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No BS Business School

Author: Jan Ditchfield

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Are you a purpose-driven entrepreneur ready to build a six-figure online business with ethical strategies?

Welcome to No BS Business School with Jan Ditchfield, the podcast for female experts seeking actionable steps to transform their expertise into profitable online businesses.

Hosted by Jan, an award-winning business strategist with over 20 years of experience turned multi-six-figure online CEO, this podcast breaks down the strategies behind digital course creation, list building, social media, webinars, and ethical marketing—without the fluff.  

Each episode provides step-by-step guidance for building a standout brand, creating impactful digital programs, and implementing sales tactics that align with your values. Whether you're just starting or scaling to six figures, this is your go-to resource for online business success.

Subscribe now to start building your business with confidence, integrity, and purpose.

275 Episodes
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Have you ever wondered why, despite all your passion and purpose, your business isn’t quite hitting the mark? You’re not alone. In today’s episode, I’m breaking down the top five mistakes purpose-driven entrepreneurs (like you!) make when trying to scale their businesses to six figures. Spoiler: I’ve made them all, and I’m here to help you avoid them!What you’ll learn in this episode:Why thinking like an expert can actually hold you back from real growth.The dangers of prioritizing ...
Is it just me, or does it feel like this year has been one wild ride? If you’ve ever had a season in business where you’re just trying to keep your head above water, trust me, I’ve been there. This year pushed me harder than I ever expected, and it taught me some of the most powerful lessons of my career.In my latest episode, I’m pulling back the curtain on what has easily been the most challenging year in my business journey. We’re diving deep into values, mental health, and reinve...
If you want to go from becoming good at sales to being great at sales, what you need to narrow down on knowing how aware your potential customers are of their own problem.Whether you're selling a product, service, online course or run a brick and motor, understanding the 5 stages of awareness will move your business forward.I'm revisiting one of my favourite past conversations in this episode, where you'll learn...What the 5 stages of awareness are and why you need to know themHow to create c...
Ever felt like you’ve stumbled your way through creating an online course? Trust me, you’re not alone. After selling multiple-six figures of digital offers online, I've made my fair share of mistakes, and in this special episode, I'm revisiting the conversation to lay them all out on the table again. Because, let’s face it—we often learn more from our slip-ups than our successes.In this episode, I'm sharing the top 10 mistakes I made while building my online courses, from launching ...
Have you ever felt like you’re just spinning your wheels in your business, uncertain about the steps you need to take to reach that coveted six-figure mark? Trust me, I’ve been there too.Let me take you back to the early days of my online business journey. I vividly remember the overwhelm, the confusion, and that nagging feeling of being a little bit lost. I was determined to bring my offline expertise into the online world and replace my salary. I knew I had the potential, but the hardest pa...
Ever feel like you're just treading water in your business, unsure of what makes you truly stand out? Well, STOP right there and join me in this episode where we'll uncover your entrepreneurial superpower. Trust me, it's time to rediscover why you started this journey and get fired up about your unique strengths! In this episode, we're diving into how identifying and leveraging your entrepreneurial superpower can transform your business. Whether you're a Visionary Creator, a St...
This might sound weird, but it’s the truth.You’re a leader in your business, even if you’re a solopreneur. The question is, are you leading with courage?Tough one, right? That's why I brought in some help to dive deep into what leadership really means and how we can show up bigger in our businesses by embracing our leadership superpowers.The incredible Lindsay White joins me to unpack this conversation. Lindsay’s a sought-after coach helping leaders everywhere embrace their unique leadership ...
Books have been my guiding force to get healthy again after a pretty hard season of life. In this episode, I’m sharing my favorite ones that helped me get back in the game. And there's one book I always return to when I need a mindset shift.I’m diving deep into how Matthew McConaughey's Greenlights became my new business mindset coach. Over the past six months, I’ve been on a journey of recovery, and Greenlights transformed the way I approach my career, even after 20 years in business de...
The past six months have been a wild ride for me.I've gone through three massive life changes, one right after another. Some of these changes were really positive, but let's be honest – change is always a challenge, no matter how good it is. These ones left me feeling breathless and scrambling to find my footing.In this episode, I'm peeling back the curtain and sharing these three big changes with you because I know I'm not alone in feeling this way. It’s not always easy for me to share such ...
