instagram Story idea from this episode 2. Post it to your Stories today. Want help with the tech side? Join my new 7-Day IG Stories Challenge inside Farm Marketing School. Join FMS here Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Taste the Local Difference: If your marketing to-do list is starting to feel like a second full-time job, it’s time to call in the experts at Taste the Local Difference (TLD). With over 20 years of experience, TLD is the go-to marketing agency for purpose-driven farmers and local food entrepreneurs. Their sole focus is helping businesses like yours succeed—from creating marketing plans that reach your ideal customers, to designing eye-catching labels and packaging, to building beautiful, search-optimized websites. No wonder most of their clients see an average 200% return on their investment within the first year! And here’s a special offer just for My Digital Farmer listeners: visit LocalFoodMarketing.com/podcast, fill out a no-obligation marketing inquiry form, and mention My Digital Farmer to get 10% off any marketing service (up to $300). Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Take the 7 Day Instagram Stories Challenge! Inside Farm Marketing School, I just dropped a brand-new project: The 7-Day Instagram Stories Challenge. It’s a day-by-day training that teaches you how to use IG Stories -- with bite-sized video demos, daily prompts to practice what you learned, and even some strategy tips. Each day builds on the next, so that by the end of the week, you’ll feel confident and creative -- like IG Stories is actually fun. 💛 Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner.

What if your next high-converting Facebook ad wasn’t something you had to invent from scratch—but was already hiding in plain sight on your farm’s social feed? In this episode, I share how I stumbled onto a wildly successful Facebook ad that grew my email list by over 500 people in just a few weeks—at an incredible cost of 60 cents per lead! You’ll learn the story behind this happy accident, and how you can use the same strategy to build your list without reinventing the wheel. Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Taste the Local Difference: If your marketing to-do list is starting to feel like a second full-time job, it’s time to call in the experts at Taste the Local Difference (TLD). With over 20 years of experience, TLD is the go-to marketing agency for purpose-driven farmers and local food entrepreneurs. Their sole focus is helping businesses like yours succeed—from creating marketing plans that reach your ideal customers, to designing eye-catching labels and packaging, to building beautiful, search-optimized websites. No wonder most of their clients see an average 200% return on their investment within the first year! And here’s a special offer just for My Digital Farmer listeners: visit LocalFoodMarketing.com/podcast, fill out a no-obligation marketing inquiry form, and mention My Digital Farmer to get 10% off any marketing service (up to $300). Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Follow me on Instagram: @mydigitalfarmer Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe. Here's the caption for the high-performing Facebook ad featured in this episode's case study: “Can I buy your produce if I’m not a CSA farm member?” We get this question all the time, and the answer is: YES! Absolutely. Anyone from the metro-Toledo area can shop from us. 🙌 Here’s how it works: 📝 Step 1: Join our weekly “Can I buy your produce if I’m not a CSA farm member?” We get this question all the time, and the answer is: YES! Absolutely. Anyone from the metro-Toledo area can shop from us. 🙌 Here’s how it works: 📝 Step 1: Join our weekly Availability List. 👉 Go to https://shared-legacy-farms.kit.com/7a9470d99f to sign up. 📩 Step 2: Each Saturday, we’ll email you our product availability list (what’s fresh + in season!). 🛒 Step 3: Place your preorder anytime over the weekend using our online store. You’ll get to choose from our 3 pickup locations when you check out: • Sylvania – Tuesdays 5:30–6:30 PM • Elmore – Tuesdays 5:30–6:30 PM • Perrysburg – Thursdays 5–6:30 PM 📦 Step 4: We pack your order to spec and bring it to your pickup site on your chosen day. 🥕 You go home with beautiful, just-picked produce from a local organic farm. Win-win. So YES — you don’t have to be a CSA farm member to enjoy our veggies. Just sign up, shop when you want, and enjoy the best of the season. We’d love to feed you. 💚. 👉 Go to https://shared-legacy-farms.kit.com/7a9470d99f to sign up. 💛 Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner.

