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Author: Kendra Santos & Tommy Joe Lucia

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Join Kendra Santos and Tommy Joe Lucia as they discuss important topics in the rodeo world without any politics or BS.
112 Episodes
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It’s a rodeo. It’s a concert. It’s a Western experience festival. Hondo Rodeo Fest CEO James Trawick tells us how The Hondo is capturing new rodeo fans and why the likes of Stetson Wright and Riley Webb will show up to play two weeks before the NFR.
EP 111 Cowboy Town

EP 111 Cowboy Town

2026-10-1701:15:01

NFR GM Allen Rheinheimer takes us backstage and behind the scenes at the Super Bowl of Rodeo, where every entertainment detail is part of the plan.
EP 110 Ask Away

EP 110 Ask Away

2026-09-0301:05:52

A welcomed, wide open conversation with PRCA Director of Rodeo Administration Steve Knowles. To his credit, no questions were off limits and his answers were candid.
EP 109 Cowboy Billy Ward

EP 109 Cowboy Billy Ward

2026-08-2101:13:57

A timely conversation with NFR pickup man and Pendleton Round-Up chute boss Billy Ward on all things cowboy on the heels of the announcement that Pendleton and Salinas are the inaugural recipients of the Rodeo Legacy Award at the National Rodeo Hall of Fame in OKC. We also share some scoop on major movement, new deals and rules at PRCA HQ.
EP 108 Devil in the Details

EP 108 Devil in the Details

2026-08-0701:25:10

After a solid month on the rodeo road, Kendra and Tommy Joe tackle (and at times wrestle over) everything from whether or not roughstock buck order impacts the outcome to some rodeos shifting away from cowboy-friendly formats, how top-loaded payoffs affect contestants’ bottom lines and more.
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