Get ready for a website transformation that’s going to blow your mind! Today’s episode is an absolute game-changer.We’re diving deep into the magic of the "above the fold" section of your website. This is the very first thing your visitors see, and trust me, it can make or break their entire experience. If you’re ready to boost engagement, reduce bounce rates, and skyrocket your conversions, this is where you need to start.Here’s what you’ll discover:Why "Above the Fold" Matters: Learn why th...
Sales Pages... Please Make Them Stop!⁣⁣Ever feel like your sales page is a never-ending novel? You're not alone! I'm not sure who started the rumor that they need to be 6000 miles long to be effective, but it's time we revisit this conversation.⁣⁣In this episode of the podcast, I'm diving into some common sales page mistakes that aren't often talked about in the online space—mistakes that could be costing you sales. Let's get them fixed!⁣⁣If you're looking for actionable advice to set yoursel...
Over the years, I’ve learned what makes a website truly shine and what drags it down. Today, I’m sharing five easy tweaks to make your website work harder for you.Ever thought about those social media icons in your header? They might be sending visitors away! And, a dedicated testimonial page? It could be dating your site more than helping it. Let’s simplify those lead forms, optimize your thank you pages, and ensure your images reflect your brand beautifully.Want more details? Tune in to the...
What's hottest lead generation strategy to grow your email list? Quizzes! If you’ve ever wondered how to create a quiz lead magnet that truly converts, you’re in for a treat.Today, I’m chatting with none other than Josh Haynam, the brilliant co-founder and CEO of Interact, an AI-powered quiz software platform. Josh has an incredible journey – he founded Interact 11 years ago and bootstrapped it to over 7,000 paying customers. Talk about impressive!In this episode, we dive deep into the f...
Let's get real... trying to run your business while being a full-time parent during the summer is no joke! And, it can stir up a lot of those pandemic memories we’d rather forget.So, how can we balance parenting and business during school breaks?In this episode, I'm thrilled to chat with Carley Aroldi, a brilliant clinical play therapist and childhood mental health expert, who’s here to spill the secrets on how to master the summer hustle and keep your business thriving.You'll uncover Carley’...
I can name a million times I wanted to quit my business, including when my mic didn't connect properly when I recorded this episode... Yep, you might notice the sound isn't quite what you're used to, but this conversation is one we really need to have.When is it time to quit your business?Today, we're diving into a topic that's not always easy to talk about but is oh-so-important: knowing when it's time to quit your business. Whether you're feeling the weight of burnout, struggling ...
Today, we're diving into a hot topic that touches almost everyone: social media burnout. It's real, it's rampant, and it's exactly what we're tackling in today's episode.Joining us is the incredibly talented Rebecca Stanisic, a freelance writer, speaker, and the content strategist every solopreneur dreams of. She’s here to help us navigate the choppy waters of content creation with ease and intention.We’re exploring what burnout looks like, why it’s so common, and how to handle it without gho...
Let's be real. Running a podcast can be a lot! The constant content creation, weekly releases, show notes and marketing... it's no wonder why so many podcasters ghost their own show. So, I'm bringing in some help to make your podcasting journey a whole lot smoother. Jason Cercone, the mastermind behind Bombtrack Media is back on the show. He's all about helping busy professionals like us take our brands to the next level through strategic content creation.Jason's on a mis...
Creating an online course might seem like a breeze when you're knee-deep in the digital world. You grab the top-notch software, whip together some killer slides in Canva, hit record, and voila! Instant success, right? But let's keep it real—how do you ensure that the course you're pouring your soul into is actually moving the needle?Enter our guest today, Shannon Boyer. Shannon isn't your average course creation guru. With over two decades of experience and a master's degree in education...
I bought a church...Well, technically, I rented a church, but it sounds much more dramatic when I say I bought one. It's actually the building that we secured to start a second business, and boy, this ride has been wild! I've chatted about this whole process quite a bit with some of the amazing women I work with, but I've been itching to dive into it on the podcast because it's been one heck of an adventure—opening a second business, and one that's totally offline. So, behind the sc...
Want to get off the social media hamster wheel, but are worried about it impacting the number of eyes you get on your business. I've got your back!Today, we're diving deep into the world of visibility and uncovering five super simple yet incredibly powerful ways to skyrocket your presence—all without relying on social media.In this episode, we'll explore how you can elevate your visibility game without being tethered to social media platforms. No algorithms, no constant scrolling—just straigh...
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