What if there was a way to instantly get in front of new customers who are already primed to trust you? In today’s episode, we’re digging into the power of collaborations—one of the smartest and most underused marketing strategies for farmers. You’ll hear real-life examples of creative partnerships that drive sales, grow your audience, and build deeper community connections—without spending a ton of money. What You’ll Learn What a collaboration looks like in farm marketing (with tons of inspiring examples—from mocktail nights to pop-up dinners to recipe card partnerships). How to “borrow the trust” of another brand’s audience (and why that matters!). Simple, low-lift collaboration ideas you can try this season—online and in person. How to plan, pitch, and execute a collaboration that actually helps both partners succeed. The key mistakes to avoid when collaborating (so you don’t waste time or burn bridges). Smart ways to turn a one-time collab into a recurring campaign. Today's Podcast Guest: Erika Tebbens, Taste the Local Difference Erika Tebbens is the Director of Impact at Taste the Local Difference and a marketing expert with twenty years experience running businesses of all kinds, including farming and beekeeping. TLD is a woman-owned and woman-led marketing agency for purpose-driven food and farm businesses. Before joining TLD, Erika spent a decade working with entrepreneurs on their sales and growth strategy as a highly-respected business consultant for entrepreneurs. 👉 Learn more at LocalFoodMarketing.com   Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Taste the Local Difference: If your marketing to-do list is starting to feel like a second full-time job, it’s time to call in the experts at Taste the Local Difference (TLD). With over 20 years of experience, TLD is the go-to marketing agency for purpose-driven farmers and local food entrepreneurs. Their sole focus is helping businesses like yours succeed—from creating marketing plans that reach your ideal customers, to designing eye-catching labels and packaging, to building beautiful, search-optimized websites. No wonder most of their clients see an average 200% return on their investment within the first year! And here’s a special offer just for My Digital Farmer listeners: visit LocalFoodMarketing.com/podcast, fill out a no-obligation marketing inquiry form, and mention My Digital Farmer to get 10% off any marketing service (up to $300). Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode Local Food Marketplace Resources page -- this is a great place to go and look for tools, downloads, swipe files, marketing templates, and webinar trainings. This is built and designed for farmers and local business entrepreneurs in the food space! The Farm Marketing Plan Checklist -- Erika references this in today's podcast. Grab it here! What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Follow me on Instagram: @mydigitalfarmer Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe.  

If your farm sells bulk meat, you’ve probably experienced this challenge: a customer places their deposit… and then has to wait 4–6 months before pickup. That’s a long time to keep someone excited, informed, and connected. But what if that “dead zone” in your customer journey could actually become your secret weapon for building loyalty, reducing buyer’s remorse, and increasing repeat purchases? In this week’s episode, I sit down with Breann Detweiler, a pastured meat farmer in my Farm Marketing School. During a private 1:1 call, we workshop how to build a powerful customer nurture path between signup and delivery. Whether you sell bulk beef, lamb, pork, chickens, or even a CSA share—this episode is packed with insights that will help you design better communication touchpoints that educate, reassure, and delight your customers. Today's Podcast Guest: Breann Detweiler Breann Detweiler is a pastured meat farmer from Chesapeake Valley Farm in Pennsylvania, who raises beef, pork, and chicken—and runs a bulk meat program that serves dozens of families each year. She’s focused on improving the customer experience and building systems that scale. In this episode, Bre lets you peek behind the curtain as she and I brainstorm and refine her strategy to build a better post-purchase nurture journey. Our Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn’t have to feel overwhelming, and you don't have to do it alone. Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: ✅ Promotion calendar planning ✅ Google Business Profile optimization ✅ Writing email sequences ✅ Customer testimonials and funnel building ✅ Monthly live coaching calls for support Each project includes a workshop and a simple plan so you can take action without the guesswork. Learn more and join at www.mydigitalfarmer.com/fms Helpful Links Mentioned in This Episode   Chesapeake Valley Farm -- Breann Detweiler is the farmer featured in today's episode, and this is her farm! If you'd like to learn more about her business, check out her website. ChatGPT — we used this AI tool on the coaching call to help brainstorm and draft Bre's success path. Shared Legacy Farms CSA Academy -- This is an example of a "success path" resource I provide for my own CSA members. I created a digital resource library of ALL the veggie fact sheets, video tutorials, and even a mini-course around the Instant pot and "How to Succeed as a CSA member." If you'd like to see what's inside this resource, feel free to join for a month and see what's possible in the way of helping a CSA customer. You can use any of the veggie cards, cooking cheatsheets and more for your own customer base for a monthly subscription. What email provider do I use?  In this episode, many of the ideas we brainstormed were going to be built inside an email autoresponder. I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Follow me on Instagram: @mydigitalfarmer Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe.   Support the Podcast: Subscribe on your favorite podcast app so you never miss an episode. ⭐️ Leave a review on Apple Podcasts to help other farmers find the show. Share this episode with a friend or fellow farmer!

