In this episode of The Osteo Business Podcast, Gilly speaks with Wesley Clarke-Sullivan, founder of Medimo, about a new platform designed to help osteopathic clinics attract and convert new patients. Wesley explains how Medimo works as a discovery tool, allowing new patients to find the soonest available appointment or the nearest suitable clinic for their needs. They explore how the platform supports visibility for practices, simplifies the patient journey, and uses data to improve access to...
In this episode of The Osteo Business Podcast, Gilly speaks with Jim Ruddick, co-founder of CoPractice, about the growing role of AI within osteopathic clinics and how it can be used thoughtfully and ethically in practice. Jim explores practical ways AI can support osteopaths, from reducing administrative burden to enhancing reflective practice, while also addressing important considerations such as environmental impact and responsible use. Together, they discuss how AI can complement — rathe...
In this episode, Gilly continues her conversation with osteopath and professional supervisor Ruth Wharton, diving deeper into the value of supervision in supporting osteopaths’ wellbeing and professional growth. Ruth explains that supervision offers a confidential, reflective space for practitioners to explore emotional and professional challenges — distinct from mentoring, which focuses more on business or career progression. It’s a space to pause, process, and gain perspective. Together, Gi...
In this episode, Gilly speaks with osteopath and supervisor Ruth Wharton about the role of professional supervision in osteopathic practice. Ruth shares her journey from working in social work to becoming an osteopath, and how her experience led her to value reflective, supportive dialogue in clinical settings. They explore how supervision—distinct from therapy, coaching, or managerial oversight—offers a confidential space for osteopaths to process challenging cases, offload emotional w...
In this week's podcast episode, Gilly shares a busy and eventful week, starting with the Institute of Classical Osteopathy's conference on International Women's Day, where her talk was well received. She enjoyed a sunny birthday on Sunday, spent with friends and newborn babies. On Monday, she had client meetings, supporting them with tech and system improvements. Tuesday involved attending a careers day at UCO and delivering a talk on marketing to students at LSO. Thursday was filled wi...
In this podcast episode, Gilly discusses the importance of focusing on results rather than just techniques in osteopathy. She emphasizes that patients are not merely purchasing treatment but are seeking tangible outcomes. The episode highlights the significance of connecting with patients through authenticity, confidence, and genuine care. By showcasing your expertise and passion in your marketing, you attract the right patients who appreciate your investment in their wellbeing. &...
This podcast episode highlights the challenges of running and growing a business, particularly when you're juggling multiple roles, from owner to marketer to tech support. Gilly shares personal experiences of feeling overwhelmed and isolated, especially when friends and family may not fully understand the struggles. She emphasizes the importance of having a coach and a supportive community, pointing out that mentorship and guidance from someone who has been through similar challenges ca...
In this podcast, Gilly discusses the common struggles clinic owners face when trying to attract new patients. She highlights the costly mistakes many make, such as investing heavily in Google Ads or services like Yell, which often yield poor results. Gilly critiques these expensive options and explains why they don't work, like competing with local clinics or underpricing services. Instead, she advocates for a more effective approach: leveraging free social media marketing strategies t...
In this podcast, Gilly reflects on taking risks throughout her life, particularly in business and personal decisions. She describes how, at the age of 21, she left her quiet hometown for London and later moved with her family to Athens for over six years, taking on challenges along the way. Launching her business, Osteobiz, in 2013 was another risk, but one that has paid off by helping clients improve their income, success, and work-life balance. The story then shifts to the present, where Gi...
In this podcast episode, Gilly shares her expertise in transforming healthcare practices, particularly osteopathy clinics. She highlights a success story involving Nathan, whose practice thrived under her guidance. A testimonial from Nathan's wife praises Gilly's strategic implementation of new systems that attracted more patients and streamlined operations. Gilly recounts meeting Nathan at an expo, reflecting on their long-term collaboration. With a diverse professional backgro...
