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PR Made Simple

Author: Pippa Goulden

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© 2026 The PR Set

Description

PR Made Simple is your ultimate guide to understanding how PR works for your business, to build your brand, give you credibility, drive sales and get known for what you do.  

PR expert Pippa Goulden has over 20 years experience working with big brands, start-ups, entrepreneurs and founders as well as teaching hundreds of SMEs how to DIY their PR. 

In this podcast she'll be demystifying PR, cutting through the BS and confusion and showing you how you can use it to get results that actually work to drive your business forward.  

Whether you're DIY-ing it, want 1-2-1 support or are looking to outsource your PR, this podcast is for founders, entrepreneurs, experts and in-house teams to give you actionable advice that you can apply to your business and get results that work to grow your business.






81 Episodes
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PR Success Story: From Get Known to panels, partnerships and building reputation with Emma Post, co-founder NE Family Law

PR Success Story: From Get Known to panels, partnerships and building reputation with Emma Post, co-founder NE Family Law

2026-09-2332:02

This week Pippa Goulden is joined by Emma Post, co-founder of NE Family Law and a Resolution accredited specialist family solicitor and mediator with 18 years' experience. Eighteen months ago, Emma joined Get Known with no idea where to start with PR. The six-week sprint gave her the foundations: her positioning, her plan, and a clear sense of what PR was actually for. From there she spent six months in Pippa's 1:1 Accelerator and is now a member of her DIY PR Membership. She's still building...
77. Two Years On: The Talk that changed everything (and added £40k revenue)

77. Two Years On: The Talk that changed everything (and added £40k revenue)

2026-09-1818:49

Two years ago PR expert Pippa did a talk that changed everything in her business. Not because of the talk itself, but because of what she did before it, during it and after it. Two years on and Pippa is looking back at the impact that talk - and getting out of her own way - has had on her business. The £40k revenue impact, the sixth Get Known cohort, Get Known Live in November, none of it exists without one decision to back herself. In this episode: - Why Pippa spent three years watchin...
Steal My PR Strategy: What I'm Actually Focusing on in Q3 and Q4

Steal My PR Strategy: What I'm Actually Focusing on in Q3 and Q4

2026-09-1126:12

PR Expert Pippa Goulden is back after the summer and hitting September at full speed. In this episode she takes you behind the scenes of her own PR strategy for Q3 and Q4, what she is actually doing, why she is doing it and what you can take for your own business. And whether you have a launch coming up or not, this one is for you. Because the opportunities you want in 2027 start with the work you do now. In this episode: - Why strategic PR is never reactive and why your 2027 opportunities ne...
75. Stop the Hamster Wheel, I Want to Get Off (if you're having a meh August, this one's for you)

75. Stop the Hamster Wheel, I Want to Get Off (if you're having a meh August, this one's for you)

2026-08-2016:45

August has felt a bit meh. And PR strategist Pippa Goulden is willing to bet she is not the only one. In this episode Pippa gets honest about what happens when high achieving women slow down, why the antsy feeling is not a sign something is wrong and what she has actually been building in the background while the content hamster wheel has felt heavier than ever. This one is for the founder who is exhausted from performing for the algorithm and ready to do the work that actually lights her up....
76. Success Story: Clarity, community and building confidence in Getting Known for what you do with growth strategist Lauren Mucklow

76. Success Story: Clarity, community and building confidence in Getting Known for what you do with growth strategist Lauren Mucklow

2026-08-0434:52

This week PR expert Pippa Goulden is joined by Lauren Mucklow, co-founder of What She Said, a growth ecosystem supporting female service-based business owners from solo founder right through to scale-up. Lauren joined Get Known (Pippa's six-week signature PR sprint) and has since become a member of her DIY PR membership, so this episode is a proper look at what it's actually like to do your own PR when you run a growing business, plus what Lauren sees over and over again when she works ...
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