Last week we mapped out what your farm’s VIP program could look like. This week, it’s time to bring it to life. How do you structure it? Communicate it? Track it? And… what if someone loses VIP status? If you've ever wanted a loyal sub-group of "superfans" who promote your farm, buy regularly, and feel deeply connected to your brand—this episode gives you the blueprint to build that community on purpose. What You'll Learn in This Episode: The 4 different ways to structure a VIP system (and how to choose the right one) Simple methods to track VIP customer behavior without fancy software Whether VIP status should be permanent—or something your customers have to maintain How to coach your audience into becoming VIPs using strategic communication Sneaky-smart ways to build FOMO and drive more purchases Real-world examples of perks that delight and reward your best customers 💡 Plus: I’ve created a free worksheet to help you plan your own VIP tier. 👉 Download it now at www.mydigitalfarmer.com/vipworksheet Tune in now and start building the foundation for a simple loyalty program that keeps your superfans coming back for more. 🎧 Missed Part 1? Go back to [Episode 319] if you haven’t listened to Part 1 yet! In that episode, we defined who your VIPs are and brainstormed high-value perks to offer them. Start there to build the foundation. Our Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School Marketing doesn’t have to feel overwhelming, and you don't have to do it alone. Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: ✅ Promotion calendar planning ✅ Google Business Profile optimization ✅ Writing email sequences ✅ Customer testimonials and funnel building ✅ Monthly live coaching calls for support Each project includes a workshop and a simple plan so you can take action without the guesswork. Learn more and join at www.mydigitalfarmer.com/fms Helpful Links Mentioned in This Episode Use my VIP Worksheet to think through some of the elements that lead to a dynamic VIP strategy in YOUR business. What could it look like for you? Download it here. Shared Legacy Farms CSA Academy -- I mention this resource library that I built (and make available to all my CSA members). If you'd like to see what's inside this resource, feel free to join for a month and see what's possible in the way of providing a "perk" for your VIPS. You can use any of the veggie cards, cooking cheatsheets and more for your own customer base for a monthly subscription of only $19. What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Episode 313 Building Systems and Automations into Your Farm Business Using Zapier (with Glen Young) - Meet one of my super-star farmers from Accelerator, who will share with you how to get started in the world of automations!  VIP programs are an ideal target for automation! Download Glen's 5 Simple Farm Automations (No Coding Required). Episode 314 The Power of a Beta Test in Marketing -- I mentioned this in the episode. Follow me on Instagram: @mydigitalfarmer Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe. Support the Podcast: Subscribe on your favorite podcast app so you never miss an episode. ⭐️ Leave a review on Apple Podcasts to help other farmers find the show. Share this episode with a friend or fellow farmer!

Have you ever walked into a place so often that the staff knew your name—and your order? There’s something magical about being recognized and treated like a regular. It creates loyalty. That’s the idea behind a VIP strategy—and your farm needs one. In today’s episode, I kick off a 2-part series that helps you create a plan to identify, reward, and retain your farm’s most valuable customers. Part 1 is all about figuring out who those people are, and what kind of behavior you want to encourage more of. You’ll learn: Why your business needs a VIP strategy What behaviors to track to spot your most loyal customers The kinds of perks that work best (by farm type!) And how to design a VIP tier that feels intentional and doable 💡 Plus: I’ve created a free worksheet to help you plan your own VIP tier. 👉 Download it now at www.mydigitalfarmer.com/vipworksheet 🎧 Tune in now and start building the foundation for a simple loyalty program that keeps your superfans coming back for more. Our Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School Marketing doesn’t have to feel overwhelming, and you don't have to do it alone. Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: ✅ Promotion calendar planning ✅ Google Business Profile optimization ✅ Writing email sequences ✅ Customer testimonials and funnel building ✅ Monthly live coaching calls for support Each project includes a workshop and a simple plan so you can take action without the guesswork. Learn more and join at www.mydigitalfarmer.com/fms Helpful Links Mentioned in This Episode The NEW Social Media Planning Project launches live in Farm Marketing School, starting June 1st. Do you need help creating a 30 Day plan for social? Come inside and learn how to build a repeatable system that feels intentional and easy. Use my VIP Worksheet to think through some of the elements that lead to a dynamic VIP strategy in YOUR business. What could it look like for you? Download it here. What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Follow me on Instagram: @mydigitalfarmer Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe. Support the Podcast: Subscribe on your favorite podcast app so you never miss an episode. ⭐️ Leave a review on Apple Podcasts to help other farmers find the show. Share this episode with a friend or fellow farmer! And remember… I believe in you. 💛