In this podcast episode, Gilly discusses her work with private clients, particularly clinic owners, to help them achieve their goals and realise their dreams. She highlights the transformative journeys her clients experience, often within weeks. Gilly's practical and straightforward approach involves crafting personalised plans tailored to each client's unique situation. Drawing from her Shropshire farming background, she quickly identifies problems and devises effective solutions. Gilly's ...
In this podcast episode, Gilly reflects on clinic performance from the previous year, highlighting successes and areas for improvement. She discusses strategies for clinic growth and increased profits in 2025, sharing experiences from January 2024. Gilly worked with various clinic owners to enhance patient management, satisfaction, and maximise bookings and profits. Emphasising effective planning and support, the episode underscores the importance of tailored strategies to unlock clinic poten...
In this podcast episode, Gilly delves into "Blue Monday," often considered the saddest day of the year, which falls on the third Monday of January. She explores its origins, psychological impacts, and offers practical tips to combat the associated sadness and stress. The episode focuses on mental health, seasonal affective disorder, and self-care strategies during the winter months. Key recommendations include exercise, prioritising sleep, embracing natural light, practising gratitude, brea...
In this podcast episode, Gilly addresses business owners, particularly those running clinics. Reflecting on a challenging past year marked by personal struggles and health issues, including major dental surgery and a prolonged home move, Gilly underscores the importance of learning from these experiences. Emphasising personal and professional growth, the episode encourages listeners to set intentions for the new year, choose inspiring words, and engage in community events. The speaker'...
In this episode of the Osteobizness podcast, host Gilly Woodhouse explores the themes of gratitude and community support within the osteopathy profession. Gilly, an award-winning business coach and passionate advocate for osteopathy, shares an emotional email from a retired osteopath. The email expresses deep gratitude for Gilly's unwavering support and mentorship, highlighting the significant impact she has had on the profession. The episode underscores the importance of advocacy, mentorsh...
In this episode of the Osteobiz Fix Group podcast, therapist and expert Sheren Gaulbert delivers an insightful masterclass on burnout, a prevalent issue among clinicians. Gilly summarises Sheren's key points, highlighting the 12 signs of burnout and the importance of early recognition to seek help. The episode emphasises the significance of addressing burnout in the healthcare profession and encourages listeners to reach out for support. A link to Sheren's diary is provided for booking a ...
In this podcast episode, Gilly discusses the challenges of managing time and priorities in a busy business environment. She highlights common distractions that lead to overwhelm and burnout, sharing insights from conversations with clients and a business friend facing cash flow issues. Gilly emphasises focusing on income-generating activities and introduces a prioritisation method involving three lists: urgent tasks, scheduled tasks, and tasks that can be delegated. Additionally, she mentions...
In this podcast episode, Gilly discusses her work with a private client, Debbie, who transformed her clinic over three months. Initially facing sporadic bookings, Debbie sought coaching to revitalise her practice. Through weekly sessions and a tailored action plan, Debbie successfully increased her bookings, particularly from a younger demographic. Gilly highlights the strategies implemented, including enhanced online visibility and improved operational systems, which boosted Debbie's confi...
In this podcast episode, Gilly shares insights from a particularly busy and fulfilling week in her professional life. She discusses mentoring new graduates, supporting established practitioners, and helping clients achieve their business goals in the osteopathy and business coaching fields. Highlights include planning sessions, international connections, networking, and team development. Gilly also celebrates client successes, offers strategic advice, and collaborates on future projects. He...
In this podcast episode, host Gilly Woodhouse, an accomplished author and business coach, discusses ten compelling reasons for collaboration in a clinical practice setting, aimed at healthcare practitioners and clinic owners. Key benefits highlighted include improved efficiency, maximised income, full team bookings, better clinic organisation, continuous team training, fair pricing, diversified revenue streams, a caring reputation, local business relationships, and creating a well-oiled cli...