Discover PPC Weekly Review
PPC Weekly Review

68 Episodes
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PPC news for September 2, 2022
https://searchengineland.com/ppc-guide-privacy-focused-audience-targeting-387616
https://searchengineland.com/optimization-improving-performance-in-performance-max-387562
PPC news for August 19, 2022
https://searchengineland.com/combine-automation-options-ppc-success-387018
https://www.jonloomer.com/advantage-plus-creative-facebook-ads/
https://www.searchenginejournal.com/google-ad-customizers-how-why/459530/
PPC news for August 5, 2022
https://searchengineland.com/performance-max-campaigns-set-up-386684
https://www.searchenginejournal.com/google-analytics-4-now-reports-on-performance-max-smart-shopping/459136/
https://searchengineland.com/21-ppc-lessons-machine-learning-automation-386794
https://searchengineland.com/ppc-survival-handling-inflation-and-being-ready-for-a-recession-386717
PPC news for June 24, 2022
https://www.searchenginejournal.com/broad-or-phrase-match-negative/453329/
https://support.google.com/google-ads/answer/2453972?hl=en
https://searchengineland.com/google-responsive-search-ads-improve-conversion-rates-385688
https://searchengineland.com/search-marketers-agree-automation-the-least-favorite-part-of-ppc-385845
PPC news for June 10, 2022
https://ppc.org/how-to-develop-the-mindset-of-a-ppc-analyst/
PPC news for May 13, 2022
https://www.searchenginejournal.com/google-on-performance-max/446049/
https://www.searchenginejournal.com/googles-keyword-planner-creative-uses/447267/
PPC news for April 29, 2022
https://www.searchenginejournal.com/google-ads-custom-columns/446517/
https://jyll.ca/blogs/learn/google-ads-account-audit-twitter-recap
https://searchengineland.com/performance-max-campaigns-gain-new-customer-acquisition-goals-383823
https://www.searchenginejournal.com/automate-google-ads-no-coding-required/272377/
PPC news for April 15, 2022
https://searchengineland.com/how-paid-search-marketers-can-address-brand-measurement-challenges-and-grow-in-their-careers-383293
https://www.searchenginejournal.com/brand-search-case-study/441763/
https://www.searchenginejournal.com/why-learn-google-ads-scripts/443376/
https://www.vitousladislav.cz/blog/ppc-campaign-anomalies-monitoring-script-for-google-ads/
https://www.jonloomer.com/facebook-ads-and-the-role-of-custom-conversions/
PPC news for April 1, 2022
https://www.ppchero.com/write-an-ad-copy-that-converts/
https://searchengineland.com/how-to-write-compelling-ad-copy-for-a-smart-bidding-landscape-383143
https://www.practicalecommerce.com/are-google-ads-skags-effective-in-2022
https://www.ppchero.com/how-to-craft-the-perfect-ppc-marketing-plan/
https://searchengineland.com/google-ads-editor-v2-supports-performance-max-campaigns-382895
PPC news for March 18, 2022
https://blog.google/products/marketingplatform/analytics/prepare-for-future-with-google-analytics-4/
https://www.searchenginejournal.com/google-ads-enhanced-conversions-leads/440883/
PPC news for March 4, 2022
https://www.jonloomer.com/final-results-can-i-reach-all-of-my-facebook-followers-with-an-ad/
https://searchengineland.com/how-to-be-a-competitive-paid-search-marketer-in-2022-381458
https://www.adleaks.com/ecommerce-lifecycle-marketing-automation/
PPC news for February 18, 2022
https://www.adleaks.com/future-proof-ecommerce/
https://www.ppchero.com/google-performance-max/
https://searchengineland.com/standard-shopping-campaigns-to-remain-available-380528
https://www.ppchero.com/google-tag-manager-performance-tracking/
https://www.vitousladislav.cz/blog/ppc-campaign-anomalies-monitoring-script-for-google-ads/
PPC news for February 04, 2022
https://searchengineland.com/smart-shopping-and-local-campaigns-to-be-transitioned-to-performance-max-by-end-of-sept-2022-379294
https://www.wordstream.com/blog/ws/2022/01/27/google-topics-api
https://searchengineland.com/how-to-win-with-ppc-in-a-dataless-world-379306
https://www.ppchero.com/bmm-keyword-tips-for-2022/
PPC news for January 21, 2022
https://anchor.fm/vitous-ladislav/episodes/049-8-Best-Practices-You-Better-Avoid-and-More-Search-Terms-in-ST-Report-September-21--2021-e17ldcp
https://www.jonloomer.com/facebook-auction-overlap/
https://www.ppchero.com/paid-search/
PPC news for December 10, 2021
https://www.facebook.com/business/news/insights/interest-vs-demographic-targeting-three-surprising-factors-for-consumer-packaged-goods-brands-to-create-breakthrough-digital-ad-campaigns
https://www.creatopy.com/blog/tiktok-ads-instagram-reels-ads/
https://www.jonloomer.com/facebook-ads-it-depends/
PPC news for November 26, 2021
https://www.optmyzr.com/blog/google-smart-shopping/
https://searchengineland.com/advertisers-can-adapt-to-supply-chain-issues-without-pausing-campaigns-376259
https://www.ppchero.com/top-coding-skills-for-ppc-specialist/
PPC news for November 12, 2021
https://searchengineland.com/google-ads-new-conversion-goals-group-conversion-actions-for-account-and-campaign-level-bidding-optimization-375666
https://www.searchenginejournal.com/adzooma-ppc-strategies-replace/426109/
https://www.searchenginejournal.com/google-ads-pacing-dashboard/424115/
PPC news for October 29, 2021
https://grouptwentyseven.com/are-you-wasting-your-google-ads-budget-11-lessons-learned-in-audits/
https://www.jonloomer.com/facebook-ads-optimization-problems/
https://www.jonloomer.com/url-parameters-facebook-ads/
https://www.wordstream.com/blog/ws/2021/10/14/view-through-conversions
PPC news for October 15, 2021
https://searchengineland.com/google-ads-announces-machine-learning-based-data-driven-attribution-models-in-new-privacy-landscape-374727
https://www.wordstream.com/blog/ws/2021/09/30/data-driven-attribution-default-update
https://www.searchenginejournal.com/google-updates-keyword-matching-processes-for-phrase-broad-match/420849/
https://neptunemoon.net/2021/09/google-ads-updates-keyword-matching-again/
https://www.wordstream.com/blog/ws/2021/10/06/facebook-conversions-api
https://seths.blog/2021/10/a-future-of-retail/
PPC news for September 21, 2021
https://searchengineland.com/google-search-terms-report-adds-historical-query-data-for-impressions-without-clicks-374323
https://www.searchenginejournal.com/google-to-begin-sharing-more-search-term-data-with-advertisers/419065/
https://www.searchenginejournal.com/when-ppc-best-practice-is-not/419034/