Have you every wished for a fun excuse to surprise your customers, build some goodwill, and boost mid-season sales? Well, what if I told you that July 14th is National Give Something Away Day—and it might just be the perfect opportunity to try something new, spark some joy, and get people buzzing about your farm? In this episode, I show you how to use this quirky, under-the-radar holiday to your advantage—with a list of 8 creative giveaway ideas you can steal, tweak, or flat-out copy. Whether you want to build customer loyalty, generate excitement on social, or increase traffic to your online store, this episode gives you a playful framework to experiment with a feel-good promo that builds momentum right when your energy (and your customers’) might be waning. 💡 And yes... I even show you how I used ChatGPT to brainstorm all the ideas—plus the exact prompt you can use too. Your Challenge of the Week: Choose one of the 8 giveaway ideas from the episode and commit to doing it on July 14th. Make it simple. Make it FUN. Watch how it energizes your brand and builds connection with your audience. Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode Take my ChatGPT Challenge to get introduced to the potential of this tool. Each day, I give you a sentence to copy/paste into the Prompt Box in ChatGPT. All you do is paste it and hit "enter" -- and see what comes out! It will blow you away and get you feeling less scared about this platform. What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! 📲 Follow me on Instagram: @mydigitalfarmer 📬 Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe. 🌱 Want more farm marketing strategies? Visit my full resource library at www.mydigitalfarmer.com 💛 Support the Podcast: If you got value from this episode, leave me a review on Apple Podcasts or Spotify. It helps more farmers find the show! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner

What would happen if you merged a grocery store and a farmers market—and gave small farms a seven-day-a-week sales channel that actually pays them what they’re worth? In today’s episode, I interview Alex Blume, Marketing Manager for Argus Farm Stop, a mission-driven retail concept based in Ann Arbor, Michigan, that’s redefining how local food gets sold. Their innovative “farm stop” model helps small and mid-sized farms grow by giving them access to retail space 7 days a week—without the staffing or wholesale markups. Alex shares how the consignment model works, how they support over 250 producers, and the key marketing strategies they use to build customer loyalty, increase store visits, and grow the local food economy. We also dig into his best advice for small farmers looking to improve their marketing—without burning out. If you’re a local food lover, a farm marketer, or someone looking for a replicable retail model that actually works, this episode will stretch your thinking in the best way. Podcast Guest: Alex Blume, Marketing Director for Argus Farm Stop Alex Blume is the Marketing Manager for Argus Farm Stop, a 7-day a week market stocked exclusively with products from local farmers and producers. Alex has been leading the marketing team at Argus Farm Stop going on two years now, and has been with Argus Farm Stop since 2022. Before that, Alex worked on the Whitney Farmstead, a regenerative ranching and maple sugaring farm in Ann Arbor. Alex comes originally from Dallas, Texas, where he worked in the local music industry as a promoter after received a double major in Music and Marketing at Southern Methodist University. In his work, Alex tries to increase the reach and accessibility of  local produce and products that strengthen the community around us to a wider and more diverse audience. Argus Farm Stop website: https://www.argusfarmstop.com Follow them on Instagram: @argusfarmstop Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode Argus Farm Stop offers free monthly webinars and an annual conference if you're looking to replicate their model. To learn more, visit their website. What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! 📲 Follow me on Instagram: @mydigitalfarmer 📬 Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe. 🌱 Want more farm marketing strategies? Visit my full resource library at www.mydigitalfarmer.com 💛 Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner.  

Have you ever noticed how your mid-tier product seems to sell the best?   That’s not an accident.   This week I was researching pickleball memberships at Toledo Pickleball Club! And I noticed that I was drawn to a specific "tier" of membership from all the choices. And although it wasn't cheap, I still felt good about spending that much.   There’s a fascinating bit of sales psychology called the "compromise effect"—and today, we’re going to unpack what it is, why it works, and how you can use it to increase sales of specific items in your farm's product suite.   Your homework is to practice what you learn in today's episode and create 3 tiers of offers for this upcoming weekend. See if it doesn't double your sales!! Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode The NEW Social Media Planning Project launches live in Farm Marketing School, starting June 1st. Join us inside as we play in the social media sandbox, practice certain posts, and along the way, BUILD OUR 30 - Day Social System we can re-use every month! What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Follow me on Instagram: @mydigitalfarmer Episode 311 of the My Digital Farmer Podcast with Stacie Edwards was referenced in today's show. Stacie uses a LOT of store categories, and I read off ALL of them in this episode to give you inspiration for your own. I suggest you combine this tip with the idea of creating 3 tiers within your different categories, to point to the comromise offer. Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe. Want more farm marketing strategies? Visit my full resource library at www.mydigitalfarmer.com 💛 Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner.

