In this episode Kat & Morgan discuss how CEE CLEAR invests in influencer marketing and the role it plays within the business. The girls also give their responses to comments made about their products on a Reddit thread and finish with a delayed but important review of Taylor Swift's new album, The Tortured Poets Department. www.ceeclear.com https://www.instagram.com/katmoses/ https://www.instagram.com/morganamanda/
In this episode, Kat and Morgan discuss their excitement about Taylor Swift's new album The Tortured Poets Department. They also announce that their brand, CEE CLEAR, will now be stocked in Sephora Australia. They talk about the process of getting into Sephora and their plans for future retail distribution. In this conversation, Kat and Morgan discuss their thoughts on Coachella and brand activations at the festival. They also talk about Taylor Swift's appearance at Coachella and her new album promo rollout. www.ceeclear.com https://instagram.com/morganamanda/ https://www.instagram.com/katmoses/
In this episode, Kat and Morgan discuss the obstacles and challenges of direct-to-consumer (DTC) marketing and share their strategies for building their brand, CEE CLEAR. The girls talk about the important of engaging their community while still maintaining healthy revenue growth. They also introduce their new initiative called Social Snowball, where customers can become brand ambassadors and earn rewards. In this conversation, Kat and Morgan discuss their plans for creating thoughtful, purpose-driven content and the importance to keep reiterating their message as the brand grows and the importance of personal social media profiles in building a community. They also touch on pop culture topics such as Cowboy Carter, Taylor Swift's upcoming album and Jojo Siwa's reinvention. 00:00 Introduction and Small Talk 06:12 Building a Strong Direct-to-Consumer Strategy 13:58 The Power of PR Gifting and Seeding 29:36 Aligning Marketing and Sales Targets 36:04 The Success of the Estee Lauder Collaboration 45:20 Anticipation for Taylor Swift's New Album CEE CLEAR - www.ceeclear.com Kat Moses IG - https://www.instagram.com/katmoses/ Morgan Tait IG - https://www.instagram.com/morganamanda/
In this episode Kat & Morgan breakdown how CEE CLEAR launched itself into Australia's biggest department store, David Jones. The girls also talk about the launch of CEE CLEAR's newest addition to the cosmetic case range and end the episode discussing their Eras Tour experience. Shop CEE CLEAR below - https://ceeclear.com/ CEE CLEAR Socials - https://www.instagram.com/cee__clear/ https://www.tiktok.com/@ceeclear?lang=en Kat & Morgan Socials - https://www.instagram.com/katmoses https://www.tiktok.com/@katmoses7?lang=en https://www.instagram.com/morganamanda/ https://www.tiktok.com/@morganamandatait?lang=en
In this episode Kat & Morgan provide an update on CEE CLEAR's product restock & discuss how they're looking to shift their advertising budget in 2024 away from Meta & Google Ads & towards brand marketing. Kat educates Morgan on why Taylor Swift decided to re-record her first 6 albums.
In this episode Kat & Morgan discuss their 2024 business goals for CEE CLEAR and recap what they learnt from 2023. The girls also debrief what they got up to over the holiday break and Kat educates Morgan on Taylor Swift's Self Titled album.
In this episode, Kat & Morgan discuss how the Black Friday Sales period has become such a key priority to a brands marketing calendar and overall revenue driver, as well as trends they have noticed in market & how these have impacted CEE CLEAR's Black Friday strategy. The girls also discuss "Karma is the guy on the Chiefs" & all things Taylor Swift.
In this episode Kat & Morgan discuss how the recent CEE CLEAR Blush Era campaign performed, their key learnings and if they wish they did anything different. The girls also discuss Taylor Swift's re-recording of 1989 Taylor's Version including the vault tracks.
The girls are back! In this episode Kat & Morgan take you behind the scenes of the new 'In Our Blush Era' campaign featuring Australian icon, Jessica Gomes. Kat educates Morgan on the Taylor Swift Midnights Era.
In this episode the girls share their chaotic moments from the week. This episode had no planned agenda so Kat & Morgan decided to review their new product samples on air - BTS style. Kat educates Morgan on Taylor Swift's Fearless Era.
In this episode Kat & Morgan discuss why they decided to sell the upcoming CEE CLEAR restock on pre-order and the strategy behind the decision. Kat educates Morgan on the Taylor Swift Evermore Era and the girls end with pop culture news of the week.
In this episode Kat & Morgan discuss how their career experiences helped them bring value to CEE CLEAR. The girls discuss what early marketing tactics they used to help the brand launch and get noticed with little to no cash. Kat educates Morgan on Taylor Swift's Folklore Era.
In this episode Kat & Morgan are joined by Steven Cutajar who is the Influencer Relations Manager for Australia's largest beauty retailer Mecca. Steven talks through his career journey and all things influencers and content creators. Morgan gives us a behind the scenes breakdown of the recent CEE CLEAR e-commerce photoshoot and Kat educates Morgan on the Taylor Swift Lover Era. To end the episode Kat, Morgan & Steven discuss the recent Acne Studios campaign featuring Kylie Jenner.
In this episode Kat & Morgan discuss how CEE CLEAR lost it's way as a brand including everything from themselves as founders, product design decisions and the type of content they were creating. The girls discuss the Taylor Swift Red Era & answer your community questions.
In this episode Kat & Morgan share their learnings so far from building the internal foundations of CEE CLEAR - Finance, Operations & People. Kat introduces Morgan to the Taylor Swift Speak Now Era & the girls answer your community questions
In this episode Kat & Morgan discuss the importance of brand and why it is they key to a long lasting business. Kat educates Morgan on the Taylor Swift 1989 Era and the girls answer your community questions.
In this episode Kat & Morgan recap their Calm & Chaos for the week before having an in depth discussion about how they found the CEE CLEAR factory & all things production. The girls end "Which Taylor Swift Era Morgan is in" & community questions.
Kat and Morgan start with their Calm & Chaos for the week before reflecting on the major differences between year 1 and 2 of CEE CLEAR. The girls share stories about their weekend away in Melbourne and answer community questions.
Join CEE CLEAR’s founders Kat Moses and Morgan Tait as they chat about their chaotic modern lives – growing a business, networking, dating, doing PNLs, and how they’re managing it all together. Completely transparent, opinionated and funny conversations for anyone that’s looking to start a business or chill out to two friends talking. For news and updates, following @cee__clear or visit www.ceeclear.com
Welcome to the first episode of No More Chaos! In this episode Kat & Morgan sit down to talk about why they have started a podcast, how CEE CLEAR was born and a recap of the girls week in review or as they like to call it, the Calm & Chaos.