Back in high school, I was that kid—the one who planned elaborate treasure hunt parties for my friends. I loved the thrill of creating a roadmap and leading them from clue to clue, always pointing to the next step.  And honestly? That’s what a great thank you page does, too. A wise mentor once told me, "You're always taking your people somewhere..." In this episode, we’re talking about the most underutilized page in farm marketing—your thank you page. Whether it appears after someone signs up for your email list or buys your product, your thank you page isn’t just a courtesy… it’s a powerful moment in your customer’s journey. 🎧 I’ll show you how to turn this overlooked space into a marketing asset that educates, delights, and nudges your customer toward their next step with your brand. Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode The NEW Social Media Planning Project launches live in Farm Marketing School, starting June 1st. Want help learning how to figure out what to post each day throughout the week, so that you attract your ideal customer and get them to buy? Then jump inside FMS and take our live 14-day social media challenge! Each day, you'll get a prompt to help you post relevant content, AND along the way, I'll show you exactly how to build out your social planning SYSTEM, so that you can do it every month in under 2 hours. What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Follow me on Instagram: @mydigitalfarmer Want to build better offers and CTAs for your thank you pages? 👉 Download my free guide: 35 Ways to Build an Offer Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe. Want more farm marketing strategies? Visit my full resource library at www.mydigitalfarmer.com 💛 Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner.

Have you ever had a big idea for your farm business—but you didn’t act on it because it felt too overwhelming or risky? That was me. Until my coach said five simple words that completely shifted my thinking: “Just put a container around it.” In this episode, I share how we beta tested our new Chef’s Line of prepared foods—and how using the concept of a beta test gave us the freedom to move forward without fear or perfectionism. If you’ve been sitting on an idea because it feels “too big,” this episode will show you how to test it, refine it, and build momentum with less stress. 🎧 Tune in to learn how to use a beta test to launch your next great idea—without getting stuck in analysis paralysis. Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline 📈 Farm Marketing School – Learn to Build Marketing Systems That Scale Marketing doesn’t have to feel overwhelming. Farm Marketing School is my step-by-step program that helps you build repeatable, profitable marketing systems—one project at a time. Inside the membership, you’ll get access to: ✔ Bite-sized 30 day project builds including video training workshops ✔ Templates and checklists ✔ Coaching calls (like the ones that helped me plan this beta!) ✔ A supportive community of farmers 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode 📂 Social Media Planning Project launches live in Farm Marketing School, starting June 1st 📲 Follow me on Instagram: @mydigitalfarmer 📬 Join my email list for weekly farm marketing tips: mydigitalfarmer.com/subscribe 🌱 Explore my full resource library: www.mydigitalfarmer.com 💛 Support the Podcast Love the My Digital Farmer Podcast? Here’s how you can support the show: ⭐ Subscribe on your favorite podcast app ⭐ Leave a review on Apple Podcasts—it helps others find the show! ⭐ Share this episode with a fellow farmer or farmpreneur

What if you could reclaim hours of your time each week—just by documenting and automating the simple tasks you’re already doing? In this episode, I sit down with Glen Young of Cold Springs Organics, a Farm Marketing School member and automation-building wizard, to talk about how he’s using Zapier + AI to automate processes in his farm business—from order management to email marketing, lead tagging, customer onboarding, and even abandoned cart follow-ups. Glen shares how he went from juggling everything manually to building smart, scalable workflows that save him time and create a better customer experience. He walks us through his "white belt to black belt" automation philosophy, shares the tools he’s using (and loving), and explains how he's using ChatGPT to document and coach his systems into existence. 🎧 If you’ve ever felt like you’re doing everything yourself (and it’s too much), this episode will change how you think about building systems in your farm biz—one Zap at a time. Podcast Guest: Glen Young Glen is the owner of Cold Springs Organic Farm in Campbellcroft, Ontario. He has a background in engineering and worked for 15 years in information technology. During that time, he built enough of a real estate portfolio to semi-retire and spend a lot of time with his young boys. In 2016, he and his wife Amy welcomed a new baby girl into the family. Baby Grace’s birth really opened Glen’s eyes to the risks of climate change and problems with the industrial food system, so Glen found a friend and investor to help him form a joint-venture, buy some farmland and start farming carbon.  His goals are to make the farm an example for sustainability and to accomplish this, he’s been racing to make it financially sustainable. Glen lives with his amazing wife Amy and three children just east of Toronto, Canada and always loves to connect with other small-scale farmers or aspiring farmers in the area so don’t hesitate to reach out to him! Glen’s website: coldspringsorganics.com See Glen's first appearance on the My Digital Farmer podcast, Episode 203: A 2-Year Roadmap for New CSA Farmers - Interview with Glen Young of Cold Spring Organics Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode 🛠️ Glen's Bonus Freebie Mentioned in this Episode: Want to see what Glen is building? Download his 5 Simple Farm Automations Guide and get started with Zapier basics. 👉  Zapier.com ==> check out this tool which connects apps together so you can build automation workflows. There is a free and paid version. You can do quite a bit for free! ChatGPT ==> sign up for a free account with this AI tool, and use it to help you document and write some of your automation workflows. Let Chat help you! https://chatgpt.com/ Hear Glen's first appearance on the My Digital Farmer podcast, Episode 203: A 2-Year Roadmap for New CSA Farmers - Interview with Glen Young of Cold Spring Organics What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! 📲 Follow me on Instagram: @mydigitalfarmer 📬 Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe. 🌱 Want more farm marketing strategies? Visit my full resource library at www.mydigitalfarmer.com   💛 Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner.  

What happens when a total city girl decides to go all-in on the homesteading life… and ends up building a full-blown farm business from scratch? In this episode, I sit down with Beth DeClerq, a self-taught homesteader who started out just wanting to be self-sufficient—and ended up creating a profitable farm business that’s now helping her family build toward a full-time income. Beth didn’t grow up farming. She had zero experience with animals or agriculture. But one step at a time—raising chickens, gardening, milking a cow, selling eggs—she figured it out. And along the way, her neighbors started asking if they could buy from her. Fast forward to today, and Beth is scaling her farm operation, growing an online membership that teaches homesteading skills, and using the early bird sales system she learned from this podcast to sell out her pastured poultry… before they’ve even hit the freezer. 🎧 This is a story of grit, organic growth, and leaning into your niche. Tune in to hear how Beth turned her side hustle into something bigger—and the key takeaways she’s learned along the way. Today's Podcast Guest: Beth Declercq Beth Declercq is a city-kid-turned-homesteader, raising 8 kids with her husband Tommy on 10 acres in mid-Michigan. She originally began homesteading with the desire to provide better food for her family, but eventually their change in lifestyle grew into a longing for financial self sufficiency too. Their small homestead now generates enough revenue to cover all it's own costs, and then some, and they are currently on the journey of scaling from family homestead to a small farm. Follow Beth on Instagram @BethDeclercq Here's the link to her homesteading membership: IntentionalHomesteading.com Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: 📆 Creating a promotion calendar that drives consistent sales 🛠️ Setting up & optimizing your Google Business Profile 📧 Writing high-converting emails (nurture, promotions, onboarding) 🗣️ Collecting & using customer testimonials effectively 🔍 Auditing & improving your sales funnel 💬 Monthly live coaching calls for answers to your burning questions Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here: 👉 www.mydigitalfarmer.com/fms (Cancel anytime!) Helpful Links Mentioned in This Episode Want to build your own “early bird” sales campaign like Beth did? My online course Early Bird Campaigns that Convert is now inside of Farm Marketing School!! Enroll monthly in FMS and get access to this course. What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Follow Beth on Instagram @BethDeclercq Here's the link to Beth's homesteading online membership: IntentionalHomesteading.com 📲 Follow me on Instagram: @mydigitalfarmer 📬 Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe. 🌱 Want more farm marketing strategies? Visit my full resource library at www.mydigitalfarmer.com 💛 Support the Podcast: Love the My Digital Farmer Podcast? You can help keep the show going! Subscribe on your favorite podcast app so you never miss an episode. ⭐️  Leave a Review on Apple Podcasts—it helps other farmers find the show. Share this episode with a fellow farmer or small business owner.